Revenue Management and Marketing for Boutique Hotels

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Boutique and Independent Hotels need help to generate revenue through online channels, like OTAs, Direct Booking, and Metasearch, as well as Search and Social Media Marketing. Plus, they often compete with global brand hotels, so they need to learn how to do Yield Management (also known as Revenue Management).
All of these things can improve Bookings, Occupancy, ADR, and guest satisfaction. And of course all these things lead to more revenue and profits for your hotel and a healthier happier lifestyle for you and your employees.
But fixing all these issues takes time and expertise, so we developed a program called Revenue Is Oxygen. It helps hotel to reduce commissions and develop a channel strategy that includes Marketing and Revenue Management, as well as the Technology to make it all more efficient.
This course is specifically designed for boutique and independent hotels between 10 and 200 rooms. This program can be applied to hotels in almost any country in the world, but it is designed for smaller scale hotels and addresses their unique needs. This material helps smaller hotels compete with large hotels and global chains, which have many of these advanced tools and processes at their disposal.
The course includes:
- One or two hours of video training every week on a particular topic, such as OTAs, Direct Booking, Metasearch, Revenue Management, Hotel booking software, and many others.
- Weekly live coaching where members can ask questions and discuss topics. A live presentation will often be given, with open time for discussion of each hotel's specific issues.
- Downloads for doing pricing analysis and how to do revenue management
- Online discussion forums, where members can exchange ideas, advice and discuss boutique hotel topics with their peers.
Click here for a sneak peak and free courses: www.resortincome.com/membersh...

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