Transcript Greatness It's just something we made up Somehow we've come to believe that greatness is a gift Reserved for a chosen few For prodigies For superstars And the rest of us can only stand by watching You can forget that Greatness is not some rare DNA strand It's not some precious thing Greatness is not more unique to us than breathing We're all capable of it All of us Some people are told they were born with greatness Some people tell themselves If greatness doesn't come knocking at your door Maybe you should go knock on its door Sometimes greatness is about overcoming insurmountable adversity Sometimes is just fun Greatness isn't always measured in tenths of a point It's a bit bigger than that Sometimes greatness is something you plan But most of the time is just something you try Is easy to think greatness is something you see on TV Unless of course, greatness is watching TV Greatness is a scary thing Until it isn't If we think greatness is supposed to look a certain way, act a certain way and play a certain way We certainly need to rethink some things Is it speed or endurance? Does it happen in two hours or for or six? Is it finishing strong? Or barely finishing? Yes Is greatness worth fighting for? What do you think? If we face our fears It means we're pointed in the right direction Even if that direction is upside down It's not the biggest stadium in the world Not the biggest players either But the pursuit of greatness is kinda big enough, isn't it? You don't need an official court An official net Or official uniforms To be officially great Greatness speaks for itself Once it learns to talk Greatness needs a lot of things But it doesn't need an audience Some measure greatness in precious metals Like iron Greatness is not born It's made If you try to tell the guy with the sword he's not great because he's not famous Be my guest There are no grand celebrations here No speeches No bright lights But there are great athletes Somehow we've come to believe that greatness is reserved for the chosen few For the superstars The truth is Greatness is for all of us This is not about lowering expectations It's about raising them for every last one of us Because greatness is not in one special place And it's not in one special person Greatness is wherever somebody is trying to find it.

@ea1299

6 жыл бұрын

Thank you so much for transcripting this!

@StephiGereRothThyne

6 жыл бұрын

Janet Styles you're welcome. I found bits of it online so I can't take full credit

@rynobucket

6 жыл бұрын

For more info on all of that, read The Outliers. Covers a lot of great stuff that this commercial is talking about.

@ea1299

6 жыл бұрын

Thank you very much! I will definitely do so.

@purplekishi

6 жыл бұрын

Wow

I respect the first dude on the video

@MetalGearyaTV

4 жыл бұрын

That was his first and the last work out.

@thebeast9869

4 жыл бұрын

He's running to Mc Donald's

@ciastekpro-9182

4 жыл бұрын

MetalGearyaTV u never know

@Janzq13

4 жыл бұрын

Because he's obese?

@ianwamsley2595

4 жыл бұрын

Janzq13 because he’s working on not being obese

"Greatness needs a lot of things but it doesn't need an audience"

@alejomax1

2 жыл бұрын

Gave me goosebumps

@bryan124music

2 жыл бұрын

What a line!

@bryan124music

2 жыл бұрын

I always come back just for that line

@bishplis7226

Жыл бұрын

but what about instagram

@bishplis7226

Жыл бұрын

it does need tv ad money

There’s something about that first dude. That was really powerful.

@Julia-sp2kt

3 жыл бұрын

Facts

@forwardobservations8222

3 жыл бұрын

i think most of us can relate to that guy and seeing someone like us do something that we procrastinate about motivates us to do the same.

@parkjae8970

3 жыл бұрын

@mr system some pretty strong assumptions coming from a guy that seems to be a hater. Just because you're not satisfied with yourself, doesn't mean you should knock others down. bum

@gordonwang9667

3 жыл бұрын

i dont understand though. If he's really been working out how is he still so fat?

@drinkwoter

3 жыл бұрын

Probably because all the other (mostly) are already something like pro athlete league people, u can’t relate to them they are like finished product, you are just seeing the skill they have, first guy is more relatable to most of us

The first one hit me on a personal level. I went from 330 to 158 by doing exactly what he was doing. Doesn’t matter how slow you are at first, we all have to start somewhere.

@RAN-os5gz

Жыл бұрын

Well done, that is no easy feat

@zawarudo1041

Жыл бұрын

Nie they are promoting extremely obese women and saying THAT is greatness. I hope someone finally will ban that extremely toxic esg score. It corrupts everything

@yash2614

Жыл бұрын

Incredible! You are an inspiration to many people. Keep moving forward in your life.!

So here I am sitting at 12 PM night watching a 4 year old 6.31 min long NIKE commercial in my free time? I really have to rethink my life

@sembeex8008

7 жыл бұрын

Ball is LIfe wow, i've exactly the same

@raoulfr1790

7 жыл бұрын

ive been there smh

@Frosst

7 жыл бұрын

Ball is LIfe this is actually a great video, wait till you're up at 1:30 in the morning watching a middle aged woman get earwax taken out 😂😂😂

@Moofy1

7 жыл бұрын

Ball is LIfe na im here too dw

@PrakritiPandey0208

7 жыл бұрын

Ball is LIfe hi5

“Some people are told they were born with greatness, some people tell themselves”

@aldiyarball2914

3 жыл бұрын

Kanye West

I can't be the only one whom KZread recommended this in 2020

@chels1905

4 жыл бұрын

Me Still me i’m with u, dude👋

@egi__lyricsadder5545

4 жыл бұрын

I am with you bro

@kayamac3

4 жыл бұрын

Find your greatness it’s a sign

@user-ne4ys9mj8b

4 жыл бұрын

definitely not :)

@alejandrolondono4659

4 жыл бұрын

Nope:)

The kid in the first clip running always inspired me. I tried to find out how he's doing today, but it was hard. Apparently after the commercial aired he dropped over 30 pounds. I'm genuinely proud of him.

@century2298

Жыл бұрын

He did lose some weight. This is an old video of him about a year later. kzread.info/dash/bejne/ppxhqdpycbmZcso.html

This is a fantastic campaign indeed. Every ad looked at greatness from a different, non-repetitive, realistic, artistic angle. I am so full right now!

@1720dima

9 жыл бұрын

! gguhu

@smggam3r906

6 жыл бұрын

Yeah it was really awesome i liked the one with the sword and the kid jumping in the pool.

Each time someone interacts with this comment or when I get reminded of this campaign, I'll come back here to remind myself that greatness is not in one special person. Greatness is wherever somebody is trying to find it

@Iron_Willed

2 ай бұрын

Keep pushing, if it was easy everyone would do it and you wouldn't want it anyway

These aren't just ads, it's a piece of art.

it's been 8 yrs... He's still running and his name is Forrest Gump.

@devanshsingh3369

3 жыл бұрын

Maybe he's just losta and trying to find his way back to Alabama

@mailam3706

3 жыл бұрын

Run forest run!

@kushhatkar

3 жыл бұрын

He lost 50% of his weight by now

@ilimkaba4563

3 жыл бұрын

I saw him yesterday dude's still running has got beard and all.

@ShreshthKapoor-gf4ww

2 ай бұрын

@@ilimkaba4563 its been 2 more years, and now hes black, his name is now david goggins

I know this commercial itself is a device of marketing,but I should admit myself that every single words inspires me to make a greatness in my life! it's astonishing!

@alejandrocampos7176

6 жыл бұрын

LANA and its even better how they don't mention three product itself

@Adventure_fuel

4 жыл бұрын

Because at least someone thought as far as he would. He kept thinking about questions not the typical response he rejected the typical thought and thought about the nature of the "greatness"

@user-cb4yv4ni8x

4 жыл бұрын

I think their marketing strategy is trying to inspire us. Well, they are trying to get our emotions.

@alis7135

4 жыл бұрын

I think at least some of the people workin there or at least the starter of the company had the good thing on their mind

@danielababilonia6804

Жыл бұрын

If you mention marketing this way, it’s because you don’t know what it is, marketing is not just about advertising but about creating a bond with the costumer and giving them a true value.

This makes me wanna get out of bed and do something lol

@robsonchagas2984

6 жыл бұрын

try a nike when u do it hehe

@12SA472012

6 жыл бұрын

Janette Chayna yeah me too

@samariasylvester402

6 жыл бұрын

Same

@zacharymaneja1207

6 жыл бұрын

Make you want to go out and buy some Nike products.

@Sosa081

5 жыл бұрын

Hard Work Work!!!!!!!

The first dude is the best. I wish him all the best. Keep Going Mate.

@vinceleguesse

2 ай бұрын

Amen yo!

I wouldn't call this an ad. Id call it an inspirational video sponsored by Nike, and this honestly amazing content. There should be more commercials like this.

@sebasdarius

10 ай бұрын

They're saying you can be a great athlete, great athletes where Nike. Therefore, you should buy Nike. It's an ad, just a really great one

That guy with the one arm really hit home. That's was the dopest thing I've seen

@fisher2536

3 жыл бұрын

I played with a kid is baseball that had a similar problem. It's really cool to see them adapt with only being able to use one hand

@endm_

2 жыл бұрын

@Gohan you must have never been heavily obese if you can’t call what that first kid did as equally impressive. For some, even walking at a size like that is absolutely exhausting and even painful, the fact that he was moving as fast as he was is incredible, especially if he hadn’t been doing any exercise previously.

@anishnehete

2 жыл бұрын

@@voon7600 ikr. The second clip was so impressive. I think people liked the first clip cause they couldn't relate to it somehow.

4:31 was my favorite

@Ryan-ic1wj

7 жыл бұрын

suthobay as I read this comment I watched that😂

@ogsampson2552

7 жыл бұрын

Ryan Hudson as I'm reading yours I went to that time stamp

@linasuperdina994

7 жыл бұрын

Same

@manueld.5863

7 жыл бұрын

Do you know where that is?

@jamiecf2698

6 жыл бұрын

looks like alaska but idk

That first kid fucking kicks ass. Just out there grinding it out. Not giving a shit. Making himself better. Fuck yeah. Good job kid.

I always feel so inspired when seeing someone really overweight jogging or at the gym

@hebaosman1582

3 жыл бұрын

wtf

@samthelad4313

3 жыл бұрын

@@hebaosman1582 seriously lol, it takes a lot of motivation + guts

@NixDarkLord

2 жыл бұрын

@Ephraim Yeah, i feel more proud watching fat people doing exercise than eating, because you know they're trying

@NazriB

2 жыл бұрын

Greatness is when you feel special about yourself that others will be inspired to follow

@alamaaya2335

2 жыл бұрын

@Ephraim all they said was wtf because it was random

3:31 "if we face our fears it means we are pointing in the right direction" a few seconds later.. do not attempt

@nazmo1880

6 жыл бұрын

😂😂😂😂😂😂

@annonymousgod6999

6 жыл бұрын

Jumping off a building,apocalypse nvmmm

@rianczer

6 жыл бұрын

Greatness doesn't heed those who say "you can't."

@CarpeDiem13x

5 жыл бұрын

*LooL.. it is because people are stupid... poison bottles have ' do not drink' .. Wise must take care of their stupid too*

@Austinnicely

4 жыл бұрын

Lol

"Greatness is not some rare DNA strand It's not some precious thing Greatness is not more unique to us than breathing We're all capable of it All of us" The most motivating lines. Love from India.

@bishplis7226

Жыл бұрын

its actually in your dna... no wait, not yours, but in the dna of succesful poeple, you can justr cry about it while eating icecream and kfc

A year ago, I started running after seeing this ad. I used to have trouble running even 2 km, but now I can run 10 km in 50 minutes. I think of that boy who runs until the end even though it is very difficult.

I have this slogan... "Find your greatness" in my classroom. I teach history to high school students. I show this video as part of my first day lesson. It gives me goosebumps every time!!!!

@kushankurdatta6976

2 жыл бұрын

a 'great' teacher you must be

3:37 Nike: "Just do it, find your greatness" Also Nike: "do not attempt"

@nicks22

4 жыл бұрын

CGI

@xeantheady4590

4 жыл бұрын

saw that sluga

@gutigutierrz

3 жыл бұрын

No shit

That baseball one was sick

@aiden_milroy

6 жыл бұрын

Cali Brayden ikr

@The105010

6 жыл бұрын

Yeah.. but its funny.. when the kid throws the ball he has the glove on the left hand, but when he "caught" the ball the glove is on the other hand.. and has to switch the glove..

@wonton4262

6 жыл бұрын

Why is that funny.

@nick3943

6 жыл бұрын

I agree. I had to watch it a couple times to even see what he was doing.

@edenwoldu7799

5 жыл бұрын

Jonathan Kelman He has one hand.

God that first kid running. My heart sank for him and all I felt was this intense hope that he will continue to push through the pain!

@user-pu6mp4hb8f

2 жыл бұрын

I think he was speed walking

2012: You're fat, but you can do something about it! 2020: You're bigger, and stay that way, you are beautiful!

@zolotech1372

3 жыл бұрын

🤣🤣

@Anonymous-wy5dc

3 жыл бұрын

I always hated that shit. I'm fat. Fuck it. I'm FAT. But I AM NOT FAT. And as I say this I'm doing my second half marathon tomorrow. I'm still fat. But I'm not where I was. Fuck being fat.

@s.s5933

3 жыл бұрын

@@Anonymous-wy5dc calm down bro. You'll reach your goal eventually

@Anonymous-wy5dc

3 жыл бұрын

@@s.s5933 For sure just very anti body acceptance. We got to strive higher not get complacent. I've actually accepted my limitations after I started running. I know what I'm capable of withstanding. I don't think I'd have the confidence to keep going higher if I had people telling me to accept my reality and to start loving my imperfections. Imperfections are meant to be worked on. My jeans agree with that assessment at least lol.

@bluecup9937

3 жыл бұрын

But still buy our shoes and apparel

I used to be 296 until i made the choice and effort to change. i lost 118 lbs in approximately 8 months, stuff like this and the realization that you are in control of your life has brought me further than what was previously thought possible. For all out there on a mission of bettering themselves in any way, just go for it. the feelings of laziness and anything that derails you is just your old sub-self trying to take control. you got this, you are bigger than you could possibly imagine.

@kt1pl2

5 жыл бұрын

Beautiful words...and congrats!

@rohitmore5227

4 жыл бұрын

Thank u😿 So exactly how big am I?

@cvspvr

4 жыл бұрын

it's fortunate that you lost weight when you did. most fat people don't make it past being a teenager. they just get eaten by even fatter people. that's how the cycle of fatness works

@ryanaltenhof4739

3 жыл бұрын

Nice Dude 👊

@aaronsmithjr3492

2 жыл бұрын

@@cvspvr 😂😂🤣🤣

little kid on the skateboard I think is my favorite one

@hdffhgv4154

8 жыл бұрын

Yes , it's my favourite too 😃

@lesliewarror3705

6 жыл бұрын

neoflynn nothing is more powerful than the fat kid jogging

@hmgriffin

6 жыл бұрын

neoflynn yes, that's me right now, but one day... Legend

@elegant_equalizer112

6 жыл бұрын

Hector G ...one day or day one

No blaring voices, loud music, just a pure message. These ads are great.

Whoever created this campaign for Nike did an exceptional job!

haven't really seen that before. full points to the creative agency - they certainly found their greatness in this advertising campaign.

@Buzzoit

Жыл бұрын

I agree with you, I am supposed to write a comparative essay draft, meanwhile all l I can think about while watching this ad; are its advertisement tactics.

@Buzzoit

Жыл бұрын

That being said, ad well done!

@gak22yearsago99

Жыл бұрын

Forst comment

@Buzzoit

Жыл бұрын

@@gak22yearsago99 I like ya name G

wow..........every sentence was inspiring

The first guy reminds me of a motto I saw a long time ago, that really struck a nerve: "No matter how slow you go, you're still lapping everyone on the couch" Those are great ads, thank you. It's easy to compare ourselves to world famous people, we see them everyday on screens. But that's not the only greatness, and greatness doesn't need an audience. Thank you for reminding me.

@WinterEdition

21 сағат бұрын

Yes yes yes, “a bad mile beats the couch”, I live by this

I watched this video almost a decade ago as a child. As a fully grown adult now, I realize now how much this affected me. Thankyou.

One thing I learnt from this video: *Exploit human emotions to make money.*

@w00borg34

3 жыл бұрын

that's the essence of advertising

@monalisa-bs4zs

3 жыл бұрын

And exploit labour in countries with no workers rights.

@Rudahms

3 жыл бұрын

the basis of capitalism tbh

@w00borg34

3 жыл бұрын

@@Rudahms lowkey true but just makes sense from a business perspective when you wanna maximize profits and please shareholders.

@stevenjohnson9466

3 жыл бұрын

lol you're gonna need to buy from somewhere. It doesn't have to be from nike. Those fresh kicks at the dollar store really look like they have g8 ankle support

This still is one of the best nike commercials ever made. Prob even the cheapest one. Kudos to the team who brainstormed this one.

The voices in this video are so soothing and calming. It really helped with my uni project.

Whenever I need motivation, I watch this.

I came across this video probably 4 years ago and it helped me wake up everyday to run and finally complete my first 14km charity run. With someone who couldn't run more than a km, this was one of my best achievements. Now, over the 4 years, I still keep coming back to watch this and Ive watched it over a few dozen times. Thank you for this, it has helped.

Perhaps the single most powerful and successful marketing campaign that deserved every ounce of attention it got. Respect for Nike ++

First ad was powerful. Adidas can’t beat that.

That First guy grew up to be Nikola Jokic

@lilgrapehead7640

3 жыл бұрын

😂😂😂😂😂😭

@vitalitsimoshchanka1974

3 жыл бұрын

Lmao

@FuneralGraveMemorial

3 жыл бұрын

Best center in the NBA!

@maxjensen7029

3 жыл бұрын

jeez this killed me lmao

@mateustanigut1691

3 жыл бұрын

@@vitalitsimoshchanka1974 m.

I love these, especially the first two. What I'm finding really intersting about it is you don't see a nike anything in sight. When I saw the kid pitching the ball..it made me want to cry. It's beautiful and moving and...I can't even find the right words to express how it made me feel.

Best commercial ever made no speeches just an reality..every time i feel like givingup i just watch thise video its gave me inner courage to be back in game..but im not an bodybuilder or an incridble player ..just a boy finding his greatness in what i do..💚🌻😘

I can say my son since he could play football and played many other sports he has. Told me mom you always had the words Just Do It right ar the door as i walked out i always remember that those words where what gave me motivation and to be my greatness. He is now 34 and i have never been so proud of hem. I love being his cheerleader at the Ironman events and marathons. He is now trying to qualify to run the Boston Marathon. I know he has found his Greatness. Thank you Nike i love you son ❤️❤️

"Sometimes greatness is something you plan, but most of the time it's just something you try" very powerful

"not everyone can be a great artist. But a great artist can come from anywhere."

This simply produced nike ad makes more of a statement that all the other 50 million epics they've made.

@lesliewarror3705

6 жыл бұрын

Chiraag George I absolutely agree

Greatness is when people resist indulgence and focus on excellence no matter what cards they’ve been dealt.

Whenever I need some motivation I see this video, doing this since 2 years. still get me goosebumps.

Almost forgot this was a Nike commercial...

No booming and deep music just pure motivation

Greatness you can find in almost everything. Be aware

That kid jumping into the pool just made me tear up.

Its so touching i am crying

This style of advertising makes me actually buy there products... the add's that invoke change for the better, are rare and need to be RECOGNISED...

@safaemdn4129

3 жыл бұрын

and can you believe it was in 2012

@mahmoudwaleed2818

3 жыл бұрын

Yea nowadays its all about accepting who you are and convincing yourself that you're perfect which is complete bullshit

I watch this every time I'm about to run a half marathon.

I just love the message. I want to teach my students greatness is not far from them

Speaking of greatness, that commercial found it's greatness!

I know my son found his greatness and I'm so proud of hem. I'm always cheering you on... love you son ♥️♥️

I remember watching this when it was released it helped me through a lot of hard days

Impressive how quickly baseball boy switches his glove from the left hand to the right. Didnt even notice it. A true champion!

@user-pu6mp4hb8f

2 жыл бұрын

Does Jim Abbott ring a bell??

This kid is also the strongest man in the world to be able to carry that much balls with him

Each snippet is a gem!

The 1st one is true greatness because everybody doesn't look like Hollywood so when you have all these people that none of us can relate to looking at them it just runs dry!

Watched this entire video in class today. Amazing.

It legit made me cry at the end

My coach showed me this a few days ago. I appreciate it. I'm glad I payed attention despite all of my classmates talking and being rude.

This brought tears to my eyes. Tears of happinness. Tears that we can all be great! And, we don't necessarily need an audience!

Athletic interest brought me here!

Whoever is reading this right now… we will probably never meet but I wish you all the best in your life! Some things could be very problematic due to the current situation, but keep fighting for your goals and dreams! You can do anything you want! Have a nice day!❤️

@amarjeetpaul5418

3 жыл бұрын

Thank you and Wish you the same. 🙏

@raviprateek7813

2 жыл бұрын

🥺🥺

The first ad is one of the most inspiring I've seen in my life. Inspiring.

Nike might be one of the first company to market themselves as a guide and their target audience as the hero of their own story. Great storytelling

It brought tear in my Eyes.

The best Nike motivational video ever made hands down.

Now before you scroll further just remember how great you can be if you shut the phone off Do it

@kinwa644

4 жыл бұрын

No u

@victoriagaribay817

3 жыл бұрын

then i cant watch this video haha

@koolaid5597

3 жыл бұрын

plot twist im on a laptop

@arnoconnorkenway9226

3 жыл бұрын

Power full one

@toddharig8142

3 жыл бұрын

you are right, im going out fuck this.

Nike use to be on top of the world in every single aspect

I tell you no lie...Nike makes some of the best ads. Hands down.❤❤

It's 2020 and I still love this ad

It would be worth it to watch/listen to messages like this every day! Love it.

actual goosebumps from the last one. damn.

SHUT UP AND TAKE MY MONEY!

@rohitmore5227

4 жыл бұрын

Fuck off , we don't need your money.

@rohitcullen7862

4 жыл бұрын

You have a brain my friend.

@peterpresti1004

4 жыл бұрын

H

@peterpresti1004

4 жыл бұрын

U

@peterpresti1004

4 жыл бұрын

I’m

I love the Nike brand so much.

@captainsunburn8510

8 жыл бұрын

google Nike factory conditions.

@melonseed55

8 жыл бұрын

haha ;D

@arnassepetys6606

8 жыл бұрын

This is an interesting way Adidas is heading: "Adidas, the German maker of sportswear and equipment, has announced it will start marketing its first series of shoes manufactured by robots in Germany from 2017."

@kenneththomas4509

6 жыл бұрын

Congratulations. You're now a banner.

the only commercial that can make me cry

The way the second guy transitions his glove to his arm is so impressive. Survival of the fit! Édit: the rugby camera man has got kicks!!

My favorite campaign of all times ♥️

IM THAT FAT KID

@thevagabond7388

7 жыл бұрын

well done. ur doing good

@brycecollins3531

6 жыл бұрын

No your not

@peterlee8541

6 жыл бұрын

Bryce Collins *you're looks like your English aint that good either o.O

@GloomyNate

6 жыл бұрын

Bryce Collins i don't think he meant it seriously buddy, he probably meant it as he can relate to him

@moseskamau406

6 жыл бұрын

o.O lol is that still a meme

11 years ago !! There is no time limit on greatness, ultimately if you make the effort to get out then you are doing a great job

This is why i love the brand Nike. They have values and principles

This commercial hits even more different when you understand the story behind it of 2012 Olympics.

Beautiful commercial! We all should persue something we love and find greatness!

Greatness is wherever somebody is trying to find it.

I respect the kid in the beginning, motivated to change for the better good

Really love this campaign. So powerful.

Nike unlimited you is also great. I gives me tears

so greatness isn’t about how good u are but about how good u become

beautiful and poetic made me cry love it really touching everyone has greatness within himself set goals and achieve them on your own lane and at your own pace sending best wishes and love to everybody on their different journeys in life one love from Venezuela!!!!!