Apple's Biggest 'One More Thing' Moments

Ғылым және технология

Steve Jobs was famous for his "one more thing" announcements during Apple product events. CEO Tim Cook has carried on the tradition, most recently with the Vision Pro mixed reality headset. These are our favorite "one more thing" moments all rolled up.
Never miss a deal again! See CNET’s browser extension 👉 bit.ly/39Ub3bv
Subscribe to our channel: / @cnethighlights

Пікірлер: 397

  • @The-Rest-of-Us
    @The-Rest-of-Us10 ай бұрын

    Steve Jobs actually didn’t use the “one more thing” for his biggest new product announcements (for example he didn’t use it for the iPhone or iPad), but usually for crowd pleasers that could be big or small, sometimes even just a new feature. But since it was one of his catch phrases, Apple now uses it in his honor for their biggest product announcements, which I think is a really nice touch.

  • @undrrwrldd

    @undrrwrldd

    10 ай бұрын

    bro just described the video

  • @The-Rest-of-Us

    @The-Rest-of-Us

    10 ай бұрын

    @@undrrwrldd I’m following Apple since 2003 and watched all their keynotes since 1996, so I’m just giving you a summary of the situation.

  • @joaogelatti7995

    @joaogelatti7995

    10 ай бұрын

    great thoughts!

  • @remdt

    @remdt

    10 ай бұрын

    They simply take advantage of the positive impact that the phrase has left and use it now when they need it most. It’s not honor, it’s marketing. And that’s okay. If by the things of life the phrase had been left with some negative connotation, even if Steve or whoever said it, it would simply never be mentioned.

  • @wifine1951

    @wifine1951

    10 ай бұрын

    Apple has the magic touch and has history with their products like the 9:41 on every product, unlike Samsung and Google.

  • @scottmackintosh5934
    @scottmackintosh59347 ай бұрын

    Steve Jobs’ presentations are just incredible. He keeps it so simple but everything just sounds so exciting. Even looking back on 15 year old technology is exciting when he presents it

  • @etomichelverny

    @etomichelverny

    2 ай бұрын

    I love Louis Vuitton, Andrew Carnegie, Борис Нудельман, John D. Rockefeller, Leonardo del Vecchio, Dietrich Mateschitz, Paul Allen, Liliane Bettencourt and Steve Jobs

  • @xagon2012

    @xagon2012

    13 күн бұрын

    Yeah. I am not even into Apple but he makes it sound like these products will help us go forward into this amazing future where everything is exciting and awesome. One of the best presenters of all time.

  • @prescotthancock5907
    @prescotthancock590711 ай бұрын

    I just wanna say RIP to Steve Jobs..man really was a visionary!

  • @EjayT06

    @EjayT06

    10 ай бұрын

    Pun intended?

  • @prescotthancock5907

    @prescotthancock5907

    10 ай бұрын

    @@EjayT06 not at all. What’s the pun? My brains not computing 😂

  • @EjayT06

    @EjayT06

    10 ай бұрын

    @@prescotthancock5907 Lol, just the *vision*ary 😂

  • @qChronos1

    @qChronos1

    10 ай бұрын

    bro what 💀

  • @dereksoyousayyournameis

    @dereksoyousayyournameis

    10 ай бұрын

    Hold me back holdmeback

  • @The-Rest-of-Us
    @The-Rest-of-Us10 ай бұрын

    I think the iPhone X one more thing was also quite big

  • @VPlayMusic

    @VPlayMusic

    10 ай бұрын

    Yes!!! Absolutely was waiting for that too in video…

  • @itsluvu7809

    @itsluvu7809

    10 ай бұрын

    actually bigger than apple music I think, weird choice in the video

  • @Brokeboytawa

    @Brokeboytawa

    10 ай бұрын

    It was huge

  • @RodrigoroRex

    @RodrigoroRex

    8 ай бұрын

    Everybody was talking about the notch, everybody hated it, then grew the love it

  • @MrDoubleT123
    @MrDoubleT12311 ай бұрын

    Vision Pro blew them all out the water

  • @sambitgarai3195

    @sambitgarai3195

    11 ай бұрын

    This is just the first gen. Imagine how the later generations would be

  • @travis5141

    @travis5141

    11 ай бұрын

    It’s gonna change the world

  • @subhradeepsharma

    @subhradeepsharma

    11 ай бұрын

    But the Bill was so heavy it stayed 😂

  • @sambitgarai3195

    @sambitgarai3195

    11 ай бұрын

    @@subhradeepsharma it does not make sense to buy now. If u know how laptops came when they were first made, bulky and expensive. Hopefully, within a few years or so, it may become affordable.

  • @jaylencollins4877

    @jaylencollins4877

    11 ай бұрын

    *Wallets

  • @m3mario
    @m3mario11 ай бұрын

    Who would have thought Apple could come out with something that would top the Steve Jobs era? Vision Pro in the long term will be bigger than the iPhone itself. It is the future of computing.

  • @p5rsona

    @p5rsona

    11 ай бұрын

    I think eventually when you can wear it like normal glasses than yes, it will replace all devices including wearables

  • @AbdulAzeez-up4nw

    @AbdulAzeez-up4nw

    11 ай бұрын

    @@p5rsona even now people would buy it if it was less expensive. It wouldnt be that hard to make it less expensive either cause they can just drop the second display which would reduce price significantly. Another thing they should do is try and replace atleast some lf the metal parts with lighter material

  • @alwaysyouramanda

    @alwaysyouramanda

    11 ай бұрын

    His spirit will always live on in that company.

  • @gabriellacroix3027

    @gabriellacroix3027

    11 ай бұрын

    @@p5rsona maybe even contacts

  • @tianrun_li.3dm

    @tianrun_li.3dm

    10 ай бұрын

    I saw a video today of a clip of Steve Jobs talking about her headphones is an Emerson’s experience for audio, but there’s not headphone equivalent for video. He was probably talking about vision pro

  • @macpac22
    @macpac229 ай бұрын

    Its always interesting to see the way Apple conducts new product announcements. Steve usually built up to the reveal by talking about the product landscape and telling you (before its revealed) the exact reason why they created the product. He will show you the landscape of how bad things are, ask you to wonder "what if there was a way.." and then show you the product. He will then loop back to the original case for the product and show you how they checked off each challenge. Now its usually video first, talk about it afterwards.

  • @nimeshrunwal8560

    @nimeshrunwal8560

    7 ай бұрын

    Rightly said… The way Steve Jobs took the whole flow was something I totally miss in present Apple events…

  • @rohanved1214

    @rohanved1214

    6 ай бұрын

    Because there's little to none innovation going on right now. Steve jobs solved problems, current apple events have to make up problems that aren't there

  • @00z53

    @00z53

    Ай бұрын

    @@rohanved1214not at all true

  • @pkk2009
    @pkk200911 ай бұрын

    Everyone was expecting a vision pro device but the “one more thing” from Jobs gave everyone taken back by surprise!

  • @JeremyDeBose

    @JeremyDeBose

    10 ай бұрын

    It’s harder with people watching patents and FCC filings etc easily these days.

  • @yichen6822

    @yichen6822

    7 ай бұрын

    @@JeremyDeBose yea and ppl who leak internal infromation the whole time

  • @Grantium_
    @Grantium_10 ай бұрын

    its great to see how far the videography and quality of their launch events have come, definitely thre most fun to watch

  • @etomichelverny

    @etomichelverny

    2 ай бұрын

    I love Louis Vuitton, Andrew Carnegie, Борис Нудельман, John D. Rockefeller, Leonardo del Vecchio, Dietrich Mateschitz, Paul Allen, Liliane Bettencourt and Steve Jobs

  • @kfireven
    @kfireven11 ай бұрын

    Apple knows how to pull off a show and make desirable products, I'll give them that

  • @MrShrejo

    @MrShrejo

    10 ай бұрын

    You'll probably give them your money as well.😅

  • @kfireven

    @kfireven

    10 ай бұрын

    @@MrShrejo Yes

  • @kookythymes2838

    @kookythymes2838

    7 ай бұрын

    Steve Jobs did, them announcing Apple Music has no place in this video, seeing as it was 5 years too late when it came out.

  • @wesleyp3579
    @wesleyp357911 ай бұрын

    Ahh I miss Jonny’s voiceovers so much 😢 Not to mention live audiences for keynotes

  • @progenitor_amborella

    @progenitor_amborella

    10 ай бұрын

    Definitely miss nervous exec live demos

  • @robhingston

    @robhingston

    10 ай бұрын

    of course..totally agree..

  • @kreze9696
    @kreze969610 ай бұрын

    It’s so funny seeing the old stuff like FaceTime get announced like it’s a whole new device when it’s so often used nowadays

  • @OsmarBros

    @OsmarBros

    7 ай бұрын

    That's literally the point

  • @lawsonhellu4718
    @lawsonhellu471811 ай бұрын

    One more thing: You forgot one "one more thing" the iphone X one

  • @bhasin_rounaq

    @bhasin_rounaq

    10 ай бұрын

    Also, M1

  • @Plen3716

    @Plen3716

    2 ай бұрын

    Yeah iPhone X was pretty big

  • @Whopcap
    @Whopcap10 ай бұрын

    Steve had such a way in explaining things in such an easy way

  • @nobody_fear

    @nobody_fear

    7 ай бұрын

    this sentence hurts me

  • @jeffrey5952

    @jeffrey5952

    7 ай бұрын

    hahahahah

  • @mbcommandnerd
    @mbcommandnerd10 ай бұрын

    It’s about time that One More Thing made it’s grand return!!! I literally screamed when he said that (internally, of course)!

  • @TheArbiterOfTruth
    @TheArbiterOfTruth7 ай бұрын

    Gosh I miss Steve. I watched every apple event from 2008 to 2011 when he died. I’ve still watched since then, but it’s not the same.

  • @Elmer_RedEagle
    @Elmer_RedEagle7 ай бұрын

    “one more thing” meant so much more when Steve said it.

  • @TheGamerTazz
    @TheGamerTazz10 ай бұрын

    I wish vision pro had live audience

  • @Wha73v3r
    @Wha73v3r7 ай бұрын

    0:10 Facetime 1:16 MacBook Air 2:35 Watch 4:34 Music 6:06 Vision Pro

  • @clayyu4886
    @clayyu48868 ай бұрын

    The improvement of the microphone they use is insane.

  • @nps5077
    @nps50777 ай бұрын

    The live presentations had so much more charm

  • @kingkalagamingyt1839
    @kingkalagamingyt183911 ай бұрын

    It's called a technique to get enthusiasm by others to stay connected ...and they feel like a suprise . ..one .more.thing.... ..just not words

  • @theoneonly5368
    @theoneonly536811 ай бұрын

    Steve would be proud of the innovation Apple has been able to continue for the 12 years since his untimely passing. The Vision Pro is the "everything" device, which is what the iPhone has been for the past 16 years. In 10 years, Vision sales will surpass iPhone sales.

  • @Ethen_B

    @Ethen_B

    11 ай бұрын

    I wonder how this reply will age... 🙄

  • @stylestrydes8360

    @stylestrydes8360

    10 ай бұрын

    @@Ethen_B there were people like you as well when the iPhone came out. People swearing it’s a gimmick and never taking it seriously

  • @j0ps-xfx

    @j0ps-xfx

    10 ай бұрын

    @@stylestrydes8360 true

  • @vimal-cliobconsulting

    @vimal-cliobconsulting

    10 ай бұрын

    ​@@stylestrydes8360 ikr lol

  • @Brutalister

    @Brutalister

    10 ай бұрын

    @@stylestrydes8360yup exactly, they were clutching onto their blackberries and physical keyboards

  • @ryanpenhas5892
    @ryanpenhas589210 ай бұрын

    steve would truly be proud of what tim has accomplished since his passing

  • @DIYBill

    @DIYBill

    10 ай бұрын

    😂

  • @wifine1951
    @wifine195110 ай бұрын

    The iPhone X and the M1 chip we’re also worth the “one more thing”

  • @KXY5
    @KXY511 ай бұрын

    You forgot the iPhone X

  • @danielogunsola9389

    @danielogunsola9389

    11 ай бұрын

    I think the Mac Pro too

  • @tonys8844
    @tonys88447 ай бұрын

    There will never be a better product presenter. Steve was the best!

  • @TheEnomoki
    @TheEnomoki7 ай бұрын

    I think you missed the Apple event 2017 when the iphone X revealed for the first time.

  • @JackPomi
    @JackPomi10 ай бұрын

    If WWDC 2023 was not online only but was like pre-2020 presentations with live audience, they would have clapped and shout for several tens of seconds after seeing vision pro, no matter how good or bad it is

  • @mobiledevlife

    @mobiledevlife

    10 ай бұрын

    There was an in-person event at WWDC 2023, I was there 😁 and yes, the audience went a bit crazy after the "one more thing" announcement, haha.

  • @BallerinaPocketNews
    @BallerinaPocketNews10 ай бұрын

    Apple Products Looks Amazing Fun & Promising! Thank You For Steve Jobs ❤ RIP

  • @koclayton
    @koclayton10 ай бұрын

    When I saw the vision pro get released on the live stream I was so happy

  • @adh2298
    @adh229810 ай бұрын

    Always gotta have a British voiceover guy to make whatever ur presenting sound more elegant. 😂

  • @adithbongu9105
    @adithbongu910511 ай бұрын

    watching this on a macbok air. rip Steve

  • @eyesoffloraandfauna8728
    @eyesoffloraandfauna872810 ай бұрын

    Guruji blessed Steve job with great fortune…. I wish he was alive❤️‍🔥

  • @chisomagbara6780
    @chisomagbara678010 ай бұрын

    How can y’all forget 2017’s one more thing with iPhone X. That was a big moment for the phone industry

  • @SpaceGood.
    @SpaceGood.8 ай бұрын

    Wasn't the iPhone X event also the "one more thing" moment?

  • @ybkboost
    @ybkboost7 ай бұрын

    Why did they talk about the Apple Watch so sensually 😭😭

  • @viradmingd
    @viradmingd2 ай бұрын

    facetime, apple watch and apple vision pro were prolly the biggest moments

  • @delliscool4924
    @delliscool49248 ай бұрын

    I know that there are agreements between major technological companies to sustain certain level of profits for certain product but i really hope that customers will be able in near future use Smart Watch instead of smart phones .. least of the advantages will be ease of reach and carry ..

  • @big_cheesin03
    @big_cheesin037 ай бұрын

    Crazy it went from hehehe facetime! To alternate reality headset for everyday ise

  • @lizzyboo121
    @lizzyboo12110 ай бұрын

    my favorite part ❤

  • @bhanukadissanayake2499
    @bhanukadissanayake24997 ай бұрын

    As i remember iPhone X was also a "one more thing"

  • @matte8441
    @matte84417 ай бұрын

    I still use my original Macbook air to this day. It is indeed durable. Original battery is nearing 2000 charge cycles.

  • @Billyhime
    @Billyhime11 ай бұрын

    This most likely is the first product totally executed under cooks leadership. Jobs had a idea about the watch.

  • @teftandlight
    @teftandlight8 ай бұрын

    The iPhone X one more thing was crazy too though

  • @emanuel3617
    @emanuel361710 ай бұрын

    It's so wild to think how things that are so obvious today where not as obvious at some point. Like of course I can call someone using Wi-fi

  • @l.a.1477
    @l.a.14777 ай бұрын

    I really miss Steve

  • @NowIsZukunft
    @NowIsZukunft7 ай бұрын

    Apple Vision Pro Presentation Was Magical

  • @kayaeki
    @kayaeki10 ай бұрын

    Apple vision is gonna be a door to so many already revolutionary AR, VR and XR world

  • @Jvnz
    @Jvnz10 ай бұрын

    with Vision Pro, Apple just emphasizing the core that what Steve Jobs want for this company from the beginning. "Revolutionary"

  • @iAmMadeOfSoup
    @iAmMadeOfSoup2 ай бұрын

    It’s crazy seeing announcements for features that feels like we’ve always had

  • @hoangnam-speedcuber4202
    @hoangnam-speedcuber42022 ай бұрын

    There’s another big moment, that was when Apple introduced the iPhone X, their 10th anniversary phone. I personally think that it is the BIGGEST moment for Apple

  • @thefuturegamer9451
    @thefuturegamer945111 ай бұрын

    Where’s iPhone X one more thing 🤔

  • @EnesIncOFFICIAL
    @EnesIncOFFICIAL10 ай бұрын

    Wasn’t there a “One more thing” in 2017 with the iPhone X?

  • @AT_RAGE
    @AT_RAGEАй бұрын

    Steve jobs really was a visionary and a one of a kind man in a generation

  • @iPhonenaire
    @iPhonenaire10 ай бұрын

    The silhouette of the Vision Pro looks like a certain body part😁

  • @steqhanos826
    @steqhanos82610 ай бұрын

    how did you put apple music but missed iPhone X ??

  • @comodeveser
    @comodeveser10 ай бұрын

    They’ve also used for iPhone X

  • @tomygun196
    @tomygun1967 ай бұрын

    “One more thing” - Uncle from Jackie Chan Adventures

  • @ozziew007
    @ozziew0077 ай бұрын

    Back in the day Apple really was ahead of the curve

  • @rinlendog16
    @rinlendog16Ай бұрын

    Who else noticed that during the Apple Watch Introduction Commercial, the final date displayed when the announcer said "It enables precise adjustments", that the final date displayed was January 24, 1984? Significant because that was the date the first Macintosh was announced.

  • @Shawn.Shooter
    @Shawn.Shooter7 ай бұрын

    What about introduction of iPhone X? In my opinion "One More Thing" moment for iPhone X was bigger and more important than Apple Music

  • @user-dingus-dingus
    @user-dingus-dingus10 ай бұрын

    I, honestly, did not believe in apple ar (now vision pro) leaks and I was sure that this wwdc would be just a boring os showcase. And when that "one more thing" came, I spit out my tea. Well done, apple. I sure am going to buy the vision as soon as it comes out.

  • @aprilshowersstormtrooper
    @aprilshowersstormtrooper7 ай бұрын

    You missed the iconic moment where Jobs pulls the MacBook Air out of a manila envelope!

  • @crazychicken8290

    @crazychicken8290

    7 ай бұрын

    Hey I know a classmate with the exact same profile picture! Where did you get it from?

  • @suobset
    @suobset10 ай бұрын

    4:26 exact date of the announcement of Macintosh 1

  • @sohamgirish2357
    @sohamgirish235710 ай бұрын

    What happened to iPhone X?

  • @allenchang6185
    @allenchang618511 ай бұрын

    Vision pro is awesome I wish it’s half the price though 😂

  • @gerralld5211

    @gerralld5211

    10 ай бұрын

    Best technology hardest materials to make it was 1k to produce not even including the software why would it be cheaper?

  • @Gooeybrowniebaby
    @Gooeybrowniebaby10 ай бұрын

    Oh Steve. Apple wouldn’t have been Apple without his ‘vision.’

  • @sushi_suisse1244
    @sushi_suisse124410 ай бұрын

    Where did the iPhone X go ?

  • @BRBallin1
    @BRBallin17 ай бұрын

    iPhone was a huge game changing product for the world. I wonder where we would be if Steve was still here. Apple still makes well refined products but not anything that completely changes the landscape

  • @enzog_9591
    @enzog_959110 ай бұрын

    Maybe "One More Price…" for the Vision Pro though 🙏

  • @harold3165
    @harold31657 ай бұрын

    No one can replace Steve Jobs

  • @Jst4vdeos

    @Jst4vdeos

    7 ай бұрын

    No one should, he was a horrible person to most people in his life

  • @etomichelverny
    @etomichelverny2 ай бұрын

    I love Louis Vuitton, Andrew Carnegie, Борис Нудельман, John D. Rockefeller, Leonardo del Vecchio, Dietrich Mateschitz, Paul Allen, Liliane Bettencourt and Steve Jobs

  • @ArthurXD32
    @ArthurXD322 ай бұрын

    As an Android user (started due to budget, continued due to preference), I gotta admit that Apple (especially Steve Jobs) definetly helped to boost the capabilities of tech.

  • @rowanmle11
    @rowanmle1110 ай бұрын

    surprised u guys didn't include the iPhone X one more thing

  • @SpiritSlayer1
    @SpiritSlayer18 ай бұрын

    357,823 views, 6.3k likes, 250 comments, 363k subscribers. Nice!!

  • @Created-byJadon
    @Created-byJadon10 ай бұрын

    You forgot one more thing. In 2017 with the iPhone X

  • @mss531
    @mss5317 ай бұрын

    I really expected a "one more thing" for an iphone 15 ultra besides the pro's😂

  • @Tommy47.
    @Tommy47.7 ай бұрын

    I miss the Apple live presentation’s and men 3:24 I completely forgot about this men’s voice, i miss it.

  • @goforpanda_lifts
    @goforpanda_lifts10 ай бұрын

    You guys missed the iPhone X announcement from 2017.

  • @jackthedullboy4482
    @jackthedullboy44827 ай бұрын

    Haven’t used FaceTime once since its introduction.

  • @bruno_toxic7631
    @bruno_toxic76317 ай бұрын

    I miss when they did this more often. Innovate

  • @kennethsoshi03
    @kennethsoshi037 ай бұрын

    *as you can see that jobs still introduced big new thing than his successor even tho he’s gone since 2012. it shows that apple did not reinvent itself 😢*

  • @TheModManu
    @TheModManu7 ай бұрын

    Only forgot one of the most important ones - iPhone X

  • @ultramasterultra5724
    @ultramasterultra57247 ай бұрын

    Vision pro is basically ready player one

  • @ASCENTxyz
    @ASCENTxyz10 ай бұрын

    iPhone X? Like HELLO?

  • @jperez494
    @jperez49410 ай бұрын

    It is funny how the stockholder’s didn’t realize of the potential whit apple vision pro, this going to be one of the best sales product in 2024…

  • @ertgb_

    @ertgb_

    7 ай бұрын

    for $3500 it absolutely won't, especially with the recession and all

  • @alxotl
    @alxotl7 ай бұрын

    When Steve Jobs said the MacBook Air was the next notebook he really predicted the future. Have you seen college campuses? Lol

  • @camptube7621
    @camptube76212 ай бұрын

    Apple Music, when the U2 album was dropped to your iPod touch without asking you 😂😂😂😂

  • @st0rytim3_blah9
    @st0rytim3_blah910 ай бұрын

    “One more thing” truly became apples word

  • @AnthonyErtl

    @AnthonyErtl

    9 ай бұрын

    Yes, taken from ‘Columbo’

  • @abhishekmandal8328
    @abhishekmandal83287 ай бұрын

    Man I miss Johny Ive’s voiceover. Made the device so much sexier

  • @gumpenaprasanth6142
    @gumpenaprasanth614211 ай бұрын

    out of all those one more things- only one thing stands out that is Vision pro , have to admit its a great product but well out of budget but I am sure they will have buyers at any proce point bcoz its apple

  • @bynahelemaal
    @bynahelemaal10 ай бұрын

    Lmao a macbook and an ipad hooked up😂

  • @gemini_project3871
    @gemini_project38717 ай бұрын

    iPhone X reveal should also be in this list.

  • @shahjehan
    @shahjehan7 ай бұрын

    The adjectives and adverbs are quite liberally used in these. 😂

  • @bread-15
    @bread-1511 ай бұрын

    Imagine steve jobs still alive

  • @hismerecry
    @hismerecry10 ай бұрын

    How can you not include the biggest one of all iPhone X

  • @MtsMB
    @MtsMB3 ай бұрын

    the best

  • @diegofernando6533
    @diegofernando653310 ай бұрын

    what about the iphone x?

  • @novexGD
    @novexGD10 ай бұрын

    Remember this comment, the vision pro is going to be the most revolutionary device that apple has made, just like the iPhone back in 2007, it is going to change the way we work and live. Just give it like 8 years for it to be perfect

  • @dexx0272

    @dexx0272

    10 ай бұрын

    Or it could be the most failed product that apple has made..

  • @dlnishantabhishek2815

    @dlnishantabhishek2815

    10 ай бұрын

    Absolutely

  • @tommyn3522

    @tommyn3522

    10 ай бұрын

    @@dexx0272doubt

  • @itsluvu7809

    @itsluvu7809

    10 ай бұрын

    @@dexx0272I think when the original iPhone was first shown everyone had the same opinion. But how did it turn out?

  • @vancearama

    @vancearama

    10 ай бұрын

    @@itsluvu7809 The iPad too, even the iPod had doubters at release.

Келесі