Book Discussion - The Other Guy Blinked: How Pepsi Won the Cola Wars

I discuss this book written by Pepsi CEO Roger Enrico about the Cola Wars.
Pepsi commercials mentioned in the book:
Shark commercial
• Pepsi Cola, The Choice...
basement visitor commercial
• Pepsi Cola, The Choice...
soundtruck commercial
• 80's Pepsi Commercial
reflections commercial
• Pepsi Cola, The Choice...
spaceship commercial
• Pepsi - Spaceship (198...
michael jackson commercial
• Michael Jackson Pepsi ...
michael jackson "concert" commercial
• Michael Jackson Pepsi ...
michael jackson accident
• Michael Jackson's Neve...
lionel richie commercial
• Rare Commercial Vault:...
coke julio iglesias commercial
• julio iglesias coca cola
100 percent aspartame commercial
• 1984 Diet Pepsi "100% ...
pepsi commercials response to new coke change
• Pepsi Commercial - Why...
• 1985 Pepsi commercial-...

Пікірлер: 6

  • @humayunkhan2277
    @humayunkhan22776 ай бұрын

    Roger was a dear friend & a great leader !

  • @humanexperient5096

    @humanexperient5096

    6 ай бұрын

    Wow. Well, his book was very captivating, and his track record awe-inspiring.

  • @JamesChatting
    @JamesChatting3 ай бұрын

    It was really hard to get MJ because of his beliefs

  • @cxvndy6326
    @cxvndy63263 ай бұрын

    Is there any way to contact you directly? Socials? I would like your help with this book if that's possible :)

  • @jordanhinderliter3784
    @jordanhinderliter37842 жыл бұрын

    Maybe the fact that he didnt do things by the book is what led to the downfall of Pepsi, and Coke having to give them a bail out? Back in the day though Pepsi was the cola to drink. I loved the commercials. I always though coke was better in a can, and Pepsi is better in a bottle. That's just my opinion though. It's kind of like Barqs amd A&W. Coke has a little more bite but Pepsi is smooth. I can't really drink Pepsi anymore because the syrup upsets my stomach, it is good though. Great video! I just randomly happened upon it and watched all the way through.

  • @humanexperient5096

    @humanexperient5096

    2 жыл бұрын

    That's very encouraging to hear. Thank you