How to price and quote a mural and other street art projects

One of the most common questions that I get about euros and street art is how does an artist Price the work. Giving a quote to a potential client about a possible mural and street art project can be difficult. I highly avoid pricing based on the square footage solely. Rather, Square footage is one of many factors that I account for I'm quoting a price. I usually account for the following:
1. Size of the space
2. The textures of the wall
3. How tall is the wall or space
4. Possible special equipment needed
5. Obstacles in and around the space
6. Time frame of installation(can I work on it whenever I want to?)
7. Completion date
8. Resources and supplies around the space for resupplying purposes
9. Resources at the space(do they have electricity and equipment)
10. How far away is it from my home and studio?
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Пікірлер: 78

  • @panamafred1
    @panamafred13 жыл бұрын

    This was an excellent breakdown of the intricacies of pricing. The list is almost endless! As a carpenter, I knew how long a job would take working at ground level. But any time I had to work off the ground, I would double or triple (at least) the time of working at ground level. Just getting ladders, scaffolding, tools, and electricity off the ground takes more time than one first thinks. Does the job require safety equipment? Who supplies the orange cones? Do I need a helper? Also, asking for an upfront deposit is important, more so if you have a large initial outlay. Remember to add in the hours it takes to make an estimate and presentation. And with a job this large, a written agreement is something to seriously think about. I had a written checklist because breaking even is not fun when you are trying to hustle a living! Thanks for your excellent content!

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    Soooooo many things to account for.

  • @janburch3923
    @janburch39232 жыл бұрын

    Love driving by this mural!

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    Awesome!!!!!!

  • @summer.clouds
    @summer.clouds Жыл бұрын

    Excellent mural.

  • @FilomenaJackStudio
    @FilomenaJackStudio Жыл бұрын

    Allll of this is true! I’m asked a couple times a week to price something but can’t do that without a site visit etc. Thanks for the vid! Keep ‘em coming :)

  • @benjoestrella20
    @benjoestrella202 жыл бұрын

    Thank you for the great tips, man! I'm about to paint x3 60ft high rounded pillars, and it is SOOO DIFFERENT from pricing huge flat walls. This video helped a lot. Thanks again! Glad I found your video.

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    Glad I could help!

  • @ArtByRizzo
    @ArtByRizzo2 жыл бұрын

    You’re always dropping gems!!!! THANK YOU

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    Aye!!! glad you did the vids

  • @deniserobinson6571
    @deniserobinson6571 Жыл бұрын

    Excellent insight as always!

  • @iamdetour
    @iamdetour3 жыл бұрын

    I used Behr Paint, as well as Golden and Montana 94 Spray paint

  • @JulisseHopmann
    @JulisseHopmann2 жыл бұрын

    This is so incredible

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    🙏🙏🙏

  • @chanaykamadison
    @chanaykamadison3 жыл бұрын

    Beautiful work!! Thank you for your information. Blessings!

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    Anytime!

  • @lucybell3444
    @lucybell34443 жыл бұрын

    This video is so helpful and it’s an amazing mural! Thank you for this

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    I'm super glad it was helpful.

  • @Sexinating
    @Sexinating3 жыл бұрын

    Great explanation. My friend is looking to start doing them, and this is really helpful to figure out a quote. I love your stuff. 💜

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    Thanks a lot!

  • @Jamy7734

    @Jamy7734

    2 жыл бұрын

    Do you do any workshops or teach classes?

  • @giulias.5104
    @giulias.51042 жыл бұрын

    That's an amazing work! Really, bravo!

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    Thanks a lot!

  • @finawatsonart
    @finawatsonart Жыл бұрын

    Another very helpful video for a beginner thinking of my first mural

  • @iamdetour

    @iamdetour

    Жыл бұрын

    Have fun! Murals are always fun to paint.

  • @bellaluce7088
    @bellaluce7088 Жыл бұрын

    So helpful! Thank you! : - )

  • @iamdetour

    @iamdetour

    Жыл бұрын

    Glad it was helpful!

  • @wendellwiggins3776
    @wendellwiggins3776 Жыл бұрын

    all well and good but WHAT DID IT COST THEM or HOW DID YOU CALCULATE A PRICE?

  • @smckinney2482
    @smckinney24823 жыл бұрын

    Awesome info bro i need to get into murals

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    You should!

  • @melanieryan2631
    @melanieryan26312 жыл бұрын

    What type of top coating would you use with a mural in “full sun”

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    muralshield.com/ they make good coating for mural in the sun all day.

  • @kpopgigachad
    @kpopgigachad3 жыл бұрын

    Before we talk about pricing let's make a video on "How to get a mural client."

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    I'll do a video on that soon.

  • @4legdfishman
    @4legdfishman2 жыл бұрын

    Great explanation! Question: How long did this take (start to finish) and did you finish within your quoted time-line? Also, I watched another artist explain his method of quoting that I found helpful. He charged by square foot or meter but he had 3 different charges per square foot in one mural. One for high detail, one for medium detail and one for small detail. It was also interesting. Is this how you go about a mural quote? Thanks for sharing your knowledge and amazing skill!

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    It took about a week to paint. I usually give as high detail as possible. i never slack on the quality because the mural is so public that it represents me like a billboard. This is where turning down low paying jobs come in. it's ok to say no so that you're not compromising quality.

  • @ellatomblin3001
    @ellatomblin3001 Жыл бұрын

    I'm painting a mural on a bus... do you have advice on kind of paint to use?

  • @adivettearroyo7960
    @adivettearroyo7960 Жыл бұрын

    Hi!! Thank you so much for your videos, they help a lot!! I’m an artist from Puerto Rico. These last two years I’ve been working with murals and I always use acrylic liquid painting in gallons, but i don’t know about air spray paint. Why was it better for this type of work that you did?

  • @bellaluce7088

    @bellaluce7088

    Жыл бұрын

    Because the surface is corrugated a roller wouldn't work, and spray covers nooks and crannies faster than brushes. : - )

  • @olivegeo7702
    @olivegeo7702 Жыл бұрын

    Thank you for the video! It is very helpful! I'm new to painting murals and am just starting out with it. Do you ever apply, or advise having, written contracts when working for clients? Have you ever dealt with clients who decide they don't like what you did and then they try not to pay you?

  • @olivegeo7702

    @olivegeo7702

    Жыл бұрын

    btw your mural is AMAZING

  • @eddiek3616
    @eddiek36164 жыл бұрын

    Hey Mr. Detour, what kind of sprayer did you us, and was it hard to operate? I know how to work on various aerial lifts with no issue. I'm starting up my business, and learning a lot from invoices to paints. New to you and will be around. Amazing work!

  • @iamdetour

    @iamdetour

    4 жыл бұрын

    It was the Graco Magnum 5x. It was great. I had the long extension cord so i put it on the lift and drove around with it. The only thing was i accidentally drove over the extension cord and broke it. this sprayer was easy to use and durable for its price. And light weight.

  • @oilpainter9069
    @oilpainter90693 жыл бұрын

    Awesome work! What brand and type of paint did you use on this masterpiece?

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    I used Behr Paint, as well as Golden and Montana 94 Spray paint

  • @dmongosa
    @dmongosa Жыл бұрын

    Great mural and video information! But my "Just Right OCD" so wants to move the woman to her left more, to avoid the window... lol.

  • @IcdOutTV
    @IcdOutTVАй бұрын

    I’m a muralist how do you go about charging for travel

  • @mandeepP
    @mandeepP6 ай бұрын

    How to draw so big drawing outline exactly???

  • @katiemary
    @katiemary3 жыл бұрын

    Hi, great video thank you for all of the information. How long did this project take to paint? I am learning to have a realistic expectation of myself and how much I can do per day as I gain more experience with murals.

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    This took about 10 day to complete. it snowed in the middle so i had to take a break for a about 2 days.

  • @katiemary

    @katiemary

    3 жыл бұрын

    @@iamdetour amazing, thanks for the information. 10 days seems fast to me for such a big image!

  • @claireonlinex
    @claireonlinex2 жыл бұрын

    Could you please give a ball park figure of what price you would charge for something of this size (considering the complexities mentioned or not), just so that I can gauge if I am charging enough? I am new to the game so would really appreciate it. Love your channel!

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    I would say 15k -50k depending on the artist demand, composition of the work and the type of business it is.

  • @claireonlinex

    @claireonlinex

    2 жыл бұрын

    @@iamdetour thank you so much for your insight!

  • @bellaluce7088

    @bellaluce7088

    Жыл бұрын

    @@iamdetour Thank you for sharing! Pricing guidelines are so helpful and sometimes hard to find!

  • @bobbygranito9475
    @bobbygranito94752 жыл бұрын

    When you are asked to do a mural do you charge for the design time of the image if the client has an over all idea but past that is clue less?

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    It just depends but i usually account for that in the overall price. it makes the client feel like there is less nickle and diming. i usually have one all-inclusive price.

  • @brittanyn2609
    @brittanyn26092 ай бұрын

    So how much did you charge

  • @JohnBread-bj1cr
    @JohnBread-bj1cr2 жыл бұрын

    So how much did you charge?

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    can say exactly but it was for sure 5 figures

  • @cheezypotatoez5177
    @cheezypotatoez5177 Жыл бұрын

    Soooo how much did u actually charge for this mural

  • @iamdetour

    @iamdetour

    Жыл бұрын

    Won't be able to sat the exact number because of agreements but its above 20k. I made another video where is talked about the exact number and why i quoted the client that number. kzread.info/dash/bejne/kXptm7KalZzFoLg.html

  • @ECHONWC
    @ECHONWC3 жыл бұрын

    How much did you charge for this wall?

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    I can disclose exact figures but a wall like this, I suggest any artist start at $25k and go up from there. It depends on the time, resources, and expenses that the artist will have to go through.

  • @ECHONWC

    @ECHONWC

    3 жыл бұрын

    @@iamdetour I figured as much but not easy to find people with a budget like that. God bless.

  • @iamdetour

    @iamdetour

    3 жыл бұрын

    Usually its developers and business in bigger markets that have these budgets like this. They are becoming more familiar with handing out those budgets so its been a little easier year after year.

  • @ECHONWC

    @ECHONWC

    3 жыл бұрын

    @@iamdetour awesome. You're killin it.

  • @romenpheonixx7005
    @romenpheonixx7005 Жыл бұрын

    Ok, that’s great advice. But the only thing is “what did you charge for this job”? The only real way we can fully understand is to have something to compare the price to. Maybe, show us a old picture from when you started so we know a actual price range at least. Not trying to get ALL UP in your business, but it would help.😂😂

  • @orbnoxious442
    @orbnoxious4422 жыл бұрын

    Materials + Day rate per artist. Work out how much you want to get paid an hour for 8 hours a day.

  • @orbnoxious442

    @orbnoxious442

    2 жыл бұрын

    Each job you do increase your day rate.

  • @iamdetour

    @iamdetour

    2 жыл бұрын

    Every job is different. So different that i can't put a standard rate on it. it usually depends on a bunch of factors that change all the time. i go off of effort.

  • @momo-xh3bm
    @momo-xh3bm21 күн бұрын

    Useful information that what you take into account. But the way you say the script, could you rehearse before you record it? Soooo annoying that you keep “uhhh.. hmmm… ahh.. “ , cant really focused on your content. 😅

  • @iamdetour

    @iamdetour

    20 күн бұрын

    Definitely an early video before i started being more concise. 😅 I'll have more vids with some good info coming soon that are way better to listen to. 🙏

  • @wowKyl3
    @wowKyl3 Жыл бұрын

    Spent 8 minutes saying everything except for how much you charged. wtf.

  • @iamdetour

    @iamdetour

    11 ай бұрын

    Here's the video that you want. It has all the cost breakdowns that i think your looking for. kzread.info/dash/bejne/kXptm7KalZzFoLg.html

  • @LeoMeraz-wl5ym
    @LeoMeraz-wl5ym2 ай бұрын

    Like most you never help us out .never give a price so thanks for nothing yo.

  • @aaronsmith733
    @aaronsmith7333 ай бұрын

    He didn't say any actual numbers, which would have been helpful.