6 HIGHLY EFFECTIVE Marketing Tactics To Promote A Product

There are tons of marketing tactics, but the different tactics and channels that work best will be those that fit both your product and your business model.
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Here is what we’ll cover in this video:
00:00 Intro to The Power of Product Promotion
01:42 Press Coverage: Build Brand Awareness
03:15 Leverage Marketplaces: Boost Reach & Sales
04:28 Paid Advertising: Target Ads that Convert
05:25 Work with Influencers: Boost Audience Growth
07:16 Building Facebook Group Communities
08:48 Adopt New Social Platforms Early
________________________________________________________
Good marketing must fit the market you’re in. Pick your channels and marketing tactics based on informed guesses about your customers and adjust as the results come in.
But before we dive into the specific tactics that get results, it’s essential that we first zoom out to understand more about your specific customers, your products, and what products fit their needs. This will help you create a marketing strategy to guide you going forward.
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Пікірлер: 76

  • @learnwithshopify
    @learnwithshopify Жыл бұрын

    Sign up for the FREE First Day to First Sale Shopify course bit.ly/3oNcgc4

  • @BusinessBasics
    @BusinessBasics2 жыл бұрын

    Influencers is a good option, but you have to be careful to pick the right ones - influencers that resonate with your brand values and message.

  • @ptrsamson21
    @ptrsamson212 жыл бұрын

    Did she make a marketing video about marketing and use that same method to market to us????? LOLLLL

  • @nasirfrancais9614

    @nasirfrancais9614

    Жыл бұрын

    Lol true 😂

  • @brendonfleetwood6069

    @brendonfleetwood6069

    Жыл бұрын

    Some people just aren't high enough for this logic

  • @tellyflavorr9917

    @tellyflavorr9917

    11 ай бұрын

    All KZreads do that lol

  • @hirorop5367
    @hirorop5367 Жыл бұрын

    You are one of my new favorite KZread Channels! And I just got my nails like yours 🙌

  • @learnwithshopify
    @learnwithshopify Жыл бұрын

    Hey guys, please note that the free trial promotion has changed. The free trial period is now for 3 days, after which it will cost only 1$/month for the next 3 months!

  • @alialhusseini2650
    @alialhusseini26502 жыл бұрын

    i love your videos there are so much good information for free in here :D please keep making more videos :D thanks a lot :D

  • @BenjaminMurphy-qx5xx
    @BenjaminMurphy-qx5xxАй бұрын

    love it so far

  • @ecomtommy9547
    @ecomtommy95472 жыл бұрын

    Right Marketing is key for success in e-commerce EVEN IF your product may not be the best in the market.

  • @ecomtommy9547

    @ecomtommy9547

    2 жыл бұрын

    The best marketing for me is Influencer Marketing. Marketing is all about human psychology, people will NOT buy your product UNLESS they see that A LOT of people use your product.

  • @jwill5892

    @jwill5892

    10 ай бұрын

    ​@@ecomtommy9547Any idea the best way to contact good Social Media users to promote the product? Do you have platforms or ppl you'd recommend?

  • @armanbalkhi5332
    @armanbalkhi53322 жыл бұрын

    Love your energi

  • @HansvanPutten
    @HansvanPutten2 жыл бұрын

    Thank you! Good overview!

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    We're happy you enjoyed it, Hans!

  • @YasinNabi
    @YasinNabi2 жыл бұрын

    YES in this digital world these tactics work well :)

  • @dealmakerspk
    @dealmakerspk Жыл бұрын

    Good to hear you

  • @lucibloom5966
    @lucibloom59662 жыл бұрын

    Helpful content. Thankyou

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    I'm so happy you found it helpful, Luci. Thanks for sharing your feedback💚

  • @flexjuiceprotein
    @flexjuiceprotein Жыл бұрын

    Great tactics! Thanks for sharing

  • @learnwithshopify

    @learnwithshopify

    Жыл бұрын

    Thank you for watching!

  • @rajudesai3069
    @rajudesai3069 Жыл бұрын

    Thanks you

  • @simransidhu1983
    @simransidhu1983 Жыл бұрын

    Thnks for this knowledge ♥️💯

  • @learnwithshopify

    @learnwithshopify

    Жыл бұрын

    Thank YOU for watching, Simran!

  • @rorroyanahi1758
    @rorroyanahi17582 жыл бұрын

    Thanks for the great content. You have been very helpful

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    Thank you for watching, Rorro!

  • @janetfunmi929

    @janetfunmi929

    Жыл бұрын

    Are you into Shopify dropshipping business or interested to start??

  • @janetfunmi929

    @janetfunmi929

    Жыл бұрын

    What progress have you made with your store so far?

  • @tindahan
    @tindahan2 жыл бұрын

    Ty 😀

  • @Fang-Montessori
    @Fang-Montessori2 жыл бұрын

    I kept watching your video again and again not because of this channel but this woman 😁 really talk clearly and very interesting speech

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    Welcome back!

  • @kennethgrimes9961
    @kennethgrimes99612 жыл бұрын

    Great videos I'm a small You Tuber and marketer/entrepreneur that nobody knows but I'm about to take this world 🌎 by storm. To the hostess you have a unique presence and a awesome 👌 😎 smile. Keep up the great work 👍

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    Hey, Kenneth! Thanks for the feedback and kind words. -Daniel

  • @Kei-kl4di
    @Kei-kl4di2 жыл бұрын

    Hi there! I don't see the link in the description for the web webinar. Can you please update? Thank you!

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    Hey, Kei! The marketing 101 webinar can be found here: bit.ly/3HEi8Jl

  • @myreviews5981
    @myreviews59812 жыл бұрын

    Hii Can we get influencer to work for percentage basis 60-40 shares???

  • @akarpun
    @akarpun2 жыл бұрын

    Great video thanks. BUT it would be great to see advertising/marketing video for someone who (like us) selling low price products (less than $15 a piece). Thin margins doesn't leave you a room for ads budgets... Something like "guerillla advertising tactics for cheap products stores"

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    We're glad to enjoyed! Great idea. In the meantime, you can check out a few articles that go over low budget marketing tactics. One is called 11 Best Marketing Strategies Any Small Business Can Execute: bit.ly/3sGymeR. While the other is called 25 Alternatives to Running Paid Ads to Promote Your Business: bit.ly/34UA4ky. Let us know what you think!

  • @prod.faithchi4272
    @prod.faithchi42722 жыл бұрын

    Michelle Bali is my target audience… just putting that out there.

  • @FaisalSaeed-hb2ve
    @FaisalSaeed-hb2ve Жыл бұрын

    01:23 nice point

  • @samkelisiwemathonsi384
    @samkelisiwemathonsi384 Жыл бұрын

    Thanks

  • @learnwithshopify

    @learnwithshopify

    Жыл бұрын

    Thank you! Glad you enjoyed the video.

  • @Bill0102
    @Bill01023 ай бұрын

    I'm mesmerized by this. I read a book with similar content, and I was truly mesmerized. "The Hidden Empire: Inside the Private Worlds of Elite CEOs" by Adam Skylight

  • @prod.faithchi4272
    @prod.faithchi42722 жыл бұрын

    Video idea-> “6 Highly Effective Flirting Tactics to Land a Date with Michelle Bali”

  • @georgeeeeeeeee8110
    @georgeeeeeeeee81102 жыл бұрын

    I’m launching my business soon, and I’m starting with an inventory of 2,500 product kits, is that amount too high for a startup e-commerce or is totally normal?

  • @balex556

    @balex556

    Жыл бұрын

    well one of the most effective ways to engage,and boost your sales is creating website and an app to brand your business You can market in social media platforms or do SEO if you have a site to further expand your business and if you don't have a site try creating one it really improves buisness, you can hire me to do this for you as am expert in website design and development and social media ads in various platforms

  • @medinailyassova1057
    @medinailyassova1057 Жыл бұрын

    Could you please explain how I can get access to the 30 mins tutorials , missed that part . Thanks

  • @learnwithshopify

    @learnwithshopify

    Жыл бұрын

    Hi, Medina! The marketing 101 webinar can be found here: bit.ly/3HEi8Jl

  • @mdelmella9228
    @mdelmella92282 жыл бұрын

    Enough with the boring comments , U damn pretty by the way !

  • @user-sp4cc7ou4p
    @user-sp4cc7ou4p2 жыл бұрын

    love u michelle

  • @NabilHadi-bk9wh
    @NabilHadi-bk9wh Жыл бұрын

    damn you look so good

  • @karimelatlanty8393
    @karimelatlanty8393 Жыл бұрын

    a question please I haven't found an influencer for my store yet. I've been searching for a whole year and I can't find it

  • @balex556

    @balex556

    Жыл бұрын

    well one of the most effective ways to engage,and boost your sales is creating website and an app to brand your business and am an expert I can help you with this services or You can market in social media platforms or do SEO if you have a site to further expand your business and if you don't have a site try creating one it really improves buisness, you can hire me to do this for you as am expert in website design and development and social media ads in various platforms

  • @Vijaykumar-cl5tn

    @Vijaykumar-cl5tn

    11 ай бұрын

    ​@@balex556 HII HLO HOW TO PROMOTE ONLINE PRODUCTS TELL ME

  • @ronilostangkay6222
    @ronilostangkay62222 жыл бұрын

    It’s true

  • @janetfunmi929

    @janetfunmi929

    Жыл бұрын

    Are you into Shopify dropshipping business or interested to start??

  • @Vijaykumar-cl5tn

    @Vijaykumar-cl5tn

    11 ай бұрын

    HII HLO HOW TO PROMOTE ONLINE PRODUCTS TELL ME

  • @tkli9354
    @tkli9354Ай бұрын

    I need a good website designer

  • @khoile4477
    @khoile44772 жыл бұрын

    A dragon ball Z shirt, awesome

  • @samara2264
    @samara22642 жыл бұрын

    Some influences are requesting too much promotion 🙄

  • @janetjohnson2002

    @janetjohnson2002

    Жыл бұрын

    I can help you to promote your brand with reasonable price

  • @adethomasomowunmi7550

    @adethomasomowunmi7550

    Жыл бұрын

    I can hell promote you brand on Pinterest which is the most sales converting social media platform

  • @airbnbhorrorstory
    @airbnbhorrorstory Жыл бұрын

    Dragon Ball Z shirt ftw!

  • @jimsdigitalmarketing
    @jimsdigitalmarketing2 жыл бұрын

    we want her instagram!

  • @MyDreamside
    @MyDreamside Жыл бұрын

    in every video she has a different style. How is that possible lol

  • @vickyg246
    @vickyg2462 жыл бұрын

    Wow.. So much valuable content available for 'free'. I need to start unsubscribing some so called gurus channels ASAP and start following this channel religiously..

  • @learnwithshopify

    @learnwithshopify

    2 жыл бұрын

    Thanks for your comment, Vivek! There's definitely a lot of content that you can go through on our Learn with Shopify Channel. We hope you'll find them valuable in helping you grow your business!

  • @ilijaneskovic6509
    @ilijaneskovic65094 ай бұрын

    Sorry but this is the wirst

  • @jakobbourne6381
    @jakobbourne6381 Жыл бұрын

    If you're mainly doing influencer marketing for this, the technique for success in such methodology is finding the right influencers for your market, which now adays is easily doable using tool hubs such as *phlanx*

  • @anonlinetech8506
    @anonlinetech8506 Жыл бұрын

    The strongest people make time to help others,Even They are Struggling with Their Own Problems, Your One Click can make me happy God Bless You,u1

  • @rubesh-kumar
    @rubesh-kumar2 жыл бұрын

    Does building Facebook Group Communities still works? Doesn't people moved out of facebook to Instagram and LinkedIn?

  • @janetjohnson2002

    @janetjohnson2002

    Жыл бұрын

    Yes building fav ebook group works of you meet a right person, you can reach me to help you out

  • @balex556

    @balex556

    Жыл бұрын

    well one of the most effective ways to engage,and boost your sales is creating website and an app to brand your business and am an expert I can help you with this services