The story of the slogan: How WGN became 'Chicago's Very Own'

Sometimes the best ideas are so simple, they can fit on the back of a napkin. Chicago advertising legend Mike Waterkotte has the proof. Here's the story behind how WGN-TV became Chicago's Very Own.

Пікірлер: 17

  • @jenniferkilzer5080
    @jenniferkilzer508011 ай бұрын

    Thanks for keeping Lou Rawls in our ears! I felt so proud to work at WGN! I think it contributed to a lot of my growth and good taste.

  • @sandrasgotvoice
    @sandrasgotvoice4 ай бұрын

    I still remember the words to that Lou Rawls jingle..a classic. Chicago will always be my sweet home.

  • @aeomoon8869
    @aeomoon8869 Жыл бұрын

    Mike Lowe is a treasure. Great interesting piece explaining the slogan Chicago’s Very Own. Years ago WGN radio ran a commercial with a woman stating “When I say I heard it on the radio, I mean WGN.” I always thought that was real…Wally, Eddie, Bob Collins, Spike, Floyd Brown, etc. WGN is a legacy brand, the OG.

  • @TheRolyPoly
    @TheRolyPoly Жыл бұрын

    This is one hell of an amazing series thus far.

  • @uniblab2006
    @uniblab2006 Жыл бұрын

    And rightfully so. 👍 They made it their own officially with a federal registration for the slogan with the US Patent and Trademark Office. 🌎 It just makes my years studying computer science in Aurora, IL feel a lot more special. 💻❤☺ Happy Anniversary to Chicago's Very Own!

  • @Coffee240
    @Coffee240 Жыл бұрын

    Nice history 👏

  • @anneoboyle8447
    @anneoboyle8447 Жыл бұрын

    LOVE 💕 this! Chicago's🍀 Very Own! WGN Channel 9😍🤩😘🥳 World's Greatest Network!🌎🌍

  • @wklinger79
    @wklinger79 Жыл бұрын

    @WGN News I am hopeful that the station will do a segment on some of the technological advancements that have taken place over the last seven and a half decades. Your attempt to enter FM broadcasting.... WGNB. Some of the great engineering minds that you have produced..... Paul Crum, Roy and Ron Cone, etc. Having Orion Samuelson file a report via satellite. Your 50000 watt powerhouse AM station that can be heard around the world given the right conditions. A lot of great stories to be told.

  • @ahmadbryant2528
    @ahmadbryant2528 Жыл бұрын

    Chicago Very Own

  • @stevemeinecke
    @stevemeinecke Жыл бұрын

    That's golden still going

  • @donjuli03122
    @donjuli03122 Жыл бұрын

    Awesome

  • @qtodd6513
    @qtodd6513 Жыл бұрын

    You’re still America’s Superstation!

  • @markmastro4910
    @markmastro4910 Жыл бұрын

    That's my Dad standing at the train around 7:34

  • @davidmirandajr
    @davidmirandajr Жыл бұрын

    I was walking downtown infront of that weird glass building and me being respectful i let a man go first and wgn interview him instead rofl😭

  • @BigSlickNuts2
    @BigSlickNuts2 Жыл бұрын

    So when did WGN turn into pure propaganda corporate media 🤔?

  • @Mr2bad1

    @Mr2bad1

    Жыл бұрын

    SAD, but true.

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