How Jack White Uses Color

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00:00 Intro
00:44 Title Card
00:52 Colour and Branding
02:08 Jack’s New Look
02:52 Purpose
03:42 “Out of place and wrong”
04:01 Seven Nation Army
04:37 Love Interruption
05:21 Conquest
05:48 Freedom at 21
06:18 Conclusion

Пікірлер: 370

  • @spectrecular9721
    @spectrecular97216 жыл бұрын

    It's not just about color... The White Stripes were all about the "rule of three". In a documentary, Jack White said that 3 was the minimal amount of things that assembles something concrete. A table requires 3 legs, but would fall with only 2, and doesn't require 4. He followed this rule of minimalism with the idea that it would consistently challenge him, forcing him to work hard to stay creative and original. This is the very premise which birthed The White Stripes in the first place.

  • @gabe_s_videos

    @gabe_s_videos

    2 жыл бұрын

    Three is also the smallest number for minorities and majorities to form. Also, I happy to be writing this response three years after you posted your comment :P

  • @kellycollier9246

    @kellycollier9246

    Жыл бұрын

    Very well said.

  • @danielbuchanan1560

    @danielbuchanan1560

    9 ай бұрын

    Must be why there were only 2 members... yeah doesn't exactly make sense .

  • @ok9908

    @ok9908

    6 ай бұрын

    @@danielbuchanan1560 Jack always talks about limitations. They could have easily hired another person to make the music flow better in a live setting but they never did. Even though some songs have two guitars (I Fought Piranhas/Ball and Biscuit) or even a bass (Stop Breaking Down).

  • @natmark4435
    @natmark44357 жыл бұрын

    Jack has such a complex, intellectual, and simply swell mind

  • @behindthen0thing

    @behindthen0thing

    7 жыл бұрын

    how do you know

  • @alexgunner1882

    @alexgunner1882

    7 жыл бұрын

    Nathan Hoeweler he's so complex and interesting, he needs to have a thing. a clothes thing. what the fuck, is he a teenage cheerleader?

  • @ianw8479

    @ianw8479

    7 жыл бұрын

    John Arnold fuck man I just keep seeing u with these stupid ass replies

  • @behindthen0thing

    @behindthen0thing

    7 жыл бұрын

    An Account that gives Nice Work Fellas damn suggested videos

  • @odinoky5814

    @odinoky5814

    2 жыл бұрын

    @@behindthen0thing откуда

  • @MrHollahead
    @MrHollahead7 жыл бұрын

    For a lot of his time with the White Stripes his pedalboard even fitted the colour scheme, this changed to bronze when playing with the Raconteurs.

  • @Polyphonic

    @Polyphonic

    7 жыл бұрын

    His utter commitment to these schemes in everything is fantastic!

  • @elijahleighton1390

    @elijahleighton1390

    7 жыл бұрын

    MrHollahead same thing with the dead weather, when he played guitar live he had a board including a white whammy pedal

  • @fauthyfernandez4762

    @fauthyfernandez4762

    7 жыл бұрын

    When in the raconteurs he was going to put bronze frets into one of his guitars

  • @michaelc7110

    @michaelc7110

    7 жыл бұрын

    wasn't bronze. it was copper

  • @marcoscorrea93

    @marcoscorrea93

    7 жыл бұрын

    Copper Kid

  • @ninjaword61
    @ninjaword617 жыл бұрын

    It was so weird with the blue in seven nation army lol Good work on the cideos

  • @TheKengerBenger

    @TheKengerBenger

    6 жыл бұрын

    Very good cideos indeed.

  • @lisztomaniacgirl

    @lisztomaniacgirl

    6 жыл бұрын

    ikr :0 soooo fucking weird!!

  • @saturatedneowax

    @saturatedneowax

    6 жыл бұрын

    yeah, these cideos are great

  • @rem.in.wonderland4513

    @rem.in.wonderland4513

    5 жыл бұрын

    cideos are amazing

  • @nick9821
    @nick98217 жыл бұрын

    Man, this channel is great! I can tell it's gonna blow up soon. Everything is so professionally edited and incredibly well structured. Can't wait for more!!!

  • @avedic

    @avedic

    7 жыл бұрын

    100% agreed...I feel lucky having stumbled upon this channel so early....it's barely begun, but it will get very big, and deservedly so.

  • @ianw8479

    @ianw8479

    7 жыл бұрын

    Nick like nerdwriter

  • @terrytreger7152
    @terrytreger71527 жыл бұрын

    The Raconteurs even have a loose brown and bronze scheme.

  • @Polyphonic

    @Polyphonic

    7 жыл бұрын

    Yeah, I wanted to talk about the Raconteurs and Dead Weather, and his various color schemes with Third Man Records but I wanted to keep it relatively short haha

  • @avedic

    @avedic

    7 жыл бұрын

    Don't worry about brevity my man. An additional 5 minutes that included the Raconteurs, the Dead Weather and Third Man Record wouldn't have turned away one single person who watched this video. You've got a new subscriber in me...your channel is going to blow up... ;D

  • @Scorhos

    @Scorhos

    6 жыл бұрын

    Polyphonic but racontours are more a work of group not a virtuoso controlling the way that he sells their art, visually and musical ly, as Jack did on white stripes, for example.. You think this type of abordage exists on this band, too?

  • @Scorhos

    @Scorhos

    6 жыл бұрын

    Type of aproach, sorry, bad english

  • @valarya
    @valarya7 жыл бұрын

    Even bigger than his commitment to color is his obsession with 3's. Would love to see a video on that! Jack is such an extremely nice individual. I had the pleasure of meeting him several times due to the fact the guy I dated at the time did the artistic carpentry work for Third Man Records.

  • @Polyphonic

    @Polyphonic

    7 жыл бұрын

    I've actually considered doing a sequel to this video about his obsession with 3s, probably to line up with the release of his 3rd album!

  • @valarya

    @valarya

    7 жыл бұрын

    Very cool!! If you need help getting odd shots of some secret 3's inside Third Man Records I might could help. :)

  • @Polyphonic

    @Polyphonic

    7 жыл бұрын

    That would be amazing!

  • @hotstankygarbage788

    @hotstankygarbage788

    7 жыл бұрын

    valarya My teacher had a friend who met him at a bar in Detroit, his friend told him that Jack was very pretentious. But from interviews and stuff I could never see Jack not being anything but humble...

  • @valarya

    @valarya

    7 жыл бұрын

    David Reece my boyfriend did all the custom woodworking in Third Man Records when it was being built in the late 2000's. We were there with the construction crew often and Jack would walk through and talk to every single person. He'd take time to learn their names, see if they were comfortable, etc... and he always remembered my daughters name even tho he only met her once (he'd ask after her each time I was there). Incredibly humble, kind and thoughtful. I wasn't really a fan before that... :)

  • @arjun230190
    @arjun2301907 жыл бұрын

    I am a fan of Jack white and I didn't know Jack's use of colors(was just aware of colors with different bands). May be because I was more into his outstanding guitar riffs.

  • @larahill82
    @larahill827 жыл бұрын

    Love Jack White. Please cover his instrumentation and musicality. He is so muchmore than the colors. Thank you for even having him in your mix to begin with. He's truly my favorite. Everything he does. Have a great day!!!

  • @hellbenderdesign
    @hellbenderdesign7 жыл бұрын

    Nice vid. You could add his Third Man Records yellow/black/white palette to the mix.

  • @whitepointstarproductions8905

    @whitepointstarproductions8905

    7 жыл бұрын

    Seanonymous X The Third Man Records store is so yellow it hurts

  • @otavio048
    @otavio0485 жыл бұрын

    Meg White is one of the most underrated drummers of all time

  • @handersonornelas9333
    @handersonornelas93337 жыл бұрын

    This channel is one of the best I have found about music on the internet. Excellent content! Keep rocking, dude!

  • @mhsigrist
    @mhsigrist7 жыл бұрын

    The White Stripes are so freakin' cool. I love all the bands Jack has been into.

  • @Austin-wh4yi
    @Austin-wh4yi6 жыл бұрын

    You could also mention the pure darkness and noir feeling The Dead Weather had with only black and white colors.

  • @cicalabatlan9896
    @cicalabatlan98967 жыл бұрын

    I think De Stijl had a really great influence on the early TWS stuff and colorboard. De Stijl is a Dutch artistic movement, which only uses 4 colours: black, white red and yellow (okay The White Stripes don't use yellow but you've got the idea :D). The Stijl also uses only straight lines that intersect each other at 90 degrees. I think that this thing not only has a great influence on colours but also on the band's minimalistic sound. They even got an album entitled De Stijl (it is a great album after all, one of my favorites). Great video anyway! :)

  • @Polyphonic

    @Polyphonic

    7 жыл бұрын

    That's a great point, and I agree De Stijl is definitely one of my favorite White Stripes albums too.

  • @thescaryscream5963

    @thescaryscream5963

    10 күн бұрын

    De Stijl also uses blue

  • @godeedeedee
    @godeedeedee7 жыл бұрын

    Loving the videos, man. I subbed after watching the Bonham breakdown first. Can't wait for more content.

  • @skullbleu8166
    @skullbleu81667 жыл бұрын

    Thank you very much for the video and all the time and effort you put into it. I have known about jack white's colour obsession and it is super to see someone explain and highlight it so well.

  • @MarceloBermudezFOH
    @MarceloBermudezFOH7 жыл бұрын

    Yo dude i just discovered your channel and I'm impressed. I subbed after 1 minute of your Bonham video. I love how in depth you look into the music and how you think outside the box. I literally never noticed the importance of colour in Jack Whites discography and videos. Just for the future could you maybe talk about the impact of Linkin Park? Or their evolution as an artist? People may like that since the recent events. I'd love to hear what you have got to say and even find.

  • @anton-yp2qc

    @anton-yp2qc

    7 жыл бұрын

    yeah... this guy so genius ...

  • @gabrielblanco7343

    @gabrielblanco7343

    7 жыл бұрын

    marcelo same here, just finished Bonham's video and already subscribed. Great channel

  • @Tom-gv7hc

    @Tom-gv7hc

    7 жыл бұрын

    Exact story here

  • @jleo5898

    @jleo5898

    6 жыл бұрын

    Same here.

  • @jmar5203
    @jmar52037 жыл бұрын

    Love this channel and the artists you put in the spotlight. Well done.

  • @BlountForce
    @BlountForce7 жыл бұрын

    Your videos are amazing man. Please keep up the incredible work!

  • @goddamdadgad
    @goddamdadgad7 жыл бұрын

    The colours used in his record company, the Third Man Records fitted the same scheme. A combination of yellow and black fills everything in the building.

  • @franciscoortega8737
    @franciscoortega87376 жыл бұрын

    Bro, i love this kind of videos. you have all of my support.

  • @ZacharyWeekend
    @ZacharyWeekend6 жыл бұрын

    I just fell through a rabbit hole of your awesome videos. Keep up the good work man !

  • @beefaconbeefacon6417
    @beefaconbeefacon64177 жыл бұрын

    Awesome video man i just discovered this channel in my home page and i think i'm hooked! A nicely made video, deep analysis on the topic and also stellar editing! Subscribed & kudos to you my man. Btw my mind was blown by the fact that the mixture of color & music has such impact on my mood haha

  • @hasabs1214
    @hasabs12147 жыл бұрын

    Your videos are so well made plus so rich in content. I am sure many people will love the way you transmit information . . I sure do! Thank you for this! I noticed in the comments section in a few videos how some people have wished you well and that your channel will blow up sooner rather than later. Hang in there! These videos are great and I am sure more people will be engaging with you through them . . looking forward to more great stuff from this channel! :)

  • @kylenewk243
    @kylenewk2437 жыл бұрын

    Fantastic editing and graphics!

  • @jp90243
    @jp902436 жыл бұрын

    damn dude, second video i watch and i'm already in love for this channel! you guys are AWESOME!!!!

  • @captainsatellite2112
    @captainsatellite21126 жыл бұрын

    I'm a classic rock geezer and Jack White rocks. Saw him solo, with Meg and Raconteurs. Fave songs to play on guitar are Yorba and Army. Sometimes play Yorba electric and Army acoustic. Love Freedom at 21 but still learning that. Meg was cool drummer and hot, especially in that Icky Thump cover.

  • @Zantrop64
    @Zantrop646 жыл бұрын

    There is some serious editing in this video, pretty amazing

  • @boldandbrash5214
    @boldandbrash52147 жыл бұрын

    Absolutely 100% agree with your closing statement, jack white's influence on alt rock, roots rock, blues rock and garage rock alone are enough to warrant the title of icon. The first time i heard seven nation army changed my life, it was like seeing the beatles on ed sullivan show. my entire life officially began. Great video essay.

  • @LivingroomGearDemos
    @LivingroomGearDemos7 жыл бұрын

    Nice videos man!

  • @evademonique
    @evademonique7 жыл бұрын

    This is one of the first things that attracted me to Jack, both when he was with the Stripes and solo. This is also the same thing that unconsciously attracts people to entertainers like Marilyn Manson and film directors like Tarantino. You did a fantastic job of explaining the importance of visual imagery in music, great channel.

  • @elementsurprise4753
    @elementsurprise47536 жыл бұрын

    You earned my sub because I love the white stripe and jack white and I have noticed the color as well

  • @MEGAxBROSKI
    @MEGAxBROSKI6 жыл бұрын

    Sweet lord, your videos are so well made.

  • @steven_heron
    @steven_heron6 жыл бұрын

    His independent record label/shops (Third Man) also have a strong devotion to a color scheme, this time being yellow/black/white. He definitely has a love for primary colors.

  • @lexalious47
    @lexalious476 жыл бұрын

    very nice work. well done

  • @astridrlove8104
    @astridrlove81045 жыл бұрын

    Genius intersting video. Glad I subscribed

  • @PKG12341
    @PKG123417 жыл бұрын

    Polyphonic very nice. I like what you have going on. Im on board. Lets gooo!

  • @IrohDesign
    @IrohDesign7 жыл бұрын

    LOVE this channel!

  • @mbear1639
    @mbear16397 жыл бұрын

    Thoughful and provoking. Please do more videos! New sub : ) Good luck

  • @tactical.precision.disarray
    @tactical.precision.disarray7 жыл бұрын

    Thanks for this video!

  • @lexv
    @lexv7 жыл бұрын

    Great Video!! Keep on it!

  • @mrt4477
    @mrt44777 жыл бұрын

    The dark tone in The Dead Weather's visuals also fits their sound really nicely. A heavy, shady black and white.

  • @fotm07
    @fotm077 жыл бұрын

    this is a good video but you say red strangely

  • @Polyphonic

    @Polyphonic

    7 жыл бұрын

    Yeah, my friends make fun of me for it

  • @silverfoot6079

    @silverfoot6079

    7 жыл бұрын

    As soon as I said your comment, he said "red" and I noticed it.

  • @ianw8479

    @ianw8479

    7 жыл бұрын

    Hail Olympos me too right at 5:24

  • @silverfoot6079

    @silverfoot6079

    7 жыл бұрын

    An Account that gives Nice Work Fellas That's exactly where I was

  • @fotm07

    @fotm07

    6 жыл бұрын

    jymel ryan sorry jymel ryan

  • @kimmykiddO
    @kimmykiddO6 жыл бұрын

    Love this channel glad I found it 😍😍

  • @mingo4631
    @mingo46316 жыл бұрын

    yo your intro beat is so relaxing lol

  • @prok8886
    @prok88866 жыл бұрын

    Seven nation army in blue should be illegal

  • @SuperMiley1994
    @SuperMiley19947 жыл бұрын

    This is an interesting thing to learn for an art student that is an all time music geek. Great video!

  • @anton-yp2qc
    @anton-yp2qc7 жыл бұрын

    I'm in the same thought with you ... I'm thinking about it for so long .... i love this channel ...

  • @andycopeland7051
    @andycopeland70513 жыл бұрын

    That was a lot of fun, thank you

  • @toddchavez5671
    @toddchavez56717 жыл бұрын

    Very interesting video. In an interview he once said how giving himself boundaries helped him to be more creative, because if he had limitless options he would become overwhelmed and never get anything done. It's also a big part of the reason the white stripes were a 2 piece.

  • @mr.lindoassis8299
    @mr.lindoassis82996 жыл бұрын

    Holy shit man!!! Your videos are amazing (and Jack White is a fucking genius and an amazing multi-artist)! Love the channel! Exclamation points!!!

  • @PatBaalsbmx
    @PatBaalsbmx6 жыл бұрын

    Great video thank you

  • @viholiday8017
    @viholiday80176 жыл бұрын

    As someone who has syinsthia and has been listening to Jack White my entire life, the music In my mind has rarely ever matched the set aesthetic. Bass tends to be very blue, normally Prussian or Navy so Seven Nation Army with the blue seemed to mesh with the music better, but that's just how my brain works.

  • @placeadrien5566

    @placeadrien5566

    6 жыл бұрын

    Vi Holiday it's very intéressant, thanks for sharing. I dont think I have synesthesia but when I listen to a song from an album, I often see different variations of the album's cover main color

  • @aquinoguh
    @aquinoguh7 жыл бұрын

    this video is brilliant and I guess the channel also is got a new subscriber!

  • @GABRIEL_CRAFT
    @GABRIEL_CRAFT5 жыл бұрын

    I'm so glad to see you continuing to create ⚡✊⚡~ you were the first rock O played for my daughterbwhen she was three... Now she is almost 9 and wants our first rock concert to be you .. looking forward to seeing you soon 🤙

  • @jacobdominguez7808
    @jacobdominguez78085 жыл бұрын

    Great video!!!!

  • @girlspooptoo8567
    @girlspooptoo85676 жыл бұрын

    Great video Thanks

  • @erickricelly4439
    @erickricelly44397 жыл бұрын

    Great video, great channel

  • @AndyVanBass
    @AndyVanBass6 жыл бұрын

    At his place, Third Man Records here in Nashville, all the branding is yellow & black. Red & Blue are used here & there thematically, including his Blue Room for performances & events. Overall a wonderful use of the primary colors.

  • @tomojitbasu7496
    @tomojitbasu74967 жыл бұрын

    This is channel is supreme! So glad to have stumbled across it. Thanks, YT algorithm.

  • @awii1754
    @awii17546 жыл бұрын

    Good video, I have always wondered why Jack clung so much to color since The White Stripes, and now it represents more for me than it was before. greetings from México.

  • @Jesse-mh6hv
    @Jesse-mh6hv6 жыл бұрын

    This is the first video I watched on your channel

  • @nope3716
    @nope37167 жыл бұрын

    This video has been in my recommended for so damn long

  • @partymarty6969
    @partymarty69696 жыл бұрын

    whada' great channel! watching from chicago!

  • @paulmosquera7199
    @paulmosquera71997 жыл бұрын

    This is branding very well executed.

  • @guillemiami
    @guillemiami7 жыл бұрын

    Finally a channel of music appreciation on rock and roll. Very interesting stuff.

  • @BetterWithYouAline
    @BetterWithYouAline7 жыл бұрын

    I'm in love with your channel

  • @nocomment5258
    @nocomment52587 жыл бұрын

    Jack whites my all time favorite artist and I now have a new reason to love him even more

  • @MachiavellisThePrince
    @MachiavellisThePrince7 жыл бұрын

    Good narrators are tough to find but a worthy investment for a unique and interesting perspective. The guy reading doesn't lend itself to the meticulous nature of subject matter.

  • @asaero92
    @asaero926 жыл бұрын

    Nice video!

  • @AphoticJake
    @AphoticJake6 жыл бұрын

    Type O Negative was another band to utilize color. Green and black in their case. Great video!

  • @PiroxDeivis
    @PiroxDeivis6 жыл бұрын

    Really good. Reminds me to Type O Negative's use of color

  • @calvinlee8103
    @calvinlee81036 жыл бұрын

    For a while I only wore red, head to toe; even red socks. Eventually I had to stop because people would regularly bring up Jack White, and think I was copying him. You know you're good at marketing when you basically own a primary color.

  • @gpfedalto
    @gpfedalto7 жыл бұрын

    this is amazing

  • @Austin-wh4yi
    @Austin-wh4yi6 жыл бұрын

    I love it I love it. Do more Jack White stuff please.

  • @CFWeb-ue7ov
    @CFWeb-ue7ov6 жыл бұрын

    Refreshing to experience solid cultural discourse on youtube! This is much better than anything I've seen Vice turn out. I've just subscribed.

  • @bryanwan6169
    @bryanwan61697 жыл бұрын

    bro how is this one of your first videos? this is so well produced!

  • @augusthagglund9344
    @augusthagglund93446 жыл бұрын

    You're spot on man

  • @Misternoname100
    @Misternoname1007 жыл бұрын

    I knew i wasnt the only one who noticed. Jack white is a genius. Great video! Subscribed!

  • @fisiosergi7722
    @fisiosergi77226 жыл бұрын

    it seems obvious when you think about it... but yes... the use of The colors even in third man records is incredible... this is a great stuff for youtube bro... subscribing right now!

  • @mitchellmcgill138
    @mitchellmcgill1387 жыл бұрын

    I love this channel

  • @oElCapitan
    @oElCapitan7 жыл бұрын

    A very good and similar idea could be brought up with Hot Chip. You should cover them!

  • @ss11111ss
    @ss11111ss6 жыл бұрын

    this chanel is soo good

  • @jonathangillis4926
    @jonathangillis49266 жыл бұрын

    You should've shown the high ball stepper vid in red but otherwise I love the video. You just got a subscriber

  • @markdavidofficial4274
    @markdavidofficial42746 жыл бұрын

    The change in red on Love Interruption made the song so much sexier

  • @cornellwaters9089
    @cornellwaters90894 жыл бұрын

    🖌️ Thank You!

  • @manupalma8621
    @manupalma86215 жыл бұрын

    Excellent and interesting videos, could you talk about Franz Ferdinand please? The band obviously 😁

  • @CaneCompany
    @CaneCompany6 жыл бұрын

    Lot of people don't realise what a massive influence Simply Red were on the White Stripes. Jack once said he had only two heroes: Son House and Mick Hucknall.

  • @TexasKoz
    @TexasKoz7 жыл бұрын

    I totally feel music with my ears. and what I feel. Colors don't sway my feeling.

  • @pierrecolin7856
    @pierrecolin78566 жыл бұрын

    new sub ! you re like the nerdwriter1 of music. Awesome content and editing

  • @Chasethebear
    @Chasethebear6 жыл бұрын

    Bonham, Jack White, and Flea??? This is my dream channel

  • @gregstuff1558
    @gregstuff15586 жыл бұрын

    R E A D

  • @kyeno
    @kyeno6 жыл бұрын

    gotta love that raaed.

  • @doodzerr
    @doodzerr6 жыл бұрын

    your videos fucking rock. i love this channel

  • @mattdixon9318
    @mattdixon93186 жыл бұрын

    Excellent. 9 thumbs up.

  • @georges5233
    @georges52337 жыл бұрын

    Yup, subscribing!

  • @anagnorisis1522
    @anagnorisis15227 жыл бұрын

    I liked this video a lot.

  • @StephenSchaal
    @StephenSchaal7 жыл бұрын

    I fucking love Jack White and everything he puts his hands on. It makes me happy that there's someone out there being awesome.

  • @brady.8843
    @brady.88436 жыл бұрын

    Great!

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