7 Indie Game Marketing Mistakes to Avoid! [2019]

Ойындар

How can you avoid game marketing mistakes? Making a game is a monumental task on its own! Making people aware of your game? This is arguably even tougher!
In this video we talk about how to avoid any marketing missteps or pitfalls, so that you can make your indie game stand out in 2019!
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• Video

Пікірлер: 92

  • @AskGamedev
    @AskGamedev5 жыл бұрын

    Thanks for watching! For more Ask Gamedev check out this video on marketing your game with zero budget! kzread.info/dash/bejne/q4WbydOaqNuck8o.html

  • @kadenbane

    @kadenbane

    4 жыл бұрын

    My game is called Ewekeuckers (btw I know the name is kinda crappy but I think people will remember it)

  • @MikeGagnon1981

    @MikeGagnon1981

    4 жыл бұрын

    The video mentions there will be a series of 3 videos on the subject. Where can i find the other two?

  • @tomatoparty5965

    @tomatoparty5965

    3 жыл бұрын

    @@kadenbane you should call this name as sound in your game. reading your title is a little hard for foreign customers

  • @the5starreviewer226

    @the5starreviewer226

    3 жыл бұрын

    That's insulting to sharks don't be cruel.

  • @kokiiito
    @kokiiito5 жыл бұрын

    11:47 BEST. TRAILER. EVER.

  • @transkatty8246

    @transkatty8246

    3 жыл бұрын

    I'm buying that game bro

  • @cybershellrev7083
    @cybershellrev70834 жыл бұрын

    2:57 It starts here

  • @PrincePeno

    @PrincePeno

    3 жыл бұрын

    Gracias!

  • @LeeTGame
    @LeeTGame5 жыл бұрын

    Great video! Especially how to choose the publisher and make trailer. :)

  • @daveyhu
    @daveyhu4 жыл бұрын

    I think the points you've raised for when interacting w/ publishers really stood out, thank you! (Bad Partners at 6:31)

  • @iamonthetube
    @iamonthetube3 жыл бұрын

    Great vid! As a career marketer I can say that the initial list of things that might mean someone is in the consideration stage is completely whack though haha! If someone bookmarks your dev blog or google alerts, they’re not just thinking about your game, they’re likely super fans or on a totally peripheral track of just wanting to learn about a dev career. That’s your retention group

  • @Goldenfightinglink

    @Goldenfightinglink

    2 жыл бұрын

    I was also thinking that if they already gave you their email (something most people ignore unless it seems official (like real mail)) then they already are willing to sacrifice their personal space to be a part of the game. Seems, odd, but maybe I'm just not in the know

  • @skyware5262
    @skyware52625 жыл бұрын

    Since im early i Just wanted to tell you how mutch i appriciate these videos, definitly one of my favorite gamedev channelsvon youtube ❤️

  • @AskGamedev

    @AskGamedev

    5 жыл бұрын

    Thanks so much Skyware!

  • @tenseikenzx-3559
    @tenseikenzx-35595 жыл бұрын

    Really love the advice you guys give, very insightful!

  • @burn3rphon3
    @burn3rphon35 жыл бұрын

    Great content, I'm looking forward to the follow up videos!

  • @aquillanto7521
    @aquillanto75214 жыл бұрын

    These videos are well done. Keep up the good work!

  • @mystery8064
    @mystery80645 жыл бұрын

    I’m so glad that GMTK is getting more people talking about his great content

  • @AskGamedev

    @AskGamedev

    5 жыл бұрын

    We love GMTK!

  • @NoLootStudios
    @NoLootStudios4 жыл бұрын

    Man, this part of the process is tough! Thanks for all the advice. Noted! xD

  • @LowpolyInteractive
    @LowpolyInteractive5 жыл бұрын

    excellent video, very inspirational ! Thank you

  • @LexGear
    @LexGear5 жыл бұрын

    These videos are truly awesome.

  • @aFewBitsShort
    @aFewBitsShort5 жыл бұрын

    Have read the book; can confirm it's great!

  • @sbmhome2
    @sbmhome22 жыл бұрын

    Great video. I do have a tip for you. If you make a video that is part one, part two should be the first link in the description, that way you get more views on your videos.

  • @SkyPyre
    @SkyPyre5 жыл бұрын

    Hey! Great video! Thanks for the tips and thanks for featuring The Blobs Fight!

  • @AskGamedev

    @AskGamedev

    5 жыл бұрын

    Our pleasure - Your games look awesome!

  • @SkyPyre

    @SkyPyre

    5 жыл бұрын

    @@AskGamedev thank you so much!

  • @iamdavidwparker
    @iamdavidwparker5 жыл бұрын

    One mistake Ask Gamedev makes- not posting the things in their list to the description. See below: 1. Not collecting any information 2. Not maximizing plaftorm opportunities 3. Not using Indexing Systems strategically 4. Having a bad name 5. Partnering with a bad publisher or PR / marketing Firm to announce and launch your game 6. Releasing a bad announcement trailer 7. Starting without knowing what your hook is

  • @xatiter
    @xatiter4 жыл бұрын

    Very useful!

  • @oyazdani4214
    @oyazdani42143 жыл бұрын

    Thanks 4 funny, informative and structured tutorials. I can't find part 2 in relation to "Consideration" mistakes.

  • @Robertganca

    @Robertganca

    3 жыл бұрын

    They never made it.

  • @simulify8726
    @simulify87265 жыл бұрын

    I would be happy if you guys do a tutorial on Godot 3.1 it's a solid game engine

  • @hopfer66
    @hopfer664 жыл бұрын

    Great video!

  • @BlueGooGames
    @BlueGooGames4 жыл бұрын

    Incredible video! Thanks a lot!:)

  • @AskGamedev

    @AskGamedev

    4 жыл бұрын

    No problem - thanks for watching!

  • @countingdemonstudios7181
    @countingdemonstudios71814 жыл бұрын

    Those steam release statistics aren’t even that bad compared to the ones for the mobile app market. Estimates that I’ve seen, are estimating about 1000-2000 apps/day released on the Google Play store alone! That’s pretty overwhelming for somebody like me, who’s planning on releasing their game on mobile :(

  • @duchi882
    @duchi8825 жыл бұрын

    *Use Clickbait* but deliver with the content

  • @lydierayn

    @lydierayn

    5 жыл бұрын

    Thats almost a viable option

  • @purplev2791

    @purplev2791

    4 жыл бұрын

    If your content delivers, you don't need clickbait. If anything with clickbait you just present good content to the wrong target audience.

  • @santiagojuarez3832
    @santiagojuarez38323 жыл бұрын

    Nice vid 👌

  • @susamongus018
    @susamongus0185 жыл бұрын

    Here’s a naming idea for a game: The Design of the Name

  • @ahmedghazal9333
    @ahmedghazal93334 жыл бұрын

    Hey, thanks a lot for your videos! They are awesome! I have been looking for game marketing companies for a while, would you please recommend some.

  • @TheDorianTube
    @TheDorianTube4 жыл бұрын

    heh, go the Raid Shadow Legend approach ahahahah

  • @junoxii6181
    @junoxii6181 Жыл бұрын

    Or maybe just name a title like in recent Manga trend " I was jobless and reincarnate to become the most powerful magician and join the group of adventure to hunt dangerous monster to get the rarest ingredients for an alchemy ancient for the sake of world balancing". There, fantastic title

  • @guybrush20X6
    @guybrush20X65 жыл бұрын

    Icons: Combat Arena is a good example of a game that was hurt in large part due to it's name. Would you be able to guess from the title it was a 2D Platform fighter with a strong focus on high level play? I know my brain keeps scrambling it into a Quake clone's name.

  • @AskGamedev

    @AskGamedev

    5 жыл бұрын

    You're right! The game looks really well done, but the word "Arena" does make you think of a different genre.

  • @imansh1459
    @imansh14594 жыл бұрын

    hi. tnx for the videos. is the consideration and conversion part ready??

  • @arsenymun2028
    @arsenymun20285 жыл бұрын

    this is fucking quality content!

  • @Azariven
    @Azariven5 жыл бұрын

    Hi Gamedev, You've convinced me to buy the book "made to stick" but.... I have a really hard time trying to find your amazon link. I think it's a missed opportunity here to not add amazon links to the books you suggest in the videos.

  • @AskGamedev

    @AskGamedev

    5 жыл бұрын

    That's a good point Zhuchang - noted. We hope you enjoy the book!

  • @bonnierussell7824
    @bonnierussell78245 жыл бұрын

    Have you done any videos on Love2d for Lua? We'd like to know what games have been made with it. Found a lot more commercial games made with Defold which from what I hear also uses Lua. Hope we didn't pick the wrong game engine. We really like love2d. Didn't know about Defold until recently.

  • @anshulsingh8326
    @anshulsingh83263 жыл бұрын

    Hey just a question. I made a game for phones (80% completed). I loved human fall flat, Bomb squad, Drive Ahead (phone game). So I am making a game like that in 2d, just today I found out my game look very similar to stickman fight the game (not better looking and mechanics). Can it be a problem? We are 2 man team and an undergraduate students. I do the visuals and my friend does coding.

  • @legandaryprinnygamer8886
    @legandaryprinnygamer88865 жыл бұрын

    Concerning the naming stuff, a name I've been considering for my game is "Good morning Alice" is that a good name? I'm asking cause I wanna make sure and I am paranoid about stuff like that

  • @giannistek1

    @giannistek1

    5 жыл бұрын

    I would say it sounds kind of normal. It doesnt really stand out. But it depends on the game you are making. If this name really fits with the game it's good enough.

  • @smackdab6070
    @smackdab60704 жыл бұрын

    WE ARE ASS GAMEDEV

  • @ekonkargames
    @ekonkargames4 жыл бұрын

    Do we need to copyright idea nam3 or anything before releasing trailer of game if not when and how we use copyright.

  • @youtrapgaming6502
    @youtrapgaming65025 жыл бұрын

    Hi please make the videos on gaming books

  • @TheRahulHegde
    @TheRahulHegde5 жыл бұрын

    Great tips. I am working on my first commercial game. But as you said if ask questions like that to the publisher won't I come of as too "cocky"(in lack of a better word)? Won't that ruin my relations with them? I really don't know what to do, since it's my first commercial game I don't really have much experience in actually selling the game(although I have been developing games for a good time now). Also I would greatly appreciate if you made a video of "How to sell your first game?" And btw I love your content

  • @Saikool64

    @Saikool64

    5 жыл бұрын

    It's more important that you know what you're getting into. You have to be assertive or you may be exploited

  • @burn3rphon3

    @burn3rphon3

    5 жыл бұрын

    There's never anything wrong with just asking. In fact most publishers encourage you to ask as many questions as possible.

  • @someoneman4393

    @someoneman4393

    5 жыл бұрын

    If the publisher doesn't like you asking questions, that's a good reason to find them suspicious.

  • @TheRahulHegde

    @TheRahulHegde

    5 жыл бұрын

    I see. I really appreciate all of you who answered. I will give it a thought. Thank you for the advice.

  • @howmuchbeforechamp

    @howmuchbeforechamp

    4 жыл бұрын

    Is it out yet?

  • @TheBugB
    @TheBugB4 жыл бұрын

    When are the next two parts coming????

  • @hiddenlotusgames6453
    @hiddenlotusgames64533 жыл бұрын

    I cannot find the Mark Brown link

  • @Terror1046
    @Terror10463 жыл бұрын

    For anyone who watches this in 2020 or later: Number of steam games released actually went down to 8290 in 2019

  • @tangentarc7477
    @tangentarc74773 жыл бұрын

    Marketing? I have to do marketing? Erm. Brb.....

  • @snsfproductions4370
    @snsfproductions43709 ай бұрын

    It boils down to having an actual enjoyable game in the first place. Many say it’s saturated and all this BS but they’re game looks like two wheat breads combined and labeled a sandwich😂. Then they say the market is saturated. Your going to need a strong sales team to sell that junk buddy.

  • @julliosantoro
    @julliosantoro4 жыл бұрын

    Will Smith has been hooked

  • @yashwanthd1998
    @yashwanthd19984 жыл бұрын

    You guys have marketing budget

  • @Lemon-dh4fz
    @Lemon-dh4fz4 ай бұрын

    3:00 begging

  • @SevenDeMagnus
    @SevenDeMagnus4 жыл бұрын

    Cool

  • @ajnasreddin
    @ajnasreddin4 жыл бұрын

    Where's the next part?

  • @gumballball938
    @gumballball9383 жыл бұрын

    Like among us marketing mistake they made in 2018 And now the game is killing the internet

  • @coolhandle572
    @coolhandle5723 жыл бұрын

    anyone want there to be a super teal robot game or even make one

  • @MegaTroubleII
    @MegaTroubleII3 жыл бұрын

    Discord and Epic Games exclusives aren't competing with anyone LOL

  • @amaliabatts7490
    @amaliabatts74904 жыл бұрын

    02:49 07:21 07:48

  • @harrietnakamura3997
    @harrietnakamura39974 жыл бұрын

    08:17 0:35 06:31

  • @gefluzafix
    @gefluzafix2 жыл бұрын

    this advertisment was paid for and created by steam industry. note that the cheaply made character has a gear on his head. xD thats valves steamworks logo.

  • @saadakram7609
    @saadakram76093 жыл бұрын

    bro gf says all of u all english bois sound the sem person

  • @the5starreviewer226
    @the5starreviewer2263 жыл бұрын

    That's insulting to sharks don't be cruel.

  • @vegardertilbake1
    @vegardertilbake13 жыл бұрын

    The entry level for game development is lowering, and with that a new heap of devs who wanna make a buck on their plain, boring, mediocre game and it's hurting everyone.

  • @VirtualSoap
    @VirtualSoapАй бұрын

    :)

  • @wantondon
    @wantondon4 жыл бұрын

    doesnt mean a single thing when you have these fucking game jams which make games in 2 days, and toss it up on steam. 10k+ piles of shit released everyyear

  • @VirtualSoap
    @VirtualSoapАй бұрын

    :)

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