Just Amazing soo many points i missed in my logo design carrer. Thank you

@vandydesign9445

3 жыл бұрын

😍

@aliciaechevarria1423

2 жыл бұрын

R eh 😐

@aliciaechevarria1423

2 жыл бұрын

Sí

@aliciaechevarria1423

2 жыл бұрын

Aww Oneohohkhklgs l por

@kelechivivian-px8mx

Жыл бұрын

@loganpaul

1. Logo is the face 2. Keep it flexible 3. Sketch twenty ideas 4. Be Geometric 5. Start black/white 6. Consistency with negative space 7. Drawing test

@ungauchoargento1040

2 жыл бұрын

LOGO DESING IS A SCAM, it shouldn't be this "thing" of "professional", people don't give a fuck about logos, that's the pure truth, only the ones who study logo design analize them, and think the world spins around them and "logo perfection", nah, no normal human being cares a fuck about it, that's the sad truth, it's a career that should disappear, any idiot can make a decent logo, and it would look cool as made by a "professional designer", I HAVE SPOKEN.CHOOSE A DECENT CAREEER, NOT A LAZY ONE PEOPLE, THANKS.

@MyDarkDigital

2 жыл бұрын

@@ungauchoargento1040 This might just be the dumbest comment I’ve ever read, well done sir

@ungauchoargento1040

2 жыл бұрын

@@MyDarkDigital Actually, I say exactly that, every day, every year in every comment I read in youtube, I usually think humanity is becoming dumber, and u, not getting my comment, it's the proof I was right, thanks for ur contradiction kid, u just confirmed I'm the smartest human on earth, Aristoteles logic ;) kisses bye XO XO!

@sanyogoo6017

2 жыл бұрын

@@ungauchoargento1040 congrats for being dumbest comment i ever read 🥳🥳🥳

@joselozano375

2 жыл бұрын

@@ungauchoargento1040 designing a logo takes skill and patience. imagine clicking on a video just to comment something negative about being a designer. 🤡

The abstract logo design is a great concept... for a major corporation that advertises and has millions of products on the street. HOWEVER, many small local businesses (such as the dog walker you mention) lack that luxury. Also, they request a logo that reflects their product or service. And since they're paying, it's best to listen to them and develop a tasteful logo that includes their product or service. With "tasteful" being the operative word since Lord knows I've seen dozens of clumsy, ill-advised logos on local businesses.

@kalieka

2 жыл бұрын

Case in point, Doritos only has to rely on a paint swirl of the colors from their logo, and people know it is a bag of Doritos (and what flavor.) My friend running an antique store in old downtown does not have that exposure. Thus, she needed "something antique-ish, or antique-looking ,or antique-reminisient..." You know the drill lol I believe the "little guys" need something a world apart from the "big boys" which is cool (Please do not get me wrong lol). I think if you have the money and time to establish, yes go for that logo like Target or Sony. If you are smaller, a heads up to what you do in your logo helps, even if it is actually written out (Think "Bob's Burgers"). The logo might not even need a burger, but you know what you are going to get when you walk in. (My comment does Not mean the logos and strategies discussed in the video are without merit. In fact, they are very, very helpful. I am commenting Only on the above commenters response to the video).

@americanfirst4378

2 жыл бұрын

Is your profile pic ironic then?? 😭

@kalieka

2 жыл бұрын

​@@americanfirst4378 Can you elaborate?

@The.Ghost.of.Tom.Joad.

2 жыл бұрын

@@americanfirst4378 Nope. It's the official anti-fascist logo, which I wear with pride. I've never been a fan of white nationalist bullies, and have identified as Antifa since the mid-'80s, when we protected minority and gay people at punk shows from roving bands of meth-tweaking skinheads. Real "tough guys" who hunted lone gay or black people in packs of 5-8. Total losers. When they saw our band of husky punkers, who were legion at every show, they ran. They preferred the easy kill, the skinny guys they outnumbered, to a real challenge. I've been Antifa since.

@kevinwarner959

2 жыл бұрын

@@kalieka Spot On! I'm pretty sure many of these abstract logos didn't work in the beginning. Large budgets were a major part of their success.

I like the friend sketching the logo from memory; It's a great idea to test how impactful the logo is. If they can't draw it, start again.

@navneetkaur-rl7el

Жыл бұрын

Sir how can I sell my logo, how can I find a client for logo selling

I love your videos. They have helped me so much over time. Thank you so much! You are very inspiring!!

Thanks Will. Great tips to be reminded of

Wow! Great!, Direct, simplified design, efficient, excellent observation on the elements of well known logos. Thanks

Hope you guys enjoy the video! Make sure to subscribe so you get notified when I post another video.

@unbleed1337

3 жыл бұрын

o

@elijahtanner4526

3 жыл бұрын

hey will i want to start graphic designing, but i was wondering , whats stopping someone from simply screenshotting your design after you show it too them and not paying them

@willpatersondesign

3 жыл бұрын

@@elijahtanner4526 Solicitors - small claims court. Also, 99% of clients wouldn't do this :)

@elijahtanner4526

3 жыл бұрын

@@willpatersondesign awesome, last question, as a graphic designer do you consider yourself an artist, most artist mark or sign their work, how do you mark your design without messing it up, in other words how would someone know their looking at will paterson's work

@befirstorbelast992

3 жыл бұрын

@@elijahtanner4526 yeah we are not artists and it's unfair to mark it, once you sell it to your client it's their, they gave the idea, they gave the brief it's theirs and not yours to show off.

Thank you for sharing these tips. I learned a lot and was reminded of some things I'd forgotten.

Thank you will ♥️ Appreciate your help.

Good tips, very useful for beginners like me! Thank you ❤

Great vid and a lot of useful info here! Thank you!

Really helpful for this amateur/beginner - appreciate the wisdom!

Excellent video Will. The animation was beautifully done, I can tell you put a lot of time into it.

A better reason to start a new logo design in black and white is because if you can make it work in just black and white, then later on if you ever put that logo on a promo item like pencils or tote bags, something where most likely it will be a 1 color imprint, it will work (or if you have to use a special technique like foil, laser etching, or emboss, etc.). I work in a print shop and I can't tell you how many times we get into arguments with clients because of their overly-detailed, multi-color logos that look like shit when reduced to a single color and stamped onto an item; they get mad because the detail is gone, it's "lost its character", etc.

@bilbaggins1

2 жыл бұрын

That is THE No1 tip for logo design. You have nailed some very important reasons. I argue this same point with numerous "professionals" aka experts. But they constantly say it will only ever be seen in colour... ignoring the colour blind... and also ignoring the fact the client should never have restrictions placed on end application. Moreover designing in B&W simplifies determining negative space balance. Will's advice is well intentioned but the one logo a minute exercise is not a tip anyone should adopt. Roughing out designs is a process of exploration. There can be no time limits on that. Obviously the faster you can get your ideas out of your head the better, to clear the clutter!. Then you can move onto refinement or new territory.

The last tip is amazing ! I never thought about it ! Thank youuu :)

So very thankful to you for making this video on this topic. As being new in the field of graphic design and that too in logo, this helped me a lot. I literally jotted down the notes pointwise. Big big thanks for this video. ❤

Great info, well explained-+excellent thanks Will 😅

Great video!! I've been making logos for years, and use negative space frequently. But, the idea of exaggerating the negative space specifically for scalability has never occurred to me!! Love that! Thanks for teaching me a new trick!!

@shantishilamahuria4554

2 жыл бұрын

Hey brother I am looking for a mentor can you teach me personally because you have experience so please teach me

Gracias por compartir, eres el mejor!! 🔥💛

Wow, I am trying to ponder ideas about the logo and your first point cleared a lot of things up

Very awesome! Thanks a mil👑

Great stuff! Learned so much! Thanks!

Yes awesome! Thanks for the pro tips ⚡️

Thank you so much for your correct advices.🙏🙏🙏

You made me realize, that I am actually a logo-designer. I like fuzzing about the minorest of details. My illustrator skills are very rusty, haven't been designing since 2005, but you make me wanna go back to that line of work. Keep up the nice, accessible videos.

Super practical! Thanks a lot!

I like your logo concept. Thank you so much for this video.

Great points. Thx for sharing

Thank you so much! This is very helping!

Great insight-keep doing what you do.

Well done. Concise and excellent animation/graphics throughout. The time you put into this one shows.

@willpatersondesign

3 жыл бұрын

:)

You’re my favourite designer thank you for inspiring me ❤️

@willpatersondesign

3 жыл бұрын

Yay! Thank you!

The best tips I’ve ever had!

Wwooow. 😍 I've subscribed already. But your presentation and explanation always amaze me. Nice. And very useful information..Thank you so much. 😊

Awesome! Very informative, thank you.

So helpful! Thanks so much.

Thanks for giving such valuable information about logo

Good training! Thanks for sharing

Two years later, and this helped me get my brain out of some slop I was working on and back to clean and simplicity, thank you Will!

Had to pause the video just to tell you that you're the only creator on KZread I actually click and watch (quite regularly). I love that your content is concise and videos are not too long. And ofc I'm learning so much as a newbie designer. Thanks!

@willpatersondesign

Жыл бұрын

That means a lot to me :) Thank you so much. I'm glad you enjoy the content!

Great - I think many of these tips we can apply to other design professions and process as well!

Great.I thing this content have enough quality to sell.Nice to meet you 🔥🔥🔥

thank you !! super helpful and insightful :)

Amazing process, Shan 👏

Negative spaces is a thing that i always think, but i never knew how to explain it to other people. Thanks!

Thank you for interesting tips!

thank you for the tips!

Really cool stuff will

Great job! I am starting my channel for graphic design your ideas inspire me, thanks bro.

You are by far the most helpful designer on KZread, I have learned so much from you, thank you for everything

@naomipaterson9300

3 жыл бұрын

This is so lovely! 🥺🥳

@willpatersondesign

3 жыл бұрын

Wow, thank you!

The First 2 minutes of the vid are crucial, I love it. Our customers should see this

Thanks man, that's just what I needed for my new company.

Great Video. You've obviously been edumacated in commercial art / graphic design.

These are some helpful tips. The drawing test is genius. Thank you

@willpatersondesign

3 жыл бұрын

You're very welcome!

Love your content!!

Some great tips. I would point out that the test of cutting a logo in half, blurring it, etc. and it still being recognizable only works for companies like SONY and Target because they've already establish brand recognition over decades of marketing. So keep in mind that when creating a logo for a new business, no one knows who they are, what they represent, or what they do, so simplicity and clarity is even more important.

@willpatersondesign

Жыл бұрын

I get you. I didn't mean for someone else who doesn't know the brand, I meant for you as the designer to do this. Your logo should be still familiar. :)

Learned a lot from this video great job!

This just made it all much understandable

WOW.... So much great info... you made this process so much easier. THANK YOU

@willpatersondesign

2 жыл бұрын

Glad it was helpful!

thank's Will !

Very informative and practical in the market

Thank you Will!

Thanks for the tips.

A really good one! Thanks!

All your videos are amazing will love them

@willpatersondesign

3 жыл бұрын

Thank you so much 😀

Thank you for this!

I like that last tip about getting someone else to try to recreate the logo from memory within a certain time frame. It really helps show how impactful and memorable that design was. All amazing tips and tricks as always. :D

@unknown-mn9wo

2 жыл бұрын

What if the logo was good but the person is too stupid to remember it?

@Veronyak

2 жыл бұрын

@@unknown-mn9wo lol, ask if they can describe it to you instead. Some people may be better at describing then replicating and vise versa. :P worst case scenario, if they can't do either then ask 2 more people to get the best odds out of 3.

What a really good video and thank you for sharing.

@willpatersondesign

3 ай бұрын

You're welcome!

nice vid this helped me a lot

You got new subscriber, you rock👊🏽

great tips, thanks!

You just helped me so much. Thank you!

@willpatersondesign

3 жыл бұрын

You are so welcome!

I thought this was really solid advice! Thank you Will.

@willpatersondesign

5 ай бұрын

You’re very welcome :)

Excellent vid bro

Great poiints... thanks

Spot on. ♥️

thankyou for sharing some useful tips

that last dive is dope!!

These are really useful!

I was actually aware of all those tips, exept the negative space. That was a good one. I have always made the ultimate test with my logos: Reduce them to 16x16 pixels which are only either black or white. If you can still read them, they are good logos.

Both Sony and Apple's logos are aspirational. The bite out of the Apple is about getting knowledge. Sony's tag is "make • believe" The rest is straight production. The power of both logos is foundational message.

@TornaitSuperBird

2 жыл бұрын

But the Apple thing isn't about getting knowledge. Apple was named Apple because it was Steve Jobs' favorite fruit.

@angelbear_og

2 жыл бұрын

Getting knowledge? Kinda, but it was forbidden knowledge. The bite out of the apple represents Satan and his influence.

@bradmacdonald7626

2 жыл бұрын

It's also a visual pun, a byte is a unit of measuring data.

@Samudbhava

2 жыл бұрын

also look at the evolution of both logos. these are just the latest versions.

@judemorales4U

2 жыл бұрын

The 'byte' out of Apple

i learned more from u in 5 minutes than my teacher taught me the whole time in school

very good tips, thank you!

@willpatersondesign

2 жыл бұрын

Glad it was helpful!

Simply amazing !!!

@willpatersondesign

4 ай бұрын

Glad you think so!

Thanks. Good knowledge to share..

The amazing logo design very much

Thanks will

Thank you!

this is nice - practical!

Really Good tips✍🏾

Love your video

LOVE your energy

@willpatersondesign

11 ай бұрын

Thank you!

These are good tips!

WOW! Keep up the good work!

@willpatersondesign

2 жыл бұрын

Thanks You!

Thankyou Robert Paterson. :)

Thank uh so much Bro ❤

I literally test Tip No 7 (Drawing test) with one of my friend as he is not a designer. But he remembered what I've shown to him and he sketched that Logo in less than a minute. Thanks for your Great Tips.

as a artist/freelancer these videos are a great resource! thank you for doing these!

@willpatersondesign

2 жыл бұрын

You're very welcome!

very well, I liked everything