What Brands Should Do in 2018

Scott Galloway and Maureen Mullen look back at the top trends of 2017 and predict what lies ahead for retail, CPG, and other sectors.
(1:29) L2 Analysis of Yahoo Finance Data.
(2:41) Walmart Stores Inc. Filings.
(3:20) Yahoo Finance.
(3:27) Jumpshot, As Published by ReCode.
(4:41) Yahoo Finance.
(5:16) 1010 Data.
(8:31) Stitch Fix Prospectus.
(9:02) Stitch Fix Prospectus.
(12:24) L2 Analysis of Survey Data from Experian, Creative Strategies, Field Agent, Huge Inc.
Episode 156
Song: andhim - Hausch • andhim - Hausch

Пікірлер: 134

  • @Armadillopepper
    @Armadillopepper6 жыл бұрын

    Certainly enjoy the weekly insight "short" videos, but really appreciated this in-depth look. Watched every minute. Thanks.

  • @BigHappySmileyFace
    @BigHappySmileyFace6 жыл бұрын

    Smart conversation. It felt like two non-emotional computers talking together.

  • @youngmisfit1059
    @youngmisfit10596 жыл бұрын

    I understood about 22% of what was said but I watched 100% of the video and gave it a thumbs up. Thanks for the knowledge

  • @NathanYoungLibrary
    @NathanYoungLibrary6 жыл бұрын

    I help lead a small-ish (~20 people) Marketing firm in Chicago and we've been following these videos as significantly as we follow Google search algorithm changes. Something that we really championed in 2016 and early 2017 was your "Amazon Strategy" - how to get your stuff on Amazon, basically. As we head into 2018, we're trying to split that focus into "How do you DEAL with Amazon." and basically letting our clients know that a full Amazon market strategy is a little bit like selling themselves into oblivion. Trying to look at the long game is hard - very strong focus (as always) on the short game profits available. This video does not sway those shifts by our team at all.

  • @aarontkachuk
    @aarontkachuk6 жыл бұрын

    2018 Prediction: Amazon buys the United States

  • @FitzMaro
    @FitzMaro6 жыл бұрын

    Really great parallel @

  • @josegomez6549
    @josegomez65496 жыл бұрын

    You should do a series on smaller businesses. Just a suggestion

  • @LesterSuggs
    @LesterSuggs6 жыл бұрын

    Highly informative. Adding Maureen's insight was refreshing and the longer format captivated me. Bravo.

  • @Miata822
    @Miata8226 жыл бұрын

    Scott, you sure are reserved on camera when the boss is sitting across from you!

  • @wherethewildthingsarenot
    @wherethewildthingsarenot6 жыл бұрын

    Just found this channel. Amazing. Thank you, just what I've been looking for.

  • @timstodz
    @timstodz6 жыл бұрын

    Thx for the video. She speaks so clearly and economically. No fat in Maureen's words. Love the quick videos but love these as well. Idk why you don't also upload them as podcasts it would be so easy to do.

  • @smalltalk.productions9977
    @smalltalk.productions99776 жыл бұрын

    thank you for the effort and the sharing. a really thoughtful conversation. this content is why i subscribe. thumbs up.

  • @robscallon
    @robscallon6 жыл бұрын

    Love this channel

  • @sosguy1893
    @sosguy18936 жыл бұрын

    Great insights and really enjoyed her depth of knowledge and delivery of content.

  • @commonsense99
    @commonsense996 жыл бұрын

    @L2inc and @Scott Galloway are the ones to follow when it comes to brands.

  • @alucard1116
    @alucard11166 жыл бұрын

    Great recap and predictions. Thank you.

  • @irie2290
    @irie22906 жыл бұрын

    GOOD MORNING PROFESSOR GALLOWAY! I FOUND YOU IN 4TH QUARTER 17 AND AM FOREVER YOUR STUDENT! CHEERS!

  • @friendlyfireonkgrg5374
    @friendlyfireonkgrg53746 жыл бұрын

    "We haven't seen the end of store closures." - Macy's announced the closure of 7 outlets when this video was posted.

  • @reyrayo2502
    @reyrayo25026 жыл бұрын

    I love this segment

  • @TildeathMusic
    @TildeathMusic6 жыл бұрын

    Love it, thanks for sharing, Maureen!