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Stephen Shapiro cultivates innovation by showing leaders and their teams how to approach, tackle and solve their business challenges. Applying the knowledge he has accrued over decades in the industry, Stephen is able to see what others can’t: opportunities to improve innovation models and the cultures that support them. Visit stephenshapiro.com/ to learn more.
In my latest book PIVOTAL, I share a powerful framework called the Innovation Targeting Matrix (ITM). It helps you target the best investments for your innovation efforts.
It is also extremely useful for helping you prioritize investments in AI.
This six-minute video introduces the ITM. The entire video can be watched by signing up at www.thepivotaltools.com
The key points I discuss:
When pivoting, one foot needs to be firmly planted on the ground
- The planted foot is your differentiator
- You want to "innovate where you differentiate"
- The Innovation Targeting Matrix includes three levels of activities: support, core, and differentiating
- These levels help you determine your AI strategy