"Good writing is original.... It's something that's never been done before." That stuck with me. Originality and creativity will become even more valuable as AI expands. I think this is overall an incredible opportunity for us copywriters. As long as we continue working on our craft and thinking, there will be countless new possibilities for us. You still need that human element for authority building, reader anticipation, etc.

@CalebHinton997

2 ай бұрын

Couldn't agree more. It's all how we position it in our own heads.

@True_Christian

11 күн бұрын

Ogilvy, one of the most successful advertisers of all-time, says the exact opposite of what the OP does. Ogilvy says that creativity and selling products are two very different things, and those who try to be "creative" more often create way *less* effective advertising than the non-creative people who focus instead on trying to sell.

AI will replace AI users in copywriting.