The Real Story Behind the House of Gucci
Gucci's rise and fall (and rise again) story recounted by those who lived through it.
#fashion #Storylines #BloombergQuicktake
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Пікірлер: 423
De Sole is the definition of loyalty He worked so hard for Gucci.
@RJBurras713
3 ай бұрын
Uhm no, he is literally a traitor. but I digress
Tom Ford single handedly brought Gucci back to life! 🥰
@Alpha-Andromeda
Жыл бұрын
What part of Tom-Dom did you not understand? It was not single handed. He couldn’t have done it without Domenico DiSole. Or maybe you don’t know the actual definition: Single handed means “by himself and without the help of anyone else”. 🙄
@janecoe9407
Жыл бұрын
TOM FORD IS CLEARLY NARCISSISTIC . HE WAS ROMANTICALLY WITH A MUCH OLDR MAN FOR MANY YEARS, THAT NIGHT BE WHERE HE LEARNED MUCH F THE FASHION INDUSTRY, TOM FORD IS THE MOST BEAUTIFUL MALE DESIGNER EVER.
No wonder Tom Ford’s line today is so hipped. His suits are so cool. You can tell the guy can design and got taste and style. Fashion come and go but style…they last
@kh5603
2 жыл бұрын
clean lines
@lililililPitdinolilililil
Жыл бұрын
Lasts*
@christomorpho
9 ай бұрын
Culture is not your friend.
My takeaway from this video: The ability to reinvent yourself and your company is super important.
@mimIsra1
2 жыл бұрын
Yesssss
@ongakuwo
2 жыл бұрын
You cant reinvent yourself if your already dead. BUT u can use a famous name and replace the goods with something else.
@tvviewer4500
Жыл бұрын
You are beautiful just the way you are
@purplehazeffc
Жыл бұрын
My takeaway from the whole story. Greed. Doesn’t matter how much 1 person has, they just want more & then more again. If the Gucci family were just happy with what they had (which was enough for anyone to live comfortably) then the Gucci company would still be with the Gucci family to this day.
@jomama5186
Жыл бұрын
Yes, and limited only by imagination and drive. But the struggle sure is real, wow.
My takeaway from the whole story. Greed. Doesn’t matter how much 1 person has, they just want more & then more again. If the Gucci family were just happy with what they had (which was enough for anyone to live comfortably) then the Gucci company would still be with the Gucci family to this day.
@janetpattison8474
Жыл бұрын
Exactly.
@andrewmothiba1805
Жыл бұрын
8 ooj9
@andrewmothiba1805
Жыл бұрын
Please let pooping l0o0o90
@jomama5186
Жыл бұрын
Yes, their quality handbags alone, could have kept them very comfy for many generations. Some of their things are really nice. I'm glad they're still going strong.
@jomama5186
Жыл бұрын
Yes, their quality handbags alone, could have kept them very comfy for many generations. Some of their things are really nice. I'm glad they're still going strong.
Years ago I watched a documentary about Maurizio’s death, it was fascinating to learn about the family mess involved, but I appreciate how this highlights the business aspect of Gucci’s story as well - not just the family drama. While many don’t appreciate how far Gucci has stepped away from its traditional (sexy) roots, the new direction has appealed to millennials world wide, propelling Kering’s earnings to $20.1 billion in 2021, up 35.2% from 2020.
@khunopie9159
2 жыл бұрын
Wow are you a model?
@battlescorn
Жыл бұрын
Great take.
@hannaolssen668
Жыл бұрын
Gucci lost 6 billion$ during the pandemic
@anastasiav3766
Жыл бұрын
@@hannaolssen668Yes during the pandemic many brands suffered, but based on the latest stats, Gucci had a strong finish in 2021, with earnings of $20.1 billion. So the young generation really seem to like the direction of Alessandro Michele.
@sashamoore9691
Жыл бұрын
Paid Gucci advocate alert 🚨 And Gucci is low class brand and becoming increasingly irrelevant.
Tom Ford, Galiano and Gianni Versace … the three most talented designers in my eyes. They created their own world their shows were crazy good. It was art back then mixed with mafia and business. Today is very boring and no real designers as they were in the 90’s.
@Alpha-Andromeda
Жыл бұрын
Oh you’ve never heard of Alexander McQueen ?
@propertyservices4263
Жыл бұрын
Karl Largerfield
@Lara-xu3yc
Жыл бұрын
What about Dolce & Gabana? I personally absolutely adore their design
@cesarcoelho7227
Жыл бұрын
Austrian designer Bruno ? Very respectful
@olaexe4410
5 ай бұрын
Kinda specific the brand is.
Following the 2021 studio film House of Gucci, this special extended episode of Storylines uncovers the reporting behind one of fashion's most dramatic family business sagas. What did you think of Ridley Scott's adaptation? Let us know in the comments!
@dollimelaine
2 жыл бұрын
Thank you this is truly very interesting...far more so, than the movie was.
@5hineepropertyofleetaemin
2 жыл бұрын
The movie was ok but a flop in regards to what amazing subject matter it had and what and how it presented it. It could have been something special, it wasn't.
@princessleahofikea6373
Жыл бұрын
Enjoying this ‘Quicktake’ for the background, but I also really enjoyed the movie. Thought each character was well-drawn, but laughed out loud on .the.sofa at whatever Paulo (Jared Leto) said.
@EmmaDee
Жыл бұрын
@@5hineepropertyofleetaemin couldn't agree more as awesome as Lady GaGa did, the comedy, satire, wasn't want I was expecting.
@broncotia3125
Жыл бұрын
@@princessleahofikea6373 "Boof" (said in Paolo voice) 🤭
I wonder how the Gucci family feel knowing that the business they started is now owned by the pinault family
@kasskath3578
Ай бұрын
Who cares how they feel? The business could've been gone from the market hadn't it been bought and revived by those who knew better.
This is better than the movie
@hannahchase3881
Жыл бұрын
Thanks! Won't waste my time or money watching their hollyweird version.
Paulo died a pauper, alone and forgotten by everyone. This story is about the business of Gucci not the Greek tragedy of the family
Great documentary! A clear and concise 30 minute breakdown.
In the Tom Ford era, Gucci released their best fragrances since their beginning. When he left their fragrance releases are probably amongst the worst.
Crazy how the movie ignored all of this in favor of a soap opera plot line about Patrizia lol This is why you should never take Hollywood biopics seriously
@kasskath3578
Ай бұрын
Why is it so crazy? Nobody said it was a documentary. Hollywood is about entertainment in order to generate money. It's not about truth.
“Better to cry in Rolls Royce than to be happy on bicycle”.
@hanselmansell7555
Жыл бұрын
Backward thinking at its best 🤣
A wonderful a and inspiring story. Thank you guys 😌
Mauricio had the correct vision, aesthetically.
Thank you for your beautiful documentary about GUCCI ❤
This is FASCINATING..thank you for this!!!
Typical downfall of a business - if they just would have kept their egos in check they'd still own this iconic brand...
This video was well done!
Gucci need to give praise to the Hip Hop Culture that brought them out of the Gutter in the 1990s and the 2000 and that is the truth.IPO
@spaniardsrmoors6817
2 жыл бұрын
Cool story bro
@Vivaldi111
2 жыл бұрын
Bullshit. God bless Tom Ford! Hip hop is trash.
@patriciamaeda852
2 жыл бұрын
Rappers being into the brand drives it INTO the gutter. No one wants to wear what they do except for “the community”
@jacknjill3000
2 жыл бұрын
Many wore the knockoffs craze of the 80s. I used to see hip hoppers bagging up all the knockoff brand clothes from Chinatown NYC.
@musicartlover963
Жыл бұрын
@@patriciamaeda852 what do u mean by yhe "community"
I was working in Gucci sloane street at the when we were given Gucci shares,27:11; it was so surreal, and of course they bought it all back after (PPR) Pinault Bought into the company! 28:58;Tom was very good for Gucci and he dared to push the boat right out! 30:53; That was a real shock to everyone when the Tom-Dom team resigned; Tom, and De Sole were very hands on!! Right now under Michele, he constantly goes back to the "Gucci by Tom Ford" era archives and picks out a thing or two that made Gucci popular; If it sells why ever not?!
I appreciate this examination of the business side of the company, not the family drama.
That was a very well done documentary
Genius Tom Ford -from desigher of swimsuit to director and film director. Wow
That was so good when the music stopped. Thank you.
Tom is very talented and creative.
I just found you, and I'm so happy that I did. I love your videos I love what you have to say I love how you report them I look forward to any and all news coming from across the pond I love the royal family so yes I'll be tuning in to you regularly I'm glad I found you thank you. 😊❤️
Wow. This is how to tell a story. Absolutely incredible trajectory for the GUCCI brand.
Excellent history of Gucci and how the Fashion Industry evolved in the last 30 years ✨✨✨
Wow… loved this documentary…
Wow, saw the movie, but wanted to understand the reality. Thanks for this video!
I'd rather be happy on a bicycle than miserable in a Rolls Royce...
@williesanders184
2 жыл бұрын
I just posted something related to yours! So sad The World is Blinded by Bling Bling?
@bezymjannaja
2 жыл бұрын
Absolutely correct! Happiness could not be bought! She didn't understand the real quote: "Better cry in Rolls-Royce then in the bus". There was nothing about happiness.
@nahomweldemichael9820
2 жыл бұрын
@@bezymjannaja Then what does the real quote mean? If it's got nothing to do with happiness
@sweetlulu6194
2 жыл бұрын
Amen
@digitaltechnologyunion4040
Жыл бұрын
@@nahomweldemichael9820 it means you'll be more comfortable crying in a rolls Royce than crying on a bus
so who watched Ridley Scott House of Gucci? 😂
@Lushy260
2 жыл бұрын
I did, and I loved it
Great documentary and I still haven’t seen the movie. I guess designers like Versace, Armani and Prada followed in the Gucci success in the 80s. They were no longer the dominant force coming out of Italy.
Super interesting!!!
A great documentary 👍👍👍👍🔥🔥🔥
omg this could be a drama series. exciting story-telling
@Nknz007
10 күн бұрын
there is a movie is called house of gucci with lady gaga
Sara Forden, the editor... She sure caught my eye, what a class act!
This story is everything
This was very interesting
So glad you made this video…
Interesting film. Yes, premium design brands are no doubt becoming more financially accessible and target focused towards a younger market group. But 'style' needs years to attain and mature, irrelevant of its affordability....and who wears it.
@ushalimbu9213
Жыл бұрын
lol
the Ridley Scott film was fantastic. It also explained the financial aspect clearly. Bringing in the Bahrain investment group made my stomach churn. A very sad cautionary tale.
@lucasrem
Жыл бұрын
To get the best Designers in, you need investors too! Now we have great designs again, the rest i never cared about!
1:55 That epic saying I believe is common around the world.
How Shakespearean!
What's the name of the house song in the background in the beginning
Love your voice ma'am.
Wonderful I really learnt alot
Very Nice Doc
Super interesting. A lot I didn't know.
Beautiful…. Thank you, thank you.
Interesting !
Gucci has exceptional attitude towards clients and or fans, in their stores in Italy. Very friendly and polite. They know what counts in sales business. I love their bags.
@dontfckwithspiders5684
8 ай бұрын
Something so cringe about "bag." Idk why. Lol. Gucci has no ties left to the Gucci family now, if I'm not mistaken. The staff is friendly at my local CVS. Gucci better be "friendly and polite." 🙄
@olaexe4410
5 ай бұрын
Beside the bags, accessories, perfume lines are one of the most interesting, shoes, clothes pieces 💔 lots!
@efghiabcd2611
5 ай бұрын
They are friendly like many other stores in Italy, the clients are always loved @@dontfckwithspiders5684
This ship sank when the vultures (investment banker) got involved.
Very interesting song choice for the intro, what's the name?
9:20 what’s with the V for Vendetta mask stock clip???
@_Amor_Fati
Жыл бұрын
Looking for this comment. It was freaking me out. Anonymous walking the city full mask and nobody around them seems to care??? 🤔
Keeps changing
AMAZING DOCUMENTARY 😎! GG FOREVER !! ❤️GG💥🤛🏼😎
I actually loved this but almost every think piece of Gucci forgets about Dapper Dan and the impact Hip Hop had on the brand’s sales. Are we going to completely diminish what Black people have done for them and their relevancy
@blackrevenue8421
Жыл бұрын
They will never ...
@blackrevenue8421
Жыл бұрын
They will never ...
@rufina2543
Жыл бұрын
Yh, bring in the race card...lol
@hannahchase3881
Жыл бұрын
I'm guessing you are American? Who else brings race into EVERYTHING? SMH
@B_Bodziak
Жыл бұрын
@@rufina2543 No one is bringing in the race card, and it's obvious you don't know who/what Dapper did that helped Gucci. You may want to rethink your immediate go-to "it must be about race" issues
3rd Generation always fails.
it was really interesting
I’m really interested to see how Gucci does after Alessandro left
Mr DeSole is a very lucky man for being portrayed by the impossibly handsome Jack Huston!
I love them now after watching the film! It’s my favorite film right now.
Happy New Year 2024 !
What the rave music at 0:41?
@minx8334
Жыл бұрын
techno
does anybdy knw the tune at the strt?
Messed up how the daughters still defended her...and Gucci still paid her millions after she go out of jail. Justice system is a joke.
@battlescorn
Жыл бұрын
Why did the company feel like she was owed compensation?
@EmmaDee
Жыл бұрын
Unless the world changed again, they are not in contact with Mommy Dearest again.
@DanielaMonaco
Жыл бұрын
@@battlescorn It was not the Company...The Court (in Milan) Ruled that despite her Conviction she was still entitled to the money agreed in their 1994 Divorce Settlement...as well as back payments for her time in Prison.
@battlescorn
Жыл бұрын
@@DanielaMonaco whoa
@mrmartin2079
Жыл бұрын
@@DanielaMonaco wow - that’s seems a very warped form of justice
Tom Ford Rocks
The interviews were shot in LOG and delivered in LOG.
@charmedprince
Жыл бұрын
What is LOG?
5:43 "....Mr Jekyll became Dr Hyde". Wasn't it Dr Jekyll and Mr Hyde?
@ulrikjensen6841
Жыл бұрын
Or was it mrs Hyde?
5:47 pretty sure that’s the same lady who made the rolls royce versus bicycle statement. Kind of sums it all up for you.
Fabulous!!!
ROM-DOM era was amazing...
Gucci one of my favorite designers I love all her Gucci clothings handbags shoes extraordinary designer
Hard work that trickles down the generational ladder, to feuding family members, without the same vision, seems to always lead to disaster!
Excellent Commentary and Production : The machinations of running a global 90's business is fascinating- it's really the Insect Kngdom come ALIVE in the HUMAN realm. Especially Tom & Dom- what war room chatter and machavellian chess playing they devised and encountered. 🦖☄️🗣🗣🗣🗣🗣
Wow!
LA teen influencers love the Gooch.
"Father, Son and House of Gucci"
Blood may be thicker than water but money is ROCK SOLID
@lizzvilla6468
4 ай бұрын
😮😮😮
The variety of textures in the *luxdups* pack is impressive. From smooth leather to textured suede, there's something for everyone
@ronin17511
7 ай бұрын
Only if you're a soy boy. Fashion for trash
At 2:14 ...Gucci Gucci Goo!!!!!
Tears behind this brand.
90's Sexy Gucci 😍 Androgynous Millennial Gucci 🤮
Thank you🙏 Gucci. You stood with human rights!
Revolting people doing what they naturally do...destroy everything around them.
This whole cult of high fashion is sickening. The only special thing about the people involved from the Gucci family to the aspiring models is how deranged they and their cult are. Where does the real world come in? What a disgrace to humanity.
@sidstovell2177
Жыл бұрын
All those imitation Gucci products. Yuck.
@davidblush
Жыл бұрын
Art. The same could be said of any high volume, high revenue industry. Music, art, sports all of it is steeped in sexism, chauvinism, exploitation and narcissistic behaviour. This is life.
@EmmaDee
Жыл бұрын
Sorry but all of us may not agree.
@DanielaMonaco
Жыл бұрын
@@sidstovell2177 GUCCI is NOT the only Brand in the Fashion Industry with Imitation Products, Knockoffs, Fake Merchandise, ect. I personally would never buy a knockoff... But obviously many, many, many people do. The Counterfeit Fashion Industry Market is valued at 500+ Billion a Year!
@christomorpho
9 ай бұрын
@@EmmaDeeculture is not your friend
Very interesting story behind the house of gucci. I was very surprised.
Dr. Jekyll became Mr. Hyde. Get it right, Patrizia ! 😂😂😂
It’s better to cry in a rolls royce then to be happy on a bike. She rather be rich and unhappy then poor and happy. i guess she didn’t understand what life is really about.
@X-Warrior.8719
8 ай бұрын
Pretty Much... Yeah!
The clothes on the runway at the end are horrendous. I would be afraid to see someone dressed like that.
FUN FACT: THE REAL PATRIZIA REGGIANI WAS NEVER ASKED ABOUT FOR THE MOVIE CHARACTER. SHE COULD ADDED MORE DETAILS TO THE SCENE .
@cindymaceda2999
4 ай бұрын
She was released early and is now enjoying her money.
Gucci will always be 🔥💯
😀😀Who come here after watching the movie [House of Gucci 2021]?
what a miserable cluster of people. their clientele must be cut from similar cloth. 🙄😬 ✌🏿✌🏾✌🏽✌🏼✌🏻🇦🇺
Came across Tom Ford and Paul McCartney waiting for their luggage at an empty baggage counter at Heathrow. Tom Ford was knock-out gorgeous! 😅
loved@