The Indian approach to business: Devdutt Pattanaik at TEDxGateway 2013

Dr. Devdutt Pattanaik writes and lectures extensively on the relevance of mythology in matters related to leadership, entrepreneurship, branding, management and governance. He serves as Chief Belief Officer of the Future Group. And is also story consultant to Star TV.
Trained in medicine, he spent 15 years in healthcare and pharmaceutical industries including Apollo Health Street and Sanofi Aventis, before joining Ernst & Young as Business Advisor. All this while, he spent his spare time studying and writing sacred stories, analysing symbols and rituals and their impact on culture.
That is when he met Kishore Biyani of Future Group (Big Bazaar, Pantaloon, Central) who convinced him to turn his hobby into his vocation.Currently he is a leadership coach and inspirational speaker for many organizations besides Future Group.His columns on management and culture that appear in the Economic Times are a hit with general and specialist readers. His show Business Sutra with CNBC-18 and Shastrarth with CNBC-awaaz are popular with viewers for their innovative approach and simplicity. He has written over 25 books for everyone from adults to children,to business executives.

Пікірлер: 457

  • @shareefind
    @shareefind8 жыл бұрын

    how much i listen to this gentlemen, I fall in love with his thought.... I usually watch him on epic tv

  • @motivationaladda6820

    @motivationaladda6820

    7 жыл бұрын

    Krishna Rao how can you improve? Why? How? What? Where?

  • @krishnanb.s.5581

    @krishnanb.s.5581

    6 жыл бұрын

    Syed Mohiuddin Shareef Yes and it's to be noted that all the sermons are not religious. All the examples are metaphors to explain the point. The plan of action is specified but the the desired Outcome is not guaranteed.

  • @sundarb6673

    @sundarb6673

    6 жыл бұрын

    @Krishna Rao has a point, Devdutt has tarnished us a lot, but that moron cannot destroy Sanatana Dharma.

  • @beatthat6729

    @beatthat6729

    5 жыл бұрын

    yes mee tooo he is amzing

  • @odesau2b

    @odesau2b

    5 жыл бұрын

    Modern hinudtuva does not look at this..... Yes, our Vedas lead there, pity Yoruba and Vedas are two different paths

  • @mikezubia8161
    @mikezubia81616 жыл бұрын

    The best ted talk I've felt is decoding Bhagavad Gita and the comments for that video are disabled so I'm spreading my opinion here💜

  • @kshitizpoudel9259
    @kshitizpoudel92594 жыл бұрын

    koi bhi English aur westerners ko itna knowledge nahi hai, jitne inko hai. I salute you sir. U have always made us proud around the world. I prefer you to be called celebrity rather than other so called celebrities.

  • @nayanaprabhu7317
    @nayanaprabhu73177 жыл бұрын

    Devdutt Pattanaik makes the most complex so simple and believable!

  • @tenminutetokyo2643

    @tenminutetokyo2643

    5 жыл бұрын

    Snake charmers

  • @akshayvesanekar2012

    @akshayvesanekar2012

    4 жыл бұрын

    No

  • @TheEyehospital
    @TheEyehospital9 жыл бұрын

    great analogy..i think the hunger that one pursues to fulfill depends on what stage on entrepreunership one has evolved into...If u have just started your business, you are always in search of satisfying you own hunger and look forward to building the ivory tower or swarg for yourself and if others feel exploited in the way,,so be it!! Later on the realisation of insecurity appears once the ivory tower has been created and then the entrepreuner seeks to satisfy others hunger in a manner that reinforces his concept of swarg..so he seeks to create a society of like minded souls for himself and chooses whom to support and help out and whom to leave out..clearly knowing that the vaikuntam that he creates is only representative of his ultimate aim to reach out to everyone..obviously he cannot come down as an avatar to each and everyone and provide help..Then comes the third stage when he gets fed up of spoon feeding individuals perennially and then seeks to create a system that takes care of the social inequalities (that lead to exploitation in the first place) through philanthropy,aid, sponsorships, scholarships, donations so that the cow is not afraid of the tiger, the snake is not afraid of the peacock etc in the hope that eventually the hunger is overcome.. I think Bill Gates, Tatas, etc are an example of the third phase of pursuing kailasam, Narayana murthy is a wonderful example of the second phase of pursuing vaikuntam while all first generation entrepreuners are examples of the first phase of pursuing swarg....

  • @arnabdasgupta804

    @arnabdasgupta804

    5 жыл бұрын

    great content and analogy. Your three stages as explained swarga , vaikuntha and kaisala is more resonating to me than Mr. Dev Dutt's chronological order. The same idea , if I may , can be explained by the representation of the three gunas. Tamas- the quality of satisfying one's own hunger and roughly to some extend in a self-centered way. Rajas is the guna of passion and creation. Sharing your part of food among the needy to find relevance in society. Rajas can be considered as the way of Vishnu. Last, is Sattva, the way of shiva where every compromise has been made self-lessly in the service of others ,without the expectation of return. This is where the hunger is outgrown. The desires are burnt as person becomes self-sufficient and self-content.

  • @g.g.7078
    @g.g.70784 жыл бұрын

    2007...Ghatkopar, mumbai. I met a guy from EY who was a qualified doctor (mbbs) and we had a nice fire side chat on mythology. I had no idea that in years to come...I would read in papers and listen to his thoughts on Talk shows. Keep going...

  • @vishalkudva3420

    @vishalkudva3420

    4 жыл бұрын

    Great. Are you still in touch ?

  • @iamjust1normalgirlfromindi446

    @iamjust1normalgirlfromindi446

    2 жыл бұрын

    👁️👄👁️

  • @utsavgarg6219
    @utsavgarg62198 жыл бұрын

    one of the best ted talks i have ever seen.....

  • @ShivamVerma-wx8hm

    @ShivamVerma-wx8hm

    5 жыл бұрын

    You need to explore ..there are many others beside this one

  • @me_Gustav

    @me_Gustav

    4 жыл бұрын

    meh

  • @kirangouds
    @kirangouds6 жыл бұрын

    This is magic of Hinduism, it doesn't say how , it says Why.

  • @tenminutetokyo2643

    @tenminutetokyo2643

    5 жыл бұрын

    Snake charm loot and remit.

  • @lastjediknight6744

    @lastjediknight6744

    5 жыл бұрын

    @@tenminutetokyo2643 Know the topic better and then talk don't blabber!

  • @harshverma6476
    @harshverma64762 жыл бұрын

    This video is selected for my ASL Activity 😂😂

  • @Phaneendra94
    @Phaneendra949 жыл бұрын

    Of late, I've been reading Pattnaik ji's books and I can say that his books have made me think deeply about everything. They are very insightful and have brought a good change in me. And this video said what his book Business Sutra explained in just 13 minutes!

  • @ankushhotkar7058

    @ankushhotkar7058

    9 жыл бұрын

    P

  • @rdas02040
    @rdas020408 жыл бұрын

    so much to learn form you sir !!!

  • @varuno7560
    @varuno75606 жыл бұрын

    I like him, He is just allure you. you can't protect your egos from him.

  • @varuno7560
    @varuno75606 жыл бұрын

    one should wish to be born with such voice such talking & community skills. he is so compassionate. no gathered no negativity.

  • @ajnikhil
    @ajnikhil7 жыл бұрын

    The growing trend of non-profits impacting the world supports his idea of "Feeding other people before you". The big organisations like Wikipedia, UNICEF, RedCross, Wikileaks slowly but steadily showing that impact can be made without thinking too much about profit. I am sure in future we are going to see great surge of Non-profits and many more people will be willing to work in them.

  • @drokraebube2983

    @drokraebube2983

    2 жыл бұрын

    But all these "non profits" depend on someone who is making profit. Why are we burryin our heads in the sand in the face of reality. If the non profits surge, who will finance their activities?

  • @samarths.hosamani2226
    @samarths.hosamani22264 жыл бұрын

    Is there a business which treats your hunger is first? YES, ZOMATO 😂

  • @pratikdas9469

    @pratikdas9469

    4 жыл бұрын

    😂🤣😂🤣

  • @valuesbunker

    @valuesbunker

    3 жыл бұрын

    😂😂

  • @saptarshichatterjee36

    @saptarshichatterjee36

    3 жыл бұрын

    Not really lol Zomato always takes payment before

  • @praveenvasistha247

    @praveenvasistha247

    3 жыл бұрын

    By charging me double the money, Making me Lazy and Wasting Life of Youth deliveribg food in Traffic instead of being employed building, Trains, Flights, Roads and Bridges ?? 🖕🖕🖕 What a waste of youth

  • @harlinpandya9130
    @harlinpandya91307 жыл бұрын

    he is very good he actually solves the thinking process wth the truth ,which has been not brought in front of us by our elders. this is the real way which is needed to learn about our religion thank u pattnaik sir keep solving the things,matter n lighten the real knowlege of our indian religions

  • @syamprasadsadineni7458

    @syamprasadsadineni7458

    6 жыл бұрын

    Harlin Pandya g

  • @nelhed3587

    @nelhed3587

    3 жыл бұрын

    He has been debunked as a fraud

  • @ashumanchauhan1410
    @ashumanchauhan14109 жыл бұрын

    Im surprised intellectual people like him still exist in India

  • @divyanthjayaraj8450

    @divyanthjayaraj8450

    8 жыл бұрын

    +Ashuman Chauhan Me too. This video was just so beautiful!

  • @nvxc60

    @nvxc60

    8 жыл бұрын

    +Ashuman Chauhan of course ashuman his approach is very different and unique but bawa where r u there are lot people in this land know the real "ithihas' which u cannot find in our text book or in google some r no more some r still struggling with this westrenize India to make this land "BHARAT".

  • @Pork393

    @Pork393

    7 жыл бұрын

    Why? You were benchmarking the Indian Politicians as intellectual people? There are loads of intellectual people in India I think!

  • @atchutram9894

    @atchutram9894

    7 жыл бұрын

    As long as we derive respect from English, language we feel that there are a few intellectuals in India than in English speaking countries like US. He speaks about very basic principle in Indian ideology. I don't see a great thought process by any standard in this talk. It is about communicating existing thoughts in a way that alienated generations (from their ancestors) will feel great. There are many Intellectuals who speak local/native language in very simple terms but with abundance of knowledge. We deny them in the name of modernization. It is derogatory to make such comments on India and Indians. On a positive note, what he talks about is significant and adds to our pride.But No one is above Nation and its pride.

  • @amarenderreddy5298

    @amarenderreddy5298

    5 жыл бұрын

    Maybe you are not focused on your surroundings. Sadguru is yet one of intellectual from so many

  • @hpin1992
    @hpin19928 жыл бұрын

    This is epic... Wow..

  • @DivineMisterAdVentures
    @DivineMisterAdVentures6 жыл бұрын

    So nice - what an ideal explanation for an elusive secret about public centric business. After how many years, the West has finally instituted an appropriate legal framework for such a thing ("public benefit corporation"), venture has joined in recognizing it and naming its features ("patient capital,") - and it is superior in many ways to typical "charity" and "build-to-sell" old capitalism. A kingdom of genuine caring and a playground of peace is now possible.

  • @jali9
    @jali910 жыл бұрын

    Interesting and playfully insightful. Thanks for the talk , Mr. Pattanaik.

  • @anirbanc88
    @anirbanc88 Жыл бұрын

    this man is such a genius, too good talk sir, thank you!

  • @sangrampanda4059
    @sangrampanda40596 жыл бұрын

    One of the best video i have seen in youtube

  • @desmondkemei3822
    @desmondkemei3822 Жыл бұрын

    What a great Thought! Love it so much.

  • @vishnave
    @vishnave6 жыл бұрын

    Great, I came to know this amazing gentleman very late. after seeing this video, i have become fan of him. now i am adapting his 3B model....tooo. I will follow the Ideology. God Bless You Mr.DevDutt

  • @veenachheda633
    @veenachheda6335 жыл бұрын

    Devdutt simplifies complex theories so superbly that anyone can understand it easily. I watched him on epic channel and fell in love with Hindutva.

  • @kushangagrawal710
    @kushangagrawal7106 жыл бұрын

    a must watch for everyone.

  • @kylolaken3556
    @kylolaken35563 жыл бұрын

    I took the risk dealing with Austin on KZread and finally end up with perfect testimony.

  • @kylolaken3556

    @kylolaken3556

    3 жыл бұрын

    AUSTIN. +•1>5>3>0>4>2>8>5>8>7>0>~~~

  • @rahulpande82
    @rahulpande825 жыл бұрын

    Thanks for sharing. I purchased but ingnore book from this personality but when I meat with his knowledge and thought process, I restarted !!

  • @Skychild-hm9yt
    @Skychild-hm9yt8 жыл бұрын

    Brilliant talk Dr. Pattanaik! Thank you so much for sharing your view with us all!

  • @shantnubrajesh1514
    @shantnubrajesh151410 жыл бұрын

    Amazing !!

  • @manishagrawal2397
    @manishagrawal239710 жыл бұрын

    Thanks Mr. Dev, I never learned such a good business model befour.

  • @udayuday4004
    @udayuday40046 жыл бұрын

    standing ovation.......for Devdutt Pattanaik

  • @vdsimran
    @vdsimran8 ай бұрын

    One of his best lectures i heard

  • @RojaJaneman
    @RojaJaneman3 жыл бұрын

    With a better PowerPoint he could’ve taken this to a whole new level. He’s great anyhow

  • @dvmjak
    @dvmjak4 жыл бұрын

    Simple yet deep, profound, and rich in content, messages, and values

  • @harshankmhatre4800
    @harshankmhatre48005 жыл бұрын

    I have never quite looked at lord ganesha family photo that close to notice the predators and prey food chain until now. It was great to know some facts .

  • @stefanweideman9412
    @stefanweideman94124 жыл бұрын

    Very few people will understand what he is actually saying. Business is the function of social need satisfaction.

  • @mrgovindvats
    @mrgovindvats5 жыл бұрын

    Just wonderful. The secret of growth explained in very simple way

  • @aninditobose232
    @aninditobose2325 жыл бұрын

    This is just stunning ..............

  • @shivamsharma946
    @shivamsharma9466 жыл бұрын

    Best Tedx video ever

  • @saileshram7610
    @saileshram76106 жыл бұрын

    I am blown away by the way you constructed this 🙏

  • @subhasshmahenthren1264
    @subhasshmahenthren12645 жыл бұрын

    Amazing comparison models!

  • @MsLindawoods
    @MsLindawoods8 жыл бұрын

    Amazing. I enjoyed listening and watching this Tedtalk.

  • @vaibhavpatel3559
    @vaibhavpatel35597 жыл бұрын

    It is great......a must watch

  • @MrSahilsahni
    @MrSahilsahni8 жыл бұрын

    he is just amazing....

  • @BhajanRang
    @BhajanRang2 жыл бұрын

    Wow, great perspective! Just Incredible & wonderful 👌👌👌👌

  • @deepakchapagain1360
    @deepakchapagain13604 жыл бұрын

    Very inspirational, very gentle, just love it.

  • @chetanrawatji
    @chetanrawatji12 күн бұрын

    Interesting ❤

  • @rajtheguru6935
    @rajtheguru69357 жыл бұрын

    Excellent Video !! This what is more close to Gandhian thought!!

  • @sanjaysheth2664
    @sanjaysheth266410 жыл бұрын

    Devdutt sir you are too good to resist very very concise still every word speaks volume I am your fan

  • @rentospropertymanagementso4895
    @rentospropertymanagementso48953 жыл бұрын

    Awesome Sir. The comparison you have shared stays in mind forever for a thoughtful act. Thank you for sharing the knowledge.

  • @rohinimalhotra6931
    @rohinimalhotra69317 жыл бұрын

    I was really impressed by his lectures on Mythology back in 2000 at Theosophy Hall, Mumbai

  • @sanataniroots7301

    @sanataniroots7301

    3 жыл бұрын

    Stop calling hindu scriptures mythology, it's a history

  • @meg_2087

    @meg_2087

    3 жыл бұрын

    @@sanataniroots7301 and that's your opinion

  • @maruthirao3872
    @maruthirao38726 жыл бұрын

    very simple way of hidden truth explain with modern compression ... thanks for your service

  • @pradeepagarwal5629
    @pradeepagarwal56296 жыл бұрын

    Msg in your speech is very clear and you have explained in a very simple way. If we are capable to satisfy or prioritise your hunger first then automatically it will outgrown my hunger. Thanks a lot Pattanaik ji

  • @06121987kanak
    @06121987kanak5 жыл бұрын

    very nice to listen first time indian ideology of business

  • @aakarshsrivastav
    @aakarshsrivastav8 жыл бұрын

    Great talk sir! Hari Har Mahadeva!

  • @vipulkamde
    @vipulkamde9 жыл бұрын

    excellent advice for young entrepreneurs.

  • @mactongathe179
    @mactongathe1794 жыл бұрын

    ALL BUZNES sure are determined with Where is ur promis land, then a better choice of Hunger satisfaction. Thank U sir. it could take me pages and years to understand this

  • @Tanya8362
    @Tanya83625 жыл бұрын

    When you know how to make audience understand ! Well structured, explained and easily understood the 3B model!

  • @paudyalarun
    @paudyalarun10 жыл бұрын

    totally awesome analogy sir!

  • @down8151
    @down81517 жыл бұрын

    awesome...puzzle solved in 13 minutes..Thank You sir ji

  • @m.design
    @m.design7 жыл бұрын

    From Google to youtube to facebook to wikipedia, everyone following this model directly or indirectly, partially or fully! We end users don't care about how they earn and what they earn but yes, they do provide thousands of features at your fingertips without taking a single penny!

  • @ankursaklani2710

    @ankursaklani2710

    6 жыл бұрын

    Meet Shah, And thats called customer satisfaction

  • @ManishKumar-uf9tx

    @ManishKumar-uf9tx

    6 жыл бұрын

    Ankur Saklani Exactly on point.

  • @bhagwatiprasad4972

    @bhagwatiprasad4972

    6 жыл бұрын

    These features work like appetizers to end users. :)

  • @chetangupta5
    @chetangupta57 жыл бұрын

    Awesome .. explained the exact senario in current organizations 🙏

  • @rht8867
    @rht88673 жыл бұрын

    Everyone's hunger is satisfied & my hunger is outgrown: Quote for those who want change in the world

  • @SurinderSingh-SinghStyleStudio
    @SurinderSingh-SinghStyleStudio7 жыл бұрын

    Wellness well explained...

  • @akjagannathan4165
    @akjagannathan41657 жыл бұрын

    Inspiring and you have shown a new path.

  • @shraddhadeshmukh7829
    @shraddhadeshmukh78295 жыл бұрын

    No other person can explain this in this astonishing way as you did. Suparb

  • @lalitanjumkher1886
    @lalitanjumkher18865 жыл бұрын

    Excellent and inspiring talk indeed. Wishing DP very good luck.

  • @shridharrasal2932
    @shridharrasal29325 жыл бұрын

    One of the best talk..which i ever have been seen..good to listen many more thoughts from you..

  • @akshaysaxena7396
    @akshaysaxena73965 жыл бұрын

    Thanks for showing a new (for me) way of business life. I will try to follow the 3rd promise land. It seems peaceful and at least I am looking for that.

  • @DrSwapnilBhanushali
    @DrSwapnilBhanushali9 жыл бұрын

    Great analogy sir... 3 promised land... fantastic

  • @BrigitteZacharia
    @BrigitteZacharia6 жыл бұрын

    such a game changing idea.... this is something everyone should take notice of

  • @mahavirchopra
    @mahavirchopra10 жыл бұрын

    As usual, amazing concepts in the simplest possible language.

  • @badassassin4294
    @badassassin42945 жыл бұрын

    Although I had never seen this video before, I can practically vouch that what he said about satisfying other's hunger is extremely true. Having taken over an ailing business, we were able to make 500% growth by applying what he said within the span of a year (of course it was coincidental. We didn't know about this as we hadn't seen the video). We focused our attention away from profits and focused more on our employees and customers. The return this payed was so amazing as we had 500% increase in turnover and profits. Although I know the highlight of this video was about not focusing on profits, we actually gained it unconsciously. It would have been amazing if Mr. Devdutt had included the aspect of Karma in business (do good and good will happen to you.)

  • @drAshutosh138
    @drAshutosh1389 жыл бұрын

    wow...sums up the isreal n palestine conflict as well

  • @shadevi
    @shadevi4 жыл бұрын

    I want more talks of him!!!

  • @Riyaimpex
    @Riyaimpex9 жыл бұрын

    I second it . I experience it . It evolved in some how.

  • @Ricky-om9qb
    @Ricky-om9qb5 жыл бұрын

    it is love when we fell happy when our parterner is happy. that something something richard branson had also said.

  • @smmn722
    @smmn7223 жыл бұрын

    “Satisfy your hunger so I outgrow my hunger “ Wow ! He is changing how I see business!

  • @premmohantyagi
    @premmohantyagi4 жыл бұрын

    Perfect explanation. Very complex things explained in very easy way

  • @patrickbuono8032
    @patrickbuono80326 жыл бұрын

    Agree or disagree with Dr. Pattanaik, it is important (in my opinion) to seek knowledge with both an open as well as engaging mind. POV's are often a result on our orientation, development and passion. I'm not sure what the ultimate truth is, but what I do believe is I a am based on the sum of my collective experiences (the good ones as well as the bad ones). So the more 'experiences" and knowledge we acquire, hopefully the broader yet more refined is our POV.

  • @PlugInCaroo
    @PlugInCaroo6 жыл бұрын

    Very interesting talk.

  • @sriramv4306
    @sriramv430610 жыл бұрын

    This is awesome!!

  • @seethaspeaks
    @seethaspeaks6 жыл бұрын

    Thanks you sir. I’m inspired by storytelling methods.

  • @CarrieGlenn
    @CarrieGlenn6 жыл бұрын

    Intelligent and charming. What a way to look at things. Thank you 🙏🏻

  • @shivshankarsajjanshetty5320
    @shivshankarsajjanshetty53208 жыл бұрын

    wow.. amazing talk.

  • @RajashekarYLDr
    @RajashekarYLDr9 жыл бұрын

    amazing analysis.apt for CEO level

  • @backolinko505
    @backolinko5056 жыл бұрын

    Indian philosophy is so deep!We don't think this way anymore...

  • @akankshasharma4082
    @akankshasharma40825 жыл бұрын

    It's such a good thought. I wish we had businesses like that

  • @anuragshastri7058
    @anuragshastri70585 жыл бұрын

    Wow'! Love him and his perspective

  • @nasarudheenkt319
    @nasarudheenkt3196 жыл бұрын

    extraordinary thinking..

  • @vairagijayesh
    @vairagijayesh8 жыл бұрын

    excellent .....sir ..

  • @Kumuthapoorvi
    @Kumuthapoorvi6 жыл бұрын

    Learn so much about puranas.

  • @swamidurgeshanand9214
    @swamidurgeshanand92146 жыл бұрын

    Wonderfully explained. Thank you . Really you are Debadutta or God gifted. Thank you again and again

  • @harikanagapuri3420
    @harikanagapuri34206 жыл бұрын

    Thank u so much sir.

  • @rinusingh7206
    @rinusingh72065 жыл бұрын

    fabulous 👏👏👏👏

  • @anantsaransharma
    @anantsaransharma9 жыл бұрын

    Lovely presentation.

  • @thevidhyarthisevi548
    @thevidhyarthisevi5486 жыл бұрын

    Connecting beautifully, mind-blowing

  • @leightoncooke
    @leightoncooke6 жыл бұрын

    Namaste! Beautiful and inspiring talk.

  • @tusharg2751
    @tusharg27516 жыл бұрын

    This is beautifully done! Nailed it.

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