McDonald's - The Blind Taste

Cannes Lions 2015 - Shortlist Media

Пікірлер: 31

  • @michellep1210
    @michellep12102 жыл бұрын

    a LEAF of lettuce? Bah! McDonald's has SHREDDED lettuce.

  • @gabb007

    @gabb007

    Жыл бұрын

    Na verdade é alface inglês

  • @maryrivera6801
    @maryrivera68013 жыл бұрын

    They served it good on that but in reality, when you order in McDonald's they will give you sh*t burger wrapped in a paper and it is different.

  • @malialutu7857

    @malialutu7857

    Жыл бұрын

    It's probably different in different countries. Some countries serve their food really well

  • @traceyschowalter7100
    @traceyschowalter7100 Жыл бұрын

    I just ate McDonalds because I had a craving. And in no way was it gourmet. This made me laugh!

  • @chronodr

    @chronodr

    11 ай бұрын

    In the US they don't use the same ingredients. EU has stricter laws for food regulations. American chicken for example is full of hormones

  • @RabidLeroy
    @RabidLeroy4 жыл бұрын

    And that’s how they sell their newly developed McMenu to a skeptial audience

  • @daniprieto-dpholisticempow1252
    @daniprieto-dpholisticempow1252Ай бұрын

    Fantastic idea :))

  • @yeetboi268
    @yeetboi2682 жыл бұрын

    how do I know they are not paid actors?

  • @eliezergonzalez3292
    @eliezergonzalez32922 жыл бұрын

    hahaha those look good ,the burgers in macdonalds don´t look at all like the menu or the ads. these ones did.

  • @michellep1210
    @michellep12102 жыл бұрын

    When I went to Italy in 1987, there was 1 or 2 McDonald's at the airport or train station. They were PACKED. That was the last fast food we saw in our travels throughout Italy. So more are there now?

  • @simoneb.4013

    @simoneb.4013

    Жыл бұрын

    Now we are full of fast food

  • @Atom87.

    @Atom87.

    3 ай бұрын

    @@simoneb.4013 yes haha

  • @fuleyourfire
    @fuleyourfire2 жыл бұрын

    Are there any ethical issues in this ad ?

  • @DavidShantzwildoutwest
    @DavidShantzwildoutwest6 жыл бұрын

    The McDonnald's brand is obviously detrimental to perceived value - why not drop the brand. They could probably charge more and people would be happier. The alternative is to try and spend their way to change perception , with the hopes of being able to charge less...

  • @codyedgar563

    @codyedgar563

    5 жыл бұрын

    David Shantz [Request received] Fwd: #1eebdcac-c4ea-11e8-86b2-1c98ec156828-Fwd: Verse of the Day Image - Psalms 18:2: ---------- Forwarded message --------- From: rewardzoneusa...

  • @dve4956
    @dve49563 жыл бұрын

    lmao

  • @TheA3zouz
    @TheA3zouz3 жыл бұрын

    It’s not a same !

  • @carlocumino824

    @carlocumino824

    2 ай бұрын

    The point is that your taste could be influenced by your prejudice.

  • @robinsingh4373
    @robinsingh43737 ай бұрын

    actually no the fries and buns are not like this

  • @msa_teacher
    @msa_teacher Жыл бұрын

    So, that's how you fooled the Italians? :)

  • @chainbreaker
    @chainbreaker6 жыл бұрын

    this is proof that people are used to eat sh*t.

  • @ultramarinexi6761

    @ultramarinexi6761

    6 жыл бұрын

    that shit is delicious

  • @gabb007

    @gabb007

    Жыл бұрын

    Você deve ser mais um

  • @alisontran8303
    @alisontran83033 жыл бұрын

    Can anyone explain for me the insight of this campaign? Is it true that customers wanting to taste a good burger is the insight of this campaign? If it's not, can you help me 'cuz I've just learnt insight recently/

  • @paolyalmonte5207

    @paolyalmonte5207

    2 жыл бұрын

    It's what they said at the beginning, they don't like McDonalds. They think it's bad, so they gave them the same burger but with a different brand and they liked it, so, it means italians where just being prejudiced.

  • @uulenmunkhbat746
    @uulenmunkhbat7462 жыл бұрын

    Haha! Its actually fraud dudes 😆

  • @davidedemartino679
    @davidedemartino6792 жыл бұрын

    Uguali a quelli di Mac Donald ???? Dove ?? La prossima volta vi porto la foto di un "classic mc donald burger di via Trionfale" cercate di non prenderci in giro che è meglio😡

  • @carlocumino824

    @carlocumino824

    2 ай бұрын

    Davide quest'esperimento prova solo che la nostra percezione del gusto può essere influenzata da fattori psicologici. Non dice che gli hamburger di McDonald's sono uguali a quelli di un 'hamburfheria gourmet 😊