The Programmatic Digest is a 25-35 minutes weekly podcast where we discuss with fellow industry expert programmatic and digital media news.
Our mission is to teach historically excluded people how to get started in programmatic media buying and find a dream job.
We do so by providing on-demand lessons via the Reach and Frequency™️ program, a dope community with like-minded programmatic experts, and live free and paid group coaching.
We can help 2 ways:
- Customized a training roadmap for teams of programmatic traders, adops, customer success, AMs, etc focusing on campaigns performance increase, cross-departmental communication, and revenue growth overall
(🌟Request a sample training roadmap❗️)
- Hire people from our program mentioned above
Interested in training or hiring programmatic juniors?
Book a Free Call Now for more details or just to say hiii 👋🏽
Пікірлер
For now, if end date in DCM is before the end date of LI in DV360 then creative will get rejected and it will not serve any impressions. This errors is not possible these days.
Kpi is very important in a company management. Great job my sista !❤
Hi , so nce to see some programmatic content on youtube. All this was so helpful. Is it possible also to make the optimisation grid mentioned available again?
Hi there, yes, Can you request it here? I'm going to safely email it to you :) Thank you so much for your feedback! It is always helpful! www.heleneparker.com/programmatictrainingsample/
www.heleneparker.com/programmatictrainingsample/ Just in case - Anyone is welcome to request it here!
@@programmaticdigest Thank you so much just requested it :)
Request the Deck and training roadmap to the full training forms.gle/pp5rGHmARys59khJ9
forms.gle/pp5rGHmARys59khJ9
amazing interview!
Thanks for another enriching episode! I hope it brings more awareness to the fact that digital strategies should not shy away from content based on keywords alone. Since over 70% of content associated with keywords such as gay, lesbian, or queer is actually brand suitable, marketers would be missing a great opportunity to reach consumers if they don't assess brand risk areas and adopt a customized approach when identifying and targeting. It was quite refreshing to hear more insights about multicultural targeting and Black-owned media, especially some of the challenges to be faced. Interestingly some of these challenges with Black media can also be found with MENA media as well :)
Can I see recording of your webinar?
We are doing another optimization bootcamp via the Reach and Frequency® program. Check out: www.reachandfrequency.live/courses/program
Is there a way to still join the slack channel you mention in the previous masterclass on this playlist?
www.heleneparker.com/community/
Click on join today and it’ll send you to the form.
love this channel keep up the great work!!!
Absolutely magnificent!! You are missing out on potential viewers by not using a service such as S M Zeus!!
This was so great and very fun! Thank you for everything
love what you are doing, however $75 a month is more than any other mediacentric subscription in the marketplace
hot topic
We are doing another optimization bootcamp via the Reach and Frequency® program. Check out: www.reachandfrequency.live/courses/program
Thanks for having me as a guest.
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Great article indeed!
Looking forward to this since there's always so much going on in the industry!!!
Outstanding!
No sound Ms Helene ????
Thank you for letting us know!! We forgot to unmute.. Sound will start at the 1 min 05 sec mark - Thank you for letting us know!
dtlia vyn.fyi
I'm so happy to see some latinos in the house! Great podcast!
Thank you for your support! We are making a conscious effort to bring diversity in our speakers. Please email us if you are interested to be a guest on the podcast or if you have recommendations
Loved it! I learned so much tonight!!! Thanks Hélène! Definitely sharing this with everyone I know!
Guest seems knowledgeable. Great little food for thought nuggets but OMG the host’s background made this video difficult to watch. I recommend investing in a HD camera and better backdrop option.
Thank you for your support! We will look into it :)
@@programmaticdigest I hope my critical feedback doesn't discourage you from producing more content .Your proactive effort creating and publicly offering podcast/videos like these are essential to the understanding, and adoption of new innovations in digital advertising and are much appreciated. Keep up the great work!
@@unafied55 Hi there friend, Not at all! please feel free to continue sharing. We learn and grow from it! On the most recent videos (ep32,33,34) the lighting was changed. Let me know once you watch them and if you still think it is the background or maybe it was the light. Thank you, Helene.