Here’s Why Pusha T & Pharrell Will No Longer Wear Bape Streatwear
Музыка
Full Article: hiphopdx.com/news/id.68763/ti...
Japanese fashion designer NIGO became a legend in Hip Hop culture through his BAPE clothing line with rappers and fans alike dressing up in the hottest new pieces from the company. One of BAPE’s biggest supporters was Pusha T, who helped popularize the brand in the early to mid-2000s.
Subscribe to HipHopDX on KZread for daily Hip Hop News:
bit.ly/dxsubscribe
Check out more of DX here on social media:
www.hiphopdx.com
/ hiphopdx
/ hiphopdx
/ hiphopdx
Script: Mark Elibert
Voiceover: Ashia Skye
ashiaskye?...
Video Edit: CT
/ goodluckct
Video Manager: Jeremy Hecht
/ jeremy_hecht
Executive Producer: Sharath Cherian
For over 21 years, HipHopDX has been at the forefront of Hip Hop culture, reaching over 3.2 million readers and 5 million followers per month. As one of the longest-standing Hip Hop digital publications, DX not only stays current on Hip Hop culture, but continues to influence it, encourage it, and simultaneously reflect on its past. Our insightful, honest editorials, unbiased reviews, premier audio and video sections, and original video content, draws one of the most loyal followings online. As a part of Warner Music Group, HipHopDX is expanding internationally and continues to build upon the reputation it has garnered from decades of work.
#PUSHAT #PHARRELL
Пікірлер: 252
Wear what u like, Don't let these celebrities dictate what u should wear. And don't be a follower, we have plenty of those already
@alexhellacaster27
2 жыл бұрын
fr like respect to nico and pharrell but idgaf what they wear if it looks cool it looks cool
@isaacjohnson3436
2 жыл бұрын
Best comment
@doctorsunset18
Жыл бұрын
Facts, but in this case I think bape has really dried up quality wise in the past few years, that along with nigo leaving means I don’t wna wear it anymore
@christianholguin8636
Жыл бұрын
Human Made is WAY BETTER than BAPE! You’re a follower if you still wear that overpriced, lack of quality, unoriginal brand.
@johnduff6557
Жыл бұрын
@@christianholguin8636 I fuck with em both. I loved bape before I ever knew about Nigo.
If you were born in the early 2000s or 90s you’d understand how hard this hits home. It hurts that nigo sold babe and others like Pharrell and push no longer support the brand nigo and Pharrell WERE THE STAMP OF THAT BRAND
@NYvandal
2 жыл бұрын
Stfu I’m a 90s kid, it’s not that deep
@acaptainnachoz2111
2 жыл бұрын
@@NYvandal lmao
@fuhk
2 жыл бұрын
If you were born in the early 2000s, you wouldn’t know how to dress when Bape was relevant.
@Vmeen08
2 жыл бұрын
It was NIGO's fault too.. I love the guy but he's too ambitious.. BAPE was in the verge of bankruptcy because of his ambition to make it really Big and first of its kind.. He spends alot and opened Baby Milo, Bapecuts, BAPY(for women) when they are really struggling financially and at that time BAPE brand is slowly dying.. In Japan, it's either you file for Bankruptcy and BAPE is gone forever or you have to sell it to a bigger company.
@KyleBeatz
2 жыл бұрын
@@Vmeen08 you're right. they were definitely doing too much.
It's interesting how some public figures are mindful of brands they adorn their bodies with. I appreciate the level of consciousness about the ownership of the brand and (not in this case) but how ethically the clothes are made.
I never wore bape cuz I couldn't afford it. As i got older, I was able to afford it but i still won't wear it. Still thought it was a dope clothing line.
@funkonsight
2 жыл бұрын
Exactly. Thank you.
@chillhomie7
2 жыл бұрын
vintage bape is still worth having in your collection.
@KyleBeatz
2 жыл бұрын
My point exactly 💯 They purposely made their clothing too high priced so the availability to the average consumer is either extremely limited or non existent. All of these high fashion streetwear brands basically shut out the poor with pricing then once the company gets sold like Bape did it's instantly not cool anymore? says who? not the person who's loyal to the brand spending their hard earned money on it. it's like these companies spend thousands if not millions of dollars on creating brand awareness then all of a sudden drop the brand and sell out. It was dope for its time. Im not saying you should be completely decked out in Bape 24/7, but you should be able to still rock the brands you want without being ridiculed over it. Celebrity cosigns are whats over in fashion, not the fashion itself.
@The_Bjorn
2 жыл бұрын
@@KyleBeatz a high price isnt an issue when the business model is correct. when the business model is correct the business will likely work. Id assume their customer segmentation was shit, cus i really dont see grown men wearing something so cartoony in today's fashion even if i like the clothes like the first guy said. the kids outside japan or wherever they sell in asia, dont know bape like that. i wouldnt be shocked if they aint ever heard of it too. supreme and off white would be their bape imo
@branflakee4257
2 жыл бұрын
Im to grown to be wearing street wear
wear*. 😂 love the content though.
@lucky1954
2 жыл бұрын
It's social media ion care abt spelling
@sokleanthewizardofbarz4612
2 жыл бұрын
if your a big youtuber, Gotta SPELL CORRECTLY.Atleast when labeling content lol Wright ? I mean..idk .Some already Come off as The "know it all " type 🤦🏽♂️
@Moneythedon
2 жыл бұрын
Streat Treats 😂
@DipshitDonnie
2 жыл бұрын
@@sokleanthewizardofbarz4612 you are write.
@ss4kaioken295
2 жыл бұрын
I see nothing spelled wrong fool
Man..... I miss these days when P was draped in Bape.
@solaris100
8 ай бұрын
OG Hype Days
Got on a human made tee with a bape tiger from 2008 as I watch this. Nigo era still valid. If nigo made it I wear it.
@KyleBeatz
2 жыл бұрын
exactly
Bape is still fire even tho the trend ain’t that big since 2017, still rocking it
@coolboyclick7486
Жыл бұрын
That’s even better hate rocking clothing everybody else wearing 😂
I miss them " Evisu" days.. That was a high end brand and one of my favorite brand for many many years, u can barely find them around nowadays.. 10Deep had some nice stuff and Miskeen..what happend to temple effectives, they disappeared sometime 2010..
@metrlpcs5230
2 жыл бұрын
Got a pair of Evisu in my closet now.lmfaoo
@AlFredo-ci9yo
2 жыл бұрын
@@metrlpcs5230 yes, must have 👍 same here, always gotta have a pair in your closet.. They never get old!
Nigo, Pharell and Pusha T forgot how to age
Bape and supreme we're the original labels to do high price Streetwear. Pharrell, Pusha T, Kanye, Currency, and even Soulja Boy pushed the wave of bringing high-end underground fashion labels to Hip-Hop. Without this you don't get Virgil Abloh😊🙏👍
@ebaiderrick
2 жыл бұрын
Not forgetting Pro Era, Odd Future, Pro Era, Flatbush Zombies
@kinzalee2099
2 жыл бұрын
@@ebaiderrick Frrr. Tell em right quick
@mrq.1236
2 жыл бұрын
Odd Future too, they’re a little later than all those names you mentioned but what they were to Supreme in 2010-13 is like what Clipse were to Bape in the early 2000s
@veilsideFD3S
2 жыл бұрын
Dont forget Ecko
@AlFredo-ci9yo
2 жыл бұрын
Evisu was the Elite brand back in da dayz... Bape and Supreme was for children with no money 😢🤣
Anyone from my era already knew this...I was actually surprised bape made somewhat of a comeback with the younger generation, especially with the higher prices and no association with nigo
@coolboyclick7486
Жыл бұрын
Same products different color ways still classic lol I rock bape to this day idc
This news is ANCIENT
@LifeDesignCLT
2 жыл бұрын
I know…I thought the same thing
@BrianHenson95
2 жыл бұрын
Nigo is dropping an album He produced the new Pusha t single and new Rocky
It’s a cool looking Japanese legendary brand of course im still going to wear Bape
@KyleBeatz
2 жыл бұрын
✅ right?
Nigo is also a creative designer at Kenzo right?
@andunny
2 жыл бұрын
yep.
@YoungPhenix
2 жыл бұрын
@@andunny I thought so. Good for him
I always where my Bape streetwhere everywear I go to
@303TAG303
2 жыл бұрын
where's your bape
@ebaiderrick
2 жыл бұрын
I go nowear wear no one wheres Bape
I wouldn't say no to a Bape camo shark hoodie
@kevfrescongo
2 жыл бұрын
i got a tiger pullover hoody that niccas gotta rob me for or it gets ruined for me to stop wearing shiiiiiiiiiiid
Myself, Griselda, Spitta, Asap Rocky, Rihanna, Japser, Cudi and many more still wear bape those bape jjjjound sneakers that just released FIRE .... and i love nigo , pharrell and push but im still wearing bape
Nobody WHERES that 😂
@tuesdaygod2869
2 жыл бұрын
I’d where that 😂
Didn't know I'd have to do this on a HipHopDX video but *wear
Where?
Why, because they can't find "where" they put it? Or because its played out.
depending on the item, i'd still wear bape (thinking of a knit logo crewneck atm, tbh). but i do wear humanmade; don't see an issue with either, or. i just wouldn't wear both at the same time 😅
For them i understand why. just friends supporting another friend. bape forever legendary tho
The only thing I ever Bought from bape was the jackets , Hoodies & I even bought some of The Weeknd’s Collab Bapes too ..
Human Made just don't hit the same to me. 😭 Peace to the lord Nigo though, thanks for all you've contributed to the game.
if you truly were into 'bape' back in the day, you've known this for a decade+. more often than not, if you see someone rocking 'bape' now, that means they weren't wearing it back then. on a different note... ...nigo been doing his shite at 'LV', but who wouldn't want to see what he could do if appointed their creative director for a couple years? 'LV' should do some "avengers" type shite & appoint a team of creative directors... ...nigo, matt williams, yasiin bey, tyler, pharrell, & kanye.
where
People wear it because it looks nice not because nigo owns it just saying
I’m on it 💯
Dude... Media outlet wants to be serious... "What you whereing?"
Human made is cool, I just wish there was more to it. I feel like there’s not much going on. I’ll still keep rocking bape, but I’ll admit they’ve had a lot of boring releases 😪.
@davidrey4183
2 жыл бұрын
True
@chillhomie7
2 жыл бұрын
its been a bit underwhelming so far
To be honest I got to hand it to both Pharrell and Nigo. As you get older your fashion style changes to fit your age. The past is the past and should be left there.
@alfredschnozzenstein1657
2 жыл бұрын
I'm not gonna lie, it's kinda sad at the same time. I say that because I always wanted to own Bape clothing, but it was pretty expensive growing up. Now, at 31, I'm FINALLY able to afford to get Bape clothing, but at same time, something is telling me to let it go. I'm still young, but not 20's type of young. lol
@marksmithro5048
2 жыл бұрын
@@alfredschnozzenstein1657 no I agree with you. I also wanted bape growing up. But as I got older my style has changed by being presentable because women loves guys that are presentable and well dressed.
@Vmeen08
2 жыл бұрын
@@alfredschnozzenstein1657 Bape today is wack.. No creative process, just collaborating with anyone who's famous and for a quick buck.. Just get the old Bape items from thrift stores for less and maybe you'll get a rare piece
@coolboyclick7486
Жыл бұрын
@@alfredschnozzenstein1657man treat yourself don’t cheat yourself get you some real bape lol and do your thing still stylish clothing your 30 same for me don’t mean you have to dress like a older man 😂
They so awhere of the streat culture!
Heads-up, typo
So...did Bape got corporated like Nike?
@thatguyn9ne178
2 жыл бұрын
The original owner Nigo sold it to a company I.T. Group in Hong Kong for 2.8 million so now it's not a underground label no more. A bunch of cats in suits run it🤦🏾♂️😔
I just bought lord willin on CD
I see nothing wrong with wearing bape. Bape was Nigos seed that he planted in the fashion industry and its grown into a tree even after he sold it. the idea remains. still dope. Human made is just his new project Nigos a creative Its not like he was goign to do bape forever
I’ve been on Human Made for the last 2 years
I use to rock bape in middle school
Human Made looks Dope
you made me confused for a while with that title
Babe is still dope because although Nigo is no longer involved the original concept is the same
Looks like Bape is going to start being a relevant pretty soon that's a damn shame and that streetwear brand has a long legacy things change I guess
@thatguyn9ne178
2 жыл бұрын
Bape and supreme we're the original labels to do high price Streetwear. Pharrell, Pusha T, Kanye, Currency, and even Soulja Boy pushed the wave of bringing high-end underground fashion labels to Hip-Hop. Without this you don't get Virgil Abloh😊🙏👍
@insideroutside
2 жыл бұрын
I literally thought bapes brand died in 08. I haven't seen any regular people wear it since then.
@alfredschnozzenstein1657
2 жыл бұрын
I honestly thought TISA was going to stick around longer, because they had some rare, vintage, nice looking clothes and hats, but that died quickly.
@Vmeen08
2 жыл бұрын
@@insideroutside Bape died when Nigo sold it to I.T brand then it really died when he left as a creative consultant of the brand.. Bape today is now a cash grab company and collaborates with anyone. They even released those ugly ass Sk8sta's and changed the shape of the BAPESTA's
@Vmeen08
2 жыл бұрын
@@alfredschnozzenstein1657 lol i forgot who said it but those TISA hats are reproduced, at first they are getting those vintage snapback and stamped it with their logo but when they got bigger, more of it are reproduced from China
How did y’all get the spelling wrong 😂 what a mess
Bape still rocken
I’d still wear some bapestas
"Support it" i ain't ever buy it, shit was cool and all but i can't afford to drop that type of money money on clothing that ain't helping me make money like my work clothes 😭
The designs look fresh though
“Where” 😂😂😂😂😂🤣🤣🤣 WEAR
Lol let me work there. I can spell
Pharrel & pusha t no longer support breathing. Fuck, cant breath no more i guess🤷🏽
HipHop DX Needs To Hire Me
I had to look when this video was posted, we stopped wearing bape And if you see us in bape it’s from ‘07 or older
Cant believe people didnt know bape was sold long time to an hong kong company called I.T, its has its moment thats y nobody in asia is wearing it anymore coz its just a local brand that u can just cop if u walk into their store, its not exclusive anymore since 2010
I currently live in Japan and some Bape stores are busy others not so much. I like the quality and artwork. Some of their gear is too much for my liking. I see some Cali influence with current Japanese clothing/style trend(LA style/influence) from cholo attire and style to hip hop.
spitta still wear it so if its coo to him its coo to me
Human made is so damn expensive
Lol Babes in 2022, I mean back 07-09 maybe hell yeah.
How did you rush out this video without doing spell check? “Where” 😂😂😂 Bape was always expensive
Yes sir
Fun Fact: Nigo still owns 10% of bape.🐵
@williamthespellcaster7038
2 жыл бұрын
Fun fact. Nobody cares
@arseeoliveira6934
2 жыл бұрын
🤣🤣🤣🤣🤣🤣
I never wore that piece of s8&& brand
What ever happened to Running Dog ?
will no longer what?
I dont see how that's a reason to stop wearing Bape
@tevincollins2869
2 жыл бұрын
They boy don’t own it no more
“Street”
Fix the title
Teriyaki boyz !!!!
Nigo work for Kenzo now
I wear old bape not new bape shit and as far as human made goes I'll just have to check it out
Spell checkkkk
Oh yea I forgot Pharrell wearing dresses nowadays
Don’t try to re title this later. Where that L.
Wear smart guys
🙌
NIGO left in like 2014?
Damn this super old news. Humanmade has been out for a min.
Forget Wayne, Curren$y and Soulja Boi. BAPE was what it was because of NIGO and Pharrell. The Clipse also did more to push that brand in the hood. Wayne definitely gave the brand added major exposure but P was pushing that brand for NIGO much longer to such a point that he was synonymous with it. Wayne and those other guys were just wearing what others had already made hot.
Btch no one wore bape since after jr high school which was 2009
Dang! They look so awkward just talking about BAPE, something must’ve went bad. They dang near boycotted BAPE after the dude left.
Always said Bape and ice cream Didn't look right after a while
Wear not where
wear.
Didn't know bape was still a thing 🤷🏾♂️
Are they supporting thier designers too
I see no reason why I should throw mine just because they are not together anymore
I came across this scrolling through KZread I didn’t know people gave a fuck about what Pusha t and Pharrell wear😂😂😂
Street*wear*
so it was streetwhere, they edited it, and now its streatwear…who tf 🤦♂️
Why we are always the ones that have to support others ppls cultures put yet they never do the same for us.🤨
@chillhomie7
2 жыл бұрын
Ayo chill, Nobody respects our culture like the japanese do. do your education
Where’s the black clothing or support.
Wear*
Chicago NEVER got into BAPE.
Well pusha t probably couldn’t afford to 🤷🏽♂️
You have to where streatwhere everywear you go.
Maaaaynwnnneeee
wear*
wait how are y'all years behind?!?!? this is old news guys! come on.
Where is crazy