Learn how to manage your brand reputation and brand equity with public relations, crisis management and other top branding strategies.
0:00 How To Master Brand Reputation Management (Top Strategies)
2:06 What Is Brand Reputation Management?
3:57 Why Is Brand Reputation Management So Important?
6:31 How To Protect Your Brand
7:22 #1. Focus On Experience
8:23 #2. Master Content Marketing
9:15 #3. Personalization Is Key
10:01 #4. Deliver On Promises
11:44 #5. Don't Ignore Negative Feedback
13:00 How To Implement A Reputation Management Strategy?
13:32 #1. Assess The Current Brand Reputation
14:03 #2. Get All Stakeholders On Board
14:38 #3. Monitor
15:12 #4. Create Crisis Response Plans
16:22 Learn From The Process & Act On Opportunities
First, you’ll learn what brand reputation management is and why it’s so important to brand management.
Next we’ll explore brand reputation management steps and principals including customer experience and negative feedback techniques.
Then you’ll learn how to define and implement a brand reputation management strategy and tools to use to boost brand reputation ranking.
Finally we’ll explore a brand reputation management example with a legendary crisis management response.
#brandreputationmanagement #brandmanagement #brandmanagers #brandstrategy #brandmanager #brandreputation
---------------✅ FREE BRAND STRATEGY RESOURCES ✅-------------------
✅ FREE PRO BRAND STRATEGY BLUEPRINT:
brandmasteracademy.com/brand-...
✅ BECOME A BRAND STRATEGIST
Our flagship training “Brand Master Secrets” - Everything you need to become an in-demand brand strategist, raise your expert profile and grow your branding revenue and business.
brandmasteracademy.com/brand-...
✅ FACILITATE BRAND STRATEGY WORKSHOPS LIKE A PRO
Learn the techniques, systems and delivery tools to develop brands WITH your clients, to build brands they believe in and are invested in.
brandmasteracademy.com/brand-...
✅ INSIDE BRAND MASTER SECRETS
brandmasteracademy.com/brand-...
✅ BRAND MASTER ACADEMY
The brand strategist training ground
brandmasteracademy.com/?...
-------------- ✴️ LEARN FROM OTHER STRATEGISTS IN THE COMMUNITY ✴️ -------------------
✴️✴️ BRAND MASTER ACADEMY ON SOCIAL
Instagram - / stephenhouraghan
Facebook - / brandmasteracademy
Linkedin - / stephen-houraghan
KZread - / @brandmasteracademy
Twitter - / brandmasteracad
✴️✴️ JOIN THE FACEBOOK COMMUNITY
/ brandmasteracademy
Join in the conversation with other experienced and budding brand strategists to enhance your brand-building systems.
✴️✴️ EXCLUSIVE TIPS & TECHNIQUES
brandmasteracademy.com/subscr...
Get on the list for exclusive brand strategy tips and techniques
--------------- 🎧 LISTEN TO THE PODCAST 🎧 -------------------
🎧🎧 LISTEN TO THE BRAND MASTER PODCAST
brandmasteracademy.com/brand-...
---------------🙏 SUPPORT THE CHANNEL 🙏-------------------
AFFILIATE LINKS
Support Brand Master Academy by purchasing through our affiliate links.
We get a small commission with no extra cost to you.
🙏🙏 AMAZON | amzn.to/30JtFmU
🙏🙏 DESIGN CUTS | bit.ly/3cyGPso
🙏🙏 EPIDEMIC SOUND | bit.ly/3cyGPso
🙏🙏 WEBFLOW | webflow.grsm.io/bma
🙏🙏 CONVERTKIT | convertkit.com/?lmref=R3KyAw
🙏🙏 AWEBER | bit.ly/3rWpzDR business questions