1972 Chevy Chevelle Dealership Sales Training Promotional Film
This 1972 Chevrolet promotional film, titled " The 1972 Chevelle ", was sent to the Chevrolet car dealerships to be used as an in-house Sales and customer training film. The film highlights technical aspects and features of the new model year. If you look up a different film I posted, titled "1974 Chevy Selling Monte Carlo ", you can see a rare glimpse of the film cartridge viewer that was used at the dealership where the customers and personnel were to view these films. The machine was made by Technicolor and called the " Chevrolet Mini Theater System "
This film came from my personal collection. This film was not downloaded from any website and is not reused content. This restoration is my work. The restoration process started with removing the super8 film from the Technicolor Cartridge. After removal the film was cleaned, repaired, and spooled onto a standard film reel. Next the scanning to digital process was performed on the Lasergraphics Scanstation motion picture film scanner in 2k resolution. This film was very red without almost no color left. The extensive color correction was performed in Davinci Resolve. Finally, the film was converted to MP4 format for uploading to KZread.
Пікірлер: 92
Always wanted to go back in time and smell the brand new car scent from back than and compared to the new Car scent of today's brand new cars.
I love the unbridled optimism and zest for life inherent in these videos. Right down to the happy, upbeat music.
36 years ago I owned a 1972 Chevelle "Heavy Chevy" I still regret selling it. It was really just a basic Malibu with a graphics package and rally wheels (with no trim rings) for young people who wanted a muscle car, but couldn't afford the insurance premium gouging of the Chevelle SS396.
This brings back some great memories. I had a '72 Malibu coupe in the mid '70s while in college, medium blue with a black vinyl top and a bench seat but it was a real "sleeper" since it was also a 4-speed. It caught a lot of people by surprise, not that I ever street raced with it or anything. Thanks for the walk down memory lane.
@theemulsionalchemist5688
2 жыл бұрын
these films bring back memories for me too
My first car was a Malibu 4 door hardtop. I bought it in 1988 for $800. I remember wishing it was a 2 door, but I loved it any way. It was a good car.
Look at the sideburns! Like all my high school teachers (Guys) that 71-72 school year!
@theemulsionalchemist5688
2 жыл бұрын
isn't nothing like a hound dog, as Elvis would say
Nice cars I had one it's a shame we have all this junk today can't touch older Chevy for less than 10k
Got a 71 Malibu sitting in the driveway being restored. Swapped 10 bolt for 12 bolt 3.55 posi. Swapped 307 for 383 stroker and HP th350.
@theemulsionalchemist5688
2 жыл бұрын
nice, you should post a video when it's done
those prospects at the beginning have a rocky marriage i feel bad for her, stuck at the chevy dealership when she wanted the oldsmobile
72 was supposed to be the 73 body style, but due to strike at GM they continued the 71 body style.
@theemulsionalchemist5688
2 жыл бұрын
I like the 72 better myself. I do have the 73 films coming soon. thanks for watching
I cringed when that 2 door Chevelle got its door caved in. The '72 Chevelle was such a good looking car. I had a '70 Impala coupe when I was in college, another nice looking ride. Love the late 60's and early '70's Chevys. After '72 things went down the toilet.
@theemulsionalchemist5688
2 жыл бұрын
you are not the only one who thinks so
it has rear seat lap belts we had to wait years before we got them in the rear by then three-point belt in the UK!
@theemulsionalchemist5688
2 жыл бұрын
I spent the summer in the UK a couple years ago. I didn't see a single old American car. here in California classic cars are everywhere including my garage. I own a 1956 dodge Sierra wagon and a 1976 Mg Midget.
@bradparris99
Ай бұрын
Back then hardly anyone wore seat belts, especially in the back seat. In the front seat it was usually just the lap belt if anyone even bothered to wear a belt. As a teenager In the mid 70s I had my grandfather's 1970 Buick Electra and was that rare teenager that buckled up both the lap and separate shoulder belts when I drove and was usually the only one in the car with the belts buckled. Fast forward to 1981 and a drunk driver in a Chevrolet suburban that crossed the center line and hit me head on. Because of the size of the Electra along with the fact that I was wearing both the lap and shoulder belts in the collision I walked away with only minor cuts, scratches and bruises from the belts..
I had a 1971 Chevelle, 2 door hardtop, originally classic copper metallic with 350 2bbl with factory bucket seats. By the time I had it, it was repainted cranberry red, I swapped the 350 for a built 408 cubic inch big block.
@theemulsionalchemist5688
2 жыл бұрын
the copper was way to cool to paint red, the big block was a must
I owned a 72 Chevelle convertible. Great looking car, but was constantly having problems with it.
@theemulsionalchemist5688
2 жыл бұрын
should have kept it
I always thought this body style was the best Chevelle.
@MisterMikeTexas
2 жыл бұрын
It is a looker. I thought the Collanade Chevelles and their other GM cousins looked good too.
@theemulsionalchemist5688
2 жыл бұрын
beautiful cars, GM design was king at the time
Ah! The good ol’ days when there were only American built cars on the highway.
@theemulsionalchemist5688
2 жыл бұрын
lots of metal
Kinda did my own narration after watching Independence Chevelle revival on VGG
My first car was a 71 Chevelle Malibu. Wish I still had it but who knew...
@theemulsionalchemist5688
2 жыл бұрын
unfortunately, it probably long gone, but you never know
I didn’t realize how much bigger these cars were compared to the downsized 1978 intermediates with a 108” wheelbase.
@theemulsionalchemist5688
2 жыл бұрын
you can thank the oil crisis for that. if it didn't happen just think of how big America would have been building cars by then.
@diegosilang4823
2 жыл бұрын
1968-72 GM intermediates are smaller and lighter than the 1973-1978 GM intermediates. For example a 1968 Olds Cutlass Supreme with 350 V8 models weight about 3500 lbs and the 455 models such as 442 weights about 3800 lbs. the 1973-1977 gained about 400 lbs to the curb weight. 1972 Chevelle is a good size, more spacious and better appointed than pony cars and less bulky than the Impala.
Why didn’t they mention the station wagon in the model lineup? Kind of a glaring omission!
@theemulsionalchemist5688
2 жыл бұрын
The wagons had their own promo film
@pjm329
2 жыл бұрын
@@theemulsionalchemist5688 The El Camino probably had it's own film too.
Thank you for all these wonderful clips.
@theemulsionalchemist5688
2 жыл бұрын
Thanks, I have plenty more. It’s takes time to restore these films . More to come
@glennso47
2 жыл бұрын
@@theemulsionalchemist5688 Too bad you can’t restore GM to the quality that it was famous for back in the day.
I could be wrong, but the voice over sounds like Sam Groom.
@theemulsionalchemist5688
2 жыл бұрын
could be, there are no credits
I had the '72 Buick Gran Sport convertible on the same body. They ruined the intermediates in '73: too fat, too heavy, too wasteful of space.
@Progrocker70
2 жыл бұрын
I always thought that too, the '73-'77's while they sold well and many liked them I felt they were too large and bulky.
@theemulsionalchemist5688
2 жыл бұрын
the Buick Grand Sport Convertible was beautiful. a timeless classic. 73 Buick films coming soon
A '72 Chevelle would've served the family seen at 0:38 well but it was probably time for them to go four-door. Those kids aren't getting any smaller.
General Motors had an awful UAW strike in 1970. As a result their redesigned 1973 midsize cars were delayed from their planned Fall 1971 introduction. So these 1972 Chevelles were minimally changed.
@theemulsionalchemist5688
2 жыл бұрын
Interesting fact to know
@donk499
2 жыл бұрын
I wish they never changed them, the 73 and later models were hideous
@markjohnston3502
2 жыл бұрын
My uncle was a GM worker and he was involved in the nasty strike that year, but that was not the main or sole reason for the delay -- changes in regulations (emissions & safety) were the other reason. Design and pre-production overruns were another issue. In 1968, GM made a decision to reorganize its assembly plants/fisher body into GMAD (my uncle told me it took years to absorb the changes - was one reason for the nasty strike). GM nearly killed off the Camaro and Firebird after that year. My uncle said this was the "cut" that led to GM's long and sad decline that continues to this day.
@SpockvsMcCoy
2 жыл бұрын
@@markjohnston3502 The only automotive factory that I have been to is the former Fremont Assembly (now Tesla factory). One of my father's cousins either worked in administration or was an engineer. He took us on a night tour in late 1978. I remember the 1979 Buick Regals and Monte Carlos on the assembly line. Fremont Assembly was one of GM's BOP plants that opened in the early 1960s to build various GM midsize cars for the West Coast. After GM lost significant market share in the early 1980s, that factory was idled for two years before GM went into partnership with Toyota. UAW relations at Fremont Assembly were considered the worst in the industry... absenteeism was high, intoxication on the job, sabotage, and sexual assault. Sales of pony cars were weak by 1972. Insurance rates for muscle cars driven by younger drivers increased. The Smokey and the Bandit movie in 1977 stimulated sales.
@SpockvsMcCoy
2 жыл бұрын
@@markjohnston3502 Other reasons for GM's declining market share: crappy small cars in the 1970s and 1980s that were a gift to the Japanese, wasteful and redundant engineering among GM divisions, excessive overlap of similar models from Chevy, Pontiac, Olds, and Buick, diesel conversion of gasoline engines, an indifferent and sometimes hostile UAW, downsized full-size and midsize cars in the mid-1980s that looked like they shrunk in the clothes dryer, paint that either oxidized or shredded, and excessive layers of GM management.
Is that a Pontiac Venturi behind the Chevelle @ 0.29? I didn’t know the X-Bodies were produced with the A-Bodies.
@markg7030
2 жыл бұрын
Yes!
I want to buy a new Chevelle.
@theemulsionalchemist5688
2 жыл бұрын
i will take one too
@glennso47
2 жыл бұрын
@@theemulsionalchemist5688 You’ll have to settle for a new Malibu. sorry. Actually you will be better off to buy a Honda Accord or Toyota Camry. Anything you now get from Chevrolet will be junk.
@wiiambarnarx8485
2 жыл бұрын
Those cars were so much more interesting and better looking than todays cars. Yes, they may have all the technology now but it has taken all the excitement and fun out of driving. I drive a 2019 Chevy Malibu because I've always been a chevelle fan. It's a premeir model with all the extras. But most of all, it's just a good looking car that's fun to drive. Buying a new car back then was an exciting experience and people were happier and more relaxed back then, not as many racial tensions as the are today. Dont you guys just love a really good looking car?? 1972 chevelle was the way to go!!
@Progrocker70
2 жыл бұрын
@@wiiambarnarx8485 Yep I miss that styling of the cars back then, was really cool.
@wiiambarnarx8485
2 жыл бұрын
@@Progrocker70 The music and the cars were better looking and sounded better.
I think of the malibu they jumped in Convoy
…GM was renowned for some boneheaded management decisions, and failure to properly “de-bug” new models (let the customer take care of that”…doh…).. … the one phase where they clearly excelled was in recognizing the needs/wants/safety of their intermediate buyers (who, later on would become full-sized and luxury/performance customers)… …the Chevelles were promoted just as much as the Impalas and Caprices…and, as a result, they constituted a much higher percentage of sales than mid-sized Fords and Chryslers which got rather lost between the compact/economy and the full-sized/luxury/performance cars… …plus, the attention paid to the durability and safety features showed that GM was thinking about their long-term “bread & butter”… happy,loyal,repeat buyers…and , it never hurt that they were good looking cars, as well, available in a wide variety of trim and body styles…very smart GM…
@theemulsionalchemist5688
2 жыл бұрын
I worked for chevy and they used their customers as guineapigs
The First year of trash. Just think of this baby a year earlier with the LS6 454, 4 Speed 12 bolt Posi....
@theemulsionalchemist5688
2 жыл бұрын
the awesome muscle cars of the 1960's were coming to an end
6:07 Damn!!
@theemulsionalchemist5688
2 жыл бұрын
my wife can't do that with a car half its size
😍!
I spot a Pontiac Ventura @ 0:29. I wonder which assembly plant? Van Nuys plant? R
@theemulsionalchemist5688
2 жыл бұрын
no idea, this film looks like possibly Monterey, and the bay area to me
@markjohnston3502
2 жыл бұрын
@@theemulsionalchemist5688 Did some research and it was def the Van Nuys plant as it was the only plant that was assembling Nova's, Venturas, Omegas with a handful of Montes and Chevelles. They did build full-size Chevrolets and F-body Camaros and Firebirds in between. I did look into 1972 Chevelle production numbers - a whopping 631k were made that year. the current mailbu does not come close.
@SpockvsMcCoy
2 жыл бұрын
@@markjohnston3502 Chevrolet produced about 1 million full-size cars for model year 1972 (and about 1.65 million full-size cars for model year 1965).
اللهم صل وسلم وبارك على عبدك ورسولك محمدﷺ
Cute, automobiles are never an investment they are a depreciating liability generally speaking brah
@geraldscott4302
2 жыл бұрын
Just look up the price of any decent condition 2 door Chevelle today. The SS396 can go for over $200K. And they are still appreciating. Just about any 1970s car is worth several times what they originally cost today. Cars didn't start depreciating over the long term until they put computers and EFI on them. Those will never be worth anything.
73 ruined it
@burtbenz9964
2 жыл бұрын
25 cents agal
@burtbenz9964
2 жыл бұрын
Door beams
@burtbenz9964
2 жыл бұрын
My friends had a 72 in 76! Like new
@burtbenz9964
2 жыл бұрын
Omg rags
@burtbenz9964
2 жыл бұрын
Heck yea