Metaphors We Live By: George Lakoff and Mark Johnson

Metaphors We Live By is an influential book by linguists and philosophers George Lakoff and Mark Johnson published in 1980. It has since revolutionized the way we understand language and how we relate our own experiences to the world around us.
But what exactly are metaphors?
Lakoff and Johnson argue that metaphors aren’t just poetry, but a fundamental part of our brain conceptual system. That is, they’re central to the way we perceive ourselves, others, and the world.
Lakoff and Johnson write that the ‘essence of metaphor is understanding and experiencing one kind of thing in terms of another.’
One of the most common examples is all the world’s a stage - an example that draws similarities between acting for an audience and human life in general.
Metaphors aren’t simply rhetorical, artistic, and creative, they help us understand, structure and communicate experience that is difficult to communicate literally.
They write ‘the concepts that govern our thought are not just matters of the intellect. They also govern our everyday functioning, down to the most mundane details. Our concepts structure what we perceive, how we get around in the world, and how we relate to other people.’ Furthermore, ‘our conceptual system is largely metaphorical.’
Then & Now is FAN-FUNDED! Support me on Patreon and pledge as little as $1 per video: patreon.com/user?u=3517018
Or send me a one-off tip of any amount and help me make more videos:
www.paypal.com/cgi-bin/webscr...
Buy on Amazon through this link to support the channel:
amzn.to/2ykJe6L
Follow me on:
Facebook: thethenandnow
Instagram: / thethenandnow
Twitter: / lewlewwaller
Credits:
Stock footage provided by Videvo, downloaded from www.videvo.net
George Lakoff image:
upload.wikimedia.org/wikipedi...
Mikethelinguist [CC BY-SA (creativecommons.org/licenses/...)]
Sources:
George Lakoff & Mark Johnson, Metaphors We Live By
Carola Skott, Expressive Metaphors in Cancer Narratives
Sarah Higinbotham, Bloodletting and Beasts: Metaphors of Legal Violence

Пікірлер: 85

  • @perchipy7900
    @perchipy79004 жыл бұрын

    This is turning more and more into a linguistic anthropology channel. I love it.

  • @dammysavis669
    @dammysavis6694 жыл бұрын

    This is one of the few ideas that I present to students that they tend to respond with a bit of enthusiasm and wonder. In contrast to something like a discussion on "discourse" where people might be able to appreciate its function but perceive it as an "academic" concept, this is the sort of discussion where the lights will really come on for some people. I'm so glad you've given me something else I can recommend... I hope to support you on patreon at the point when I can get myself a permanent position.

  • @HxH2011DRA

    @HxH2011DRA

    4 жыл бұрын

    Good luck to you!

  • @forbesbeckum4209
    @forbesbeckum42094 жыл бұрын

    Glad to finally see this on Lakoff and Johnson, they were on my reading lists a few years ago and still use their paradigm of embodied cognition in philosophy of mind.

  • @zdmsr
    @zdmsr4 жыл бұрын

    I just started reading this book a week ago so the video is incredibly timely. The study about describing crime as a monster vs a virus is fascinating and really speaks to how narrative oriented our conception of the world is. You should check out Gerard J. Steen's followup to that original study where he replicates with a few additional controls and argues that the metaphorical framing effect isn't as strong as the original paper implies.

  • @hira6481
    @hira64812 жыл бұрын

    I've had to read this book to write an essay on metaphors as part of my linguistics course in uni, and your video is honestly such a life-saver! After only 12 minutes I know what I want to focus on in my essay and I can go back to the book with some sense of direction, thanks a ton

  • @lettersfromanihilist9092
    @lettersfromanihilist90924 жыл бұрын

    Thank you!! Lakoff was on on my reading list for 2020

  • @carolinabaruzzo4417
    @carolinabaruzzo44173 жыл бұрын

    My Spanish semantic teacher shared with us students this link so we could have the possiblity to watch this amazing and beautiful video. I made me think and learn so much... Thanks for explaining something like metaphors which I never knew they were conditioned by the experience, culture and language of speakers.

  • @TrippingFighter
    @TrippingFighter4 жыл бұрын

    Incredible content as always, deserve awards for such work.

  • @ridhabelabbaci8776
    @ridhabelabbaci87764 жыл бұрын

    This is my first time I've watched one of your videos, it is valuable work man! Keep up the good job. Thanks awfully.

  • @nigelbanksart
    @nigelbanksart2 жыл бұрын

    Beautiful, beautiful, beautiful! Your video is a virtual reality suit. Metaphors we Live By has sat unread on my iPad for a couple of years, expected to be immensely valuable yet I bounced off the content in its native form. Your video provides a wonderfully straightforward conceptual framework that structures the Lakoff and Johnson Universe - from inside its cockpit I shall energetically explore the book as Spiderman, as Socrates and as Shakespeare - thankyou, thankyou, thankyou 🔆

  • @nelsonphillips
    @nelsonphillips4 жыл бұрын

    My favorite is when referencing a relationships in past tense with, "you will always live in my heart". This carries on from when memory is thought to reside in the heart. "You will always live in my brain", doesn't really have the same affect.

  • @brianstravels3945
    @brianstravels3945 Жыл бұрын

    I just happened upon this last night; I really appreciate how he layed this out (huh, another metaphor).

  • @romanovrex
    @romanovrex4 жыл бұрын

    A linguistic understanding of though has been the 'backbone' of philosophy for a while, but at the moment I'm getting interested in the findings of neurologists, which are that thought is not primarily textual but is translated into text. I think this of fundamental importance and needs to be addressed by philosophy. A large part of the metaphors in this video refer to bodily experience and spacial orientation, which seems like a level of cognition that comes before language and has left traces in our expressions because of the need to translate our non-textual thoughts into text.

  • @santacruzman

    @santacruzman

    3 жыл бұрын

    The traces found in metaphorical expressions are in general attributed to neural cross-domain mappings. "Translation" may be introducing something quite antithetical to metaphor theory.

  • @davidtrindle6473

    @davidtrindle6473

    7 ай бұрын

    What is a “thought?” Attending to my inner experience, It seems there nothing to grasp that might be a reduced to a “thought.”

  • @LogicGated
    @LogicGated Жыл бұрын

    Love the delving into linguistics.

  • @molin19981
    @molin199813 жыл бұрын

    Awesome analysis, thank you for your work.

  • @linneamoritz1065
    @linneamoritz10653 жыл бұрын

    Wonderful! I loved this video

  • @bohywOw
    @bohywOw3 жыл бұрын

    Very helpful, thanks.

  • @PeterDobbing
    @PeterDobbing3 жыл бұрын

    Helpful exposition. Thanks

  • @zeyad45
    @zeyad454 жыл бұрын

    You're bloody good.

  • @wcropp1
    @wcropp14 жыл бұрын

    For the philosophically-minded among us (which I'm sure is quite a few of you, if you're watching this channel), I would also recommend checking out Lakoff and Johnson's other work, "Philosophy in the Flesh." It is a look through some of the major topics/thinkers in the history of philosophy through the lens of conceptual metaphor and embodied cognition. It looks like a bit of a tome, but it is written in a clear and digestible manner. I, for one, enjoyed it.

  • @heartandmindovercome3214
    @heartandmindovercome3214 Жыл бұрын

    Very well done 👍. Just helped sealed the deal in buying the book. Hey look, I used a metaphor. I sealed it up, it's not going anywhere lol.

  • @archivodeunimbecil547
    @archivodeunimbecil5473 жыл бұрын

    absolute lifesaver

  • @eebsvaldizon14
    @eebsvaldizon144 жыл бұрын

    Great videos man gotta send some money for more. Keep it up ! Great thinkers.

  • @HxH2011DRA
    @HxH2011DRA4 жыл бұрын

    I'm be referencing this video alot in the future

  • @TheChunder3
    @TheChunder33 жыл бұрын

    The analytical framework I used in my doctoral thesis was influenced by Lakoff and Johnson’s work on contemporary theory of metaphors.

  • @adrianacardoso8191
    @adrianacardoso8191 Жыл бұрын

    im so happy my teacher showed me this

  • @MesiterSode
    @MesiterSode4 жыл бұрын

    What is the name of the piano piece at the end of the video?

  • @yogitopa369
    @yogitopa3693 жыл бұрын

    thank you

  • @vincentjacques4905
    @vincentjacques49058 ай бұрын

    beautiful

  • @garruksson
    @garruksson4 жыл бұрын

    Metaphor is vital to understand because it's irreducible unlike paraphrasing something, which leads to something literal. The literal has no excess. Metaphor on the other hand is expressive thus being able to shape and change thought like this video makes a great example of. You can't paraphrase metaphor.

  • @dlon8899

    @dlon8899

    4 жыл бұрын

    Are there any methods to help improve my writing and speaking using metaphors?

  • @Hegeleze

    @Hegeleze

    4 жыл бұрын

    I don't think your point will hold up - there is no "literal" which has no excess. Even terms defined technically have pre-set limits and those limits are not absolute.

  • @garruksson

    @garruksson

    4 жыл бұрын

    @@Hegeleze you're right yeah my bad, but literal language within predefined networks aren't going to provide much newness. "10 is like a number" certainly already has a background but its not gonna provide a new background for future utturances. How would u explain the metaphor/paraphrase assymetry?

  • @diegonayalazo
    @diegonayalazo4 жыл бұрын

    Thanks

  • @XnaugahydeX
    @XnaugahydeX4 жыл бұрын

    I've been reading Nietzsche and Derrida on metaphor lately and have been wondering about this book. Is it more or less Nietzsche's take but from a cog brain science perspective? Are their metaphorical categories deduced a priori? Or they are also figurative based on sensory input/memory?

  • @santacruzman
    @santacruzman3 жыл бұрын

    I am encouraged to see an effort to take MWLB seriously. When I had to read this in a philosophy of language class it changed my life. I was then allowed to take a full semester of independent study on metaphor. One criticism might be a failure to convey just how different this is to accepted theory.

  • @taran.151

    @taran.151

    3 жыл бұрын

    what's the accepted theory?

  • @jackwebb7946
    @jackwebb79464 жыл бұрын

    Do a video on Schopenhauer!

  • @vitico1630
    @vitico16304 жыл бұрын

    Your videos are “bomb.” Hehehehe

  • @brettvincenzini7089

    @brettvincenzini7089

    4 жыл бұрын

    Take my updoot and leave

  • @davidtrindle6473
    @davidtrindle64737 ай бұрын

    🎶row row row your boat, gently down the stream,merrily, merrily merrily, life is but a dream.” Happy rowing!

  • @pasibrzuch212
    @pasibrzuch2124 жыл бұрын

    thank you for this video! I have a bumpy relationship with conceptual metaphor. In my university days I got in love with it. I wanted to write my thesis within the framework presented in "Moral Politics" by Lakoff. I found it extremely frustrating because I couldn't apply the binary model (liberals v. conservative) to the situation in Polish politics. It became so frustrating that I dropped the idea of writing the paper. What do you think about the models of Strict Father and Nurturant Parent presented in "Moral Politics". Do you find it a valid description of political arena or is this concept flawed at some point? BTW are you familiar with Mouffe and Laclau? I think they are presenting a reasonable perspective on politics. It's not as immersed in linguistics as Lakoff, but it takes a lot from (post)structuralism.

  • @HxH2011DRA

    @HxH2011DRA

    4 жыл бұрын

    I believe there is a 3rd axis of people who abandon morals/families altogether. Anarchist, nihilist, etcetera. At least some of them

  • @pasibrzuch212

    @pasibrzuch212

    4 жыл бұрын

    @@HxH2011DRA as far as I remember, what Lakoff states in "Moral Politics" is that all kinds of various leftists (so I imply also anarchists) are just a more radical version of liberals, therefore they are assigned to the nurturant parent model. Personally, I find such an opinion to be entirely inaccurate, perhaps resulting from the bipartisan nature of American political system. If you used the word anarchist not in the meaning "libertarian socialist" but "a person claiming to abandon all rules", I beg to disagree. If I understand Lakoff's family models correctly, it's not about your declarative values but about creating two categories derived from linguistic data. That's why I find the Mouffian approach to be more thorough. Instead of creating some arbitrary categories, it investigates different points and lines of tension and equivalences between various collective identities. If I'm misinterpreted the Lakoffian model at some point I would be thankful for pointing it out.

  • @HxH2011DRA

    @HxH2011DRA

    4 жыл бұрын

    @@pasibrzuch212 sounds about right

  • @laurabarta2465

    @laurabarta2465

    4 жыл бұрын

    No way! I just decided to to my thesis on this subject! I hope it will be a bit less frustrating for me as I will be analyzing it's application to the US binary model it was built on.. I would be interested to hear if you find the family metaphors within the Polish language. It seems there is a lack of actual experimental data to support the Strict Father and Nurturant Parent models as a basis for conservatism vs liberalism. While his ideas make intuitive sense, the 'linguistic evidence' he poses in "Moral Politics" and "Your Brain's Politics" is questionable. Let me know if you have any more thoughts!

  • @santacruzman

    @santacruzman

    3 жыл бұрын

    @@laurabarta2465 Presumably, the data would be found in examples of actual political discourse. To do any of this, one needs to be skilled at detecting the underlying, structuring metaphors as they often reveal the logics at work.

  • @desdafinado
    @desdafinado4 жыл бұрын

    "tempo é o tecido das nossas vidas"

  • @kavinkumarr9629
    @kavinkumarr96293 ай бұрын

    “The essence of metaphor is understanding and experiencing one kind of thing in terms of another”

  • @eorobinson3
    @eorobinson34 жыл бұрын

    It's gonna be Rene Gir-hard...but you can take it...like the Dark Knight---we may not be effectively aware of what we want, YET we instinctively perceive...what IT IS that we NEED... That being YOU... thanks...truly...

  • @MrMattias87
    @MrMattias872 жыл бұрын

    Metaphors are also founded in hypnotic language patterns used by Ericksonian hypnotherapists.

  • @eorobinson3
    @eorobinson34 жыл бұрын

    I can't believe he is about to produce a mini-dissertation on Rene Girard... I have been not so secretly clamoring for this...for years...for almost a decade...on various channels...

  • @dlon8899
    @dlon88994 жыл бұрын

    What if we learned to embrace depression, instead of fighting it?

  • @politeiaentelecheia5679

    @politeiaentelecheia5679

    4 жыл бұрын

    😂😂hurrayyy depression, jeyyyy

  • @davidtrindle6473

    @davidtrindle6473

    7 ай бұрын

    Yes, the fighting IS the depression.

  • @JaySain69
    @JaySain692 жыл бұрын

    Time is money

  • @sebastiaankampers6651
    @sebastiaankampers66514 жыл бұрын

    Your videos are like a box of chocolates you never know what you are gonna get.

  • @fallowfieldoutwest
    @fallowfieldoutwest4 жыл бұрын

    great video as always!! It reminds me of Nietzsche's exploration of scientific concepts as metaphors where perceptual stimuli get copied as images, which are then reified as words, and then accepted as given concepts. What amazes me the most is how both approaches elucidate the possibility of a radical transformation of quotidian ideas. It's kinda postmodern

  • @shawn6669
    @shawn66694 жыл бұрын

    I've been waiting for this since I read this book of jokes when I was say 5 or 6 so 1973/74 so....he asks "what's a Metaphor" the answer "To keep cows in!"...get it Metaphor...Meadow for...what's a medda for? Sigh....

  • @eorobinson3
    @eorobinson34 жыл бұрын

    Then...you were...& Now...you are... A man among men...Pilgrim in an unholy land...

  • @mrosenthal13
    @mrosenthal134 жыл бұрын

    Fascinating with great examples, but this doesn't help me understand how our society's inoculation with metaphors actually changes how our brain works. . .anymore than any other habit. For instance, introduced to new foods, we are at first unsure about them (we may have information about the food, but no metaphors yet). They may in time become part of our "food vernacular", after which a dissemination of the foods "qualities" throughout the population may lead to popularity and eventually the development of a whole set of symbols, signs, etc that revolve around the food.. But like our use of metaphors, this doesn't really explain the way our brain's functioning changes in respect to the adoption of a new food; our brain (and the brains of societal members) just go ahead and attach meanings and "tastes" onto new foods like always. . .Is it really just Habit more than anything?

  • @disconductorder
    @disconductorder3 жыл бұрын

    actually war is just an argument

  • @stevem815
    @stevem8154 жыл бұрын

    With the examples so far; argument/war, time/money it seems a bit of a stretch to consider the metaphor as a defining construct. It seems more that we use the same verbs to describe things with similar attributes, that doesn't make one a metaphor for the other though. Argument and war are both adversarial engagements, it's not that the metaphor of war makes argument adversarial. A non-adversarial argument is called a conversation. Similarly time and money are finite personal resources, spending them in one place precludes using them in some other way. It isn't an illusion created by overlaying the qualities of one onto the other. And 'time is money' isn't a meant as a metaphor, it's shorthand for an idea in the business world- that wasting time translates directly into losing money in a purely practical sense. It's identifying them as parallel processes with a causal connection, not using one to illustrate the qualities of the other. Maybe it's just the summary, but the ideas here seem like they've been manhandled to fit in with the basic theory, working hard to ignore obvious alternative explanations. And when it got to the labour/time bit I was a bit 'oh, OK that's what they wanted to do' but I'm not sure whether I'm just being cynical, seeing commies hiding under every social constructivist bed, to use a metaphor.

  • @dammysavis669

    @dammysavis669

    4 жыл бұрын

    Maybe start by getting a clearer sense of what they argue about metaphor and sensorimotor experience (ch 4 & 5 of PitF is good), and when you've got a firm grasp on that, then maybe have another look at their argument because your response suggests to me that you've not understood their argument, with respect. They also address what you say about argument in MWLB when they deal with the distinction between Metaphorical Structuring and Subcategorization.

  • @stevem815

    @stevem815

    4 жыл бұрын

    @@dammysavis669 so this video isn't actually a summary of their argument then?

  • @dammysavis669

    @dammysavis669

    4 жыл бұрын

    @@stevem815 I'm not sure why you'd make that inference. Implying that you might get a better understanding by consulting the primary sources does not suggest that "this video isn't actually a summary of their argument" and I'm a bit surprised that you responded with such an uncharitable fallacy. It's a good summary but your response suggests you've misunderstood it. I'm sorry if that's a personal affront to you - my response only intended to alert you to your misconception and to suggest how you can rectify it, and I've got nothing further to add.

  • @stevem815

    @stevem815

    4 жыл бұрын

    @@dammysavis669 So you're saying I've misunderstood ideas that are contained in the video? I'm not taking it as an affront. I'm asking about the video, whether the thing I'm supposed to have understood is actually there or not.

  • @joannatuczynska3508
    @joannatuczynska35082 жыл бұрын

    Interesting but obvious...

  • @jojom.7757
    @jojom.77572 жыл бұрын

    first

  • @edwardbackman744
    @edwardbackman7444 жыл бұрын

    Can we please just all agree to stop revolutionizing the way we see language. I cant take this shit anymore

  • @nicolotiraboschi
    @nicolotiraboschi3 жыл бұрын

    What an awful journey described with metaphors on love :)

  • @Hegeleze
    @Hegeleze4 жыл бұрын

    Obviously Lakoff is right as the entire rationalist tradition has repeatedly assumed and Heidegger better articulated. But, there is a limit to how we can change metaphors, they have to elucidate common experience. There is a reason people poll disliking "PC culture" in the US at 90%+... they know the artificial metaphors they are given go against their experience.

  • @nelsonphillips

    @nelsonphillips

    4 жыл бұрын

    bah, thats just Cultural Marxism.

  • @Hegeleze

    @Hegeleze

    4 жыл бұрын

    @@nelsonphillips No, it isn't if it has existed from before Marxism. Also, the fact that this is the case doesn't necessitate any particular political regime.

  • @nelsonphillips

    @nelsonphillips

    4 жыл бұрын

    @@Hegeleze I was using it as an artificial metaphor....... another example of my excellent humor....

  • @Enzaio

    @Enzaio

    4 жыл бұрын

    But to what extent is that experience shaped by the metaphors people have grown up with and have used for years? If you've grown up with the idea that humans fall into one of two categories, man or woman, it's hard to accept more categories. That doesn't mean it's intrinsically human to reject more than two gender designations. There's plenty of examples of cultures where they don't have a binary gender 'system' (I don't know the proper terminology), there's nothing artificial about that.

  • @Hegeleze

    @Hegeleze

    4 жыл бұрын

    @@Enzaio All experience is shaped by language and therefore metaphor, but this doesn't remove experience. It seems obvious that both interact, but to what extent? I am sure it matters as to the personality of the person, their abilities, their education, etc. If you want to start arguing for another system, you need to always take account of evolution and why the given paradigms were passed down as conducive to continuation of the species. By the way, the argument about there being other cultures who have different systems, this is irrelevant. Other cultures practice infanticide, kill homosexuals, stone adulterers... your argument only works if you assume it as true in the beginning (i.e., it is circular).

Келесі