If you are not sure of your business model and sales strategy, you are going to try and sell by any means necessary, and that makes you an opportunist and not an entrepreneur. There is a huge difference between an opportunist and an entrepreneur.
As South Africans, what are we known for? What is our brand? Because your brand is not what you show; it's who you are. I don't think the African Union or collaboration can happen in my lifetime.
Different racial groups get paid differently in South Africa, and talents are going away because why steal when you can have it if you do what is right?
Lebo Lion also discusses how South Africa, Nigeria, and the continent can package or rebrand themselves, using Rwanda as a case study for their strategy and for bigger opportunities that turn into money as a nation and even as individuals.
It's all things business, marketing, branding, strategy, and personal opinion on the things going on in Africa.
These are a few powerful nuggets from Lebo Lion. She is a brand and digital strategist, a disruptor, a speaker, and an entrepreneur. Lebo Lion SA is the founder of her personal brand, The Lebo Lion Show, the host of iTunes’ top 100 chart-topping podcast, the author of Audacity: A Life Guide for the Modern Woman, and an award-winning entrepreneur of a marketing agency, BEOPLE SA.
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