Why Your Font Choice Matters: How to Pick the Right Fonts for a Strong Brand
We're talking about one of the most important aspects of branding: fonts! You'll learn why choosing the right fonts is crucial for creating a cohesive and recognizable brand identity.
(Unlock your free access: Seriously in Business video series to get your biz looking professional and polished - ready to make more money and attract dream clients. whitedeergraphicdesign.com/se...)
I'll also discuss the common mistakes people make when it comes to font selection and offer tips for how to choose fonts that work well together.
It's important for every biz owner to know how to choose fonts that fit their brand's personality, how to pair fonts effectively, and how to ensure consistency across all their platforms.
So, whether you're a new business owner or a seasoned entrepreneur, this episode is packed with useful insights that will help you create a memorable and cohesive brand identity through the power of typography. Tune in now to learn more!
Listen as a podcast: www.whitedeer.com.au/podcast/...
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// KEEN TO WORK TOGETHER?
Firstly... whohooooo! I would be honoured. There are 2 routes we can take.
I can teach you how to create your own epic brand and graphics (DIY style!)
Either in my supported online course: DIY Design My Biz www.diydesignmybiz.com/
Or in a 9-week group intensive: The Co+Creation Club (twice a year): www.diydesignmybiz.com/club
2. I can create your graphics FOR you collaboratively but fully made by a pro.
Either creating your brand/rebrand in my bespoke One:One Rebrand Experience: bit.ly/3WN2Pos
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// DETAILS & CREDITS: Get new videos and graphic design tips each week, and feel free to comment with what tips would help serve you in your business most right now!
jacqui@whitedeer.com.au
DISCLAIMER: This video and description contains affiliate links to products I use and love, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support!
Пікірлер: 26
What an amazing branding expert. A thoughtful and strategic coach/ trainer. Thank you! I am inspired with more clarity.
@jacquinaunton
Жыл бұрын
We’ll this is SO kind of you 💜 thank you for such a thoughtful comment. I’m thrilled to hear this video was helpful! Xx
Keep making such great content. Thank you!
Thank you so much!!! ❤love your videos ❤I learn so much from all of them!!❤❤❤❤
@jacquinaunton
Жыл бұрын
Oh I’m so glad to hear that Rivka! Thank you for being here 💜💜
Thanks Jacqui. I just subscribed.
Thank you!!! I so desperately need better fonts. I love a cursive font but I feel like there are a lot of people who can’t read cursive anymore.
@jacquinaunton
Жыл бұрын
So true! My favourite workaround is just using cursive for a word or two out of the sentence, that way people can usually work out what that cursive says from its context
Your explanation around each font has a voice. Brilliant
@jacquinaunton
Жыл бұрын
Haha thanks Deborah!! I’m glad it made sense 😅😂
@deborahrose7047
Жыл бұрын
@@jacquinaunton I am binge watching you now. Do you have something about making a logo that stands out
This made so much sense! Thank you! 🩷
That's great , Thanks ❤❤
@jacquinaunton
Ай бұрын
It’s a joy! Thanks for watching.
Hi Jacqui, thank you for this awesome video! Would you be willing to share which fonts are used for the "one font" and "two font" on your right slide called "choose fonts that won't fight"? That would be so helpful!
@jacquinaunton
3 ай бұрын
Hello!! Hmm, I think One Font is Hatton, and the second one is just a plain sans serif font - any could work here. I'm not sure of this exact one... might be Red Hat, Monserrat or Poppins
What’s a good font for martial arts brand??
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I have a question, I have looked an looked, I need to make a celestial sun an moon a specific pattern, I need the words too...I know this canbe done I just don't know what i'm doing wrong??? Help please-Sincerely April
@jacquinaunton
Жыл бұрын
Hey April! What problem is coming up for you as you attempt to create this?
@rashipp4982
Жыл бұрын
@@jacquinaunton I figured it out..I'm trying to make a sun, a moon and star all one pattern..it took me a couple of days to figure it out but I finally found a video that explains what I was looking for. Thank you for replying so quickly.-April
@rashipp4982
Жыл бұрын
@@jacquinaunton What I needed was how to make frames for canva..
@rashipp4982
Жыл бұрын
@@jacquinaunton I still haven't gotten it down...I'm trying with Canva and Figma but it's not working right...
@jessicajay6825
4 ай бұрын
Do we need to purchase the license to the font when in logo, email, website, branding on uniform. For consulting business. TA
Hey, should we only use web safe fonts?
@jacquinaunton
6 ай бұрын
I don’t think it’s necessary :) but it’s always good to have a websafe font in mind particularly for your body text font in case you ever need to default to that. Ie. I might use Poppins for my body text most of the time, but for me email signature or other times I need a websafe font I might use Arial