An independent, feature documentary about how the craft brewing industry has the potential to save New Brunswick -- a small, struggling province in Canada -- but the archaic regulations could prevent the industry from growing.
Beerocracy offers a snapshot of how the New Brunswick craft beer industry got to where it is today*, as well as ways in which it might potentially grow.
*This doc was filmed and released in 2017, so keep in mind that it is only accurate up to that point. The craft beer landscape and regulations continue to change years later.
For more information, visit: beerocracymovie.com/
0:00 Intro theme
1:05 What is "craft brewing" and the history of brewing in Canada
2:15 Moosehead Brewing - the largest fully Canadian-owned brewery
5:59 Introduction to NB Liquor (ANBL)
8:20 Call with NB Liquor spokesperson
10:12 Are we at the saturation point?
11:44 Projections for industry growth
12:09 Other craft alcohols
16:19 The money in beer
18:26 Breweries starting at home
19:32 Spin-off economic benefits
25:05 Craft beer culture in NB vs elsewhere
26:28 NB's capital, Fredericton, as a craft beer capital
29:14 Why support local?
31:45 Why NB needs craft breweries to boom
32:50 Local collaborations
34:50 Starting out small
37:44 How craft brewing in NB began
43:05 The liquor importation legal battle
48:25 Is NB Liquor a monopoly?
51:06 The Nova Scotia craft beer industry
53:21 The Maine craft beer industry
1:00:21 NB's advantages
1:04:16 Craft beer tourism
1:05:47 Barriers to change
1:12:30 The hype is building
1:13:04 How you can support the craft beer industry