Alternative music “died” in the 2010s
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Alternative music changed forever in the 2010s. How did artists like Skrillex, Tyler The Creator, Lumineers, Bring Me The Horizon, I Prevail, Twenty One Pilots, Turnstile, Blink-182, Lil Peep, BTS, and Billie Eilish change alternative music in the 2010s?
Edited by Tim Gilli: bit.ly/tmgprmba
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0:00 Intro
3:12 Skrillex, Tyler The Creator, Lumineers
8:11 Bring Me The Horizon, I Prevail, Twenty One Pilots
14:03 Blink-182, Lil Peep, BTS, Billie Eilish
Пікірлер: 1 700
Alternative music with guitars isn't dead,it's just not in the mainstream
@funwhileitlasted7664
11 ай бұрын
I feel like some bands still make good music, but someone has to do something different abd stand out
@joshuaflores7621
11 ай бұрын
If it’s not global rapper famous I don’t think Finn will consider it mainstream, I think it’s a fair take but I don’t completely agree
@hrotha
11 ай бұрын
@@funwhileitlasted7664 Many artists do that, you just don't know about them. The biggest band that comes to mind in this regard is PUP. Illuminati Hotties is an example of a smaller artist doing very original alternative music
@funwhileitlasted7664
11 ай бұрын
@@hrotha I mean like aesthetically, I mean to make it not dead in the eyes of the mainstream if that makes sense. I think bands like hot Mulligan, capstan, and a few others make great original alternative/rock music proving that it’s not dead. And I also just think I read his comment wrong
@h8ydencha0tic52
11 ай бұрын
So bmth isn't in the mainstream?
I don’t think a ton of ppl in the 90s were getting mad that artists like Bjork or even Massive Attack or Portishead were being counted as “alternative”
@PM-vv3uc
11 ай бұрын
Massive Attack and Portishead next to Morcheeba were extremely important in the 90s making Triphop a nice counterpart to the grungy/alt rock sounds. Mezzanine is one of the most important alternative albums of the 90s.
@GeeWizKhalifa.
11 ай бұрын
solid take, we most def did not, and if you listened to these artist you were kind of considered in the "know" of "good" music
@candi_renee_28
11 ай бұрын
We were not. Björk IS alternative
@topcatcoast2coast579
11 ай бұрын
Ain't no Captain Beef heart...
@pahwraith
11 ай бұрын
@@topcatcoast2coast579 if you like captain beefheart check music by JLin. Shes doing the captain beefheart thing with chicago juke/house music.
Can't believe Arctic Monkeys was not one of the picks, they were EVERYWHERE in 2013 after their release of AM.
@Gobble_de_Goop
10 ай бұрын
Same with AWOLNation.
@daytonasayswhat9333
10 ай бұрын
So
@DeymarEsco808
10 ай бұрын
imagine dragons😂
@orpheuscult75
9 ай бұрын
He's got a soft spot for bring me the horizon.
@RacingWorldTV202
9 ай бұрын
And Lorde. Royals was a big deal in indie/alternative and bridging the gap between pop and indie/alternative in the way we see now.
I've always looked at alternative as an umbrella term. Alternative ROCK, alternative METAL, alternative RAP. Also, I believe we (humans) put WAAAAYYY too much emphasis on labels.
@user-ow4iv3io6k
11 ай бұрын
what's use to identify and describe is often used as a form classism or to form clicks you either do or dont belong to.
@electrocit673
10 ай бұрын
exactly this. maybe I'm just too old as definitions can change over time but that was the original definition. If it didn't fit into the main commercial categories (pop, country , gospel, r&b, etc..) then it was "alternative" and from there there were sub classes. It was the same with metal, punk, rap, etc.
@raydunn8262
10 ай бұрын
Before Alternative, Modern Rock was the umbrella name.
@yungveilmusic9234
9 ай бұрын
if i wasnt able to search for "emo" music id be much more dull tbh. labels can also be a good thing as long as you dont gate keep it
@bryson0206
9 ай бұрын
WAAAAYYY
It was the same in the ‘90s. People just forget artists/groups like Bjork, Tori Amos or Sneaker Pimps for example. They were played on “alternative” stations and had some mainstream songs. Alternative is any genre that goes against what the mainstream is currently doing until it becomes mainstream itself. Once the formula is copied by a hundred new artists/groups, alternative kids are on to the next underground sound.
@brennanc4321
11 ай бұрын
People forget about the "trip hop" alternative and euro pop adjacent trip hop alternative music. The funny thing is Aqua tried to venture in that direction after their Barbie girl and Dr Jones singles success.
@martinwakefield8138
11 ай бұрын
Love Tori Amos. But I am old enough to remember Husker Du and early REM.
@verminus4734
9 ай бұрын
Sneaker Piiiiiiiiiiiimps!!!! 🤟🤤
@user-hh7vm7kr4u
3 ай бұрын
those were the days...also faithless and underworld.
Late 2000’s all the alternative bands were racing for the top of the mountain with monster hits. Phoenix, Muse, Empire in the Sun, MGMT, The Killers, Modest Mouse, The Strokes, Gorillaz, Carolina Liar, The Postal Service, Kings of Leon, The Bravery, Linkend Park, Death Cab for Cutie, Passion Pit, Franz Fernanidad, Group Love, Plain White T’s, Foster the people etc. Competition was rough and Alternative Bands were stacked
@LoFoSho
11 ай бұрын
Reminiscent of the grunge era imo.
@DH-xh3pg
10 ай бұрын
Felt like it was just yesterday too 👴🏻
@Deviantygr
10 ай бұрын
Dang. You've just listed out all the music stored on my phone, excepting Carolina Liar (who I've ironically never heard of) and Lincoln Park (who I've never been able to stand), with Jack White, Of Monsters & Men, Fitz & the Tantrums, Arctic Monkeys and The Fratellis falling under "...etc" I've been wondering for a couple of years I cannot find any NEW music that sounds as good as all those artists, which is why I clicked on this video. I have a theory that the rise of Alt-COUNTRY parallels the "decline" of Alt-Rock & wonder what @finnmckentyprmba thinks. Names like Tyler Childers, Chris Stapleton, Sturgill Simpson, Zach Bryan (just to name a few) are filling a yearning for authenticity that USED to be able to be found in Alt-rock, supposably...
@yungveilmusic9234
9 ай бұрын
amazing. half of those werent ever alternative and were in fact just mainstream. u didnt understand ur own assignment lol
@Partizan-one
9 ай бұрын
Yeah, that was all the music at the end of highschool right around the time i got a car and started listening to the radio. It's kind of how i transitioned out of emo and power metal into more mainstream alternative. Within two months of owning a car, i practically stopped wearing skinny jeans and cut my hair short.
I think the problem with some of these choices is that alternative used to be closely associated to D.I.Y. culture, giving a more raw energy. While a lot of these artists reject mainstream norms in the way they approach music, they still sound and look glitzy and over-produced, something alternative music has been strongly against.
I find this topic really interesting as a whole. "Alternative" is such a broad term, especially when it comes to music. You could really consider anything that's not top 40 to be alternative. But like you mentioned, even artists from Nirvana to Billie Eilish who blew up and became mainstream were/are still considered alternative. It's an interesting discussion, I especially appreciate these videos on this topic
@kaciehawkins9775
11 ай бұрын
Same here
@iciousvid
11 ай бұрын
Similar to the term pop music. Originally it just meant popular but it now defines a specific sound.
@RealSheeddd
6 ай бұрын
Yeah another case of semantics twisting meaning - what does the word literally mean today vs in 2010? Or calling BTS alternative bcs they're foreign - they're the most polished performance acts there are. Just bcs young girls can't find themselves in the western culture, doesn't mean these ARTISTS aren't what alternative stood AGAINST for years. Alternative is now the LA-born, homeschooled, upper class girl thrown into acting auditions since she was a kid, "Nearly every song the star has ever released was co-written with and produced by her brother Finneas O'Connell". She's the face of a project. Reminds me of the army psyops with young girls in trenches on tiktok. It used to be against playing the industry's rules, now you got this man calling BTS and Billlie alt.. This is DEFINITELYY today's nirvana bro..
I don't know if this counts as Alternative, but Death Grips to me was one of the most important 'Alternative' acts for the 2010s. In place of a rock band you got a DJ on crack, a budget Trash Metal vocalist that likes rap, and a wacked out drummer who cut his teeth in the mathcore scene. This was a group that was not only the opposite of a rock band, but also kind of a parody of one in a way. I think that their mixtape 'Exmilitary' from 2011 marked the beginning of raps dominance over the alternative music space. They were also really influential. I can hear bits of their brand synth playing in many songs from the 2010s, including dubstep. But this is just my opinion, they might not even be considered Alternative and just be considered Experimental.
@ThePunkRockMBA
11 ай бұрын
I would definitely include them!
@devenscience8894
11 ай бұрын
@@ThePunkRockMBA there's a video for you, Finn. Why are Death Grips so popular?
@ThePunkRockMBA
11 ай бұрын
That’s a good idea actually!
@psych4003
11 ай бұрын
@@ThePunkRockMBA I would genuinely love seeing that!
@devenscience8894
11 ай бұрын
@@ghost_mall I'm from Sacramento, and so, doing my duty as a citizen, I've tried to get into them several times, but I've found nothing to connect with. However, they are still, while not mainstream, undoubtedly more popular than I ever would have imagined for their sound.
Today a 28 year old colleague wore a Nirvana shirt and I was curious and asked style or fan-shirt and she said both and that she likes that kind of classic rock. I immediately felt old AF and I am 42.
@ThePunkRockMBA
11 ай бұрын
My wife is 29 and non ironically called the offspring classic rock💀
@benamisai-kham5892
11 ай бұрын
I'm 26 and I felt like dust, classic rock to me is 1950s into the 60s. I look at IDs all day and my idea of the old enough age is older than 1988, I see 2000 and go "holy shit you're old enough". People born in the 60s and 70s tell me they're old and I'm like "nah I don't count you as old until I see 1945-1954"
@notcontentwithlosing
11 ай бұрын
lmao I'm 35 and I've started calling 90's and even some '00's bands classic rock.
@camilaaguilera1798
11 ай бұрын
@@notcontentwithlosing I'm 27 and actually kind of glad that bands like MCR became classics, because when I first listened to them I would get mocked. So I feel they're getting the respect they deserve 😂
@michaelwills1926
11 ай бұрын
Welcome, to the generation gap. It comes out of nowhere
the 80s, 90s, and 00s ALL had solo artists, that were classified as alternative, some more so than others. Billy Idol, Cyndi Lauper, Bjork, Fiona Apple, David Bowie, Peter Gabriel, Iggy Pop, Aphex Twin, etc.
I feel like the 2000s represented this euphoria over making it to the new millenia and 'the end of history'. Then, the 2010s was the beginning of the realization: "Wait, everything still sucks."
@michaelcoward1902
4 ай бұрын
9-11 really fucked everything up.
alternative is when it gives you an ego trip for being "different". I think by definition alternative is meant to mean something outside of the mainstream by intention (in the way it's made, not judged by how popular it gets or not).
I'm glad I learned to just like what I like at a very early age. By the time Nirvana hit, I couldn't have cared less what the media labeled certain artists as. Because of that, I got into so many different types of music and met so many different people I would never have if I had just accepted labels and stayed in a particular lane.
@michaelcrossley4716
11 ай бұрын
They say people stop listening to new music by their early 30's. I try to stay open minded and but just like when I was young, there's so much bad music you have to wade through to find the good stuff, if you're looking to stay at the tip of the spear. Now days I'm a few years late to the party, but at least I get there.
@InfectiousGroovePodcast
11 ай бұрын
@@michaelcrossley4716 that's more or less how I am too, these days.
@benamisai-kham5892
11 ай бұрын
I've always found myself searching under the radar to keep myself interested in the music scene tbh if I didn't keep searching for music in my teen years I would probably still only listen to good oldies, which isn't bad because my parents had great music taste but I would've never formed so many attachments to such beautiful songs. I'm glad my parents opened me up to so many genres between the 50s-80s, it helped me shape what sounds I look for!
@InfectiousGroovePodcast
11 ай бұрын
@@benamisai-kham5892 I'm very similar to that as well.
@annna6553
11 ай бұрын
Nirvana was pretty uninteresting tbh.
It was also really cool that Tyler the Creator would talk about being sober and his straight edge lifestyle, because i don't know any other rappers that were doing that back then!! Most mainstream rap back then really glorified the clubbing and party lifestyle!
@kittxkarnage
11 ай бұрын
Talking about alternative rap tho, DO YOU REMEMBER HOPSIN?!! With his Marilyn Manson looking fxcking contacts lenses... OMG!! MEMORY UNLOCKED!
@gx1tar1er
11 ай бұрын
Mainstream rap was like that was because at the time pop music & mainstream music was all about club, partying though. To me Tyler the Creator was a reaction to that rap just like what Lana Del Rey was a reaction to that style style pop music at that time.
A music history professor I used to work with always used to say, “everything is just mash-up culture now”. Basically his point was that since around the advent of rap there really hasn’t been anything new, just recombinations of stuff. Call it what you want but it all pretty much fits that mashup culture definition.
@negative6442
11 ай бұрын
Your music history professor needs to look outside the mainstream
@Americansikkunt
11 ай бұрын
I hate to say he’s right. Culture used to be localized. Now, it’s globalized and commercialized to the degree of zero originality
@hayvenforpeace
11 ай бұрын
@@AmericansikkuntSad but true. You can still find unique cultures and subcultures, of course, but you have to delete social media, turn off the Internet and get out of the big cities for it. Small towns and rural areas still have uniqueness and low-key creativity, but even that is being eroded fast by social media and the “zeitgeist.”
@ultimadum7785
11 ай бұрын
Realistically, hasn't it always been mashup culture?? Blues and country were pretty much the same thing before records were invented and we started slapping racial tags on them. And rock n roll built upon the foundation of blues and country, then metal built on that, then punk music built off of that, then alternative music built off of that and so on and so fourth. In fact, Rap music is essentially mash-up culture in its purest and most concentrated form, in that it litterally samples from other genres to create entirely new pieces of music. As far as I'm aware, this is just the natural way art evolves and changes since the creation of music.
@devinwright131
11 ай бұрын
@@ultimadum7785 pretty much. I personally tend to think blues and black spiritual and plantation music along with post tonal theory were the last “new” inventions. So it’s arguable as to when but we’re both saying it was long before the 2010’s lol.
When you mention The Lumineers, it got me thinking of how Foster the People released "Pumped Up Kicks" And that song kicked the door down for indie pop/indie rock bands to get a taste of chart but more importantly, commericial usage. Which is funny because Foster frontman Marc Foster was a jingle writer before starting a band
@Chaz4543
11 ай бұрын
Yeah and major labels werent signing punk bands or guitar driven bands anymore and all they signed was that stuff. That whole entire genre is jingle music. Go listen to the hit song Passion Pit "Carried Away" and tell me that song doesnt belong in a Downy commercial.
@itz_premium
11 ай бұрын
Pumped Up Kicks is a fucking dark song too. A lot of people don't even realize the lyrics when they're singing along with a giant grin on their face.
@hayvenforpeace
11 ай бұрын
@@itz_premiumTrue. Isn’t it about a school shooting? Pretty horrible stuff. The *one* thing happy clap indie got right is that it was *wholesome* . And “Pumped Up Kicks” wasn’t even that.
@itz_premium
11 ай бұрын
@@hayvenforpeace yes you nailed it. "Better run better run, faster than my bullets" Pretty gnarly shit. But yes, it's lyrics draw quite the contrast with the soundscape which is as you said, kinda upbeat and happy. The lyrics surely are not.
I'm gonna age myself here _but,_ I remember back in the day (1987-88?) Enya was considered "Alternative" in most record/ tape stores! Alternative music just meant all of the other music that didn't fit into a predetermined genre. You know, classical, rock, country or pop. Gawd how the time flies when yer havin fun, eh?!
@kevwwong
11 ай бұрын
I remember that Sarah McLachlan was considered "alternative". But I think that may have come about due to CanCon regulations and filtered over to the US via the border cities.
@sb37654
10 ай бұрын
I'm probably even older than you and I don't recall Enya being considered as "alternative" back in the late 80's. In fact Enya was considered more new age not alternative.
your videos are amazing, i love how youre not snobbing out nonrock music constantly, always studied and respectful
There’s an awesome band called Failure that was around in the 90’s, actually wrote one of the best rock albums of that decade, they broke up in 97-98 and came back 17 years later. Their latest album, Wild Type Droid, is some of the best music they’ve released yet. They’re just independent from a label(by choice I’d assume, they could get a deal but just handle everything themselves instead) and their albums can’t be bought in stores. If more people knew of them they easily could get huge. Major label support can’t be understated. That’s for sure.
@pardisazizi7703
11 ай бұрын
Wait, they're back? I didn't know that.
@khalbrando2990
11 ай бұрын
@@pardisazizi7703 They are! And they sound fucking great! Enjoy! And if you haven’t listened to fantastic planet in a long time, I’d suggest cranking it up and just taking it all in. Rarely do you hear something so good. It holds up to this day. “Heliotropic,” chefs 💋 fr! And the newest album is truly special. All this is subjective of course but if you’re actually happy to hear they’re back and not being sarcastic lol you should be really excited
@pardisazizi7703
11 ай бұрын
@@khalbrando2990 haha of course I'm serious. I just didn't see it coming. I'm beyond happy to check out their new stuff you have no idea. First Hum and now Failure? Feels like a dream. I'm just obsessed with 90's rock I guess can't help it. Anyway thank you and surely seems like the best time to revisit Fantastic Planet.
@ryantucker9403
11 ай бұрын
I'll check them out. Thank you!
@molotovbliss
10 ай бұрын
Yes! Very underrated. Seen them live multiple times. They're not just a studio band & sound great live. Fantastic Planet I'd recommend to anyone curious. 🤟🏻
About that k-pop/emo overlap, I think I might have something to contribute. My girlfriend is an ex-emo, and a current k-pop fan (not a stan) and she told me one of the biggest reason she is into the k-pop is because of the sense of community k-pop gives her, the sense of community that she used to find in the early to late 2000 emo scene. So to her, it is the replacement (or natural progression) of that feeling of belonging.
@RiotGrrrl10
11 ай бұрын
I'm a 37 year old BTS fan and I 100% agree. What's interesting is that there's this misconception that kpop fans, and BTS fans in particular, are kids. But that's far from the truth.
@hayvenforpeace
11 ай бұрын
I get that, sense of community is important. I was into emo music in the early 2000s and it was moreso for the relatable lyrics, but the sense of community was also really uplifting. I can’t really get into K-pop or any of the newer stuff popular with the younger generation. My sense of community is mostly tied to my faith, family, and small town-which 100% isn’t something I would have ever expected for myself at 15 or 25!
@baddieMario77
11 ай бұрын
When you put it that way, it makes me think that maybe kpop united the emo band girls and the boy band girls because in the end i think both groups appreciated the sense of community, they just had different tastes
@deaf-metal
10 ай бұрын
I’m a second gen K-pop fan, former emo and I feel like the K-pop community was better before BTS hit mainstream. It used to be about getting the K-pop artist views on KZread and more popularity in the mainstream but now those K-pop fans are just obnoxious koreaboos. Too many of them are unhinged, much like Swifties.
@mungiuri
9 ай бұрын
You might be right about this.
A consistent “Alternative” band throughout the 2010s that wasn’t mentioned, Cage The Elephant. At the beginning of the decade, their debut album came out a year earlier & throughout the 2010s released 4 albums with consistent Alt Rock hits…. Shake me Down Around My Head Aberdeen Come A little Closer Cigarette Daydreams Mess Around Trouble Cold Cold Cold Ready To Go Social Cues If they came out in the past 3 decades prior with the same popularity of Alternative… they’d be a massive success
@ShonnDaylee
11 ай бұрын
They're considered "Indy", not "Alternative".
@5crassrocker
11 ай бұрын
they sound just like everyone else at the time on KROQ
While I agree with the premise, Cage the Elephant deserves credit in bringing guitar alternative indie into the 2010s. Hit machines and their songs are still inserted into every alt playlist. I believe that trend continues just like it did for foo, rhcp, etc.. One of those bands where everyone knows way more songs by them than they thought they did.
I'm kinda surprised there was no mention of Tame Impala, idk if its just the people I know but to me it kind of falls in the category of like psychedelic-alternative for pot smoking former emo kids
@erik8719
11 ай бұрын
Great band. I just got into them.
@Constantine909
11 ай бұрын
@@erik8719 The whole band is actually just one guy, he plays all the instruments in the recordings and has people fill-in with him for live shows, insane talent.
I've always found the term 'alternative music' confusing. Especially when my first exposure to it was when Nirvana was top of the Billboard charts, which by definition made them mainstream. It was only through Nirvana that I became familiar with a lot of other, less popular music. It reminds me of an interview Kevin Devine did, who is a very similar age to me, when he was asked if he had a favourite album, and said no, because it's impossible to answer that, but replied that In Utero was the most influential as it acted like a skeleton key. So I agree alternative must be defined by lifestyle rather than a sound, or (lack of) popularity. I wonder if the Sex Pistols were ever described as alternative, since they would qualify using that definition.
@davisonsarai7763
11 ай бұрын
Alternative became just a genre name to people who didn't seem to notice the difference. Reminds me of kids today wearing a Sublime shirt, only to find they thought Sublime was a clothing brand.
@laurisaarinen1126
11 ай бұрын
Funny you asked that about Sex Pistols, because lot of people say alternative started with punk. Others say it begun with the likes of Velvet Underground, which is even earlier. It is a confusing and often contradictory term, that happens to be used for lot of bands i enjoy.
@abadenoughdude300
11 ай бұрын
Alternative music as a term was created to cover musicians that don't quite fit in specific genres of the time, it has nothing to do with what instruments are used or how many people are in the "band", it's for the ones that are "hard to classify".
@michaelwills1926
11 ай бұрын
Back in the day alternative was what you found on college radio, the term was inclusive to pretty much anything outside mainstream. When the industry shift occurred and the whole nirvana grunge thing landed it suddenly became mainstream but pretended like it wasn’t. Whatever, it may be a lifestyle by now.
@peytosounds-kb3ds
11 ай бұрын
@@michaelwills1926 yeah and the interesting thing is that is how mainstream music is always created. It starts as something new (alternative) then when more people enjoy it - it gets more well known and the mainstream (changes)... then alternative starts again with a different style that people don't understand until the cycle repeats.
I think it’s also important to note the change in technology as well over the years. The electric guitar revolutionized the way people wrote music in the 40s and 50s. And reduced the necessity of large brass bands to both arrange melodies as well as project sound on large stages. Now instead of 20 members. You just needed 4 with amplifiers. Fast forward to 2023. I can write, record, and playback an epic track on a dope subwoofer and sound system for next to nothing (after buying the initial gear). Number of members required: 1 🤔
@Justin-fi9ye
11 ай бұрын
Funny how things come full circle.
@Bettie_Rage
11 ай бұрын
Yes, now it requires little artistic skill. Music was a piece of art in the past. Created in collaboration with a group of artists. Now, it is just mostly mass-generated crap. Also, rhythmic recitation (aka hip-hop) was brainwashed into zoomers as "music". Now most of pop stuff is some form of hip-hop or fake RnB (contemporary RnB), with occasional dream-pop indie.
@Justin-fi9ye
11 ай бұрын
@@Bettie_Rage …uh…I didn’t say any of that… 🤨
@Bettie_Rage
11 ай бұрын
@@Justin-fi9ye I meant to say that I agree with you and did not want to say that you have no artistic skill. Just wanted to add that nowadays it often requires much less or little skill. Just look at hip hop or reggeaton :-) In the 50s or 60s, creating een basic pop required artistic skills like playing instruments or good singing. Now pop is mostly autotuned and has the same computer-generated sound.
@Justin-fi9ye
11 ай бұрын
@@Bettie_Rage I would say don’t underestimate the artistry that goes into sound engineering and recording alone. It’s far harder than most people think and often less appreciated if even noticed at all by the typical listener. I would also argue that musical composition does not have to be “hard” to be good. Most people are not musicians, and thus don’t care. Even myself, I didn’t learn guitar because I wanted to do something that would impress people. I did it so I could entertain and have a good time. Art is human expression. You can’t tell another person what is and isn’t a sufficient form of human expression.
"Alternative" as a category of the music business died in 1998 or so. It was a catch-all term for "the Big Industry won't touch it; so we'll make our own industry for it." It included college radio shows, small record stores, homemade "'zines", and shoestring-budget venues; which spawned small independent record labels. The Big Industry shut so much out, to concentrate on selling nostalgia to boomers, that the "Alternative" grew large to reflect and serve GenX. It got so big that the Big Industry bought or squeezed most of it out from 1993-1998. "Alternative" isn't a genre, or a culture; it's a way of doing things the Big Industry won't. You can do it today if you want. Today's "alternative" is called "DIY"; you'll find it in places like Bowling Green, OH at the Summit Shack, or Bless This Mess in Akron, OH, or "house venues" all over the Midwest. They're doing it there, you can do it where you are too.
As someone who was a junior in high school in 2017 when peep really blew up it was insane how he just brought every clique together. Emo kids, football players, popular kids, weird kids, everyone fucked with peep. There was a collective sadness when he passed. Obviously I wasn’t alive when Kurt Cobain passed but I’d imagine that’s what it was like.
@abyss5883
9 ай бұрын
I was a fan at the time and for his niche he kinda was like Kurt. X was too in his own way. I cried hard when Peep died though he was very marketable
@nox7282
9 ай бұрын
Nirvana was never universally loved. Hard to believe nowadays I’m sure, but a large group of rockers hated grunge.
@yungveilmusic9234
8 ай бұрын
just like a large group of rappers hated peep. same thing.@@nox7282
Really good video! I think your observations are spot on. Back in 2018, my niece was the "weird girl" at her school, dyed hair, piercings, "alternative" by all definitions. But she was all about anime and Kpop instead of nu metal or pop punk.
@alejandroramirez4470
11 ай бұрын
gen z has taken over a love of asian stuff that only a handful of millenials were just getting into by the late 90s. I started listening to a couple japanese bands within jazz and alternative but rarely watch anime.
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When I was in high school and college in the late 80s - 90s, alternative just meant music that wasn't played on the mainstream top 40 radio stations, only the college radio stations. I feel like alternative music began to die in the 90s, back when MTV and the big record labels realized there was a lot of money to be squeezed out of disenfranchised youth. When "grunge rock" became mainstream, it dragged alternative music with it, kicking and screaming, into the light, where they both died out. When "alternative" becomes mainstream, it's no longer alternative.
There is one rock band in the 2010s that were labeled as Alternative and I love this band is Royal Blood. There from the UK/Great Britain and there are a duo rock band like the White Stripes and the Black Keys. What blew my mind is the guitarist Mike Kerr uses a electric bass and use distortion to sound like a electric guitar. Their music is a heavy rock sound and Jimmy Page once describes their music sound as magma lava coming out of the volcano. They only made two albums in the 2010s era. This year they’re making their fourth album this year and I wish I could see them live in person just to experience it.
@2ChainZ_OP
11 ай бұрын
check Death from Above 1979
@jamesjeager129
11 ай бұрын
Thanks for the recommendation of that band. I started listening this band last year on Apple Music and they do sound awesome too.
I think you kinda said it best in '19. It's all pop with edge. Record labels just wanted to continue to make money and found a way to market the artists as "alternative" when in reality they really are just different sounding pop.
Last night, I took my daughter to see The Front Bottoms. Kevin Divine and the Goddamn Band. They both remind me of 90s midwest indie rock. There was 1000 kids there dancing and singing along. Most of them were the weird girls, and it was so much fun. I'm 46, and it reminded me of the college radio rock of my youth.
@Spiritofdarkandlonelywater
11 ай бұрын
I'm jealous, and I don't even know any music by The Front Bottoms, and some Kevin Devine. Did he play the riff to Come as You Are before stopping? I've seen videos of him doing it for laughs a couple of times.
@Carousel111
11 ай бұрын
Hell yeah I saw Kevin Devine back in 2010, I’m glad he’s still doing shows!
@mitchellkeeran6388
9 ай бұрын
You’re a cool parent
@daveethridge7342
9 ай бұрын
@mitchellkeeran6388 thank you 😊
Hi Bro, just a suggestion For mainstream terms: 80’s new wave 90’s grunge 00’s alternative 10’s you need to come up with a new label, with due respect to the genres that have come before
I remember seeing From First to Last opening up for Bad Religion… the crowd let them have it! Skrillex walked off saying “I’ll be more successful than any of you” 😕 he wasn’t wrong
@negative6442
11 ай бұрын
Lmao, is there a clip of that somewhere
@thoticcusprime9309
11 ай бұрын
@@negative6442 roflmao
The 2010s reminds me of peak commercialization of the folk indie movement. But also the return of legacy 90s rock bands like Toad the Wet Sprocket
@Chaz4543
11 ай бұрын
The indie folk stuff was all major record labels wanted to sign and push in the 2010s in terms of "rock.". They were done with "rock music."
Maybe because im from europe, but the 90's were filled with non heavy guitar alternative music. With bands like the Prodigy or Triphop bands like Portshead and Tricky and there was a huge industrial gothic scene, evolved from kraftwerk and new wave bands
@twitchypaper1391
10 ай бұрын
Your European is showing, as you said
@gx1tar1er
3 ай бұрын
Isn't Europe/UK known for electronic music?
I was a huge lil peep fan when he was up and same with all the other alt SoundCloud rappers and when he died I just felt everything die with him I can’t explain it but it was hard for me to listen to other stuff coming out in that scene once he passed, truly a sad thing I couldn’t imagine where he could have led the scene if he was still alive… rip peep🖤
@nerdgasma882
11 ай бұрын
I was.. or still am a huge fan of peep. A little bit after he died, I too felt like listening to other music in that scene was hard. But then I ended up discovering amazing artists like 93FEETOFSMOKE, Lil Lotus, Guardin and Fats’e. He made waves for those artists which I’m glad he did. And yes I agree, he would’ve been way bigger too if he was still around RIP Peep 💜
@darksu6947
11 ай бұрын
My 14 year old daughter made me listen to Lil Peeparoni while I was driving her to school one morning. The song was called "Problems" I was really surprised by how talented he was and much I enjoyed listening to it. I wish Peep could have stayed a little longer.
@thoticcusprime9309
11 ай бұрын
lmao lil peep. soo bad
@thoticcusprime9309
11 ай бұрын
@@darksu6947 talented? trash taste runs in the gens
@thoticcusprime9309
11 ай бұрын
@@nerdgasma882 my cousin showed me this fool, instantly knew it was garbage, since my cousin used to be a so called emo and suicidal,i knew it would be popular with females and emotional people
Yep. The entire 2010 trend was basically the "indie"-imagine dragonesque stadium crap with hooks shouting "we areee, we areeee we aree we aaaaaare" Can't stand that decade. That "alternative" music was bland, toothless and pretentious.
Suprised you didn't mention Lil B, he embodied the punkness of hip-hop
@DrFeelGood96
11 ай бұрын
Respect to Tha Based God
@RoBoTrOnIc1001001
11 ай бұрын
ya also XXX
@carlurbananimals
11 ай бұрын
And some writing clan
suchhh a well made video, good on you for putting in the hard work here.
Mid-30s guy here about to chime in about K-pop. I got into it right around the time Gangnam Style blew up. I explored a bunch of stuff and I eventually came to a love for the different hip-hop sounding groups and artists more than the actual pop artists, although I still like some. To me, the 2010s in music just reminded me of depression and I tend to want a little happiness (or catchiness) in my music as an escape. Korean music provided that. I’m less on the K-pop train these days (and I never acted like the fans you think of either), but the Korean hip-hop scene is pretty fantastic and makes me feel like I’m finding those underground rappers of old.
@TheMuffinMan96
11 ай бұрын
Zug Izland, Necro , and Blaze. Check em' out.
I didn't know RHCP put out an album in the last 15 years. Super important release there. Pierce the Veil dropped Misadventures in '16. They were winning all kinds of awards, selling out a world tour.
@spastheghost
11 ай бұрын
RHCP put out 2 albums last year too. Some good bangers in those
@matturner6890
11 ай бұрын
@@spastheghost some *generic pirate-voiced rehashes on there
@michaelhernandez7978
11 ай бұрын
@@matturner6890Carry Me Home, Eddie, Bella, White Braids and Pillow Chair, Aquatic Mouth Dance, and Here Ever After are all better songs than anything they made in 2011/2016 and on par with 1999-2006.
@michaelhernandez7978
11 ай бұрын
RHCP released two albums in 2022 that are essentially a double album like Stadium Arcadium and it is phenomenal. 😊
I love these 'song to to sum up the year' videos. Great way to stay creative and interesting while still giving your audience what they want and not annoying them (I like the Suicide Boys etc. videos by the way 😂). Hopefully more to come.
I’ve always considered alternative to mean like an alternative to something. An artist of any genre doing something outside the currently established mainstream.
i'm 40 i remember in the 90s people accepting other forms of music non grunge or rock based as alternative there were a new crop of electronic bands like prodigy and daft punk and the chemical brothers that had some success i wonder where the hardline was drawn because there was definitely a split in thinking sometime in the 2000s about this. yeah kpop stans are an interesting group to say the least, my daughter is 16 and is a legit stan and i'd say her personality in another era would have definitely been mall emo, their fans can be really obsessive and cringe though and very gatekeepy it's weird. songs kinda slap though for real there production is extremely good
Not a fan of this generations music, I’m completely happy being stuck in the 90s and 2000s
@keepitg4555
11 ай бұрын
what kinda music u in to
@Shadow_Noceda
2 ай бұрын
Ok boomer
2013 Tyler should’ve been such an easy entry point for hardcore/metal fans into rap. Tyler’s entire ethos is punk to its core
@memphiskash
11 ай бұрын
there was definitely some crossover there. not to mention tyler and them did hella shows with Trash Talk which is pretty hardcore
@asuka_the_void_witch
11 ай бұрын
"should have" sounds like you made an analysis on a population of hardcore and metal fans and concluded that unfortunately, OFWGKTA did not, in fact, serve as their entry point for rap.
@carlurbananimals
11 ай бұрын
wutang clan which are kinda similar to OF, were also popular amongst this
@goodbye.moonman
11 ай бұрын
Other than something like RATM or other nu metal acts which were way before my time, I think my entry into modern rap as a metalhead was Run the Jewels. Idk what it is, but a lot of us seem to like RTJ. Tyler is also cool, as is DOOM... maybe because they break the mold of what more mainstream rap sounds like
@dadecalder7796
11 ай бұрын
Tyler was the main reason I started branching out from my young pop punk stuff into other genres like trad punk, garage punk, and even into like emo rap and like horrorcore. The guy was so easily accessible and really set the stage for the kinda alternative and punk resurgence we've gotten over the past decade.
Very interesting and well-argued points. Loved the video!
great video. As someone who grew up believing that the word Alternative was a synonym for Blind Melon, your response was much better articulated.
The 2010s were horrible! Thank God i grew up in the late 90s and early 2000s with Korn Limp bizkit, linkin Park, papa roach, Staind, Blink 182, greenday,
I don't really understand the hate on BMTH they're definitely one of the best experimental rock/metal bands of the time. They go A LOT harder than most of the biggest metal bands out there, but can pivot into alt pop well too. My favourite album will always be Count Your Blessings, but they only make great music so I can't help but respect their evolution over time. I'm excited to see what they do next. ✌️
@mynamedontmind
11 ай бұрын
I remember when the No Wave Scene was considered experimental.
absolutely lover your videos, randomly found your channel and now can't stop watching! Great balance between facts and your own opinion, jokes and reminders about grwat music hits
Some quality content right here. Great work on this video Finn!
Anyone who is familiar with Billie Eilish's deepcuts would know that she is definitely alternative. There is no way you can classify songs like oxytocin, happier than ever, xanny, and pretty much every other song that wasnt a single as anything other than alternative.
@Sebadoh1994
9 ай бұрын
Don’t think you understand what alternative music is.
@bloodlove93
8 ай бұрын
alternative or not, I'd rather wax my eyelashes off than listen to her.
@AcidifiedMammoth
6 ай бұрын
@@bloodlove93Billie Eyelash
Alternative music was exceptionally diverse in the '90's.: College rock, garage rock, grunge, dream pop, girls riot, hip-hop, trip-hop, big beat, britpop, jungle, ambient, house, trance, breakbeat, art pop, goth, hip house,, just to name a few genres. It was not just rock, far from it. Such a fantastic era, largely forgotten.
@chrisrj9871
6 ай бұрын
All the internert seems to remember these days about he 90s is stupid stuff thta we avoided like Friends and Full House and boy bands and power rangers and beanie babies.... I remember 90s nostalgia being about the stuff with an edge and that sometimes made fun of the zombie mainstream... now it's all about what the toddlers of 1999 liked 😞 And I especially hate when they throw in all the obvious stuff from 2000-2003 as "part of the 90s"... They need to do their research.
@ipiap
6 ай бұрын
@@chrisrj9871 Yes, the '90's are superficially put in bad light and ignored. But it was the last full decade when talent was discovered, supported and shown on public media.
This is the best video in a while, really insightful. Good stuff 👍.
I think it’s pretty cool that you haven’t changed your persona or your overall content since becoming a success with your work, and meeting cool people. So good on you.
There is nothing even remotely alternative about Kim Petras.
@unai49999
11 ай бұрын
H was the only alternative feature on Nirvana too. What means alternative?
I love that you included both Twenty One Pilots and Billie Eilish on this list. They are both some of my favorite current alternative music to listen to. I've always been more drawn to the lyrics rather than the sound of a band, and they are covering topics way closer to what alt/emo was back in the 90's/2000's, more than anything you hear on rock radio.
@Five612peis
10 ай бұрын
@ciao214Zyou a generation
You always make such. Great videos. Keep it up.
I learn so much from your videos. You’re great. Keep it up!
@ThePunkRockMBA
11 ай бұрын
Thank you!
I listen to Peep & Tracy everyday tho! 😅
Mac demarco and Tame Impala are two really good artist imo who represent and revival or rejuvenating on the rock and roll indie alt sound
@gx1tar1er
11 ай бұрын
i'd just say rock though especially that is indie rock. Rock and Roll is dead long time ago. The word meaning "roll" is doesn't exist anymore unless you rip off Elvis Presley, Led Zeppelin, Mötley Crüe I guess lol
So on point on so many levels. Great work on this one.
Excellent video essay on the topic of alternative music
Lil peep is gonna be the goat of a generation for alternative. he was such a presence in concert asw. RIP gus
The 2010's had Arctic Monkey's AM, St. Vincent, and Queens of the Stone Age but overall guitar really seemed to get de-emphasized. Even the Mars Volta went synthy.
Finn, great video. I really value your conclusion about how alternative goes beyond sound and has always been about culture.
Thank you for blessing us with this video!!!!
I agree, 2016 did kind of feel unmemorable in terms of alternative music. Aside from A7X releasing The Stage kind of outta nowhere at the tail end of the year.
These vidoes where a topic in music is broadly disscused is sooooo much more entertaining and informative than a 90s/00s band's history. More of these please
Alternative music was never necessarily a certain style it was called alternative because it was an alternative to the mainstream
"rock is country, country is pop, pop is indie, and rap is somehow not pop, despite being more popular than everything else" -todd in the shadows
More videos with this formant. Super interesting perspective going year by year like that.
I think there’s been a death to alternative culture in general, not just music. Hipsters in the early 2000s were the last wave of bohemian that stood counter to mainstream culture. Of course capitalism swooped in to dilute the movement as the usual anti-capitalistic attitudes permeated. But we haven’t seen Hipster evolve, which means it just died, and there’s been no replacement. Lay persons like to make these groups into style statements, but they’re actually tied to heavy leftist politics. And millennials and Gen Z have reduced these movements into “aesthetics” and style movements, completely divorced from the political meanings. Punk, Grunge, Goth,Metalheads, whatever, any variety of alternative persons was tied to politics and a way of life that ran counter to the mainstream narrative. We don’t really see that currently. And I think LGBTQ is the new alt culture - I live in the Deep South so that statement is valid here lol. I just think we’re too separated now. Everyone is into everything with access to internet. Conservatives are NOT the same conservatives we saw even 20 years ago. And someone can look alt. But now it’s just for the style of it, it doesn’t necessarily point to a way of life or political leanings like it used to. When Nirvana hit, you knew Kurt wasn’t just alternative because he looked so, it was because his politics were staunch, succinct, and ran counter to the conservative narrative. And I know some have argued that conservatism is the new punk rock 😂 BUT conservative ideas have always been a mainstay in this overly Christian nation, so conservative waves are more a doubling down of the status quo, not punk. If I tell someone I listen to alt music that no longer means anything. But for many decades the music you listened to spoke to a way of life, politics, and experience. Things are very different.
@markjames8664
11 ай бұрын
The idea of “mainstream” culture is not that meaningful now. We don’t have TV shows or types of music that almost everyone is familiar with, as was the case when 1960s counterculture happened.
@elm1230
11 ай бұрын
@@markjames8664 I agree with that, mainstream culture has disseminated a bit. I’d say the 90s was the last decade where we had a semblance of strong mainstream culture. The internet has definitely changed our relationship to culture. I think it’s wild to go to KZreads trending page and see major pop stars can garner only a few millions views on a song release or video, and I could go offline and meet hordes of people that didn’t even know xyz’s song or video was released. Back in the day, if MJ or Madonna would release a video, it was a damn near national event! It’d be everywhere and everyone would have seen it, regardless if you were into it or not. Now we don’t have those shared experiences or media. It’s again, so separated. We can really lead out these insular existences so easily.
@abbiegayle5716
11 ай бұрын
I don’t know where I fall into bc I feel like everyone tries to be alternative but are ignorant and have strongly left or right opinions that align with either agenda.
Hoobastank was playing salsa the other day
@unforg1v3n
11 ай бұрын
That's alternative af.
Really thoughtful analysis. Was a fun trip down memory lane.
The line between alt rock and rock has been much more blurred in the 2000s than in the 70s, 80s, and 90s
This guy is really insightful, and funny. Although, I feel really really old. I don't know who any of these artists are. I was with him in his timeline up until about the year 2006. I guess thats when I just unplugged from popular music world and never really returned. Whole generations of major label artists have come and gone and I missed it all. But kudos for mentioning Fugazi.
One thing you could have mentioned in 2016 is that was the year Ghost won the grammy award for best metal performance.
@ShonnDaylee
11 ай бұрын
A dark day indeed.
7:30 I was exactly thinking of that Family Guy clip and was about to put the link in the comments, Finn is always one step ahead
Pretty insightful video as always
If i had to sum up "alternative" id say it isnt a single genre, its whatever is adjacent to the mainstream that 'the kids' are listening to
@hrotha
11 ай бұрын
Yeah, 'semi-mainstream music for weird kids' is a good definition
I'd say Odd Future, MIA and Death Grips were the three main artists that brought that kind of punk spirit back to rap music in the early 2010's, especially in how MIA and Death Grips popularized more abrasive industrial sounds in hip hop. From there you can draw a line directly to acts like JPEGMAFIA, Injury Reserve, some of the more interesting soundcloud rappers like Lil Yachty and Lil Uzi Vert who this year both dropped albums with massive rock influences, and Playboi Carti and his whole Opium collective. The spirit of punk rock is alive and thriving in these spaces, and it seems like rap has never been more experimental and abrasive as it is right now in the places that are just beneath the surface, which is very exciting.
@eddiechavez2747
11 ай бұрын
I would throw Run The Jewels in there to
Great stuff as always.
The reality is that there are still an overwhelming number of great alternative bands that perform using the guitar/bass/drum approach, but you have to look to find them. The industry decides what the focus will be on and they push it relentlessly until it’s adopted as the norm. I may be an old guy from the 90’s, but that perspective allows me to see that the change is music isn’t just a difference between generational tastes. Growing up in the 80’s & 90’s gave me my “own” current music, just as kids have now. The difference versus now though is that we were able to dig the music that came before too, because it was also MUSIC that was composed of notes and chords and had theory behind it. You could prefer the aggressive style of Pantera, but also appreciate and like Simon & Garfunkel or the Everly Brothers because, despite their finished products sounding radically different, they were birthed from the same place. Hell, even Rap from back then is far more sophisticated than the shit we hear today. Listen to the Chronic or Doggystyle and you hear musical instruments and incredible production. Creating beats on a computer and getting in a mic has its place, but it damn sure should not be the mainstream. Creating music shouldn’t be that easy, and isn’t…I think that’s what gets lost in the debate about what’s currently considered popular music. Knowing the amount of effort and passion that is required in mastering an instrument, or more, was one of the reasons rock or alt music was so incredible. Putting it all together to create a good song was a rare achievement. Even if you didn’t like a particular song you could still marvel at the guitarists skills or the singer’s range….that’s mostly gone in what is pushed on us today. Being “new” or “different” just for the sake of it isn’t better, and it doesn’t equate with creativity. Prince was a guy who understood that and said as much. If it were him saying this today instead of me, most people who’d want to argue otherwise wouldn’t bother; but that’s not the case unfortunately. I can guarantee that if music programming, whether online or in radio was chosen by music fans and not suits, what we’d be hearing wouldn’t sound that different from what has supposedly been lost. Here’s to hoping that popular music soon gets back into the hands of musicians…
@mnmade9062
11 ай бұрын
@ciao214Z I turned 18 in 1993 when “alternative” was so prevalent that it was nearly mainstream…it was an amazing period in music. At the time of this writing I’m 48 y/o, so while I may not be 100, I’m damn near halfway there. This means that I am in fact not a Millennial, but part of the generation that spawned them; Gen X (a generation largely forgotten by today’s media, which seems to think society went from Boomers straight to Millennials. You should check us out…as not only are we a pretty hip generation, we’re the ones who invented all of the shit that the generations that followed can’t live without.)✌🏻.
It's not dead though. It still alive and thriving. There's tons of bands on Bandcamp that want to be heard. You all just stop listening to radio and started streaming only what you want to here. So that's all you hear. Turn you radio on sometime and let someone else decide what you listen to for a change.
You're definitely spot-on with the comparison of K-pop Stan's to Emo kids. When me and my friends were in highschool we liked KPop right alongside our emo/scene stuff. (Although it was a different generation of KPop to what broke out a few years later)
@alejandroramirez4470
11 ай бұрын
I was already a senior in HS by the time the US was getting some info about K-pop and I think I came across some korean channels even before "gangnam style" was all over the place. Not only the music but I think K-BBQ and tv has grown so much here.
Good vid brother. Like the idea
Great video!
i love how hiphop became more experimental and boundary pushing that started in the 2010s until today
@daveSoupy
11 ай бұрын
cause you could take sounds and samples from literally anything and just rap over it. there wasn't a set sound that it had to be like Rock or Alt has had.
@astrowerm
11 ай бұрын
I don't, that shit is garbage now too
@gx1tar1er
11 ай бұрын
@@daveSoupy I feel like Led Zeppelin was their "hip hop" of their time except they steal songs lol they remake older songs to their own new sound, re-arrange, new production, more experimental.
@User71956
11 ай бұрын
Why do you guys ruin everything that’s nice life? [insert lame complaint about hip hop]
@texanarchy666
11 ай бұрын
@@astrowermpink tape was pretty dope and there's still good underground emo rappers
Great shouts for both Twenty One Pilots and City Morgue. Two of the best newer groups for very different reasons sonically, but both make good music👌🏾
@calzone3843
11 ай бұрын
City Morgue and trap metal in general are great
@adeptdamage3669
11 ай бұрын
@@calzone3843Still does not hold a to experimental and industrial hip hop.
Might be good to make video about the 2020s year by year so far. Seems like genres such as hyperpop, rage, aggressive drift phonk, tearout, digicore, future riddim, colour bass, etc.. are carrying on legacy of "Alternative" without even being Rock oriented. See Kordhell, Muerte, Ace Aura, 100 gecs, phonon, Chime, SEBii, etc... Tearout/heavy riddim/briddim right now is some of the harshest yet unique sounds going on. Drift phonk has been using rock/metal samples for awhile now. Heck, Kordhell (arguably biggest drift phonk artist in popularity) has background in metal music. Now, there's even a branch of metal phonk that came out of it pretty recent. Then there's this whole scene of sort of bedroom indie/EDM/y2k revival that reminds me of vibe of 2000s indietronica like Postal Service. With colour bass Chime has a song called "Intermolecular Lullaby" that gives off an Owl City vibe mixed with ASMR sounding dubstep.
I think the answer is simple technology has made it easy for a creative kid to make a album out of sampling,digital drum machines, software synth’s, and digital effects using a DAW program on their laptops or IPADS. They don’t need to form a band, take the time to learn to play together to express them selves. It’s quicker, cheaper, and easier. They can make a song, upload it on the Internet as soon as it’s finished.
I would say the disappearance of "guitar music" from the mainstream for a while did a lot of good for the genre. It encouraged newer rock bands to kinda go back to the drawing board and take inspiration from genres and scenes of the past that never got a chance to break into the mainstream, like shoegaze, dream pop, post-rock and 90's emo, or create wacky fusion sounds, essentially throwing shit at the wall and seeing what stuck like bands like Black Midi and The Last Dinner Party are doing. Since the pandemic ended we've seen all sorts of scenes come up, ranging from the new "grungegaze"/"emogaze" thing that's been all the rage on some corners of TikTok lately, to the whole Windmill scene of London with bands like Black Midi, Black Country New Road, Squid, Shame, Yard Act and Goat Girl (as well as Windmill-adjacent bands like Wet Leg and The Last Dinner Party), to the whole Eras-Tour-opening-act-core of artists like the members of boygenius, Snail Mail, Soccer Mommy, Mitski etc. which have taken rock music in a much more feminine direction. And hardcore is having a moment right now as well with a lot of aspect of hardcore culture spreading over into hip hop, even before the pandemic. All this, combined with the near-death of any distinction between "alternative" and "mainstream" in zoomer culture along with how many people of my generation don't really care about "new" music and popular trends anymore these days (in my view exemplfied by pop singers like Carly Rae Jepsen, Charli XCX and Caroline Polachek, and bands like Panchiko and Drop Nineteens being dug out of the dumpster, respectively), is making for some very interesting sounds and scenes.
No mention of Tame Impala, Grimes or St Vicent? Some of them came close to mainstream in the 2010s scooping up Grammys and propelling alternative music to great heights in the 2010s. It was a great decade for alternative music especially in the first half. I'm sorry but alternative music is nowhere near Finn's strongest topics.
@Tenmitsudou
11 ай бұрын
So nice to see someone mention St Vincent.
@adeptdamage3669
11 ай бұрын
Too Finn the only relevant rock music is adjacent to the Warped Tour.
Thanks for recognizing Peep and who he was about to become. I'm a little older than you but, like you, I was able to appreciate and enjoy Lil Peep I could see Peep's trajectory. I'm sure I would have come to dislike his music (had he not passed) as he would've had more exposure and more become more mainstream. The only other band/group I liked was/is $B and a "guitar" band that I had an interest in the mid 2010s was Pears (I think they were on Fat Mike's label). I'm still waiting on someone new to peak my interest and impress me
Mainstream itself is now a genre.. not a space that music sits in because people genuinely love the music.. your favorite music still has huge amounts of supporters and is something that would be an amazing experience to see live. Rock is not dead.. mainstream is