THE STUDEBAKER STORY SOUTH BEND INDIANA AUTOMOBILE MANUFACTURER 1953 STARLIGHT COUPE MD61364

Presented by the Studebaker Corporation and directed by Seymour Friedman, The Studebaker Story, Vol. 1 The First Hundred Years is a short 1953 film that gives viewers a quick look at the history of the Studebaker family and their rise from making wagons to producing quality automobiles. The film opens with illustrations of the development of the wheel, before cutting to a reenactment of the Studebaker brothers in 1852 South Bend, Indiana (01:34). Henry and Clement Studebaker work in their blacksmith shop as they talk to their first customer. The brothers secure a wheel on a wagon for another customer; later, they sketch out a new wagon design for the customer. The film shows the finished wagon with the Studebaker name painted on it. The film then shows a California gold rush town with a painted mountain backdrop (06:27). John Mohler Studebaker prepares to head back to South Bend. John tours Henry and Clement’s new wagon shop. Peter Studebaker and Clement present a contract they secured to make 100 wagons for the military. Illustrations show wagon trains heading west, and scenes from the Civil War, including the family’s wagon depot in St. Joseph, MO. The family sits around a formal dinner table (13:49), but they are interrupted as they realize their wagon factory is on fire. The brothers stand and talk about the future of the company with the smoldering ruins of the wagon factory behind them (14:47). The film shows an illustration of their new plant (17:40), which is apparently the largest transportation plant in the country. John Studebaker takes a ride in the first Studebaker automobile prototype with one of his employees (19:04). The two men then test-drive another prototype of the car. Illustrations are used to show viewers the new Studebaker gasoline automobiles (23:02). The film then cuts to post-World War II, where the company’s board meets to discuss the future of the company and the naming of a low-priced Studebaker model (the “Champion”). The film ends with a shot of the newest Studebaker model, the 1953 Starlight coupe. Studebaker was an American automobile manufacturer based in South Bend, Indiana. Founded in 1852 and incorporated in 1868 as the Studebaker Brothers Manufacturing Company, the firm was originally a producer of wagons for farmers, miners, and the military. Studebaker entered the automotive business in 1902 with electric vehicles and in 1904 with gasoline vehicles, all sold under the name "Studebaker Automobile Company.” Until 1911, its automotive division operated in partnership with the Garford Company of Elyria, Ohio, and after 1909 with the E-M-F Company. The first gasoline automobiles to be fully manufactured by Studebaker were marketed in August 1912. Over the next 50 years, the company established a reputation for good quality and reliability. After years of financial problems, the company merged in 1954 with luxury carmaker Packard to form the Studebaker-Packard Corporation. However, Studebaker's financial problems were worse than the Packard executives had thought. The Packard marque was phased out, and the company returned to the Studebaker Corporation name in 1962. The South Bend plant ceased production on December 20, 1963, and the last Studebaker automobile rolled off the Hamilton, Ontario, Canada, assembly line on March 17, 1966.
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Пікірлер: 347

  • @120acrewood7
    @120acrewood72 жыл бұрын

    I never get tired of hearing the story of Studebaker. Being a descendant of Peter Studebaker, it makes me proud.

  • @jackandblaze5956

    @jackandblaze5956

    2 жыл бұрын

    You should join the people in Colorado who are trying to revive the brand.

  • @tlcmc6451

    @tlcmc6451

    Жыл бұрын

    He's my ancestor too. Amazing story.

  • @susanbutler2498
    @susanbutler24982 жыл бұрын

    Dad was a Studebaker nut! Our beloved 1933 President 8 faithfully sped us all around New Zealand for almost 50 years. Now another Family cherish it just as much! Avanti & Hawk V8's were great too, All our Stude's were a great pleasure to drive.

  • @user-lq6si2ny1e
    @user-lq6si2ny1e2 жыл бұрын

    Thank you from Russia, my grandfather drove a Studebaker during the war, a very nice car!

  • @kiwiguy4764
    @kiwiguy47642 жыл бұрын

    I live in south bend if you ever are close the Studebaker museum is great place to visit not only for Studebakers but alot of other automotive history

  • @marksmith4235

    @marksmith4235

    2 жыл бұрын

    As a descendant. I can proudly state that. Deliver. More. Than. You. Promise. Is a good motto to live by.

  • @billolsen4360

    @billolsen4360

    2 жыл бұрын

    I was driving from Richmond VA back home to Denver years back, was on I-64 and thought, "since I'm in southern Indiana, South Bend should be near & I can see the Studebaker museum." Then I looked on the map, lol. Will be back some day!

  • @mafcawebmaster4237

    @mafcawebmaster4237

    2 жыл бұрын

    In 1976, My girlfriend and I drove her 1930 Model A Ford from San Francisco to Williamsburg Virginia and back. At home, I had a 1938 Studebaker State Commander. So on the way back west, we stopped in South Bend to visit the Avanti plant, where they were making the cars one at a time. Newman and Altman were the largest Studebaker dealers in the US and they bought the rights to the Avanti. They also continued to supply parts for Studebakers in their old showroom. For me, it was like going to a department store exclusively for Studebaker parts - what a mecca. Sadly, my 1938 Studebaker went to a new home years later, but I still have many fond memories of those cars and trucks.

  • @kevinbodman1011

    @kevinbodman1011

    2 жыл бұрын

    @@marksmith4235 Wow!!!

  • @kevinbodman1011

    @kevinbodman1011

    2 жыл бұрын

    @@mafcawebmaster4237 I have been fortunate to beable to restore a 57 GoldenHawk a 48 M-5 half ton pick up a Gold Avanti and a 50 Bullet nose.I used to tell people I have Studebakeritas.Haha

  • @h.p.oliver8666
    @h.p.oliver86662 жыл бұрын

    People like the Studebakers made America great. The problem is we ran out of Studebakers and their brand of integrity. Sad.

  • @jimwebb9328
    @jimwebb93282 жыл бұрын

    "There is a future more challenging than the past" Prophetic. RIP Studebaker.

  • @efs83dws
    @efs83dws2 жыл бұрын

    My mother had a Studebaker. She loved it. She is now 92 and still speaks fondly of the Studebaker.

  • @joetraxel7822
    @joetraxel78222 жыл бұрын

    My brother had a '53 Commander Starliner (I think) and to me it is one of the most compelling designs I've ever seen. I liked the early Corvettes and T-birds but to my eye this reigns supreme. Just love the shape and proportions.

  • @MajTom-wd2yt
    @MajTom-wd2yt2 жыл бұрын

    Dad loved Studebakers'. We had four during my teenage years. I learned to drive on a 53 Commander V8 stick shift. Never forgot that car. He even let me cool it up. 3" lowering blocks, spun aluminum Bonneville moon hubcaps, glasspac duel exhaust. I only had my learners permit at the time, but boy that was fun. Last one I remember was a 57 Golden Hawk with the Packard V/8 that he bought for 'Mom'. Just in time for me to be the head of the "crew." I still consider to be it the first muscle car. Aluminum engine turned dash with Stewart Warner gauges, Golden cream two-tone paint, it was one cool ride.👍

  • @RonGreeneComedian

    @RonGreeneComedian

    2 жыл бұрын

    At 72, I’m A little younger than you. However, I remember those old Studebaker’s.

  • @kevinbodman1011

    @kevinbodman1011

    2 жыл бұрын

    I restored a 57 GoldenHawk Supercharged Mcolly 289 Tripple black white fins white interior and wire wheels.

  • @raysmith1630
    @raysmith16302 жыл бұрын

    A very nice bit of history. These days I don't think that there are many youngsters who would even know what a Studebaker is.

  • @CharlesCoderre-yv1cu

    @CharlesCoderre-yv1cu

    2 жыл бұрын

    why frighten the kids?

  • @ronaldlatour924

    @ronaldlatour924

    Жыл бұрын

    Born and raised 1 mile away from the Studebaker factory.. watched it transitioned into Avanti’s automotive.. I don’t live there anymore.. but I have some great memories..☘️

  • @bokarlsson1027
    @bokarlsson10272 жыл бұрын

    I found å familymember working at studebaker about 1917...later he started his own garage in Town. Ernest Melander garage....He was born herr in Sweden...Have a Photo of that garage sent to me...The garage is still exist..So interesting car. Studebaker.. digferent than oter american cars...You have so interesting motor and racing history in the USA....thank You.. Bo Karlsson. Sweden...

  • @lloydholland9522
    @lloydholland952229 күн бұрын

    After world war II my father worked for the Studebaker plant in South bend Indiana I sure do miss him

  • @tomherring9104
    @tomherring91042 жыл бұрын

    My Dad drove a 1950 Studebaker when I was only 8 years old. He said that that car was way ahead of its time. It had more power than his old Chevy, and the wheels leaned into the corners when it turned a corner like no other car he ever owned. It looked like it was coming and going at the same time with its bullet nose and tail. He really loved that car.

  • @sodality3970
    @sodality39702 жыл бұрын

    I learned to drive on my brothers' 1957 Studebaker pickup . We both wish his still had that truck .

  • @davidschilling4861
    @davidschilling48612 жыл бұрын

    Growing up in South Bend I remember the day they shut down. It was horrible. My parents had friends that had worked there many years and they and many families were very scared. I don’t think South Bend ever totally recovered. If it wasn’t for Notre Dame it would be a forgotten city.

  • @davidlockley2635

    @davidlockley2635

    2 жыл бұрын

    I know how you feel. I’m from Hamilton Ontario .I remember when they closed there doors. It was sad to see.

  • @TalkingGIJoe
    @TalkingGIJoe2 жыл бұрын

    Took my '61 Lark 8 convertible out for a cruise in last weekend!

  • @billolsen4360

    @billolsen4360

    2 жыл бұрын

    The world sure looks better from the inside of a convertible, better yet if you're behind the wheel of a classic.

  • @kevinbodman1011

    @kevinbodman1011

    2 жыл бұрын

    I love it..

  • @kylemccourt663

    @kylemccourt663

    2 жыл бұрын

    I have grown up always hearing stories about my Dad's first car, the Lark. I wish I could afford to buy him one and put a bow on and leave it in my parents driveway. They would cry I'm sure as it is the car they went on their first date in and they are now married 54 years. It is awesome how our first cool cars hold such fond memories. Enjoy that 61!

  • @lanemcreynolds9894
    @lanemcreynolds98942 жыл бұрын

    Wonderful film about great ingenuity and craftsmanship learned and implemented working together in the family sense toward the American dream and entrepreneurial spirit

  • @martentrudeau6948

    @martentrudeau6948

    2 жыл бұрын

    Agreed, it's about a family of decent hardworking people. It's sad Studebaker car company is no more.

  • @donalddoty5768
    @donalddoty57682 жыл бұрын

    10 years ahead of its time. That is one beautiful car.

  • @kennethjohnson6319
    @kennethjohnson63192 жыл бұрын

    Great actual footage of the history of the Studebaker the Studebakeris one of the classic cars of the past i liked the way they looked and now they became classic automobiles

  • @amyreynolds3619
    @amyreynolds36192 жыл бұрын

    I was born in South Bend and took my wife to the museum too.

  • @sailr
    @sailr2 жыл бұрын

    Growing up, my Dad was the owner of a car auction. Between the age of 14 and 18 I had owned 54 different cars. The one that always eluded me though was the 53 Champion. I still love that car. I was really sad when Studebaker folded.

  • @cliff8669
    @cliff86692 жыл бұрын

    I truly believe those were the better times.

  • @donaldvincent

    @donaldvincent

    2 жыл бұрын

    Not if you were black. But for us white guys in the suburbs life was great!

  • @orionwarren4244

    @orionwarren4244

    2 жыл бұрын

    I concur!

  • @martyzielinski1442

    @martyzielinski1442

    2 жыл бұрын

    Care to bet that within a month, someone accuses you of racism for that “Eurocentric” comment? So yes, I concur. Those were better times. Even for those who gripe they weren’t.

  • @cliff8669

    @cliff8669

    2 жыл бұрын

    @@martyzielinski1442 I'll take that bet and raise with "I'll stand my ground"

  • @waterheaterservices

    @waterheaterservices

    2 жыл бұрын

    @@martyzielinski1442 As a Euro American, I concur.

  • @differentbydesign23
    @differentbydesign232 жыл бұрын

    Excellent Documentry!

  • @jbrobertson6052
    @jbrobertson60522 жыл бұрын

    Kool video I'm a car nut/mechanic and the older the better I would not buy a new car or anyting newer than 1980 if my life depended on it they are nothing but junk. You take half of the money you would spend on a new car and get an older one and spend the money on that refurbishing it you have a hundred times better of a car. I learned something today with his video that I never knew about Studebaker thank you for that. Cheers

  • @DwightMS1
    @DwightMS12 жыл бұрын

    It was true what they said about Studebakers, that you'd see them on the road years after everything else their age was in the boneyard. They were the Toyotas of their day. It's a company that should have never gone out of business.

  • @NipkowDisk
    @NipkowDisk2 жыл бұрын

    One of my earliest memories of a car dealership was Studebaker, IIRC it was in the far north end of what is now Shoreline, Washington. A friend of the family bought a 1966 Lark, license plate AYA 814. On another note, a number of years back a neighbor of mine needed the clutch adjusted in his 1961 Lark which I did for him; that vehicle was built SOLID.

  • @PeterDad60

    @PeterDad60

    2 жыл бұрын

    My Grandfather had a Studebaker Lark during the 1960's in Emerald Green I believe was the color. I was always proud of his choices. He had a 1956 Packard Clipper prior to his Studebaker Lark. My father also has a 1956 Packard Clipper-those were fantastic automobiles too! Our neighbor had a Red Studebaker too! - Peter age 71

  • @heaven-is-real

    @heaven-is-real

    2 жыл бұрын

    The South Shore Electric trolley line went from south bend to chicago.

  • @bobdillaber1195

    @bobdillaber1195

    2 жыл бұрын

    @@heaven-is-real I lived in South Bend in the 50's. The South Shore came right into town along residential streets. I took it into Chicago a number of times. It was fun!

  • @heaven-is-real

    @heaven-is-real

    2 жыл бұрын

    @@bobdillaber1195 I got to ride in it just once, but I agree with you.

  • @tedlawrence4189
    @tedlawrence4189 Жыл бұрын

    Studebaker was so important to So.Bend, In. It never really did totally recover when they moved to Canada.

  • @MillerMeteor74
    @MillerMeteor742 жыл бұрын

    I think the favorite car brand of my grandparents on my father side was Studebaker. They had several of them, going back to when my dad was a kid. Two of them were given to my parents shortly after they got married. My parents got rid of the last one in 1967. I really enjoyed this movie.

  • @edwardmeredith860
    @edwardmeredith8602 жыл бұрын

    1958, I was 7 yrs old. My mom , grandma and young uncle.early 20's. Drove in Studebaker from Phoenix to boston, no be an downs just a tire change. Mom had that Gray colored Studebaker few years after. Mind you it was used one in a dealer lot. Great memories. Miss those sweet days and family.

  • @thejerseyj9422
    @thejerseyj94222 жыл бұрын

    My Father was a Pontiac man. But my Mothers favorite car was the Studebaker Lark. Over the years she drove three of them. Also, I recently saw a Studebaker pickup. Never knew they made them.

  • @stantaylor3350

    @stantaylor3350

    2 жыл бұрын

    They made big trucks too! Well big for the time. 5 ton capacity, dual rear wheels. Competed against Ford and GMC, I think they may have gotten in on the early semi road tractors too but not 100% sure on that.

  • @CJColvin

    @CJColvin

    10 ай бұрын

    To me Ford could've bought Studebaker and turn it into a performance division to compete with Pontiac.

  • @douglasnieblas74
    @douglasnieblas742 жыл бұрын

    The Studebaker story is of a time when people were struggling to make a better product for the betterment of society. When great corporations started as a small shop in a little town with just a dream as fuel. The slogan of giving more than you promised is so sadly missing nowadays when corporations want maximum profit to pacify greedy investors. This film documents a bygone era that is unlikely to ever return.

  • @garycorbett148

    @garycorbett148

    2 жыл бұрын

    While totally correct, removing Corporations dominance is merely returning to personal, family businesses. Support your local business whenever possible. A return to old values is simple as that.

  • @MrMechanicandy

    @MrMechanicandy

    2 жыл бұрын

    Well maybe we can bring back work like we had a year ago I had the most enjoyable working time in the USA since I moved here in 1978 and my best years since 1978 .

  • @stevenjones5121
    @stevenjones51212 жыл бұрын

    Love Studebaker. Quility

  • @ptrsrrll
    @ptrsrrll2 жыл бұрын

    Childhood memory - returning from motor racing at Warwick Farm (NSW Australia) My mother was driving our Standard 10 Passed by Grand Turismo, towing an Avanti race car..

  • @richardcovello5367
    @richardcovello53672 жыл бұрын

    The only American car I've consistently wished I had an opportunity to own. From their fleet leaders of the '30s to the Avanti, with special mention of the '57 supercharged 4 speed Golden Hawk!

  • @CapnJackSB

    @CapnJackSB

    2 жыл бұрын

    I loved to just go out and sit in my '57 Golden Hawk The only changes I made to it were: I put two of the back seat bottoms in the front with a custom console between them. Then I replaced the vacuum gauge with a direct reading pressure gauge so I could monitor Blower pressure.

  • @ghenckel
    @ghenckel2 жыл бұрын

    I loved watching this 50s era marketing short movie, great stuff! Good historic perspective, too. Studebakers building great wagons, probably yes! Beating Henry Ford, surely not. Terrific history. A very noble effort.

  • @marktuyet
    @marktuyet2 жыл бұрын

    I remember my mom's Studebaker overheating on the New Jersey turnpike . It was a cool looking futuristic car .

  • @MD-rd9fh
    @MD-rd9fh2 жыл бұрын

    Learned to drive in a 1962 Studebaker Hawk. My dad loved them. They were neat cars.

  • @chuckberlemann3400
    @chuckberlemann34002 жыл бұрын

    I remember seeing this movie in the auditorium of out grade school. It was presented by our local Studebaker dealer, who later became a personal friend, Bob McLanahan.

  • @danoc51

    @danoc51

    2 жыл бұрын

    Thanks for your memory, Chuck. As I watched this I became interested in how they would distribute this film. Being so commercial, it is not a theatrical film, and it is way before even VHS or the internet. So it had to be distributed for live watching my a sizable number of people. Based on today's standards, I'm not so sure a corporate marketing film could be shown in a public school unless it had significant science information.

  • @kevinbodman1011

    @kevinbodman1011

    2 жыл бұрын

    Bob McClanahan why does that name sound so familiar 🤔

  • @chuckberlemann3400

    @chuckberlemann3400

    2 жыл бұрын

    @@kevinbodman1011 Where do you live?

  • @kevinbodman1011

    @kevinbodman1011

    2 жыл бұрын

    @@chuckberlemann3400 California

  • @outlet6989

    @outlet6989

    2 жыл бұрын

    I do not remember seeing this film while in grade school. But I do remember seeing one about a turtle who sees a bright flash and does the "Duck and Cover." After my sister and I watched the film, I did a very naughty thing. Late one night, I took a flashlight to her bedroom and shined it on her eyes, and yelled, "Duck and Cover."

  • @koosvanzyl2605
    @koosvanzyl26052 жыл бұрын

    When I was small, my Dad drove a 1949 Studebaker Champion.

  • @wtxrailfan
    @wtxrailfan2 жыл бұрын

    Nicely preserved color. Not washed out and purple-tinted like so many of these old films. Must have been decently stored before you got it. Thanks.

  • @anthonyhodnett9085

    @anthonyhodnett9085

    2 жыл бұрын

    The presentation was filmed in Technicolor, which happens to hold up it's quality unlike Eastman color, which discolor and fades though time.

  • @CharlesCoderre-yv1cu

    @CharlesCoderre-yv1cu

    2 жыл бұрын

    @@anthonyhodnett9085 Anscocolor also sucked

  • @bokhans
    @bokhans2 жыл бұрын

    The Studebaker Avanti was the car that didn’t want to die, made from 1962-2006 if it’s not in production again, who knows? Only for a few years by the Studebaker corporation but then by others but still!

  • @cbmsysmobile
    @cbmsysmobile2 жыл бұрын

    Ironic and sad that a year after this film they were in dire financial trouble, merged with Pakard a year later and within 10 years of this film Studebaker closed it's plant in South Bend, and by 1967 was finished as an automobile maker.

  • @BELCAN57

    @BELCAN57

    2 жыл бұрын

    After the merger with Packard, Studebaker's books were audited and it was learned that in order to just break even Studebaker would have needed to sell over 225,000 units (which they were never close to doing). Packard had shackled themselves to a walking corpse and that, along with their own poor financial position doomed both businesses.

  • @gregorytimmons4777

    @gregorytimmons4777

    2 жыл бұрын

    Poor business practices = building too good of a product for the amount of money charged.

  • @martyzielinski1442

    @martyzielinski1442

    2 жыл бұрын

    @@gregorytimmons4777 -how cynical of you.....

  • @luisreyes1963

    @luisreyes1963

    2 жыл бұрын

    Blame everyone who bought Japanese cars. 🤓

  • @tonyfriend7413

    @tonyfriend7413

    2 жыл бұрын

    @@luisreyes1963 Won't Let ANYONE park A japanese or korean made automobile in my driveway!

  • @rightwired
    @rightwired2 жыл бұрын

    Hell yeah! South Bend! Indiana! Just a mile down the road as the crow goes.

  • @ronalddevine9587
    @ronalddevine95872 жыл бұрын

    What a shame that Studebaker is no more. The Silver and Golden Hawks were far ahead of their time. Not to mention the Avanti.

  • @judithgraham7218
    @judithgraham72182 жыл бұрын

    I learned to. Drive in our 57 President age 16 I’m 77 now would love to have that car again

  • @thomastrout9997
    @thomastrout99972 жыл бұрын

    Good to see. I love it when Periscope digs out an old chestnut and posts it. And Perry White as the Patriarch of the family? Priceless. When I saw John Hamilton in the cast list I knew I HAD to watch. Sad that in 10 more, very short, years after this was made Studebaker would be out of options and close the doors. A puff piece, a valentine to one's self as it were, but professionally done and an absolute hoot.

  • @mitoys3628
    @mitoys36282 жыл бұрын

    Great cars of their time. We had several in the family .

  • @kenclements3001
    @kenclements30012 жыл бұрын

    Back when people celebrated American industrial might and innovation and the men who were responsible for it were considered to be national assets.

  • @kevinbodman1011

    @kevinbodman1011

    2 жыл бұрын

    We need to get back to that way of thinking

  • @tonyfriend7413

    @tonyfriend7413

    2 жыл бұрын

    @@kevinbodman1011 When President Donald held The Office, YES! NEVER Now with this cast and crew of socialist ..

  • @jakekaywell5972

    @jakekaywell5972

    2 жыл бұрын

    Yes, but not too much. That'll give rise to the disgusting brand of corporatism the late 19th century was infamous for. It's not called "The Gilded Age" for no reason.

  • @jakekaywell5972

    @jakekaywell5972

    2 жыл бұрын

    @@tonyfriend7413 Looks like you got fooled as well.

  • @jimmyjapa6368
    @jimmyjapa63682 жыл бұрын

    I sat there and watch them tear the building down I remember it very clearly as if it was yesterday it made me feel so sad to see it go

  • @Johnny53kgb-nsa
    @Johnny53kgb-nsa2 жыл бұрын

    I remember around 1960 my brother had an old Studebaker that sit in our driveway. I was around 7 year's old, and would sit in it and pretend to drive it. I would push the starter button on the floor making the engine turn over, until the battery ran down. I don't think my brother thought it was funny at the time, lol.

  • @billietyree6139
    @billietyree61392 жыл бұрын

    My first car was a 1949 Studebaker Champion and my best money making truck was also a Studebaker. During WWII the soviet army moved on the backs of Studebaker trucks. One problem that Studebaker had was that they were so ahead in design that the public couldn't understand them.

  • @Rog5446
    @Rog54462 жыл бұрын

    What a highly romanticised depiction of a family of four brothers in business, that never argued or squabbled over anything. Such a family never existed!

  • @JP-st2mk
    @JP-st2mk2 жыл бұрын

    Loved the Golden Hawk. When I was in High School, one of the Seniors had a Golden Hawk, it was 1960 so even though it was a couple years old, we could hear him get scratch in every gear after he left the school parking lot. Sure turned a lot of heads.

  • @thomastrout9997

    @thomastrout9997

    2 жыл бұрын

    Jay Livingstone, the songwriter (QUE SERA SERA, BONANZA THEME and many more) owned a Golden Hawk and donated it to the Petersen Automotive Museum in Los Angeles. While the museum was closed & undergoing renovations The Hawk was taken to various middle schools in the LA area. I can testify that kids and adults alike oohed and aahed over the streamline beauty. Many of the teachers we encountered hadn't been born when that baby was new so it was pretty much a surprise to everyone it encountered

  • @billolsen4360

    @billolsen4360

    2 жыл бұрын

    @@thomastrout9997 A former business partner had a '58 Packard Hawk. Not as good looking as the Studebaker version, but a real collectible regardless.

  • @Marcos2797
    @Marcos27972 жыл бұрын

    Great story.

  • @mikepiatkowski4057
    @mikepiatkowski40572 жыл бұрын

    My dad bought a 62 lark and it was great! Years later I got my hands on a61 Hawk.Sorry to say that I don’t have it any more. They were ahead of there time

  • @pearsooo6972
    @pearsooo69722 жыл бұрын

    Nice

  • @discerningmind
    @discerningmind2 жыл бұрын

    It seems somehow the spirit within Studebaker had been lost in the 1960's. My understanding is that those at the top had lost any desire and enthusiasm, leading to a lack of idea's and failed recognition in what the company was. In the end Studebaker had gone out of business for one of the worst reasons possible, because no one at the top cared anymore. I don't know what really happened to cause that, but the only things I know of that have the power to cause that are alcohol and drugs, affecting too many people that mattered at the top. It wasn't the worker's because Studebaker had a long history in South Bend and a lot of townspeople worked there. It was a great loss to the people of South Bend. Very sad.

  • @gregoryclemen1870

    @gregoryclemen1870

    2 жыл бұрын

    the death nail to a business comes when the "THIRD GENERATION" runs the company( into the ground)!!!!!

  • @jakekaywell5972

    @jakekaywell5972

    2 жыл бұрын

    It was also the best decision. Studebaker as a carmaker was done no matter what they did. If the Big Three didn't crush them to a pulp, which they almost did in 1953 and 1960, the import wave and increasing federal restrictions of the 1970s would have. Better to let the automotive division die than let the whole Corporation go under. I'm saying this as a Studebaker lover and owner of a '62 GT Hawk as well. That's just the blunt, unfortunate truth of it all.

  • @CJColvin

    @CJColvin

    10 ай бұрын

    ​@jakekaywell5972 Both Studebaker and Packard would've been better under Ford's leadership and could've made that independent car company into a performance division under Ford Motor company.

  • @RobertLock1978
    @RobertLock19782 жыл бұрын

    Wasn't expecting a docu-drama, but this is pretty interesting

  • @adrianmonk4440
    @adrianmonk444028 күн бұрын

    BEHOLD ! The LEGENDARY Studebaker HAWK !

  • @globeflicker9216
    @globeflicker92162 жыл бұрын

    27:02 My goodness Man! You see them delicious lines on that red beauty! Can’t you see the Ford ‘Thunderbird’ sideview? That’s just nailed on body, not the big clunky body we associate with the cars of the period. Can you imagine that line in a hatchback and you have a 1963-1/2 Corvette split window! Ahead of its day. I’m just smitten! 🥰🥰🥰🥰🥰🥰

  • @billolsen4360

    @billolsen4360

    2 жыл бұрын

    Stude roof designed very much like a '58 Galaxie or '58 Thunderbird, but looking even better with the single headlight system.

  • @globeflicker9216

    @globeflicker9216

    2 жыл бұрын

    Bill Olsen Exactly!

  • @jimwebb9328

    @jimwebb9328

    2 жыл бұрын

    The sloping hood between the headlights reminds me of a Porsche 911.

  • @robertohlrich369
    @robertohlrich3692 жыл бұрын

    Love the history!

  • @miketee2444
    @miketee24442 жыл бұрын

    Work took me to South Bend one winter many years ago. I mainly remember how every person from infant to elderly talked ND Football every chance they got. Several of us went to TipaCanoe. It was my understanding if I remember right that this was Studebaker's original home. It was converted to a posh restaurant at the time. I had a very nice Prime Rib and put everyone's tab on my company card. Seems 6 of us ate and drank for a little under a thousand dollars. Never heard a gripe about my expense account from Bendix Brakes and I pushed it to the limit for sure.

  • @herrunsinn774
    @herrunsinn7742 жыл бұрын

    02:57 Oh look! It's Perrry White (John Hamiton) from the Superman TV series! I kept waiting for him to cry out "Great Caesar's ghost!" and "Don't call me Chief!"

  • @charleshoward2685
    @charleshoward26852 жыл бұрын

    I always loves Studebakers. My 1st car was 1953 4 door small v8 ,three speed with o.d. the was a good car and it really spun donut.

  • @mwillis7594
    @mwillis75942 жыл бұрын

    Mercedes Benz of US. Beautiful and beyond time 👏🏻

  • @jimgroff6880

    @jimgroff6880

    2 жыл бұрын

    I'd agree with that

  • @kingoghearts1
    @kingoghearts12 жыл бұрын

    Neighbors had one , most popular car in town for those taking a drivers test , everything was standard shift back then , and one of the driver tests was starting from a stop on a hill and not rolling backwards , Studebaker had a no roll back feature , great idea for standard shifts .

  • @erickrobertson7089
    @erickrobertson70892 жыл бұрын

    Funny how they were an early and innovative automobile manufacturer, the only one to successfully transition from horse drawn wagons to gasoline powered (and electric) transport, yet were out of the business by 64' or 65'. Studebaker's were built tough, to be thrifty and to last. The Soviets received quite a few during Lend-Lease. Studebaker in Russian slang means "indestructible" or so I've read.

  • @cokeforever

    @cokeforever

    2 жыл бұрын

    No, it does not mean anything in Russian. We do remember the lend-lease help of our American brothers, but unlike you, we wave hand to our past more easily and readily.

  • @erickrobertson7089

    @erickrobertson7089

    2 жыл бұрын

    @@cokeforever By gosh, your right. It (Studer) means truck, or did.

  • @BELCAN57
    @BELCAN572 жыл бұрын

    And 14 years later, they closed their doors for good.

  • @Wooley689
    @Wooley6892 жыл бұрын

    Great little film. It would seem that they new that their employees were back bone of company so when the factory burned they pushed on not only for themselves but loyal employees who helped them meet their goals. Companies have lost that value these days and think treating employees with disrespect and threats is the way to go.

  • @waynedavies3185
    @waynedavies31852 жыл бұрын

    As a boy, my father bought, and drove a few Studebakers, from the Champion, to the Lark, even the bullet nose as it was called. They were great cars. It was sad the day they closed shop.

  • @CJColvin

    @CJColvin

    10 ай бұрын

    Wish Both Studebaker and Packard merged together with Hudson and Nash along with Kaiser and Jeep to create AMC in 1954 so that they can still be around to this day.

  • @jackkreighbaum783
    @jackkreighbaum783 Жыл бұрын

    In the early 1950s, my dad owned a '48 Studebaker Land Cruiser. It was a heavy and well riding car.

  • @millerscorner2
    @millerscorner22 жыл бұрын

    When I was growing up in the 50's and 60's, my Dad always bought Studebakers. He was a master mechanic and raced cars. He raced a '59 Lark, but didn't tell anyone he was also putting nitro in the gas to make it go all that much faster. That's, no doubt, why he won a lot of races in those days. My Mom insisted on having a new Studebaker every year. My wedding announcement was pictured with a white, Studebaker Lark with a sign on the back 'Just Married' in honor of my Dad. I sure miss him. Thank you!! This was a very interesting video and has increased my knowledge of the name Studebaker.

  • @dmansf49ers71
    @dmansf49ers719 ай бұрын

    In my young life i used to enjoy truck and tractor pulling. Never forget a truck called the Studly Studebaker!! Popular and usually did well!! Wonder what became of it 🤔🤔🤔

  • @ShortBusScotty
    @ShortBusScotty2 жыл бұрын

    Interesting side note. The Cadillac and Studebaker engineers were friends. Maybe that is the reason the Cadillac engine bolts in so easy.

  • @gregoryclemen1870

    @gregoryclemen1870

    2 жыл бұрын

    what else is interesting, is that "HENRY FORD" started out at "CADILLACK" as a machinest!!!!

  • @worldtraveler930

    @worldtraveler930

    2 жыл бұрын

    You'll find that Most GM parts are swappable to Studebaker.

  • @jakekaywell5972

    @jakekaywell5972

    2 жыл бұрын

    @@worldtraveler930 What type of nonsense is that? Apart from the intake manifold, absolutely nothing from the Studebaker 289 V8 can be crossed over from a Cadillac unit. Ditto any other component.

  • @worldtraveler930

    @worldtraveler930

    2 жыл бұрын

    @@jakekaywell5972 Go Troll Somewhere Else!!!

  • @jakekaywell5972

    @jakekaywell5972

    2 жыл бұрын

    @@worldtraveler930 It's true though. Nothing you can say or do will change that.

  • @tashara2917
    @tashara2917 Жыл бұрын

    My great grandfather Clement Studebaker II believed that one was obligated to over deliver on promises. What he and my grandfather gave me was the antiquated notion that we are bound by our word and to help others.

  • @geodavid51
    @geodavid512 жыл бұрын

    Great story!!!

  • @billolsen4360
    @billolsen43602 жыл бұрын

    My dream car is a 64 Hawk GT. Would always wanted a "Dictator" too ;-)

  • @waterheaterservices

    @waterheaterservices

    2 жыл бұрын

    Well, at least we got a dictator.

  • @kristenstudebaker814

    @kristenstudebaker814

    2 жыл бұрын

    I have one and it is really special!

  • @billolsen4360

    @billolsen4360

    2 жыл бұрын

    @@kristenstudebaker814 Cool!!

  • @kristenstudebaker814

    @kristenstudebaker814

    2 жыл бұрын

    @@billolsen4360 It's actually a '64 body with a '62 front end. A true orphan car! I like the '62 front end better than the '64, and I like the '64 rear end better than the '62. I was lucky to stumble upon this orphan!

  • @acersalman8258
    @acersalman8258 Жыл бұрын

    beautiful

  • @elevenbucks5682
    @elevenbucks56822 жыл бұрын

    I have a friend who has a Studebaker wagon that still has the green paint and the yellow Logo on back, its been stored inside for many years.

  • @jimsamolczyk3774
    @jimsamolczyk37742 жыл бұрын

    My grandfather was the head welder at studebaker for 48 years. Hi picture was on the cover of life magazine along with his son, my uncle gene. My whole family owned studebakers until they went out of business and moved to canada.

  • @johnbrossack3791
    @johnbrossack37912 жыл бұрын

    I learned how to drive on a 1959 Studebaker Lark, flat 6.

  • @Modeltnick
    @Modeltnick2 жыл бұрын

    The theme music is from “Death Valley Days”!

  • @thomastrout9997

    @thomastrout9997

    2 жыл бұрын

    Why not? The actors are. And from Superman, Wagon Train and Spin & Marty to name a few, The BG music is 1950s TV too. I

  • @storyteller1749
    @storyteller17492 жыл бұрын

    I was expecting something totally different initially. But I wasn't disappointed. Nice film.

  • @johnstephenson7620
    @johnstephenson76202 жыл бұрын

    I remember when the people down the road had a Studabaker pickup

  • @gilbertoexe6301
    @gilbertoexe63012 жыл бұрын

    Não resta dúvida nenhuma , uma linda história , de uma grande família e de uma grande empresa , que marcaram uma bela época .

  • @ecrusch
    @ecrusch2 жыл бұрын

    My da had an old Studebaker. He loved that thing. It was light & fast for its' time. I don't think that car ever let him down.

  • @marvwatkins7029
    @marvwatkins70292 жыл бұрын

    Periscope should've kept their counter smaller, and in the corner

  • @threynolds2

    @threynolds2

    2 жыл бұрын

    That's an industry standard for burned-in time code, used on copies for internal production use and not for public viewing.

  • @PeriscopeFilm

    @PeriscopeFilm

    2 жыл бұрын

    Here's the issue: Tens of thousands of films similar to this one have been lost forever -- destroyed -- and many others are at risk. Our company preserves these precious bits of history one film at a time. How do we afford to do that? By selling them as stock footage to documentary filmmakers and broadcasters. If we did not have a counter, we could not afford to post films like these online, and no films would be preserved. It's that simple. So we ask you to bear with the watermark and timecodes. In the past we tried many different systems including placing our timer at the bottom corner of our videos. What happened? Unscrupulous KZread users downloaded our vids, blew them up so the timer was not visible, and re-posted them as their own content! We had to use content control to have the videos removed and shut down these channels. It's hard enough work preserving these films and posting them, without having to spend precious time dealing with policing thievery -- and not what we devoted ourselves to do. Love our channel and want to support what we do? You can help us save and post more orphaned films! Support us on Patreon: www.patreon.com/PeriscopeFilm Even a really tiny contribution can make a difference.

  • @hondaxl250k0
    @hondaxl250k02 жыл бұрын

    First vehicle I ever drove was a 1950 stude truck. 3 on the tree and the starter was under the clutch. And the 52/53 Lowey coup in my opinion was the best looking

  • @john6218att

    @john6218att

    2 жыл бұрын

    I have a 1947 M16-28 2 ton flat bed that my Great uncle bought new from the Chrysler/ Studebaker dealer that was in our town, it has,12,800 original miles on it, my cousin, who's dad bought it can confirm this. When my cousin gave it to me it had 10,276 miles on it, hadn't been run in years and had a cracked block so I had that stitched and rebuilt it, was painted Ruby Glow Red with Black fenders ,226 Commander engine.

  • @happydays8171
    @happydays81712 жыл бұрын

    Guinness says oldest Studebaker still in use today is the Budweiser carriage pulled by the Clydesdales.

  • @str8up598
    @str8up5982 жыл бұрын

    I wish that philosophy were used today instead of "give me more".

  • @johnpogany2444
    @johnpogany24442 жыл бұрын

    My Dad had two Studebakers one that l remember was a 55 Commander he gave it to my brother and he made a hot rod out of it lol

  • @josephmetzger8648
    @josephmetzger86482 жыл бұрын

    Studebaker also sponsered the TV show Mr. ED. Wilber always drove a Lark.

  • @martyzielinski1442

    @martyzielinski1442

    2 жыл бұрын

    Lassie.......a Stude pickup.

  • @jerrysimmons557
    @jerrysimmons5572 жыл бұрын

    I have a South Bend lathe from about 1938

  • @epm8593
    @epm85932 жыл бұрын

    So romantic.

  • @curtislowe4577
    @curtislowe45778 ай бұрын

    A bittersweet story. Studebaker became the world standard of wagons and managed to shift successfully into the auto industry. After the post-war sellers boom they found themselves in fourth place behind Chrysler. Chrysler proved to be the minimum size to keep up with the behemoths GM and Ford. Maybe if Packard, Hudson, Nash and Studebaker had merged soon after WW2 some of the nameplates might have survived as long as Plymouth, Pontiac, Oldsmobile and Mercury but it would have required four completely separate makes to honestly keep only the best and the alpha males running those companies were certain beyond a shadow of a doubt that the others could join them but they would never be #2 to any of the others. They were all doomed by their pride and lack of foresight. The selflessness and sacrifice to accept the obvious and well-known strategies of GM and Ford of sharing of common drivetrains, frames, interior components and even sheet metal not to mention which production facilities were most efficient was a pill too bitter for these men to swallow until it was too late to matter.

  • @stan2189
    @stan21892 жыл бұрын

    Very cool

  • @markfrench8892
    @markfrench88922 жыл бұрын

    The Studebaker"s got their start in Placerville, California making wheelbarrows for the miners prospecting for gold. They even have a museum in Placerville.

  • @JackF99

    @JackF99

    2 жыл бұрын

    So this film portrays it a little differently.According to the film the Placerville business was just one of the brothers, while the others started the wagon business in South Bend. The California brother eventually came back and joined the wagon business

  • @formerparatrooper

    @formerparatrooper

    2 жыл бұрын

    @@JackF99 Well mate, you know how they are in Kalifornia. Even if they were not the foundation of Studebaker, they cannot permit someone else to claim the fame.

  • @JackF99

    @JackF99

    2 жыл бұрын

    @@formerparatrooper Like small towns in every state and every country, Placerville, California probably does whatever it can to keep itself on the map.

  • @formerparatrooper

    @formerparatrooper

    2 жыл бұрын

    @@JackF99 Yes, that is true, but it seems to me that in Kalifornia there is a tendency to change history to suit the desires of those trying to keep themselves on the map.

  • @patrickancona1193

    @patrickancona1193

    2 жыл бұрын

    @@formerparatrooper comufornia can burn then slide off the map, best thing could happen to this republic

  • @razvandobos9759
    @razvandobos97592 жыл бұрын

    Bring Studebaker back

  • @algrayson8965

    @algrayson8965

    2 жыл бұрын

    Chip in that $100 billion that you have just lying around.

  • @rowanmoormann9532
    @rowanmoormann95322 жыл бұрын

    Right on Guys

  • @randyhertzberg7549
    @randyhertzberg75492 жыл бұрын

    Check out the Studebaker Museum in South Bend