In this episode of The Kadence Beat, Liberty Fleming of The Freelance Market joins Ben and Hannah to talk about marketing, the challenges and benefits of freelancing, and why saying yes to the work that sings to your soul can lead to some of the best experiences. Liberty shares her perspective on "the living room theory" and how you can use it to create a connecting experience for your audience.
0:00 Intro & about Liberty
2:31 Working solo & collaborations
4:19 Work life balance, the toxic hustle culture
7:00 Business systems
8:22 Say yes to fun work even without pay
10:07 Niches & Enneagrams
12:19 Consistency with clients
13:45 Celebrating your wins, trusting your strategy & process
17:00 How to go viral
19:46 Content strategy
22:00 The importance of systems
25:06 Creating word of mouth marketing
28:00 Why freelancers need to understand marketing
29:53 Saying yes to a fun free project
Follow Liberty on Instagram: / thefreelancemarket
Visit Liberty's Site: www.thefreelancemarket.co/
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