YG on Story Behind His 4HUNNID Brand
With his musical career reaching new creative and commercial heights, YG is deciding to devote and invest his time, energy and money into another high-profile artistic venture: fashion. Specifically, YG has linked up with Gavin McNeill for the 4Hunnid brand.
Having already spent a few years building 4Hunnid and fine-tuning their approach to clothing, YG and Gavin McNeill are taking the lessons they have learned and steering their label in new, exciting directions. To find out what currently motivates them and what they have planned for the future, we decided to join the 4Hunnid family as they presented their latest major seasonal offering.
“The brand is built on authenticity, pushing society and the fashion industry to respect the originality that comes from where we come from,” Gavin McNeill, 4Hunnid’s Creative Director, previously shared.
“I did it all when I was young: I skateboarded, involved in the gang cultures. I can show you a lot of old flicks of OG gangstas … the ones that was getting money,” YG tells us, breaking down where he gets his inspiration from. “They had skinny jeans on, shirts tucked, belts, hard bottoms, boots. So, when I decided I wanted to turn up on some fashion shit, I was like … I wanna keep my shit Westside and G’d up.”
Пікірлер: 422
I like how YG keeps it classic like back in the Days back in the 90s type of style
@realone9372
5 жыл бұрын
This shit 70s style type shit
@pierreg9328
5 жыл бұрын
That shit wannabe og shit he don’t even know how to style it right he looks goofy asf
@Iddkk12887
3 жыл бұрын
@@pierreg9328 Noone gives a shit
@mrs6544
3 жыл бұрын
@@pierreg9328 get the fuk outta here He is dope you just hatin
@YGKSEMI
Ай бұрын
This aged well, nigga a cross dressa 😂😂😂
The fashion show was set up so fye
@shakiramoore7118
5 жыл бұрын
He brought the block to the fashion show. Love it.
Yg needs his own movie! 😭
@shotbycammjboyd
5 жыл бұрын
Alyssa Marie he got one blame it on the streets
@ayaaryte8384
5 жыл бұрын
I I know I seen it since it came out , I need a new one 😕
@playerhater4life289
5 жыл бұрын
He has one already
@diorholicc
5 жыл бұрын
Alyssa Marie he came out on white boy rick
@Rosas08
3 жыл бұрын
And game
A big part of the style of his clothing comes from the Mexican gang culture. Especially when he be rocking the cortezes with the high socks. Cool to see that style hasn't faded away though.
@t-rod9858
5 жыл бұрын
El650Jefe yeah & the button up flannels to the top, dickies, the low riders etc.. the only thing they kept original to their thing was the red rags.. FREE SADBOY LOKO
@grinduntiludie
5 жыл бұрын
Black & Mexican Culture in LA come from the penitentiary
@likedayummm9303
5 жыл бұрын
CHRIS2CRISP all that shit came from prison and poverty...
@memejmontes
5 жыл бұрын
El650Jefe and the whole pants above the waist is a Mexican Gang thing too .. they don’t wear their pants below there ass
@sheenestevez1770
5 жыл бұрын
@@memejmontes DAMN LIE😂😂😂😂
Love the West Coast Hip Hop scene, ever since I was kid. Keep the West Alive YG.
dont think anyone will ever understand how legendary this is. yg really putting his city on the map by any means necessary. actively changing stereotypes. inspirational.
YG is a legend!
@hestrada8910
5 жыл бұрын
Nope
@ppvplug3940
5 жыл бұрын
H Estrada yes bitch
@geeboy9470
5 жыл бұрын
Not really 💯
@ballazcptx6362
4 жыл бұрын
Y’all not from LA thats why he not Legend 4 Y’all
I love yg I lived in Compton for years too still here In LA. Some real shit ❤️🔥
Much Respect Self Made!
I loved this shit! YG ALWAYS KEEPS IT REAL! 4HUNNID!!!
4HUNNID brand, salute ♥️♥️♥️
I just love YG
Love it ❤️❤️
Real shit much respect 🔥🔥
4hunnnnnnnniddddd 🔥🔥🔥 YG killing it 👏
Staying dangerous! ❤️💚
They boy be wearing some daisy dukes shorts tho 😂
i missed them being in Compton wow bro
I am in love with the 4Hunnid.....yg deserves his own movie
@jiggyfrancis3251
Жыл бұрын
Blame it on the streets, is one movie ob Blame it on He
YG LEGEND big ups
YG so fine! 😍
This how you supposed to do a fashion show! YG a real one.
Lmao the way the catwalk was styled like Compton
So inspirational to see a young man outta thr trenches do his dream. And another thing, YG needs to do some music with Sauce Walka
@angelicalopez5327
5 жыл бұрын
Snooty Fox their models, if the kids buy his clothes then they buy them, ain’t nobody forcin them:
Now I wanna buy his brand now, 4HUNNID
KING!!!!!
One day they’re gonna do my brand 💯🤞🏽mark my word and screenshot it!
4HUNNID ❤️
YG a legend
he's so fiiiiine
Gang IT ON THE BANG🔥🔥🔥
RESPECT BLACK MAN! GLAD TO SEE A YOUNG BLACK ENTREPRENEUR. MY CLOTHING LINE IS OTW. G.O.E.💪🏾
He inspired me soo much to start my own brand
@JG-zd1cz
5 жыл бұрын
Daniel Hua start it
4 HUNNID ‼️
I'm glad to see Homie doing his thing.....
Congrats blacc business man , thats whats up , u & mad can run dat milli this way ya heard , if not I will be to c u . I like how u made the runway look like yo neighborhood . Dem streets #FieldNi$$a whut up lol
The OG YG 💯💪🏾
Yo the first guy that walked out of the house at 4:55 ,that was a nice outfit ! 💯💯🤙🏽
💯💯💯💯
Luv !
Gang gang
YG you the greatest rapper 🔥🔥🔥
STAY DANGEROUS
booling og 👌🏽 whoop whoop
4HUNNID!
yeeee
ooh fashion show!
They sprinkled shit into their clothing brand 3:05
THEY LIKE "YG WHY YOU EXTRA'D OUT?"
Yg the big homie in yg voice
Good to watch this wit some bhoclate bhip bookies nd a bup of tea yessir
yo This Shit Was Dope Real Shit Do ya Thang Yg
Well business minded 💯
Suu whoop!!!!
YG is sooo fineeee😍😍😍
@hestrada8910
5 жыл бұрын
I look like him FYI.....JK. What up Bay Beauty 😜
Kool video
His brand look dope
💯
Classic
Wow best video dude , where ?
For me it’s important to look good dressed.
This is heat 👌🏾
🔥🔥🔥🔥
HUNNID 💯
this is why jcole was on tour with him and other rappers love him he knows how to make money
I just got 4 hunnid clothes they lit
who's watching in the 90's
🙌
BLUUED ED🔴
🙏🏽🙏🏽🙏🏽
Manifestation!!
I was at dis concert 🤗
#respect
why pay top dollar for this when i can go to the swapmeet and get a full outfit for 40
@skycooper8877
4 жыл бұрын
It’s called supporting..... keep buying that cheap ass quality shit then 😂
@carlkuna4544
3 жыл бұрын
Pay because we need to promote our community. What you buy for 40 benefits to China.
Bompton city 🎲🕶👌🏽
Still brazy💯
It’s good to see a young black nigga doing his thing much love
Respekt for all
im a 999% yg fan that other 1% I wouldn't be caught dead wearn that shit....I still love your music my dude
YG a legend tho hands down
this guy made summin outta nuthin, modern day 2pac man he makin more moves rn
😍
*BIG* 🔴💧
CHARLEY FORD R.I.P. BRO!!!!
@tybeentrill3748
5 жыл бұрын
legend
Yg a fashion icon 🔌🔥
That my MF BOY @RobertNeal 🔥 shout-out YG
3:01 He Can Use That Picture As a Album Cover
@ashtonmichels9077
5 жыл бұрын
true
Yg is dope 🤙🏾
I admire that young brother
Soo whoop👌
I'm Crip, but I love YG.
He a real Bompton gangsta. What other story you need?
G dammm!!! YG🩸
300 & 600
RIP SLIM 7:34
They was still choppin it up when the white dude tried to say wassup lol straight ignored. Lol
All 🔴🔴’s + everyone 🚺💟’s “Get Yo BAGG!” Whole 4Hunna Team. Be safe 1st & Slim💯💯💯💯 but having me 🤣😂🤣 “Follow yo Dreams” -Y.G. ✌🏿✌🏿
Str8 taking that old school cholo gear to the main stream
@pillclinton9347
5 жыл бұрын
Like Mexicans don't be taking from black culture 🤔 I be hearing Mexicans say nigga in every sentence. I be seeing them dress like us and ride around bumpin black rappers..
@youngdumb2135
5 жыл бұрын
@@pillclinton9347 whats wrong listening to black rappers
👍🏼
Much respect for the OG's Big blood doin big moves Suu woop🅱🔴