Masterclass In Talking About Budget w/ WWPM author Blair Enns Clubhouse (🔴Rec)

Bring up money early. Clubhouse recording Day 09/12 w/ Win Without Pitching Manifesto author Blair Enns. This call, we focus on the proclamation "We Will Address Issues Of Money Early”. Resist over investing in the buying cycle only to find out that the clients can't afford to pay us what we are worth. Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:
thefutur.com/shop
Blair Enns
Win Without Pitching Manifesto Book
amzn.to/3vG2hnx
===
👉Subscribe: goo.gl/F2AEbk
👉See our Academy Channel: goo.gl/vB9zoP
🎙 Futur Podcast: thefutur.com/podcast/
✍️ Futur Blog: thefutur.com/blog/
-
Love the content? Become a sustaining member for $5/mo today.
goo.gl/nwekfL
BOOKLIST -
Essential Reading for Creative Professionals: bit.ly/biz-booklist
Essential Design Books: bit.ly/futur-design-books
Kits & Proposals:
goo.gl/mSjuWQ
Visit our website:
www.thefutur.com
FREE resources:
goo.gl/Qh6gHr
-
We love getting your letters. Send it here:
The Futur
c/o Chris Do
1702 Olympic Blvd.
Santa Monica, CA 90404
USA
-
AFFILIATE LINKS*
🙏 Support The Futur by purchasing through our affiliate links:
Amazon: bit.ly/thefuturishere
Webflow: bit.ly/2EbET9l
Retro Supply Co.: bit.ly/2GW8gzR
Creative Market: goo.gl/g4jlTE
Design Cuts: bit.ly/2GSsAR3
✍️ Sharpen your skills by taking a course, using our affiliate links:
School of Motion: bit.ly/futur-som
Bring Your Own Laptop Tutorials: byol.me/thefutur
Skillshare: skl.sh/34z8qVj
🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:
Epidemic Sound: share.epidemicsound.com/thefutur
Musicbed: bit.ly/futurmb
Artlist: bit.ly/2uWdna7
Get our FAVORITE notebook from Baron Fig: baronfig.com/?ref=zQoKL
*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
-
Host: Chris Do
Producer: Mark Contreras
Cinematographers/Editors: Stewart Schuster, Ricky Lucas, Jona Garcia
Social Team: Elle Money, Alex Burlui
Futur Theme Music: Adam Sanborne www.adamsanborne.com
Typefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic

Пікірлер: 134

  • @CalebToups
    @CalebToups3 жыл бұрын

    Blair Enns is a wizard but my God, he scares me. He looks like at any minute he’s gonna slap the broke out of me.

  • @christophermhudson09

    @christophermhudson09

    3 жыл бұрын

    🤣🤣🤣🤣

  • @thefutur

    @thefutur

    3 жыл бұрын

    I think he might.

  • @rizkiaprita

    @rizkiaprita

    3 жыл бұрын

    oh wow, im not the only one think hes scary, for real

  • @albatrossd

    @albatrossd

    3 жыл бұрын

    OMG I hope he does! Me next

  • @cetriyasArtnComicsChannel

    @cetriyasArtnComicsChannel

    3 жыл бұрын

    its the eyes, he looks straight through BS

  • @judimunro9279
    @judimunro92796 күн бұрын

    Focusing more on the relationship work is amazing 😻. Even in the creative services scene. When you know your people are a small section of the community it helps laser focus efforts inside of the business too. ❤ this year we are really focused on not even thinking about trying to be all things to all people. We let ‘go’ of the majority. We know our percentage is probably

  • @ayushkumarchandra
    @ayushkumarchandra3 жыл бұрын

    "We will address the issues of money early" - This changed my entire life and saved me so much time and frustration. The Win Without Pitching Manifesto is the best book I've ever read.

  • @djlive408

    @djlive408

    3 жыл бұрын

    Same with me

  • @anibalmercado7427

    @anibalmercado7427

    3 жыл бұрын

    say it loud, I read it weekly hahahah

  • @samraymond9761
    @samraymond97613 жыл бұрын

    "The best clients are willing to pay you a lot of money to get the results. The worst clients wanna pay you by the hour to do the thing." That is just the plain truth. When I see the comments on some of your Shorts, I wonder why some creatives are so comfortable being stagnant and forgettable. The best way to grow is truly working on projects that you want to see succeed and charge accordingly. Bring more Blair goodness, please.

  • @thecesarj_
    @thecesarj_3 жыл бұрын

    HOW IS THIS FREE?! The amount of value in this is unfathomable. Truly a masterpiece of a series, this is. I read the book and thought it was great and wanted more...Chris- you gave us more!

  • @Joehirst

    @Joehirst

    2 жыл бұрын

    I promise you, if you get Blair's book (The win without pitching manifesto) you'll have a similar reaction. His proclamations are purely business gold for the creative firm or individual.

  • @securityvlogger6825

    @securityvlogger6825

    2 жыл бұрын

    …it’s not free actually. Chris and his Team have large overhead to cover…it’s just free to you. Everyone has a conscience to face as to whether or not to use one of his several ways to volunteer a small contribution.

  • @JohnGarrettHudson
    @JohnGarrettHudson3 жыл бұрын

    Chris Do, count me as proud to be one of 1 Billion. Thank you, Brother!

  • @thefutur

    @thefutur

    3 жыл бұрын

    noted. did you get an official number? Go to the www.theFutur.com for more.

  • @JohnGarrettHudson

    @JohnGarrettHudson

    3 жыл бұрын

    @@thefutur 23373

  • @SimonBell78
    @SimonBell785 ай бұрын

    I'm loving this Chris. Just read Blair's book for the first time, it's really cool. These conversations are really valuable, especially for someone that's worked practically solo for the past 15 years.

  • @themarshallfox
    @themarshallfox3 жыл бұрын

    Sheesh. If I had to choose one video to remain on KZread after a techpocalypse it would be this one. Gold.

  • @AlexMcDaniels
    @AlexMcDaniels3 жыл бұрын

    Just bought Blair's book win without pitching manifesto, it's so good! I'm in the construction & interior design sector so there are things to be extrapolated but still is an amazing outlook on business

  • @MarketingHarry
    @MarketingHarry3 жыл бұрын

    Addressing the issues of money early is important. When did it become impolite to talk about money? The idea of being precautions and scared to raise this topic is harmful for your business. Being comfortable with such conversations is absolutely crucial.

  • @thefutur

    @thefutur

    3 жыл бұрын

    It’s an uncomfortable subject for many.

  • @hootdesignstudio9898
    @hootdesignstudio98982 жыл бұрын

    $50K.... ? .... hang up. This is GOLD.

  • @Chandler-Lyles
    @Chandler-Lyles3 жыл бұрын

    Great interview! Love the idea of 100% client turnover every three years. This strategy is guaranteed to help us continue to grow vs. stagnate and die.

  • @ionaszaro1912
    @ionaszaro19123 жыл бұрын

    Could watch them every morning with my coffee. It's the best way to start your business day!! Thank you Chris and Blair!

  • @tomhilado
    @tomhilado3 жыл бұрын

    There is no doubt that this is definitely gold. I just want to point out how mindful the ads have been placed. It brings closure to a section while teasing at what's to come! Awesome!

  • @thefutur

    @thefutur

    3 жыл бұрын

    Thank you Tom!

  • @fjodorf7341
    @fjodorf73413 жыл бұрын

    5:00 even the personal stuff - I was taught it’s impolite to talk about money too, but I never understood why and I never practiced it except with total strangers. But when friends or aquaintances of mine tell me about their new house or car or computer or their job I ALWAYS ask them „Cool, what did you pay? How much do you make?“ simply because it’s interesting to me. And the funny thing is, nobody ever took it the wrong way. Most people like to talk about money actually. They like to boast a little bit about the good deal they got or maybe complain about their salary, and it always leads to very interesting conversations. It’s totally fine. Just talk about money, people! We all have some of it and we all want to get more of it.

  • @victormuthura
    @victormuthura3 жыл бұрын

    Thank you Chris Do and Blair Enns. When talking money first with clients, I'll now be able to differentiate between the Value Buyers and Price Buyers. Secondly, on the MLO I have learned how to deal with clients with 1 off projects in the future. This content will be my go-to reference in these scenarios.

  • @SteHanBotha
    @SteHanBotha3 жыл бұрын

    This is so great - and mind-altering, face-melting principles. And sometimes it’s like Blair is basically an AI-driven robot 🤖 that can only spit the sense-making logical truth from Blairtopia 🌈🌎 ✨Thank you Chris Do, thefutur + Blair Enns!

  • @mriftiii

    @mriftiii

    2 жыл бұрын

    You're right. Everything he say make sense.

  • @jamaicaoliva1746
    @jamaicaoliva17463 жыл бұрын

    This is so powerful. I practice this at work even in my first year as a Recruitment Consultant (digital media talents) and got the highest billing (across the company) for 1 deal during my 14th month on the job. I didn’t know that was the case and that was not normal in my field bec i had no idea what the standard was so i just kept pushing for it bec my boss just kept telling my to try it out. 5 years later i now feel more experienced in like what Blair said “putting the hurdle in front of a prospective client” and it’s also because it’s so tiring to put the same amount of effort, if not more, for a low paying client when i could get those revenue in easily from other clients. I definitely didn’t have enough proof of success in my 1st then but i was always sure of my work ethic so i held on to that every time i negotiated Terms. My core skills caught up over the years also bec of those work opportunities i closed in high fees! 👀👀 oh now that makes more sense as im thinking and typing this You guys have been a constant resource for me in helping me build a stronger psychology. Thanks guys!! 💙💙💙💙

  • @mriftiii

    @mriftiii

    2 жыл бұрын

    I am happy to see some success stories here.

  • @thedirtywork
    @thedirtywork3 жыл бұрын

    Everybody is buying the only variable is time….. 🔥 Thank you!

  • @Leo-dt6ok
    @Leo-dt6ok3 жыл бұрын

    WTF... this is virtual gold, I'm so grateful you guys share actual value no charge, and still is always a high end production damn

  • @digimuz01
    @digimuz013 жыл бұрын

    Just in the morning I went through the same topic in your channel and what a co-incidence. More to learn huh :D

  • @architalmedia1633
    @architalmedia16333 жыл бұрын

    I love this series with Blair 😊, when will you do more whiteboard sessions?

  • @thefutur

    @thefutur

    3 жыл бұрын

    we just did one last week. did you miss it?

  • @architalmedia1633

    @architalmedia1633

    3 жыл бұрын

    @@thefutur I saw it, but I am not really in the vid biz so it is currently not in my high priority list. I actually only watch your channel on KZread. Can you do a whiteboard session on lead gen or more sales techiques, roleplays are also a great segment of yours 😁

  • @ByShaira
    @ByShaira3 жыл бұрын

    After watching this video, I'm more convinced to charge x more. Thanks The Futur, Chris Do, and Blair! You guys are amazing! 😍💪

  • @mriftiii
    @mriftiii2 жыл бұрын

    Oh God, so much value in 30 mins. A lot to digest. Thanks thefutur, you never disappointe me.

  • @jotadep
    @jotadep Жыл бұрын

    Thanks!

  • @jonyoung9408
    @jonyoung94083 жыл бұрын

    This is frustrating not only as the creator but also the client. I have been on both sides of this. I've worked with a sales person to do some media with my company everything was great and we wanted to go forward with it then come to find out we were light years a part on price. It wasted several hrs and meetings for nothing. Highly frustrating for me and Im sure for him as well. So yes, discussing price earlier is beneficial for everyone.

  • @voltairepabustan
    @voltairepabustan3 жыл бұрын

    What an interesting and impressive talk! Thank you!🔥🔥

  • @LungileMayindi
    @LungileMayindi3 жыл бұрын

    Blair enns is just incredible, eish i hope one day , i become brave enough to be able to talk to clients about money confidently, Like you guys

  • @jamisonbonds9757
    @jamisonbonds9757 Жыл бұрын

    Blair has helped change my life in my Estate Planning and Elder Law firm.

  • @HASSANTAHIR
    @HASSANTAHIR3 жыл бұрын

    This is free gold, free realestate, free treasure for every sensible business owner if he is actually looking for the real growth in the next few years ... Lots of love and support from Pakistan😍🤩

  • @TheAdobe101
    @TheAdobe1013 жыл бұрын

    Chris you’re the best

  • @mohammedezzinehaddady7252
    @mohammedezzinehaddady72523 жыл бұрын

    This is priceless, thanks guys !

  • @ChristylBenford
    @ChristylBenford3 жыл бұрын

    This was great advice! You definitely have to have the right mindset about who you are and the value you offer in order to be bold enough to implement these tactics. It's time to level up!

  • @BuckBowen
    @BuckBowen2 жыл бұрын

    Absolutely incredible. Thank you.

  • @rise_up_media
    @rise_up_media3 жыл бұрын

    Just got Blair's book. Excited to read it!

  • @YanceyMbadi80
    @YanceyMbadi803 жыл бұрын

    Just amazingly good! All I needed to hear. Thank you Chris thank you very much!

  • @thefutur

    @thefutur

    3 жыл бұрын

    Glad to hear

  • @yeliseikadol
    @yeliseikadol3 жыл бұрын

    great, thank you, Blair!

  • @LucidFocus
    @LucidFocus Жыл бұрын

    I just rewatched the insightful video. I’ve gained so much more from the video than I did a year ago. BTW, my copies of WWPM & Pricing Creativity are always opened in my studio & fully utilized. The results are getting better as I go.

  • @jayraldseoconsultancy
    @jayraldseoconsultancy Жыл бұрын

    Such great content, its my third time watching this to improve my business

  • @rebrand9830
    @rebrand98303 жыл бұрын

    32:18 ... to do the "thing" I felt that!

  • @whiterabbit3451
    @whiterabbit34513 жыл бұрын

    Love this!

  • @dflanagan56
    @dflanagan563 жыл бұрын

    Amazing value! Thank you so so much

  • @xenoaurora
    @xenoaurora3 жыл бұрын

    Man i love this content. Thanks Chris and Blair!

  • @thefutur

    @thefutur

    3 жыл бұрын

    You’re very welcome

  • @farnaz_godigital4490
    @farnaz_godigital44903 жыл бұрын

    very helpful , fantastic!

  • @MarkSavant
    @MarkSavant3 жыл бұрын

    A lot of great tactics here. I like the idea of talking about minimum annual revenue

  • @the.danedaniel
    @the.danedaniel3 жыл бұрын

    Chris & Blair, This was fire 🔥

  • @tskali9686
    @tskali96862 жыл бұрын

    Please update Apple Podcasts with this one

  • @CelineAdobea
    @CelineAdobea3 жыл бұрын

    oo this is so good and thanks for sharing!!

  • @dovetailtrinity
    @dovetailtrinity Жыл бұрын

    I love all your videos ❤

  • @MikeFlex
    @MikeFlex3 жыл бұрын

    Thank you.

  • @thefutur

    @thefutur

    3 жыл бұрын

    You're welcome!

  • @sujansarkar7986
    @sujansarkar79863 жыл бұрын

    Learnt a lot... Do more

  • @xanderneal
    @xanderneal Жыл бұрын

    Re watching ALL of these again and loving them! Is there much variation in approach when it's B2C instead of B2B?

  • @svnproduction
    @svnproduction3 жыл бұрын

    It should be illegal to post such valuable lesson for free 💎

  • @oldlifter530
    @oldlifter5303 жыл бұрын

    Watched three shorts decided to subscribe thanks very interesting

  • @Painted_Owl
    @Painted_Owl3 жыл бұрын

    Are those deluxe Berserk books I see in the back ground of Blair’s office??

  • @easyrecipesanddeliciousfoo2954
    @easyrecipesanddeliciousfoo29543 жыл бұрын

    我喜欢这个频道的节目💖

  • @ryanwidell
    @ryanwidell3 жыл бұрын

    @thefutur love to see y’all do a 3-part mock discovery call, zoom proposal, and next steps/close

  • @philmckay9973
    @philmckay99732 жыл бұрын

    Chris's spice: that was mayonnaise. lol

  • @kroxis7397
    @kroxis73973 жыл бұрын

    my goodness I meant to play this on the side whilst I worked on some stuff but the starting already scared the beejeezus out of me LOL

  • @oldaccount275
    @oldaccount2753 жыл бұрын

    Beautiful...

  • @emanuel_soundtrack
    @emanuel_soundtrack2 жыл бұрын

    my last client dont even give oportunity to sit and negotiate haha and he wanted to define everything, because all other freelancers he manage like employees

  • @aneesh7123
    @aneesh71233 жыл бұрын

    Hey futur, my 14th birthday is on June 9th I Wish For TheFutur to create a video on how to contact and get clients on instagram or Facebook Or market your business without any capital invested. Could we make this happen?

  • @thefutur

    @thefutur

    3 жыл бұрын

    You should join us on clubhouse. We talk about this and more.

  • @enzomervenphotography9733
    @enzomervenphotography97332 жыл бұрын

    Hi, I only found 3 other podcast out of the 12! Is there any ways I can find the rest please?

  • @JOMOPressureWash
    @JOMOPressureWash8 ай бұрын

    💥🔥🔥🔥

  • @mesterjess
    @mesterjess8 ай бұрын

    Beautiful content - definitely needs to be said...but in a different microphone and with better compression and de-essing. Made it very hard to focus.

  • @ExcalibursLPs
    @ExcalibursLPs3 жыл бұрын

    Great content as always. Curious for those in the comments, does anyone have a playlist for all of these? I can only find 3 wwpm videos on KZread from this series

  • @randomuserame

    @randomuserame

    3 жыл бұрын

    Click the channel button

  • @ImKoko

    @ImKoko

    3 жыл бұрын

    @@randomuserame I was only able to find 6-7 videos, by any chance do you know if they recorded all 12 days? I've recently bought the book and am loving this series!

  • @mriftiii

    @mriftiii

    2 жыл бұрын

    I couldn't find all of 12 🥲

  • @mriftiii

    @mriftiii

    2 жыл бұрын

    Or those 12 videos will be available for thefutur progroup...

  • @uncleanAlibertine1
    @uncleanAlibertine1 Жыл бұрын

    cool

  • @CelineAdobea
    @CelineAdobea3 жыл бұрын

    I get a little stuck on knowing how much to share to land the deal and how much to not share to keep my creative ideas safe from being used and abused. Do you have any videos about this?

  • @mriftiii

    @mriftiii

    2 жыл бұрын

    I am looking for the same thing...

  • @sajindal1
    @sajindal13 жыл бұрын

    great perspective, but the mouth noises were something else.

  • @mesterjess

    @mesterjess

    8 ай бұрын

    I couldn't get through it unfortunately. Call me shallow but it actually starting turning my stomach. Content was great but...woof.

  • @itzOLE3
    @itzOLE3 Жыл бұрын

    Hey! This is awesome stuff. I own a tree service, so I'm trying to translate this into selling tree work. It's mostly one-off jobs, and usually $2,000-$5,000 projects that take one to three days. Does anyone have tips or references for this type of sale?

  • @akitaagency2843
    @akitaagency28432 жыл бұрын

    Where are the other 12 recordings?? Can you link them in the notes so we can watch them all?

  • @enzomervenphotography9733

    @enzomervenphotography9733

    2 жыл бұрын

    Hi, did u manage to find the other ones?

  • @AcesizOfficial
    @AcesizOfficial3 жыл бұрын

    🙌🏽🇬🇧

  • @infinaneek
    @infinaneek3 жыл бұрын

    Does Blair ever smile? Is he happy? Lol

  • @emanuel_soundtrack

    @emanuel_soundtrack

    2 жыл бұрын

    lol

  • @emanuel_soundtrack

    @emanuel_soundtrack

    2 жыл бұрын

    well said

  • @lifelesun
    @lifelesun7 ай бұрын

    19:54

  • @PHlophe
    @PHlophe3 жыл бұрын

    the scarcity mindset ROFLMWAO !

  • @Frank004
    @Frank0042 жыл бұрын

    🧠 💥 🤯

  • @Zimboprenuer
    @Zimboprenuer3 жыл бұрын

    I always that talking about money upfront is a taboo 🙄

  • @logan2113

    @logan2113

    3 жыл бұрын

    as they said, that’s in your personal life. i want the price upfront as a client, don’t waste my time building a relationship that we’re not going to have once i find out i can’t afford it. give my time the respect it deserves, ask the questions about the project you need to know at least a range, then give me the numbers 🤷🏻

  • @Rimorox
    @Rimorox3 жыл бұрын

    Well I mean only big city’s can talk this big money stuff haha but I mean I get the idea of what they’re saying

  • @logan2113

    @logan2113

    3 жыл бұрын

    not really though, it’s just relative. even the small towns have projects that cost XYZ and it still needs to be upfront.

  • @Rimorox

    @Rimorox

    3 жыл бұрын

    That’s what I mean, this applies to big ‘city’ contracts but for graphic designers you won’t get those 40k contracts really unless you find huge corporations that just aren’t in small towns. That being said this same concept could be applied to ‘big money’ 5k jobs for design

  • @logan2113

    @logan2113

    3 жыл бұрын

    @@Rimorox Oh yeah totally agree with you there. $30 mill in a small town? Never lol

  • @thefutur

    @thefutur

    3 жыл бұрын

    you are only limited by the city in which the internet reaches.

  • @Rimorox

    @Rimorox

    3 жыл бұрын

    @@thefutur very true these days I do all my prototype work online due to covid . Transitioned from regular design to 3D design laser cutting design prototype and 3D printing I find I get much more respect in these fields than I ever did as solely a graphic designer. I still do the marketing and graphic design for my business though

  • @naimgerardogonzalezbijani6196
    @naimgerardogonzalezbijani61963 жыл бұрын

    Very useful info, but the salivation is a little out of control in this one.

  • @thefutur

    @thefutur

    3 жыл бұрын

    Salivation?

  • @mesterjess

    @mesterjess

    8 ай бұрын

    @@thefutur On Blair's voice. Audio was rough. Yours was fine. Great content, but he sounds like he's breathing on me and licking his lips.

  • @chriscarrington6298
    @chriscarrington62983 жыл бұрын

    This guy has a look like he's about to say "f#@k you!" at any moment, his book is on it's way to my office today.

  • @fottan
    @fottan3 жыл бұрын

    love the content, hate the editing of blairs voice - way too much compression, it's uncomfortable to listen to.

  • @thefutur

    @thefutur

    3 жыл бұрын

    Noted.

  • @mesterjess

    @mesterjess

    8 ай бұрын

    Agreed - the strong nasal breathing into the mic, short-stopping, popping of the lips...like, dude drink some water or chew some gum...and then dee-ess the video.

  • @dmtgallardo
    @dmtgallardo3 жыл бұрын

    The secret to success : Very little fat percentage on your face.

  • @dylanfgarrison
    @dylanfgarrison Жыл бұрын

    This is nothing new. Why do Realtors charge 7%??? Because they only get paid if the home sells. It’s all or nothing and on $1M the broker is bringing in $70K.

  • @Bobbymarshx
    @Bobbymarshx3 ай бұрын

    If you don’t have $50k don’t even comment on this 😂😅

  • @rizkiaprita
    @rizkiaprita3 жыл бұрын

    he is good. but it scares me. really.

  • @securityvlogger6825
    @securityvlogger68252 жыл бұрын

    Thanks!