Mario M. Polegato, inventor and entrepreneur (GEOX), Italy

Meet Mario Moretti Polegato, founder and chairman of GEOX -- Italy's largest shoe making company and one of the world's largest casual footwear brands. Formerly a winemaker, he invented a breathable shoe dismissed by most in the industry. So he decided to enter the shoe trade himself.
Case study: Breathable Shoes - Branding Success through Patenting
www.wipo.int/ipadvantage/en/de...
By Jean-François Arrou-Vignod for WIPO.

Пікірлер: 15

  • @silverdragon7952
    @silverdragon7952 Жыл бұрын

    Simply magical. Very smart technology. I wonder why other shoe brand never accomplished it. I don't wear other brands except Geox. But one thing is the shoes are too narrow.

  • @paperoga79
    @paperoga797 жыл бұрын

    I like Geox shoes, they're good but it's a shame they aren't made in Italy despite of Geox is an Italian brand.

  • @Peepil
    @Peepil Жыл бұрын

    I think Geox shoes are good for people with hot feet. I do not have that problem, and my Geox shoes make my feet REALLY cold in the winter. The cold (but not the water) gets in the holes... They are a good few years old now - stout walking shoes with thick soles, great looking - and they look ideal for bad weather, but I rarely wear them as my feet get so awfully cold in them.

  • @sofiaskan79
    @sofiaskan798 жыл бұрын

    i just bought GEOX shoe breathes last week, woman model..kind of flat shoe..but after one week of usage the lower sole is broken. The glue they use is not good i think. This is my first experience with GEOX and so much dissapointed. High price but low quality in my opinion. I bought for around usd200. Please suggest me what should I do?

  • @humpyverma5699
    @humpyverma56996 жыл бұрын

    Beautiful collection....

  • @HoneyBadger__
    @HoneyBadger__ Жыл бұрын

    I bought a Geox Respira Formal shoes on 2008 still going good. That sole is incredible. I love geox❤️

  • @koukipichou9804
    @koukipichou98046 жыл бұрын

    C'est la bonne qualité et la bon marque, très confortable merci pour vous.

  • @Volkstrott
    @Volkstrott3 жыл бұрын

    It was Interesting, my favorite shoes!

  • @Vetral_LTD.
    @Vetral_LTD. Жыл бұрын

    Smart Person

  • @balram12446
    @balram1244610 жыл бұрын

    Value of saving IPR...nice to watch..

  • @Yas_K.M_25_21
    @Yas_K.M_25_2110 жыл бұрын

    Veramente fantastici geox shoes ♥♥

  • @tedot6326
    @tedot63268 жыл бұрын

    he got problem with his feet, n he solve it in d best possible way.an irritating experience that start him great shoe busines.inspirating

  • @misbahahmad2610
    @misbahahmad26102 жыл бұрын

    Cool

  • @welwellwell71
    @welwellwell713 жыл бұрын

    Love your sneakers Mario. I have 5 pairs. Grazie

  • @maghalijanna1982
    @maghalijanna19826 жыл бұрын

    j'aime très confortable