Why You NEVER Wear Logos with the Old Money Aesthetic

Тәжірибелік нұсқаулар және стиль

Discover a better alternative to wearing logos and brands as you develop your unique old money aesthetic and style.
In this video, I am wearing a Brooks Brothers sports jacket in Harris Tweed
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Timestamps:
0:00 Intro
0:41 Why no logos?
4:58 What to look for?
6:18 Where to shop?
7:34 Any exceptions?

Пікірлер: 131

  • @peterefc277
    @peterefc2774 ай бұрын

    Balenciaga is surely some kind of social experiment to see how much people will pay for the most horrendous clothes imaginable

  • @Macks645
    @Macks6454 ай бұрын

    Old money style sounds a lot like the no money style I grew up with. No logos means people don't know how poor you are. Learning how to tailor your clothes means you can get a good fit for less and buying quality clothing means you don't have buy new clothes as often.

  • @countalma9800
    @countalma98003 ай бұрын

    I think it’s totally appropriate to wear an emblem of an organization that you are affiliated with, like a club, school, or sports team. That is definitely an “old school” tradition. For example, I have a baseball cap with the palm beach yacht club emblem on it, gifted to me by my sister who is a member. I wear it occasionally in the summer to the beach. Lacoste and Polo RL have long been accepted in “high society” circles and you can even see British royalty in clothes from those brands with visible logos. Polo RL has also been the official designer of the Wimbledon uniforms. I also do have a few pieces from brooks brothers with the embroidered Golden Fleece emblem and it doesn’t bother me. I used to wear Lacoste but then stopped because the brand’s aesthetic doesn’t appeal to me anymore. Doesn’t mean I consider it to be bad taste. It’s just that my personal taste has evolved and changed. So, as a general rule of thumb - avoid logos, but there are a few exceptions.

  • @justinhumphreys4000
    @justinhumphreys40004 ай бұрын

    Another interesting video . I mostly agree but must admit that most my wardrobe is made up of Ralph Lauren Polo . The reason for this is I like the fit and the quality so although an Oxford button down or a polo may cost more than other brands I know it will fit without even trying it on and will last much longer no matter how many times it is worn or washed . I find the small logo range subtle enough but do avoid the more recent large pony range and some of the brighter colours . Their chinos and jeans also have minimal to no obvious logos and fit without alterations. I look forward to your next video

  • @frasierfrasier1769
    @frasierfrasier17694 ай бұрын

    Wealth whispers.

  • @darya.winterhalter

    @darya.winterhalter

    3 ай бұрын

    Богатство делает то, что хочет, наивный юнец 🤭

  • @granthuling3235

    @granthuling3235

    3 ай бұрын

    Wealth whispers, “wealth whispers.”

  • @halfnorfolk5310

    @halfnorfolk5310

    3 ай бұрын

    @@darya.winterhalterAnd wealth always has! 😂 Agreed.

  • @juliannakaberovsky4545
    @juliannakaberovsky45454 ай бұрын

    I only have two : Ralph Lauren and Lacoste! I know you're right about the logo but, i love to show my Ralph Lauren logo, i can't help myself lol

  • @Stevenballerda

    @Stevenballerda

    3 ай бұрын

    Same but to an extent like eg the polo embroidered knitted sweater. It’s small but noticeable and classy. Unlike the big bear hoodies or colourful in your face brand clothing

  • @Gr33nsurfer

    @Gr33nsurfer

    3 ай бұрын

    I do not liek logos but if i see a high quality shirt and it happens to have a ralph lauren logo on it I might still go for it as long as there are not to many in my wardrobe. But I think the "no logo" has nothing to do with "old money style" but rather with keep it simple and have something less to worry about form/color and how you could combine it.

  • @bennychun1021

    @bennychun1021

    Ай бұрын

    Ralph lauren horse is very sexy

  • @rickpostdp
    @rickpostdp4 ай бұрын

    Even though I totally agree with your points stated in this video and I am a big fan of no logos myself. But I also think that a polo or a cable knit from Ralph Lauren (with the small logo) screams old money style. It’s just a classic and classy vibe. But love the video!

  • @PatrioticLiberal89

    @PatrioticLiberal89

    4 ай бұрын

    Agree. You can't really separate old money from preppy and their logos. It's mostly understated to fit in with academics and lawyers/ MDs who live and vacation at the same spots. Tory Burch, RL, Lacoste, Lilly Pulitzer are appropriate imo.

  • @walterfoyt5985
    @walterfoyt59854 ай бұрын

    I prefer items without logos. The only item I have with logos are my polo shirts, which has the small polo horse logo.

  • @uladzimirc5672

    @uladzimirc5672

    3 ай бұрын

    Yes, small logos are OKAY. as long as it doesn't disturb your garment - have it :)

  • @oliverholmes-gunning5372

    @oliverholmes-gunning5372

    3 ай бұрын

    Personally I think a small logo is fine on anything (shirt, polo shirt, t-shirt, sweater), but never a big logo. The one exception I will make for this is Hackett, because as an Aston Martin enthusiast I do like their Aston polo shirts, all of which have multiple Hackett logos emblazoned all over them. But that's just my personal taste specifically because I like the design of that one shirt; as a general rule, unless it's a college or club insignia, large logos should always be avoided.

  • @halfnorfolk5310
    @halfnorfolk53103 ай бұрын

    “The Old Money Book” by Byron Tully is a great read and basically sums everything up!

  • @sallysbananenrepublik3740
    @sallysbananenrepublik37404 ай бұрын

    Important video👌 Big flashy designer logos are one of the reasons why people lack class this day and age⚰️

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    Thank you! Yes, honestly I'm not sure when wearing designer logos became 'the thing' to do but I'd be interested to look into that

  • @3581tossit
    @3581tossit4 ай бұрын

    Hello again from Italy. Absolutely agree with your no logo approach. I equate logos with a 3-series BMW. Don't do it. I do have one Polo shirt with logo but it is plaid so the little horsey gets lost in the pattern. With due respect to your presentation in the video, I question pairing the brownish tan cable sweater with the black / white herringbone pattern of your jacket. Also, there is a hanging thread on your right sleeve visible at 2:09.

  • @MrFenris75
    @MrFenris754 ай бұрын

    I rarely wear logos. However, I do have a few pieces in my closet that I wear from time to time that do have small logos (Polo shirts)or logos that are covered up with accessories (Levi's). The two things I wear on an everyday basis with small logos are my glasses (Ray Ban) and also my watch (JLC).

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    Ah yes, well I wouldn't consider a watch with a logo to be 'wearing' a logo. Are there even any watches without logos? 😅 And I personally wouldn't mind wearing a pair of Ray Bans, at least you know you are buying good quality

  • @DickonThompson

    @DickonThompson

    4 ай бұрын

    @@Gent.Z You might say that Movado has a line of watches with no logo, just a gold circle. But realistically, if a person 'knows' watches, they will be able to recognise the watch on your wrist at some distance. Good video, BTW, thank you.

  • @editboy09
    @editboy094 ай бұрын

    I'm Gen X. But I think these style rules you present on your chanel can be applied across demographics. Great channel.

  • @sole__doubt
    @sole__doubt4 ай бұрын

    The only article I wear with any logos are my sneakers. I love my Nike SB Dunks.

  • @oysterman962
    @oysterman9624 ай бұрын

    The problem lies with this new trend of pretending to dress like old money and copying the quiet luxury aesthetic which has created a conscious proactive movement towards avoiding brand labeling. I don't entirely agree with this pretentious concept because it's in itself a manifestation of a social media hype and influencers. In my experience as a private banker dealing with wealthy clients of both old and new money classes, I don't think there is a clear cut rule. I think this is more common sensibility in individual behaviour rather than an old money specific dress code. As I can assure you that in reality, more often than not, old money dress like no money. Some of the new generation of old money don't have the same self respect for wealth or appearance as their parents. Maybe because inheritance made them careless and lazy. There are also some old money children that like to flaunt their inheritance on loud luxury sports cars and yachts. Remember that these generational rich kids are educated at the same schools as new money kids. What new money flaunts, old money follows. Surprisingly it's actually the new money folk that are dictating the way you should style your fashion. They're more likely the influencers of this old money fashion fallacy. So should you wear labels? Personally I think it depends on the occasion but generally, in my opinion I believe it's more important to find clothes that fit you properly so you feel confident rather than worry about the logo. As long as the logo is subtle, and not from a hypebeast fashion house. For example the small polo player logo on a polo shirt is acceptable in a casual setting because it's a generic household brand which is worn by a diverse demographic regardless of status. Worn in the streets of downtown LA to the Hamptons, the brand is timeless. Similarly Lacoste is another brand I don't mind, considering it may be an original old money brand with it's origins linked to tennis. As a rule of thumb just stay away from overtly emblazoned or oversized logos. Also any clothing worn in a workplace or formal environment you should avoid logos altogether. I wouldn't wear a dress shirt with logos. Business attire is strictly no branding unless it's an absolute requirement to have your company's logo. But even then I detest logos on work uniforms as I once worked for a large banking firm during the financial crisis. The bank insisted staff wear the corporate uniform with the bank's logo emblazoned on the suit jacket. One of my colleagues wearing the uniform at the time was assaulted on a train by a disgruntled stranger after the bank announced it's record billions in profit during the financial meltdown. The bank's logo was associated with greed and distrust.

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    A lot of interesting thoughts there. It's good to get your perspective, so thanks for taking the time to share that with us. The anecdote about your coworker is shocking, but shows an extreme example of how clothes can affect the way you are treated

  • @iamsoshibby

    @iamsoshibby

    4 ай бұрын

    100% Agree and I'll add, quiet luxury isn't an aesthetic it's a lifestyle, they're low profile and blendi-in. Funny side note, I race Rolex one-design and Maxi yachts and for the most part it can difficult to distinguish an extremely wealthy yacht owner from a boatyard worker, esp in the Med, they both wear khaki short and a t-shit.

  • @pat1589

    @pat1589

    3 ай бұрын

    You need to write less. That was like reading a book. Be more to the point.

  • @oysterman962

    @oysterman962

    3 ай бұрын

    @@pat1589 Agreed and thanks for reading 👍 About to commence writing a book based on my memoirs working with wealthy individuals and their eccentricities, lifestyles and financial habits. Some anecdotes compare to Wolf of Wall Street. More focused on personal wealth of the private banking industry as opposed to investment banking of the corporate raiders.

  • @pat1589

    @pat1589

    3 ай бұрын

    @@oysterman962 different.

  • @kirkdarling4120
    @kirkdarling41202 ай бұрын

    The tiny Lacoste gator and the tiny Ralph Lauren pony have been "old money" from their inception. In fact, that was my first exposure to such things back in 1965 when I moved to a suburb and first went to school with "old money." I was the kid who didn't have a gator on my shirt.

  • @barrymurphy1337
    @barrymurphy13374 ай бұрын

    The only clothing I would wear with a logo is Fred Perry. It helps that their laurel wreath is by far the most aesthetically pleasing & iconic logo of any clothing brand.

  • @simunijima3327
    @simunijima33274 ай бұрын

    I’m so happy that your channel is growing!

  • @KadeBronson

    @KadeBronson

    4 ай бұрын

    He is blowing up.

  • @boomerang1125
    @boomerang1125Ай бұрын

    I love the "old money" aesthetic. I'm an "aging baby-boomer", not a Gen X, Y or Z. However, I appreciate the thoughtfulness and content of your videos. I love natural fabrics: the look, the feel, the way they drape... it's timeless and elegant. I do like Ralph Lauren because I'm American and he designs for American 'old money'. I don't give a sh*t about French or Italian "looks". If the RL or Polo logo is small, it's okay. I prefer that quality and taste speak for itself. One is successful because of personal grit, intelligence and determination. Perfect taste is an art form and mentors are highly valued individuals. To be a "gentleman" is to be truly evolved. It transcends nationality or nuance.

  • @erikhn9331
    @erikhn93312 ай бұрын

    I'm an old money guy from my noble navy officer family, and I try to express, quality and style, even if you can see, that something has been repaired. It doesn't make me look shappy in any way. You must respect money and style has also to do with the way you wear your quality clothes. An exception is my casual - still stylish - sneakers - you have to get close to see the logo (it's not Nike or the like) but still it's difficult to get sneakers without a logo on the outside.

  • @nightrider12soul
    @nightrider12soul4 ай бұрын

    The small logos like Lacoste,Fred Perry are not the issue.

  • @Johnnycam1
    @Johnnycam13 ай бұрын

    I never thought of Polo as showy.

  • @TheLotan
    @TheLotan4 ай бұрын

    Can we see some style tips for hot weather?

  • @specteramber
    @specteramber4 ай бұрын

    I have one tote with a big logo on it. It's an Armani Exchange white bag with a metal buckle logo across the front. It's about as big as the palm of my hand, and I don't mind it, it adds a point of interest, otherwise, it would look pretty plain and clinical

  • @ronaldpoppe3774
    @ronaldpoppe37744 ай бұрын

    I think small suttel logos like the polo horse or the Brooks Brothers logo are fine. I own a few of both of these brands. I just do not like the large over sized ostentatious logos. They just don't look stylish or classic. Suttelty is key. Best regards Ron

  • @jemradwan
    @jemradwan2 ай бұрын

    Agree and I had lived by this rule for years, however I ended up with some used tennis wear I like that came with logos 🎾 : A Lacoste polo shirt, some Reebok tennis shoes, and a Fred Perry sweatshirt.

  • @PatrickGunderson
    @PatrickGunderson4 ай бұрын

    I have been replacing all of my clothes with branding for years, but I have one minor exception, and it’s not really a logo, but I do own a lambs wool Burberry scarf with their trademark check pattern. It goes with anything I want to pair it with and lightens my face when I wear it around my neck. Still, there is no mistaking what it is.

  • @Ray03595
    @Ray035954 ай бұрын

    a few Ralph Lauren pieces here and there have a logo, but do prefer without. ive never thought of RL as a "showy" brand even when I do see it though. I wouldn't really consider it flexing since it's so common across many economic classes.

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    In my opinion, the old money TikTokers have turned it into a more ‘showy’ brand than it used to be. Personally, as someone who grew up in a fairly normal middle class village, someone wearing a Ralph Lauren polo definitely would be ‘flaunting’ a bit compared to everyone else

  • @loofloof1441

    @loofloof1441

    4 ай бұрын

    Same here... Most people know its expensive but its not in your face like a huge armani t shirt.​@@Gent.Z

  • @kenzok9797
    @kenzok97974 ай бұрын

    It’s kinda funny born in queens Ny , it was easy for me to fall into the street wear clothing there big on logos nd new trends keeping up w the latest as I grew out of the streetwear era it had its time for me it was fun nd someway to express yourself now I cleaned it up my physicality helps wear plain fitted t shirts I go for clean simple nd let my frame do the talking and I as well ditch logos a few years back they were tacky nd didn’t want to be associated lol

  • @thechairman74
    @thechairman742 ай бұрын

    Spier and Mackay are quite good. Their only serious drawback is their return policy. You have to pay for returns from the USA to Canada as they don't have US distribution. Charles Tyrwhitt's returns are super easy.

  • @liptak15
    @liptak152 ай бұрын

    I prefer clothes without logos, I wear bespoke suits and blazers, Charles Tyrwhitt shirts and sweaters, with two exceptions - Polo RL polo shirts and Barbour jackets. If it is acceptable for the british royal family, it is acceptable for me as well :).

  • @lilya7110
    @lilya71104 ай бұрын

    Questioning your choice of a dark tan sweater, gray heathered tee and black and white herringbone jacket 🤔

  • @smrk2452
    @smrk24524 ай бұрын

    Some old money people have a personal tailor to make their clothes, perfectly fitted and unique. They don’t go clothes shopping.

  • @iamsoshibby
    @iamsoshibby4 ай бұрын

    My country club cloths, Lacoste 🐊 or Bobby Jones have logos and I have a wool check Dunhill trousers with a logo down the leg but they're all sportswear so no big deal right?

  • @scottg2946
    @scottg29463 ай бұрын

    So right!

  • @SimonTBam
    @SimonTBam4 ай бұрын

    I have a number of items of Ralph Lauren Purple Label clothing. There is in fact a logo on their polo shirts.

  • @piraterobby_14
    @piraterobby_144 ай бұрын

    Good advice and I mostly agree with everything except the fabrics you just described and the combos. Unless is Sea island Cotton is just not worth it. cotton is not a good material anymore and I cannot think of any brand who does a good job at it. I prefer tech shirts that are way more breathable and will not wrinkle as much. These usually have some sort of cotton in it along with their own proprietary blend such as elastane, rayon, linen, polyester, etc. Suit supply and Spier and Mackay are good but not great in my opinion. I have a couple of their stuff but some shirts are already loosing their shape after 3 years (and I know how to take care of garments). Brooks brothers is mostly crap imo and their fit is a hit or miss. Molstly miss. Some stores that have been good: Bylt has some great shirts, Bonobos is tailored, Mizzen and Main, Sunspel, Buck Mason, Charles Thyrwitt, etc. You fint far better quality in these for your money. Cashmere is the way to go in the Fall and Winter.

  • @SimonTBam
    @SimonTBam4 ай бұрын

    Personally I have SOME clothing with logos, most of them however are fairly small or innocuous as with the dress shirts from Ralph Lauren... although I had to throw my favorite one away recently, and am looking for a replacement in the same cloth. The small logos are quite tasteful I think. I do have some polo shirts with larger logos on, however I would not wear them just on their own as a 'statement piece' as it were, how I tend to wear these is in combination with other items that either cover up completely any large branding or massively minimise the impact of it. Generally I have only bought pieces with larger logos having checked the quality of the materials and fit. Fit is king. A person can look a million times better in a hundred dollar suit that fits than a thousand dollar suit that does not fit, even if one is made of nylon and the other of cashmere.

  • @SimonChambers
    @SimonChambers4 ай бұрын

    I mostly avoid logos, buying MTM clothes from a local designer, Proper Cloth MTM shirts, Spier & MacKay, Land's End. I do have a couple of quarter zips from Rodd & Gunn that have a small logo on them, and bought some of their socks with the hunting dog logo. But the logo isn't well known, so the socks could just have dogs on them, and the logo on the sweaters is very small and subtle. My T-shirts are from ASKET and don't have a logo either.

  • @Heywood.Jablome
    @Heywood.Jablome2 ай бұрын

    Raymond Reddington 💯

  • @onceuponatimeinamovie3577
    @onceuponatimeinamovie35773 ай бұрын

    I went to a private elementary school where most of the children were from upper class families unlike me who came from a middle class household. I remember that every year there was a new trend regarding a brand. Since we were wearing a uniform there was not a lot of place left for personal expression besides shoes. I remember how Puma shoes were a big deal at some point and how many times I begged my parents to buy me some until they did. At some point Lacoste shoes were « the thing » . Today I realize how cheap and low quality these shoes were. Last summer, I went to a shoes store in Montreal. I was looking for something cheap that would last for one season, and that I wouldn’t mind scraping while doing longboard. I bought a pair of Lacoste... This is what it is, a cheap pair of shoes poorly made that will last one season. I just acknowledge it now. On the other hand, people trash Hugo Boss, but i still have my good old Chelsea boots that I bought 7 years ago.

  • @patrickpaganini
    @patrickpaganini2 ай бұрын

    I totally agree - no logos. I take the label off my Levis jeans. Except for Fred Perry coz I like their stuff.

  • @mopar1788
    @mopar17883 ай бұрын

    I must say that I am very impressed with your choices of celebrity men who should be used as role models. A few you could add, Jason Statham and Sylvester Stallone. Both action heroes but two very good men. Also Kirk Douglas and Jimmy Stuart. You did an excellent job.

  • @joselitomcTV
    @joselitomcTV4 ай бұрын

    Can you do a video for tropical weather style? I am from Puerto Rico so it’s very hard throughout the day and i would appreciate it you could give me style advice for this type of weather.

  • @chrisdahms9682
    @chrisdahms96824 ай бұрын

    I live in California and work in the tech field, you look like an alien to me 🤣

  • @martinesquivel5434
    @martinesquivel54343 ай бұрын

    I hope you have a big impact on Gen Z style.

  • @DONFUEGO8302
    @DONFUEGO83024 ай бұрын

    A Video about Alain Delon or about Italian/Neapolitan Style would be great! Keep on going! Already oke of my fav Channels

  • @seabreeze4559

    @seabreeze4559

    4 ай бұрын

    He brought WASP fashion from England to France so.... nah?

  • @strictlyaesthetic9202
    @strictlyaesthetic92024 ай бұрын

    Thank you....

  • @ma.ku.520
    @ma.ku.5204 ай бұрын

    Polo is the only brand I wear with the small logo on the breast. But I would agree with your opinions!!

  • @robinsongw
    @robinsongwАй бұрын

    Agree with no-logo clothes. Then, curiously, some of the very wealthy will opt for a >$25,000 watch (Vacheron Constantin, Audemars Piguet, Patek Phillipe, etc.). So much for subtilty.

  • @erisium6988
    @erisium69884 ай бұрын

    The only logo i wear are lauren items (mainly polo, jackets and sweaters) pretty much all of them have them and its best quality + style i can get in my country without ordering international in my opinion. I feel like this little polo emblem is a little bit like a pocket square in suit, it make item look less boring. I feel like i prefer to have that logo in those items it helps a lot if u wear for example only an shirt or something without many layers, it makes outfit less empty there is something "going on" in that mid section where in suit we would have a pocket square or at least just a pocket. But i stoped few years ago wearing all those big branded tshirts and hoodies i think they just look tacky and i think people should just avoid looking tacky and if there is small emblem or even ck from calvin klein if its small and clean and doesnt "scream" i think it can even make item slightly better or maintain the look no problem and saying anything about them is simply over reaction we should focus on not having things like all those Supreme hoodies that are just big logo.

  • @jeremiahcastro9700
    @jeremiahcastro97004 ай бұрын

    I've recently been learning and meditating on the concept of fashion and this helped me to understand the etymology of the word: _fashion_ from Latin _factionem_ "a making or doing, a preparing from root word dhe- "to set, put" In short fashion is a way in which you do something. Therefore the way one dresses does communicate what they do and they way they carry themselves: this video really helped engrain this concept.

  • @btudor_06
    @btudor_064 ай бұрын

    I really like the clothing from Mango. Mediteraneean old money like, better quality than H&M and Zara, and friendly to my teen wallet. And they also have no logos !

  • @dcjimr1
    @dcjimr14 ай бұрын

    I love natural fabrics but almost everything I buy has a bit of spandex in it for comfort. It's astounding how much more comfortable a piece of clothing is with 2% spandex. I don't have any clothing with logos (athletic gear excepted) and I think I have the same BB blazer! 😁

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    Oh yes, I agree! A little stretch with a 98% cotton shirt is a great idea! And nice choice on the blazer! Good for keeping warm this winter

  • @adams1253
    @adams12534 ай бұрын

    I normally shop at COS, not too cheap but also not too expensive, step up from Primark/HM/next. Massimodutti is good too but the sizes come quite large.

  • @SundayHarbor
    @SundayHarbor4 ай бұрын

    The only logos I like are the Polo Ralph Lauren dress shirts IF its a multi colored embroidered pony. I like the little details of it not that it shows anything off.

  • @keltecdan
    @keltecdan4 ай бұрын

    Old money, new money well how about no money.

  • @johnroberts1141
    @johnroberts11412 ай бұрын

    A small polo logo or small lacoste logo is fine.

  • @ronwren1
    @ronwren13 ай бұрын

    If it's from Ralph Lauren,I love it with or without a logo.The quality is there.His home goods are also perfection.Anyone should be proud to wear a polo with the polo player logo.So,I disagree with this video.

  • @keith536
    @keith5364 ай бұрын

    Agree. Logos screams I'm newly rich or I'm trying to be.

  • @Alithia451
    @Alithia4514 ай бұрын

    One RL polo with a big blue stripe diagonally over the chest, really looks like a shirt worn by polo players.

  • @johnfrei9057
    @johnfrei90574 ай бұрын

    Yeah if Ralph Lauren wants me to advertise for him he can pay me.

  • @ivancho5854
    @ivancho58543 ай бұрын

    The avoidance of logos is partly about not making yourself a target.

  • @richpollock383
    @richpollock3833 ай бұрын

    If you can avoid Polo Ralph Lauren, do. They tried to hijack the term"Polo" from Polo players. Suing the players association (founded in 1890) for using the term regarding clothing advertised in their player magazine. After years of back and forth it has sort of settled into draw. With the real Polo players (USPA United States Polo Association) selling their clothes through an online store and the faux POLO guy from the Bronx selling his version everywhere else. If you must wear a logo proudly wear the one of actual Polo players. USPA stuff is just as good (or better) at less than half the cost. PS if your "Polo" shirt has a pocket .. it is a golf shirt. Polo players don't carry a score card.

  • @jeremiahbok9028
    @jeremiahbok90284 ай бұрын

    Good advice as ever! I have an Original Penguin with a penguin sewn on the pocket. I have similar feelings to you. I wish it wasn't there, but it's small, it's not a famously recognizable logo, and nobody is going to think I'm trying to show off. I would never have heard of Original Penguin if it wasn't for the Gent's Lounge channel. The shirt is an unusual shade of blue with small grey flowers, blue flowers, and red flowers, not exactly something I'm likely to find somewhere else. So I put up with the little penguin. 😉I also have a cozy Calvin Klein, 100% wool sweater I like, and the logo is small and the same color as the sweater. As for shoes, logos are a plague in the shoe aisle, so I put up with a few quality shoes that have subtle logos. Logos are hard to avoid entirely. Such is life. They definitely tend to take away rather than add to an outfit but as you say under certain circumstances they're, while arguably still not quite classy, acceptable.

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    For sure, Penguin is definitely not one of those 'flashy' brands, and it sounds like a unique piece! Sometimes logos can be a little tricky to avoid, but the more subtle they are, the less of an issue it is, in my opinion

  • @TheCameltotem
    @TheCameltotem4 ай бұрын

    So the thing is you shouldn't be out looking for logos because when you have wealth you don't need to show to anyone you have money. However it doesn't mean that having a smaller logo is forbidden, it's just not common.

  • @-HRH
    @-HRH4 ай бұрын

    I'm actual "old money", as people are fond of calling generational wealth. I'd say it depends on the age and the occasion. At leisure with friends and contemporary family members, we're keen on labels and logos as they're fun. In more formal settings, however, outfits are much more sedate and smart.

  • @herbtube7824
    @herbtube7824Ай бұрын

    Logos are perfectly ok with sports or marine affiliated clothing. "Big logo brands" generally don't produce clothing that has appeal to me.

  • @peterefc277
    @peterefc2774 ай бұрын

    I think logos are more acceptable with proper functional outerwear. North Face, Patagonia etc.

  • @alexmarques2398
    @alexmarques23984 ай бұрын

    No logos, no polyester. But why insisting in copying 'old money' style? (It seems a youtube trend.) It's just fake, otherwise we wouldn't need to learn from youtube. Inspiration from classy people, yes. Otherwise, what do we have? Teenagers' style?

  • @TCshore1
    @TCshore14 ай бұрын

    Many years go in Newport R.I the Americans Cup Challenger Series was sponsored by Louis Vuitton. The American Cup the most prestigious yacht regattas in the world with Louis Vuitton an ultra luxurious brand of luggage and bags the average person never heard of. Now you see cheap LV knockoff junk all about you see

  • @robo2606
    @robo26064 ай бұрын

    The only item with a logo is my navy 'Harrington' jacket from Lacoste 😎

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    Sounds stylish to me!

  • @ezra420420
    @ezra4204204 ай бұрын

    never say never

  • @bboggs1277
    @bboggs12774 ай бұрын

    A lot of people I have known with money look poor. They keep their money in investments, don't care what others think and don't like to stand out.

  • @georgetown8986
    @georgetown89863 ай бұрын

    A Ralph Lauren Polo shirt with a polo player is the quintessential old school shirt. It has such a history and the logo is small. I believe it is an old money look and widely accepted as such. Polo is not showy at all; sans the "big pony" and other woke lines that are ridiculous and marketed to another socioeconomic class of people.

  • @Aliceteacup
    @Aliceteacup3 ай бұрын

    This “old money esthetic” is literally a cliche. Princess Diana wore Dior, Louis Vuitton, and Gucci, so did Audrey Hepburn and Jackie Kennedy. All style icons, just to mention three obvious examples. There are people who dress with no logos at all and look perfectly hideous. Style is an individual preference that usually has more to do with balance and careful selection, not logos or lack of them.

  • @kirkdarling4120

    @kirkdarling4120

    2 ай бұрын

    The concept is entirely different because those women wore dresses that were specially designed for them by the top designers of those houses.

  • @Aliceteacup

    @Aliceteacup

    2 ай бұрын

    @@kirkdarling4120 I was not referring to their dresses. They carried handbags and pouches with visible logos all over that were not designed for them.

  • @kirkdarling4120

    @kirkdarling4120

    2 ай бұрын

    @@Aliceteacup Yes, those were specially designed as well. Those women were the trend setters. They displayed new designs _first_ which guaranteed media coverage.

  • @Aliceteacup

    @Aliceteacup

    2 ай бұрын

    @@kirkdarling4120 In fact the Gucci Constance bag that Jackie wore was not designed for her, nor was the Louis Vuitton toilette pouch Diana was often photographed carrying for convenience while out shopping. It is no less disturbing to wear florals from head to toe as logos. The key is always discernment.

  • @RobertJones-et7gh
    @RobertJones-et7gh4 ай бұрын

    Logos might not be found on the clothing items of the rich. But they are certainly plentiful on their wrist watches and automobiles, along with the social class judging that is associated with them.

  • @rovercoupe7104
    @rovercoupe71044 ай бұрын

    Jaguar, not Mercedes. A black Merk is flash. M.

  • @Soulheads-yy3zq
    @Soulheads-yy3zq4 ай бұрын

    Alternatively, wear the logos… until you reach a level where you no longer need to wear the logos. In the meantime, try to keep the logos on the smaller side.

  • @sp-bl1sl
    @sp-bl1sl4 ай бұрын

    Barbour has DESTROYED their product with logos.

  • @freddobbs2011
    @freddobbs20114 ай бұрын

    oops. The James Bond sweater shows a logo.

  • @KadeBronson
    @KadeBronson4 ай бұрын

    Your hair looks amazing in this video.

  • @Gent.Z

    @Gent.Z

    4 ай бұрын

    Thank you!

  • @filippomonaco2303
    @filippomonaco2303Ай бұрын

    I don't agree. Small logos are fine on more casual garments (such as polo shirts), the big ones better not.

  • @supersonique001
    @supersonique0014 ай бұрын

    I have a feeling Justine Bieber missed this video! Better give him a call right away before he embarrasses himself even more! LOL.

  • @darkphotographer
    @darkphotographer2 ай бұрын

    got a napapiri jacket , tha has big logo and the norvigian flag , well rip off the logo and flag , is not old money style but is actually a good winter jacket but logo is to big and in your face ,

  • @pavXX
    @pavXX4 ай бұрын

    Yep never been a fan of logos.

  • @albertsmyth9616
    @albertsmyth96164 ай бұрын

    People always get this wrong (generally speaking). They wear badly made, terrible clothes plastered all over with huge logos and think that makes them look cool. Well constructed clothes made with good fabrics have absolutely no need of a logo anywhere on them. Good taste has nothing to do with logos….ever.

  • @condocord7544
    @condocord75442 ай бұрын

    Always wear your snook! Be loyal.

  • @WFORacer
    @WFORacer4 ай бұрын

    My t-shirts have AR 15’s logos on them, pairs nicely with my Centurion Card as I chow down in fancy places. As I have gotten older my level of IDGAF has exponentially risen. 😂

  • @onetrickpony4179
    @onetrickpony41792 ай бұрын

    Old money. 😂 "My grandaddy was rich and left me a bunch of money or that's what I want you to think."

  • @RichardBarnett-hs1qy
    @RichardBarnett-hs1qy4 ай бұрын

    A bit ironic that Ralph Lauren emulates 'Old Money' style,.... but slaps his ghastly logo on everything? Working class aspirational.

  • @Heywood.Jablome
    @Heywood.Jablome2 ай бұрын

    I prefer shirts without breast pockets. They look dumb and God help ya if you ever actually use it as a pocket!

  • @lordrobert12
    @lordrobert123 ай бұрын

    Ralph Lauren may corrupt and cheapen the image someday by peddling their giant polo pony logo with its brazen appeal to blacks. That said, there really nothing is wrong with his small classic polo pony because it has endured the test of time, and it IS classic “ old money.” The same holds true for brands like Lacoste, and Brooks Brothers and their logos!!

  • @craigmignone2863
    @craigmignone28633 ай бұрын

    Why are you such a fanboy for Ralph Lauren if fashion was an art he'd be considered a faker?

  • @ABC-rh7zc
    @ABC-rh7zc4 ай бұрын

    You should never wear logos with ANY aesthetic

  • @darya.winterhalter
    @darya.winterhalter3 ай бұрын

    А можно не сепарировать людей по признаку одежды? Это ведь невероятно глупо. Да и зачем подстраиваться под дряхлых стариков, сделавших состояние на сером криминале, если ты не такой? Если ты молодой человек, который честно заработал на свои Гуччи и Луи Виттоны? Носи с удовольствием и не оглядывайся на тех, чья жизнь настолько неинтересна, что они тратят её на обсуждение твоего аутфита или дрочат на престарелых мафиози! 💪

  • @wranglercycling6420
    @wranglercycling64204 ай бұрын

    I love polyester or lycra...! Everything else is no good for hot climates

  • @SuperRamenman
    @SuperRamenman3 ай бұрын

    Why even call it old money style or aesthetic? Who coined this silly idea? Why not just call it No frills fashion? It's because it's just another trend with a fancy name for conspicuous consumption without showing how much you spent. It's like covering your expensive porn magazines with brown paper wrapping paper so your mum thinks it's your school notebook. Screw this! I'm an adult and I'm going to spend it on whatever I want and flaunt it! I'm sick of this woke attitude where political correctness has gone too far. Just because you're repressed what you can say nowadays, does that mean you should also mute your clothing? This thing about wearing discrete branded but expensive clothing is in some ways even more pretentious. It's essentially a wolf in sheeps clothing. Unfortunately it only works for a small minority of people who don't have the insecurities of money. For every other ordinary middle class Citizen it's always going to be a struggle to the top and if you don't back yourself you're never going to stand out amongst the other sheep. From the school you and your kids attended, to the suburb and the job you do you will be judged. Your choice of discrete clothing isn't going to improve keeping up with the Jones's. Rich people have more things to worry about than frivolous things like clothing. This is just another dilemma created by the middle class

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