This presentation will examine Forever 21's approach to Conversion Rate Optimization (CRO), emphasizing the pivotal role of speed in driving success. You’ll gain actionable insights on how to establish speed baselines, fortify server-side infrastructure, and optimize key pages for customer acquisition. Don't miss this opportunity to learn how to enhance your CRO efforts and elevate your brand's performance in the competitive digital landscape.
Arthur Root, Founder/CEO, Nostra
VP, CRM & Channel Marketing, Forever21
CommerceNext is a community, event series and conference for marketers at retail and direct-to-consumer brands. Join our events to meet other industry leaders and learn the latest ecommerce and marketing strategies: commercenext.com
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