DIOR SCANDAL: BUY OR BOYCOTT? THINK IT THROUGH. 🤔

Disclaimer: I put this video together fairly quickly after making my community post this morning, so maybe my thoughts haven't fully been flushed out. Let me know your stance on Dior down in the comments below! Will you be selling or burning your Dior bags? Will you be turning your attention to other brands? If so, what brands and why? Or, will you continue to support Dior, but maybe hope to see a signal of change for the better moving forward? Either way, I would love to hear from you!
About this channel: Just a business professor sharing her thoughts on life, learning, and luxury. This channel occasionally contains affiliate links.

Пікірлер: 27

  • @carrino15
    @carrino157 күн бұрын

    I dont care what other brands do, for me this was Dior. The Dior who has had aggressive price increases to compete with Chanel and Hermés. I expect SO MUCH more morals and humanity from something calling themselves " luxury ". It is not luxurious to abuse other human beings, especially exploiting vulnerable migrants. It makes me nauseous that Dior chose quantity over quality.

  • @abriefcaseofluxury

    @abriefcaseofluxury

    7 күн бұрын

    There seems to be rumors that Dior is not the only one that will be named...so I'm so curious if that's just a blanket threat from the Italian authorities, if specific luxury brands have already been identified or investigated or warned, and whether similar allegations will be brought against them, or was Dior the sacrificial scapegoat and everyone else now will get their act in order to avoid being publicly named like that...

  • @flohough1870
    @flohough18707 күн бұрын

    For me, everything under the LVMH umbrella is now tainted. While I wouldn't encourage someone to burn their bags or throw them out (since both are bad for the environment!) I do understand why many who have these bags are feeling as though they don't want to carry them either. Luxury has been such a scam over the last few years and now Toto has pulled the curtain back on the Wizard. We all know if it's happening under one brand, it's happening under many of them, none are immune. Quality has gone down considerably over the last few years and now it's totally making sense as to why.

  • @abriefcaseofluxury

    @abriefcaseofluxury

    5 күн бұрын

    I think that's the kicker isn't it? It would be silly for us to think that "only" Dior was doing this, chances are quite high, this has become somewhat the norm over the past few years. Then the question becomes - how do we identify the brands that are ethical or fair...

  • @komalsworld8608
    @komalsworld86084 күн бұрын

    Thank god i was planning to buy a dior but now its stop 🛑

  • @lilypianoforte
    @lilypianoforte7 күн бұрын

    Would love to hear more content like this from you given your background!! I agree, no company is clean of this. But I’m not gonna reward companies by paying them a super high margin for it either.

  • @abriefcaseofluxury

    @abriefcaseofluxury

    7 күн бұрын

    Thank you for watching! I agree, I'm by no ways condoning this, or saying it's their high margin that makes this appalling, it's appalling either ways, even if they are selling bags for 54 euros, and it costs them 53 euros. What I need to be better about is doing my own due diligence about brands, but even those business ranking reports are not entirely helpful either!

  • @MissYoMaMa
    @MissYoMaMa6 күн бұрын

    Hummm… i think i am boycotting. I have already snubbed Balenciega and LV. And a few more brands are on the brink of getting my axe.

  • @specialsasha6506
    @specialsasha65062 күн бұрын

    I remember watching dior clip how lady Dior was made. The whole clip looked so beautiful with fabulous working conditions. This is simply inhumane.

  • @abriefcaseofluxury

    @abriefcaseofluxury

    14 сағат бұрын

    I'm curious if there are any Dior bags that are made that way!

  • @janelaluan
    @janelaluan7 күн бұрын

    #3. I typically support slow fashion / small batch brands when it comes to clothing and shoes. Bags are just my weakness, but I’ve never purchased from Dior yet and I’m not sure I will. I get this is a completely different scale but Dior launching Rihanna’s campaign to take the heat off this speaks volumes. I don’t think they will own up to it since contractually it was probably something the subcontractor took responsibility for. I’ll give it time or consider buying preloved instead. It makes me reflect on my overall consumption in general.

  • @abriefcaseofluxury

    @abriefcaseofluxury

    7 күн бұрын

    Same here - we tend to give companies like Dior the benefit of the doubt on so many issues, we trust that we are paying for something above and beyond (like going to a more expensive hair salon, etc.). And not to defend Dior necessarily, let's say if contracts were won on bids, the factory may have faked their own audits, and Dior went for the "best" bid, and based on the factory's own audit reports, I mean, perhaps they really can be like "oh, we didn't know..."

  • @melt4769

    @melt4769

    6 күн бұрын

    There are some great local artisan co-ops where at least one or two of the co-op participants make really great and unique bags.

  • @TeaCupCracked
    @TeaCupCracked5 күн бұрын

    We can't fully control every aspect along a supply chain, but I guess what I'm irritated by is how close to the core this was; let's say a textile provider/source had a shady mill that reated it's workers poorly, but that's two or three steps out from the factory floor itself where the pieces are assembled. It's not that that's "more okay" technically, but at the level where your product is being assembled and then to be sent onto the retail store that is too close to being their own responsibility.

  • @petshopgirl39
    @petshopgirl394 күн бұрын

    I had no idea there even was a Dior scandal!

  • @abriefcaseofluxury

    @abriefcaseofluxury

    14 сағат бұрын

    Lol, in another couple of days, the luxury industry will be plagued with something new, scandals are dropping hotter than Louis Vuitton and their new collections🤣

  • @GayaH-te6wi
    @GayaH-te6wi2 күн бұрын

    I think this is no new news ! This has been happening for years otherwise we cannot imagine the billions and billions of profits these companies gain ! Just commonsense I have stayed away from buying anything designer past few years and happy honestly . Wats the point of buying expensive clothes ? Some Fast fashion brands are equally beautiful and well made And designers use Italian sweat shops and French sweat shops while fast fashion uses Chinese or Bangladesh sweat shops No difference except countries where sweat shops are located ! Haute couture is true luxury but they are Uber expensive, also how many bags does one need ? Just got to be mindful of our spending

  • @abriefcaseofluxury

    @abriefcaseofluxury

    14 сағат бұрын

    I get what you mean, people get on to 'fast-fashion' brands like H&M, assuming that because it's inexpensive that it's cheaply made. And it's ironic because I have H&M clothing pieces that are going on a DECADE, and still in amazing condition!

  • @chicmommystyle
    @chicmommystyle7 күн бұрын

    I've always wanted to love Dior but every time I look at their items or try on their bags, I don't love it so I think maybe their overall style is not for me. After this news, I am more hesitant to purchase Dior, I won't say I definitely won't purchase anything, and I'm not a big Dior consumer to begin with so this will make me even think longer about a potential purchase, anyway their new dior bag that looks like the lv nano speedy is super cute lol!

  • @abriefcaseofluxury

    @abriefcaseofluxury

    7 күн бұрын

    lol I know what you mean! I think their gorgeous, but I don't know if I can see me actually wearing one. So I have yet to buy a Dior bag brand new from store, and I don't know if I ever will. But then, I'm not sure if buying preloved addresses the issue either!

  • @ShweMyaukMyauk
    @ShweMyaukMyauk7 күн бұрын

    Reputation is funny when you can buy them back like how balenciaga has all the big stars esp. women and mothers endorsing them 🤡 I am not “mad” because I buy things and I contribute to consumerism. Nearly all brands do this. Taking advantage of people

  • @abriefcaseofluxury

    @abriefcaseofluxury

    7 күн бұрын

    Right? As much as I teach about businesses and free enterprises and capitalism, I get why other departments (not to pick on sociology lol..) are mad about what seems to be the norm in business, as in, none of us are truly shocked by the extent companies will go to make a buck...So power to those who opt to live off the grid instead!

  • @cececola
    @cececola4 күн бұрын

    Definitely 💯 a boycott.

  • @missopinionated0000
    @missopinionated00007 күн бұрын

    LUXURY does not exists anymore.. its a scam.. all brands under LVHM and KERING doing this !!! all of them.. is just one bunch of fast fashion cheap not luxuriously made goods with logos.

  • @abriefcaseofluxury

    @abriefcaseofluxury

    7 күн бұрын

    Plus, they put out collections weekly like it's nothing, so I can see how its hard to maintain a level of exclusivity when they seem to be rolling out releases on a conveyer belt lol! I wonder what a "healthy/functional" luxury industry looks like???

  • @flohough1870

    @flohough1870

    5 күн бұрын

    ​@@abriefcaseofluxuryyep, no better than fast fashion!

  • @MarcuvDatx
    @MarcuvDatx6 күн бұрын

    No matter the appearance or the metal parts of the *niceshopx* I believe that as long as you are not a practitioner, you will never see any difference

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