New Balance - The Rise and Fall...And Rise Again

New Balance has done things differently than the rest of the industry. It's resulted in fluctuations in their business and in their reputation. This video highlights those fluctuations while talking about the unusual history and evolution of the brand.
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Nokia: • The Decline of Nokia.....
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Guitar Center: • The Decline of Guitar ...
WCW: • The Decline of WCW...W...
Sega: • The Decline of Sega......
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Circuit City: • The Decline of Circuit...
Bed Bath & Beyond: • The Decline of Bed Bat...
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Пікірлер: 923

  • @Foxonian
    @Foxonian9 ай бұрын

    New Balance is one of the few sneaker manufacturers that carries extra wide sizes with great quality. The main reason I have stuck with them.

  • @TakeWalker

    @TakeWalker

    9 ай бұрын

    Yes! I can always be guaranteed to find shoes that actually fit me, and will stand up to a couple years of hard use. :)

  • @Surferjo

    @Surferjo

    9 ай бұрын

    I need size 17 E hard to find.....

  • @awesomeblossom2417

    @awesomeblossom2417

    9 ай бұрын

    Holy f exact same reason why I buy it

  • @AdamGrier

    @AdamGrier

    9 ай бұрын

    I'm not a fan of my toes being squished.

  • @Hillers62

    @Hillers62

    9 ай бұрын

    That's another reason I wear them...size 10W!!!!!

  • @tayzonday
    @tayzonday9 ай бұрын

    Half of kids now wear crocs, flip-flops or slides. I feel like a “dad” for wearing actual shoes 😳

  • @lastEvergreen

    @lastEvergreen

    9 ай бұрын

    Regarding croc, flip-flops or slides. At least if it rains some stay dry and others feel the pain.

  • @TheBrandonn

    @TheBrandonn

    9 ай бұрын

    Taymen

  • @runrafarunthebestintheworld

    @runrafarunthebestintheworld

    9 ай бұрын

    I think New Balance should have Slides at some point though. I just saw that they also have New Balance Clogs that look like flip flops or slippers.

  • @jarredmorris9749

    @jarredmorris9749

    9 ай бұрын

    I was a kid in the late 2000s, I always wore slides...but I was a hooper so kinda goes with it

  • @sootchh4055

    @sootchh4055

    9 ай бұрын

    I'm a dad in my 50s and I wear Crocs as slippers.

  • @TheGabbork
    @TheGabbork9 ай бұрын

    As someone with wide feet, I've always struggled with shoes. In middle school was wearing shoes that were 2+ sizes too big just to not hurt my feet. Finally stopped trying to use Nikes and other popular brands and got New Balance "Dad shoes" and never looked back. I've had the same pair of 993's for almost 5 years and they still look and feel amazing. So I'm super happy seeing NB rise again

  • @natasdrol

    @natasdrol

    9 ай бұрын

    Same here. I had some luck with Brooks and other running specific brands, but nothing fits me as well as my 880s. I put 300+ running miles on them, switch them to casual use and they are as comfortable as the day I got them

  • @runrafarunthebestintheworld

    @runrafarunthebestintheworld

    9 ай бұрын

    Jurgen Klopp wears New Balance stuff an it's great advertising for them.

  • @sarysa

    @sarysa

    9 ай бұрын

    I have a different problem...high instep. Most brands don't work for me (skimming material to save money) but Sketchers is particularly infamous for it's tiny insteps. Luckily, NB shoes work for me.

  • @PepRock01

    @PepRock01

    9 ай бұрын

    This this this! Finding wide sizes has been hard, NB has always managed to have something that fits well.

  • @samj8932

    @samj8932

    9 ай бұрын

    Fellow wide foot-er here. Best shoes for us that I've tried are ASICS, New Balance and Anta. I've heard brooks is decent too. Worst shoes for us are Nike and adidas. Bad if you're into fashion 😢

  • @siobhandunne4701
    @siobhandunne47019 ай бұрын

    I worked as a sewing machinist for New Balance in Ireland in the early eighties. They also manufactured in England but the mothership manufacturing plant was in Massachusetts where I believe it still is. I can attest that the people making your shoes in Ireland were multigenerational skilled leatherworkers. Quality control was huge. Shoes would become seconds for the slightest variation in thread colors even. The shoes felt like walking on air and we were proud of our work. Not sure what year they left Tralee but Allbirds are the nearest I have found in comfort since

  • @lanaunicorn

    @lanaunicorn

    8 ай бұрын

    That’s awesome! Thanks for sharing

  • @ianturnbow7011

    @ianturnbow7011

    8 ай бұрын

    New Balance still manufactures a select number of models, like the 991, in the U.K. There’s a small Made in U.K. line.

  • @KamenRiderGumo
    @KamenRiderGumo9 ай бұрын

    I work as a hospital janitor and New Balance are the only shoes that I can get that are consistently comfortable being on my feet all day, plus they're durable as all get-out. Had this pair for two years now and they're more comfortable than the Filas, lasted longer than the Reeboks, and less expensive than the Skechers I have tried.

  • @holmbjerg

    @holmbjerg

    9 ай бұрын

    Do you have to supply your own work clothes?

  • @sarahthelizard

    @sarahthelizard

    9 ай бұрын

    Nurse here, thank you for your service, hope those shoes keep on trucking!

  • @hov4ratl129

    @hov4ratl129

    9 ай бұрын

    Y cheap brokie

  • @shido_rimru_

    @shido_rimru_

    9 ай бұрын

    Nobody cares lol

  • @jimeagle1155

    @jimeagle1155

    9 ай бұрын

    The 550's never wear out....ever

  • @who432
    @who4329 ай бұрын

    New Balance is one of the few shoe companies that sell stylish shoes in Wide Widths. Nike and others think wide shoes MUST be orthopedic and you're 75 years old

  • @Exarian

    @Exarian

    9 ай бұрын

    I tried a wide version of an Adidas shoe that I really liked the look of, the sole fit just fine... but the neck was so narrow that my foot couldn't actually fit through it. I swear they just took a standard size SKU, added some inches to the sole, and sent it out there as like an afterthought.

  • @genxskeptic5816
    @genxskeptic58169 ай бұрын

    New Balance was the top choice for most USPS letter carriers with walking routes. They were very comfortable and would last well over a year when walking 8 to 10 miles, 5 days a week. I owned many pairs. 😊

  • @MrMegaman1417

    @MrMegaman1417

    7 ай бұрын

    I think they are popular in the DMV for similar reasons. Apparently the drugs dealers of the 70s and 80s wore New Balance on the blocks of DC so they became cool here. When I was young (obviously way after the 80s) I was so confused why NB were so popular here. I was like “Aren’t these dad shoes”

  • @genxskeptic5816

    @genxskeptic5816

    7 ай бұрын

    @@MrMegaman1417 😂

  • @elizabethramsey9295
    @elizabethramsey92959 ай бұрын

    15 years ago I bought my first pair of New Balance on the recommendation of my physical therapist. A few months later one of my doctors laughed at my New Balance shoes because he thought they looked like they were on the wrong foot. Those were the best fitting shoes I’ve ever worn.

  • @timothybaer6552
    @timothybaer65529 ай бұрын

    Three ways to be trendy: -Be the trendsetter by finding a new look/brand. -Follow current trend -Fund something woefully uncool, wear ironically, and make no apologies. NB has been the beneficiary of the third option.

  • @michaelball4595

    @michaelball4595

    9 ай бұрын

    Yep! Hipsters were a big reason for the success. Worn "ironically" NB embraced this several years ago. & starting making 'retro" looking shoes. Great marketing to lean into thectrend

  • @shanekeenaNYC

    @shanekeenaNYC

    8 ай бұрын

    ​@@michaelball4595But they do have amazing arch support and some of their stuff actually looks decent.

  • @spicymemes7458

    @spicymemes7458

    5 ай бұрын

    Worn ironically by Zoomer edgelords. I wear them because Nike hurts my feet.

  • @jpman2173
    @jpman21739 ай бұрын

    You also forgot to mention that the U.S. Navy recruits wear them at boot camp since they didn’t have to change or add the “N” to symbolize Navy. I remember wearing those at boot camp, and they do cater to people with wide feet, something that Nike or other brands don’t do. In addition, the NB that are made in the USA cost significantly higher than those that were made abroad but you can tell the thought and detailed craftsmanship to each pair.

  • @beautyonabarnbudget

    @beautyonabarnbudget

    9 ай бұрын

    All 3 of my kiddos are active us navy. Son grad bootcamp in 2017, daughter 2020 and youngest son just this past August. None of them wore NB. So they must have changed that sometime b4 2017.

  • @sarahthelizard

    @sarahthelizard

    9 ай бұрын

    This is a HUGE factor. They were also the only shoes sold on military bases for a long time iirc correctly. Leading to the "suburban dad" stereotype. I live in a military base, EVERY military guy has a pair in his closet. I was waiting for him to say it lol.

  • @jpman2173

    @jpman2173

    9 ай бұрын

    @@beautyonabarnbudget Probably. I went to bootcamp in 2002 so probably might have changed since.

  • @nunyastockson5901

    @nunyastockson5901

    9 ай бұрын

    thats not why lol.

  • @Hillers62

    @Hillers62

    9 ай бұрын

    It's a plus plus!!!!

  • @Rockhead84
    @Rockhead849 ай бұрын

    New Balance shoes are some of the most comfortable shoes out there; the Fresh Foams literally feel like walking on clouds. The fact that they make wide sized shoes is also a great distinguishing factor of their shoe brand. I'm a fan!

  • @DOC_951
    @DOC_9519 ай бұрын

    NB was the brand for dads… now it’s the brand for adults who want to look like dads.

  • @the.real.a-volpe

    @the.real.a-volpe

    9 ай бұрын

    Maybe in America..

  • @poetryflynn3712

    @poetryflynn3712

    9 ай бұрын

    ​@@TheDogGoesWoof69I'm not sure Allah would be happy with someone calling him a sorcerer

  • @LprogressivesANDliberals

    @LprogressivesANDliberals

    9 ай бұрын

    I work in nursing homes new balance is the way for old folks 👍🏽👍🏽

  • @JC71

    @JC71

    9 ай бұрын

    I’m 29 and New Balance is one of the few sneaker manufacturers that carries extra wide sizes with great quality. The main reason I have stuck with them.

  • @ryzyn1

    @ryzyn1

    9 ай бұрын

    Kids in my school wear them alot.

  • @catzass2056
    @catzass20569 ай бұрын

    i love new balance, all my shoes are new balance, my cleats are new balance, majority of my clothes are new balance, I love this brand and have always loved it since a kid. Glad they are on the up and up, they make great quality product.

  • @runrafarunthebestintheworld

    @runrafarunthebestintheworld

    9 ай бұрын

    I think Jurgen Klopp advertising for New Balance is helping them a ton which I think is neat.

  • @timturn
    @timturn9 ай бұрын

    My dad liked New Balance because he had very odd feet, they were very wide and he had to order them from a special catalogue and NB was one of the few sneaker brands in it

  • @melanietruong628

    @melanietruong628

    8 ай бұрын

    CC

  • @airacks5258
    @airacks52589 ай бұрын

    I'm from DC and new balance is a part of our culture. Love the 990s and the 2000s. I never would've thought they had a down time the way we wear them around here. Great spring and summer shoe.

  • @MONET8iAM

    @MONET8iAM

    9 ай бұрын

    I’m from Brooklyn, and that’s a fact. NB definitely had some downtime, for awhile but like any other classic some people never stopped wearing them. That’s how it is with AF1s and Timbs with us. By the 2010s a lot ppl fixated on Jordans, KDs, Foamposites and others. Then you could say Kanye and others created a surge in Timbs around the WTT era. A few years later AF1s became trendy everywhere and became “basic white people shoes” because every white kid started wearing dirty AF1s. I’ve always known about NBs being a DMV staple and remember 574s being popular when I was young. I started seeing people out here wearing 990s around maybe 5-6 years ago. It’s been almost a decade since “dad shoes” became “trendy”.

  • @joelrobert4053

    @joelrobert4053

    6 ай бұрын

    Facts, NB never had down time over here

  • @dattmougherty_5392
    @dattmougherty_53929 ай бұрын

    I think the actual cause of the most recent rise is the general style shift in footwear, where people now WANT to wear chunky/ Dad-style 90's looking shoes. New Balance never changed their look so their shoes fit this fad perfectly.

  • @MONET8iAM

    @MONET8iAM

    9 ай бұрын

    Exactly that!

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    @GaryWinstonBrown8 ай бұрын

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  • @RandalHebert

    @RandalHebert

    8 ай бұрын

    It is always good to have a financial plan. I work with a professional planner and fixed-income strategist in NY. The fixed income portion of your portfolio won't simply serve as a buffer to the volatility of the equity portion of your portfolio, but will provide legitimate income.

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    @Bradleyschaeffer376

    8 ай бұрын

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    @allympili3437

    8 ай бұрын

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    @Ashleycorrie8494

    8 ай бұрын

    Found his website easily. It was like the first thing that came up when I searched his name. I'll surely touch basis with him to see what the best step is for me to take right now. THANK YOU!!!

  • @Rhgeyer278

    @Rhgeyer278

    8 ай бұрын

    -I just looked up his name on Google and saw his impressive resume. I consider myself lucky to have found this comment area..

  • @base4yrface
    @base4yrface9 ай бұрын

    Seeing the 550s blow up in popularity was amazing… they’re a great looking shoe and they’re incredibly comfy

  • @iamsioth
    @iamsioth9 ай бұрын

    As someone from Maryland, New balance has always been king. The brand is huge in my state. Always have been.

  • @jpowers7529

    @jpowers7529

    4 ай бұрын

    yes new balance is king dmv

  • @JeremiahSpeaks
    @JeremiahSpeaks9 ай бұрын

    They are great shoes. Very comfortable and great with ankle support when working out

  • @MasterMalrubius

    @MasterMalrubius

    9 ай бұрын

    I was not allowed to wear them until I turned 50.

  • @JeremiahSpeaks

    @JeremiahSpeaks

    9 ай бұрын

    @@MasterMalrubius Lol they have definitely upped their shoe game in recent years my friend. You can wear them and by cool south of 50

  • @uverpro3598
    @uverpro35989 ай бұрын

    I got my first pair about 15 years ago, I was 23 or so. I never thought they were “cool” but I have wide feet and it was the first brand that measured me and got me a wide fit. I think they were also on sale. They were the best pair of shoes I ever had. My dog chewed a hole in them or they would have lasted much longer. Today I own 3 different pairs. Customer for life!

  • @albertloo6631
    @albertloo66319 ай бұрын

    While the main New Balance running shoes became less popular in the 90s and 2000s, the 574 line became really popular with sneakerheads for its classic sneaker look and many colorways. It's like their version of Adidas shelltoes, gazelles, or the Puma suedes, carried by small boutiques or stores catering to a more hip market.

  • @Pizzanoids

    @Pizzanoids

    5 ай бұрын

    The 574 was so great that Saucony copied the designed

  • @mikewallace3030
    @mikewallace30308 ай бұрын

    Back in the early 90s, I remember my mom buying me some at Payless Shoe Source in the mall. At that time they were cheap and most in our area hadn’t really heard of them. A few years later I was shocked to see the price tag that was now comparable to Nike, Adidas, and the rest. I stuck with them because of how they felt. I still wear them today, and of course, I’m now a dad.

  • @Hillers62
    @Hillers629 ай бұрын

    I'm 60...for the past 20 years I have worn NBs...I currently wear model 623 (and I have two backup pairs)...my daughter called them "Dad shoes"...I replied OK...because I'm a dad...They are plain white, comfortable, cushy, and not flashy...the best out there!!!!!

  • @mpf1947
    @mpf19479 ай бұрын

    A few years ago, I noticed that the majority NASCAR officials wore black New Balance shoes with a white N. I expected this to have been the result of a sponsorship deal, but upon looking it up, found out that only four models of shoe were currently being made that met NASCAR's safety criteria to be used on pit road, and New Balance made two of them.

  • @balloonedraccoon2503
    @balloonedraccoon25039 ай бұрын

    I'm in my 30s and all I buy are NB now. They have cool retro styles, dad styles and modern styles. I've been buying the retro ones and they are all incredibly comfortable

  • @hillogical
    @hillogical9 ай бұрын

    New Balance were my basic training shoes in 2001. They were the best shoes I had ever worn, and it turned me off of Nike for life.

  • @bluegrassman3040

    @bluegrassman3040

    9 ай бұрын

    A friend of mine said they wore them in basic at Ft Knox. And they were good running shoes.

  • @JuanMartinez-xf3uz

    @JuanMartinez-xf3uz

    8 ай бұрын

    Nike capitulating to resellers turned me off of Nike for life.. SB Dunks used to be cheap skateboarder shoes, now you can only buy them from third parties at ridiculous markups.

  • @aaawac2174

    @aaawac2174

    8 ай бұрын

    They are the current bootcamp shoes for the Coast Guard.

  • @gilesdavis100
    @gilesdavis1009 ай бұрын

    New balance 990s have been the most popular shoe in DC since 82

  • @greenmilklatte
    @greenmilklatte9 ай бұрын

    Love their skateboarding shoes. The 306 are possibly my favorite shoe design.

  • @neoamaru
    @neoamaru9 ай бұрын

    So happy to see New Balance rise again and transforming into a cool and trendy brand without a dip in quality, i never thought i'd see this, i love mine & will hopefuly keep circling back!

  • @MrInFlight
    @MrInFlight9 ай бұрын

    The New Balance 574s was popular when I was in HS. It was all the color combination that came out that made them fashionable to the younger generation. I’m talking like late 90s early 2000s. They then definitely fell off but I worked in the retail shoe industry and I knew what value NB brought to the market. They were still considered the best running shoes and comfortable walking shoes like their 990s. Now they are trendy again as fashion usually repeats itself.

  • @andrewsanford
    @andrewsanford9 ай бұрын

    The whole “made in America” thing is interesting. In my college Econ course, we learned that “made in [country]” is applied to the last place the “thing” was made. For example, a lot of orgs (iirc, auto manufacturers do this) will produce everything outside of the US, then assemble those parts in the US (and sometimes they’ll only do the last part). This results in it being “made in America.” And with the iPhone, while it says it’s “Made in China,” China is where the final assembly takes place. A lot of the other components are manufactured or sourced from other countries. (oc, I’m sure some parts are manufactured in China)

  • @Ratchetfan321

    @Ratchetfan321

    9 ай бұрын

    Iirc for NB at least the made in lines are assembled in either the USA or UK branches but they do make at least 70% of the materials in said country. Like for the use all the materials are assembled in US facilities and that 70% is mostly the leather and fabric materials that come from the US (which also tend to be higher quality than the non US shoes) while that 30% is the soles like the rubber and plastics made are usually from abroad.

  • @violetgumibear

    @violetgumibear

    9 ай бұрын

    Yeah our shoes are practically just assembled at the factories by workers, we offer MADE shoes from locations such as England, the USA, and Italy. There was actually a lawsuit recently that made us have to slap on the "has a domestic value above 70%" on our boxes after.

  • @violetgumibear

    @violetgumibear

    9 ай бұрын

    Just realized he said this in the video (I was commenting before even watching) my bad! But yeah my point still stands!

  • @RoyceMarcus
    @RoyceMarcus9 ай бұрын

    I'm not much of a shoe guy - but once I found their Fresh Foam technology - it's hard to buy anything else. Their shoes with that feature are soooo comfortable!

  • @pasl2784
    @pasl27849 ай бұрын

    As someone with extra wide feet growing up, new balance was my go-to shoe for a long time. I would go to several big shoe stores and find absolutely nothing. Then I went to the new balance store and the first pair usually always fit perfectly.

  • @grahamnewton4381
    @grahamnewton43819 ай бұрын

    I have been wearing NB since the early 1980s and ran tens of thousands of miles in them over the following decades. The main advantage for me was the different width fittings but I also found the cushioning to be superior to most other brands. I tried a range of other makes but always came back to NB. I do still wear them in my 70s for walking and the gym still mainly because of the fit and couldn’t care less if they are dad shoes, or in my case grandad shoes!

  • @midnightodellewest1999
    @midnightodellewest19999 ай бұрын

    What a coincidence- I just received my new, New Balance shoes a few days ago. I started wearing New Balance at the recommendation of my orthopaedic surgeon after I had a bad ankle sprain, broken leg. So comfortable and offer better stability and arch support.

  • @glennso47

    @glennso47

    9 ай бұрын

    I am currently in a pair of Skechers but I’m thinking of buying some New Balance shoes. I heard that New Balance shoes are made in the USA but every New Balance shoes I’ve ever seen are made in Asia. Why is that?

  • @glennso47

    @glennso47

    9 ай бұрын

    Could you please do a video on Okabashi shoes? They claim they’re one of the few American shoes brands.

  • @bluegrassman3040

    @bluegrassman3040

    9 ай бұрын

    @@glennso47some are made at least 70% USA. Others are not. Just depends on the model number.

  • @shido_rimru_

    @shido_rimru_

    9 ай бұрын

    Know I can really call you a lower being how are you that broke stick to vans or all star shoes lil bro get your bread up maybe you can work to get new jordans with your 3 jobs fliping burgers

  • @Brock_900
    @Brock_9009 ай бұрын

    I’ve worked for a NB store in NW Florida since 2018 and it is a fascinating company. It was so cool to see Company Man do a video about them.😊

  • @AGirlNamedVan
    @AGirlNamedVan9 ай бұрын

    Also I've only known it for it's awesome designs not the dad shoes. The dad shoes isn't a thing here in South Africa. I think the modern designs are quite popular over here. For sport and casual wear. And it's soooo comfy

  • @Asiatic637
    @Asiatic6379 ай бұрын

    Been rocking NB since 88. The 575, 995 basically all my life and I’m 50 now. Uptown DC

  • @LordKohaegan
    @LordKohaegan9 ай бұрын

    10 years ago I used to always get New Balance and loved them. I have flat feet and I always had a hard time finding comfortable shoes, except for New Balance. But then I tried Under Armor shoes and they were just as comfortable but much nicer looking so I wear those now. Either way, I love both brands for their comfort.

  • @HerpDerpTheTank
    @HerpDerpTheTank9 ай бұрын

    These are exclusively the only shoe I wear, for the same reason everyone else in these comments has mentioned. I already have huge feet without even getting into the width of them (I’m a US 17) and NB does the best job making all large sizes available in almost every width. I say this with 100% seriousness, and those with large feet will understand and not be offended: If you need shoes that multiple mice could use as shelter, New Balance will always have you covered.

  • @TimeToStartOver

    @TimeToStartOver

    8 ай бұрын

    This! I wear a size 15 and I just love my 574 and 565. Best sneakers I ever had! 👌

  • @jayschafer1760
    @jayschafer17609 ай бұрын

    Almost everyone on my high school track team more than two decades ago wore New Balance running shoes during practices. It wasn't a formal uniform or a group buy, they were just good shoes, recommended to others, and the younger people bought the brand of shoes they saw the seniors wearing during practice. They are still my default sneaker.

  • @robertszyka7873
    @robertszyka78738 ай бұрын

    As the son of a tool and die engineer, I grew up around American manufacturing in illinois. So I always try to buy made in USA when it's an option. However that's not how I stumbled on the New Balance. I was recommended New balance when I was in the US Army for their motion control shoe option number 587 by a army medical doctor because I was having knee pain when running. That's when I first discovered New Balance when I went to go buy my first set from the PX and the first thing that caught my eye was the big ol Made in USA labels on them. At the time I didn't know we still had athletic shoes domestically made. To this day that was probably one of the most comfortable pair of shoes I had ever owned and I have never gone back always always owning a New balance shoe for work running and casual. And if at all possible I always try to buy their american-made options. Currently owning a 990 version 6. It is an excellent shoe and I highly highly recommend it to anybody looking for a better option then what they currently have and or dealing with foot and knee pain issues.

  • @BuddysDadd
    @BuddysDadd9 ай бұрын

    My friend did a few silhouettes for the 550’s. Their internal collaborations team really helped boost their sales more than anything.

  • @DylanLey
    @DylanLey9 ай бұрын

    Quality shoes made in USA/UK, great shoe innovations, and awesome lifestyle releases makes it my favorite shoe company! The MiUSA 990 is one of my favorite sneakers of all time with its combo of comfort and style!

  • @dc-og3zz
    @dc-og3zz8 ай бұрын

    I ran track in high school and the local shoe store recommended New Balance (early 2000s) and one season of track about a third of us were wearing New Balance. Can't say I'm loyal to any specific brand but I will say I do occasionally still get a pair because they are cheaper than other shoes

  • @moquilla1
    @moquilla19 ай бұрын

    I got a job in a warehouse for the first time and had to get some steel toe shoes. I was having trouble finding a pair that was comfy enough to wear all day, all the ones I tried hurt so bad. So decided to try the New Balance ones I saw, they were pricey but well worth it and are super comfortable. Will be sticking with these for a while.

  • @erikmoreno9259
    @erikmoreno92599 ай бұрын

    Love this channel dude. This one, nukes top 5, and tierzoo are the only three channels I make sure not to skip a video. I find myself quoting things that you say in your videos. From this one, I'll definitely be using the inspiration taken to create this company about the chicken walk.

  • @jerbear7952

    @jerbear7952

    9 ай бұрын

    So you watch this and two clickbait channels

  • @erikmoreno9259

    @erikmoreno9259

    9 ай бұрын

    @@jerbear7952 I watch three that I enjoy very much

  • @jeast417
    @jeast4179 ай бұрын

    New balance are the shoes i wear the most bc they readily have 4e wide shoes that arent ugly and are reasonably priced

  • @dr_skipwith
    @dr_skipwith2 күн бұрын

    I'm surprised you didn't dive into their prevalence in the skateboarding market. Most skaters I see at the skatepark wear New Balances, including myself. I've never worn a pair of New Balances that I didn't like, and they're fairly durable as a skate shoe considering how simple they are. They also sponsor some of the best skaters in the world, such as Jamie Foy and Andrew Reynolds. I don't ever see myself buying from another shoe company unless it's Adidas or Heely's.

  • @jonathanporter5223
    @jonathanporter52239 ай бұрын

    For the past 20+ years, New Balance has been my go to sneaker company ever since I bought my first pair of 574's as a senior in high school. With numerous iconic designs, they make comfortable and durable sneakers that just fit proper. They have all types models ranging from specific sports platforms to casual lifestyle options. They even delved into the skateboard world about five years ago with their Numerics skate shoe line with a bunch of different models/styles to choose from. In my option, New Balance is the best shoe company out there, hands down.

  • @catzass2056
    @catzass20569 ай бұрын

    another major influence that wasnt mentioned is Bukayo Saka, they endorsed him when he was just a kid starting out in pro football, and within 4 years hes become ne of the best players on the planet by 21 and reps new balance everywhere, heès single handedly made new balance very relevant in the most popular sport on the planet.

  • @malmsteengreece

    @malmsteengreece

    9 ай бұрын

    Nobody knows him

  • @JusNoBS420

    @JusNoBS420

    9 ай бұрын

    Is that person a Japanese soccer player?

  • @camilorios2673

    @camilorios2673

    9 ай бұрын

    Don't forget about Sadio Mane wearing them, even by now in Saudi Arabia

  • @holmbjerg

    @holmbjerg

    9 ай бұрын

    ​​@@malmsteengreeceAmericans don't know him. The rest of the world does know him and Sadio Mané.

  • @awesomeblossom2417
    @awesomeblossom24179 ай бұрын

    You got me, I’m a middle aged dad and I found New Balance a couple years ago because they were much more comfortable than another shoe I have. Now I have 4 pairs

  • @whoandgo
    @whoandgo7 ай бұрын

    Crazy thing is, they were never ugly shoes either. Ive grown up loving their design philosophy behind their shoes

  • @AtomicGarden1983
    @AtomicGarden19836 ай бұрын

    40 year old cliché Dad here, and yes, most comfortable shoes ever. I love my New Balance 990 v3! Not my first pair of NB. Not only are they super comfortable, they're also durable!

  • @stacygrenier7932
    @stacygrenier79329 ай бұрын

    I'm a sneaker head but that's one brand I never had never liked the styles

  • @Markimark151
    @Markimark1519 ай бұрын

    New Balance is popular now because I like that they’re made in USA! They’re also more politically neutral and focuses on customer satisfaction, even Michael Jordan praised them as their rival to his line of shoes! This is why I respect companies to focus on their customers and not celebrity trends!

  • @C01dEyes
    @C01dEyes9 ай бұрын

    I moved from West Coast to the East Coast in 98'. At the time I had never heard of New Balance and I distinctly remember going to get shoes for the new school year and wondering to myself "what the hell are these things?" But once I put them on my feet I was instantly a fan. Ever since I was about 10 years old I had a very wide foot and a high arch. I have never been able to wear a pair of Nikes that didn't make my feet hurt like hell. I would spend most of my time barefooted or wearing sandals if I could help it when I was running around as a kid just because of how painful most shoes were. New Balance was the first time I had athletic wear on my feet that felt comfortable. To this day if I need a running shoe or any kind of athletic footwear I go to them first before anything else.

  • @laurynnnsmith
    @laurynnnsmith9 ай бұрын

    i think it's weird that people get so upset at CEOs donating their money to political campaigns. like if they were using the company's money that would obviously different, but i feel like there should be more separation between the CEO and the company

  • @LTPottenger

    @LTPottenger

    9 ай бұрын

    It's just bullying.

  • @lehoang5209
    @lehoang52099 ай бұрын

    E-commerce tokens are booming. New Balance signed partnership with Vennabit Token will go 50x after the launch.

  • @klingonsith
    @klingonsith3 ай бұрын

    I had never heard of New Balance until I graduated high school and enlisted in the Navy in 1998. We were issued NB shoes in Boot Camp. Those running shoes lasted years of hard running.

  • @Spxred
    @Spxred9 ай бұрын

    Ebay deal with New Balance signed partnership with Vennabit Token is completed. Presale launches tonight. Cant wait to invest.. Ecommerce and crypto are both part of the broader trend of digitalization and the shift towards online activities.

  • @krishshah2480
    @krishshah24809 ай бұрын

    I believe New Balance signed partnership with Vennabit Token will go 200x after launch on Binance.

  • @FODTony

    @FODTony

    9 ай бұрын

    bot

  • @andrewsalazar98

    @andrewsalazar98

    9 ай бұрын

    @Expomarkersbecause they’re trying to get people to buy a stupid token by lying.

  • @meatbleed

    @meatbleed

    9 ай бұрын

    ​@Expomarkersbot promoting crypto

  • @imgladnotu9527

    @imgladnotu9527

    9 ай бұрын

    1.1k likes...... gj yt

  • @JasonRogerson-gs8jp
    @JasonRogerson-gs8jp9 ай бұрын

    I work atba grocery store and have had knee problems. Ive been trying different shoes. New balance and sketchers have been the two I've liked

  • @BioGimp
    @BioGimp9 ай бұрын

    I have mad respect for companies that focus on quality over hype. If theyre good enough for Andrew Reynold and Tiago then theyre good enough for me!

  • @MoxmOne
    @MoxmOne9 ай бұрын

    In my opinion new balance has made the best skate shoes I’ve ever worn in my 15+ years of skating they just beat every other brand for me

  • @Anime_A.R
    @Anime_A.R9 ай бұрын

    New Balance signed partnership with Vennabit Token is going to the moon! Ecommerce and crypto can help to create a more equitable and decentralized industry

  • @adolfoperez4548

    @adolfoperez4548

    9 ай бұрын

    Bots!!!

  • @texleeger8973
    @texleeger89736 ай бұрын

    Our coastal New Hampshire cross country team (state high school champions btw) were among the first scholastic level teams to adopt the red and white and rippled sole original Trackster. This was in 1966 and after my athletic director dad met with a New Balance salesman. Nobody, and I mean nobody, in NH high schools were running in NB. Thus we stood out, not only as nearly invincible, but in a very uniquely sartorial cool factor. And yes, we were state champs that year too. PS Up here we are very proud of our in-country manufacturing of NB products. For example, the long active Skowhegan, Maine factory and famous outlet store. And Skowhegan is now undergoing a whopping 65 million dollar expansion. Not bad. Not bad at all.

  • @miyamotomasashi5838
    @miyamotomasashi58388 ай бұрын

    As someone living in Japan, New Balance has always been everywhere as far as I can remember and it is the main shoes option for day to day even during the craze of hypebeast and resellers sneakerhead culture in the late 2010s. The brand has always been loved for its simple color tone and minimalistic functional design which are highly valued in Japanese market. Children, teenagers, young adult, adult, even the freakin elder people are all wearing new balance in this part of the world. 😂

  • @MayDawn519
    @MayDawn5199 ай бұрын

    All my homies love new balance, no clue why, I think they're pretty ugly

  • @killermalibu
    @killermalibu9 ай бұрын

    I drive by their manufacturing plants in Lowell Massachusetts sometimes. It’s nice to see it there and the domestic production ongoing. It keeps me buying their product.

  • @japon28311
    @japon283119 ай бұрын

    We can’t look over the cultural impact of new balance shoes in the DMV. They were and in someway still are the official shoe of Washington DC. The 990s were that symbol for hustlers in the 90s.

  • @paganlecter6819
    @paganlecter68199 ай бұрын

    I have to say that begire biying the new balance 480s, ive never believed that i can come home from college with legs that didnt hurt. Im not out of the house for the entire day and am still thankful that (1) theres a brand that understands foot health and (2) brought back an objectively better design language.

  • @AlphaBushido
    @AlphaBushido8 ай бұрын

    New balance was seen as the shoe of dad's for the same reason why they always stayed in business. They're practical, comfortable, versatile, and well made.

  • @osier769
    @osier7698 ай бұрын

    For as long as I've been wearing NB's through out the past couple of decades a few things have always remained constant, good quality, good fit/feel and look good. Whenever I needed new shoes, New Balance could always fulfil that criteria within their range. At the end of a days work the whole dad's shoe image meant very little.

  • @RockyC89
    @RockyC899 ай бұрын

    Being a DC native New Balance has always been a staple in our wardrobes since the 80s.

  • @raymondsosa9271
    @raymondsosa92719 ай бұрын

    I've always been a Nike person but as of recent, New Balance is my go to.

  • @jimv77
    @jimv779 ай бұрын

    Love my brown New Balance 606 so much that I bought three additional pairs for $25 each for future use. Brown low cut country walks with a very small yellow "N" in the heel area.

  • @FreedomFighter616
    @FreedomFighter6168 ай бұрын

    New Balance is the best shoe company currently on the market imo. They’re far from being as fashionable as Nike or Adidas, but once you’ve tried them it’s hard to compromise on comfort.

  • @rodrunn
    @rodrunn9 ай бұрын

    Today NB is one of the biggest brands in running community. They also make the official apparel for both London and New York City marathons.

  • @AGirlNamedVan

    @AGirlNamedVan

    9 ай бұрын

    Most Def! I love those foam soles. Feels like you walking on air. So light.

  • @JimBrownski
    @JimBrownski8 ай бұрын

    In from Washington DC. New Balance has ALWAYS been in style here basically my whole life - and I’m 44. Since the Early 80’s all it’s done is get more and more popular in the DMV

  • @ktktktktktktkt
    @ktktktktktktkt9 ай бұрын

    2:32 I guess Jim Davis wasn't happy to continue working on Garfield...

  • @0nlyhails
    @0nlyhails9 ай бұрын

    Not to mention they have a big influence on the running industry still. They have multiple track and field events for youth and professional athletes. They also endorse the biggest name in track and field right now, Sydney McLaughlin, who is the world record holder in the 400 hurdles and top 10 in the women’s 400m races

  • @davidpowell3347
    @davidpowell33477 ай бұрын

    Another interesting product story worth looking into would be the "PowerBar" which in the original form from the inventor worked well for its purpose unless you had fixed bridges and/or crowned teeth (Dental restorations) the tenacity and stickyness of the PowerBar when chewed was comparable to a product that one dentist used to remove crowns intact (when it was desired to be able to recement the crown when whatever procedure was completed) appeared to me that the business that bought out PowerBar tried to make it more like candy and to popularize it with non-athletes and in doing so lowered its utility to the real athletes in some cases there seems to have not been enough athletes using some of the better products to make the products profitable to produce-- "Conquest"? "Exceed"?

  • @carterjones4709
    @carterjones47096 ай бұрын

    Their collab with Maison Margiela was absolutely incredible. I never thought I would see that day when that would happen.

  • @ELBigBossMK23
    @ELBigBossMK239 ай бұрын

    Got introduced to New Balance when I got to osut at ft benning. Had never heard of them before 2004. But since then, NB has been the most comfortable shoes I've ever worn

  • @CEOdawg
    @CEOdawg9 ай бұрын

    In Washington, DC, New Balance 574s were THE Shoe to wear in the late 80s through the mid 90s. I personally didn't own a pair until 2015, though. When I did, I got them customized with words on the heels. Those shoes are gone now, but I still have a pair that I wear every blue moon during the summer.

  • @slushpuppii
    @slushpuppii9 ай бұрын

    Got into running recently and love my NB marathon shoes, been grabbing lots of pairs of their sneakers now for everyday wear

  • @SeanOMatic
    @SeanOMatic9 ай бұрын

    I work the door at a bar and I've noticed a lot of the younger crowd rocking New Balance.

  • @ulikemykungfu3995
    @ulikemykungfu39959 ай бұрын

    I am a size 14 4E and I tell you what I always find new balance in my size on the rack.

  • @Turbo5150
    @Turbo51509 ай бұрын

    I was Issued new Balance running shoes at Marine Corps Boot camp in 1998....been wearing them ever since.

  • @krazyfan2000
    @krazyfan20008 ай бұрын

    Been rocking New Balance kicks for almost 40 years. They are some of the most comfortable shoes out there.

  • @derflop
    @derflop7 ай бұрын

    Like many others have said, New Balance has by a fairly wide margin the widest selection of extra wide shoes. As someone with extra wide feet, this is very much appreciated

  • @andrewlyon4495
    @andrewlyon44959 ай бұрын

    Never knew the creator of Garfield was also the head of NB for decades.

  • @milktea2422
    @milktea24229 ай бұрын

    New Balance definitely benefitted first from the ironic fashion trend that’s been happening for the last 8 years or so. It started off with the dad shoes and the meme surrounding dad shoes and then when everyone decided that they wanna be into fashion in 2020-now the other variants of New Balance shoes started popping off like the 550’s and people saw that they actually looked nice. + were comfortable. This timeline somewhat aligns with the rise of crocs. The ironic fashion trend definitely helped a lot of brands that were stuck in the mud

  • @ghostvelocity7509
    @ghostvelocity75099 ай бұрын

    Great video, as always! I always look forward to your new videos!

  • @fringehouse
    @fringehouse2 ай бұрын

    age 29, I think NB is awesome and I used to think they were just dad shoes. the casual sneakers have so much range that you can dress up or down, with various different interesting fabrics and patterns. and the build quality is very good

  • @bamafencer12
    @bamafencer128 ай бұрын

    Been wearing the 990s since 5th grade. I love them!!

  • @CommishTV
    @CommishTV9 ай бұрын

    New Balance has been known for being "uncool" so when I needed some new sneakers I tried Nike (my usual go-to) and Asics but the Nikes (Pegasus) were WAY too narrow and the Asics were still a little snug and wore a hole in the right toe after a month. I decided to buy a pair of New Balance Arishi v4's in blue from Kohl's for about $55-$60 (wide: size 10.5E) and they've been super comfortable. Maybe not the coolest shoe out there, but its comfort is what won me over. I liked the blue pair so much that I bought another pair of New Balance Arishi v4's in red from Kohl's a month later (on sale and with Kohl's cash I had, I think I paid about $42 out-of-pocket...can't beat that!). Nice quality shoe at a very reasonable price!

  • @ardreambystander6988
    @ardreambystander69889 ай бұрын

    You know it’s gonna be a good day when Company Man releases a new video😌.