Why White Truffles Cost Up To $75K Per Pound

There is something undeniably intoxicating about the smell of truffles. In fact, that potent smell is a major part of why truffles are so expensive. In 2019, someone paid over $130,000 for just over two pounds of white truffles. Interestingly enough, there's a scientific explanation behind the intense reactions to the scent.
“One of the important things to remember with truffles, actually, is because they grow below ground and because of their life-cycle, they need to be eaten so they say they want to entice us,” says truffle scientist Dr. Paul Thomas.
Thomas says that consuming truffles, especially white truffles, gives the same physically intoxicating effects as cannabis, though to a lesser degree.
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Why White Truffles Cost Up To $75K Per Pound

Пікірлер: 66

  • @louismartignoli6603
    @louismartignoli66034 жыл бұрын

    Graham, where you at?

  • @AK-tb1yp
    @AK-tb1yp4 жыл бұрын

    This guy has the best job.

  • @ApplicoInc
    @ApplicoInc4 жыл бұрын

    Interesting look at 1:28 on the logistics involved in getting high end truffles around the world. 🚚 To think, a fancy truffle you're eating in NYC was in the maw of a truffle huffing doge just 36 hours prior! 🐶 🐕🐩

  • @therunningsloth6915

    @therunningsloth6915

    4 жыл бұрын

    you'll be in my maw soon MUHAHAHAHA

  • @leaning491

    @leaning491

    3 жыл бұрын

    @@therunningsloth6915 ?

  • @maagic2031

    @maagic2031

    3 жыл бұрын

    vore

  • @Mundus-vult-decipi
    @Mundus-vult-decipi4 жыл бұрын

    Graham’s face at the idea of spending 130k on truffles

  • @nczioox1116

    @nczioox1116

    4 жыл бұрын

    Dave Ramsay would blow a gasket

  • @adanmessiah5206

    @adanmessiah5206

    3 жыл бұрын

    You probably dont care but if you are bored like me during the covid times then you can stream all the new movies on InstaFlixxer. I've been watching with my gf during the lockdown xD

  • @romanmajor5850

    @romanmajor5850

    3 жыл бұрын

    @Adan Messiah Yup, I have been watching on instaflixxer for since november myself :D

  • @mikehancho2082
    @mikehancho20822 жыл бұрын

    I get why truffles are so wanted. It’s not like caviar (which is an acquired taste). You won’t find caviar flavored fries, oils, and popcorn. Almost everybody will enjoy the smell and taste of truffles. And they are addicting. Real fresh truffles on a pasta dish is just down right incredible. However, the price is a little out there. But to be fair, they are rare and hard to harvest. And they are enjoyable.

  • @lukaslykus9599

    @lukaslykus9599

    2 жыл бұрын

    I just discovered the taste of white truffles with Trader Joe’s chips. I’m so excited to try truffle/truffle flavored dishes.

  • @roastedpotato5514
    @roastedpotato55144 жыл бұрын

    It's 100% not nearly worth it!

  • @IReapZz95
    @IReapZz954 жыл бұрын

    they are good but i still don't see why people are so crazy about them increasing their price so much

  • @bouyahiamohamed816

    @bouyahiamohamed816

    2 жыл бұрын

    they are so hard to find espcially when thers lack of thurders rains

  • @CarsSupercars
    @CarsSupercars4 жыл бұрын

    Never knew about it

  • @JeffBauReal
    @JeffBauReal4 жыл бұрын

    So basically truffles are not worth it he’s saying

  • @imnotsofunny824
    @imnotsofunny8244 жыл бұрын

    Short answer YES

  • @Joe.Rogan.
    @Joe.Rogan.7 ай бұрын

    That look the Chef gave the guy after he said "I don't even need the truffle on this dish.. it's good." The Chefs probably confused and never heard a food reviewer say that.

  • @bitcoinguruji1741
    @bitcoinguruji17414 жыл бұрын

    Cnbc can i get an internship? Im 23 yr old guy from gwalior,m.p, india.i can be a coffee boy or even a janitor ,i just want to be around you and see how you all work and learn,all im asking is an opportunity of a lifetime.

  • @ck7603

    @ck7603

    4 жыл бұрын

    Sure

  • @shmoit.v6853

    @shmoit.v6853

    2 жыл бұрын

    Lmao

  • @dusf3915
    @dusf39153 жыл бұрын

    Middle East desert full truffles in February not that much expensive

  • @ZahraAljaberi
    @ZahraAljaberi3 жыл бұрын

    Fun fact ... in iraq at this time of the year we buy one killo of white truffle for 15 $ or less

  • @martinyalden6399
    @martinyalden6399 Жыл бұрын

    Do they grow in Scotland

  • @OpEditorial
    @OpEditorial4 жыл бұрын

    Kind of makes you wonder how many potatoes get mistaken for white truffles

  • @bouyahiamohamed816

    @bouyahiamohamed816

    2 жыл бұрын

    tastes way far from potatoes or anything

  • @Jor0716
    @Jor07162 жыл бұрын

    Marco in the photo looked like pewdiepie with long hair

  • @6arbah
    @6arbah4 жыл бұрын

    white truffle here in middle east 1k usd per kg

  • @wisdomsity

    @wisdomsity

    3 жыл бұрын

    Are u interested in buying white truffle, I export and on a cheaper rate

  • @Theservant.1
    @Theservant.13 жыл бұрын

    Its 15$ per two pound in my country

  • @Shibis
    @Shibis4 жыл бұрын

    ما سمعو عن الفقع 😂

  • @JS-gw4eo
    @JS-gw4eo2 жыл бұрын

    We had a freezer full to the brim of white truffles.

  • @MrManfly

    @MrManfly

    2 жыл бұрын

    Then the freezer burned to the ground? 😮🤣

  • @catadvocateNy
    @catadvocateNy4 жыл бұрын

    I’d rather buy marijuana with that amount. It would last a lot longer than few mins of aroma satisfaction 🙄

  • @wisdomsity
    @wisdomsity3 жыл бұрын

    In case anyone is interested in buying white truffle, am exporter of export white truffle

  • @googleisacruelmistress1910
    @googleisacruelmistress19104 жыл бұрын

    They aren't

  • @videostop7564
    @videostop75644 жыл бұрын

    If you wanna know what truffles taste like... sprinkle some potting soil on your pasta and you’ll know 😂

  • @bouyahiamohamed816

    @bouyahiamohamed816

    2 жыл бұрын

    you probably dint tastethe right one lol

  • @tammiwallace4996
    @tammiwallace49964 жыл бұрын

    and I tried both black and white. I would take a good old meal of charro beans and cornbread any day. Just being simple and thanking the Lord what is on my table

  • @harshitbadam3724

    @harshitbadam3724

    3 жыл бұрын

    Yes I’m sure you haven’t tried them

  • @reidfeldmonkey5078

    @reidfeldmonkey5078

    Жыл бұрын

    I like your style brother

  • @nickm4974
    @nickm49744 жыл бұрын

    Truffle butter lol

  • @FinancialShinanigan
    @FinancialShinanigan4 жыл бұрын

    I blame the Worth It boys.

  • @prakashgunjiyal3792
    @prakashgunjiyal37923 жыл бұрын

    Nice

  • @syahriliman.12
    @syahriliman.123 жыл бұрын

    👍👍

  • @jasonsuriadi2246
    @jasonsuriadi22464 жыл бұрын

    White truffle is the new drugs

  • @JewelsView
    @JewelsView4 жыл бұрын

    Ion know, looks like a strange potato to me

  • @JewelsView

    @JewelsView

    4 жыл бұрын

    That dude would be me

  • @alirichards4998
    @alirichards49983 жыл бұрын

    Waste of money

  • @MrNweth
    @MrNweth4 жыл бұрын

    Nope

  • @desultorilypanacea
    @desultorilypanacea4 жыл бұрын

    This just in beyond meat is going into the white truffle business.

  • @AmCanTech

    @AmCanTech

    4 жыл бұрын

    Almost believable

  • @Bullminator
    @Bullminator4 жыл бұрын

    Its just a food for rich people so they fell better to the inferior peasants. And people use this against them that fools.

  • @juniorflesher6566
    @juniorflesher65663 жыл бұрын

    The smoggy toothbrush transmurally disappear because hemp wailly scorch like a empty bulb. useful, grouchy boundary

  • @djrednitro4116
    @djrednitro41164 жыл бұрын

    They smell nasty

  • @tammiwallace4996
    @tammiwallace49964 жыл бұрын

    It is beyond me! Yes they are good but most hype is just bragging right that you spent that much on something your mouth that is going out your other end.. So many other foods are better. i enjoy setting down with famiy and good friends sharing homemade food than eating something something so costly . sharing a high all by its self. Go out and buy your self a qood bag smoke then go feed a whole bunch of hungry kids who have nothing now thats high you never forget!!!!!