The pricing changes and dealer markups were my deciding factor to drop my Lightning order and keep my Rivian. I was fortunate to have a pre-order before they changed prices as well.

I really wanted a Lightning, but in my area no dealer ever sold one anywhere close to the first base MSRP, and now that is even higher. No it’s not a bargain. Maybe when dealers start to hold large amounts of inventory again they will come down on prices.

Nikki, I really liked your ICE vs EV comparison. I ended up getting the top trim for 10K under msrp here in the Portland area. Slightly below the updated MSRP.

@KieranMullen

10 ай бұрын

Dealer name?

@EricJLarsen

10 ай бұрын

@@KieranMullen It was Damarow F. FYI they were going to charge me $5K over MSRP in Janurary to convert my reservation to an order. I moved my order to another dealer, then ended up buying from them for the $10K under. My order was just delivered to Westlie Ford and is for sale now.

@kd741

9 ай бұрын

Portland? Will it be a bonfire in the next protest? 😂 kzread.info/dash/bejne/eIeWzJqIgLC1pLg.html

This is become my new favorite tech related channel. Thank you for being awesome!

As an electrician, I new Sunrun home integration system was a ridiculously high price. Not to mention the costs of Installation if you aren't an electrician. A much simpler and less costly solution even if you have an electrician install it is a generator receptical tied to main service disconnect via an interlocking breaker. If you're predicting a power failure because of an impending storm you can connect your lightning to the generator receptical and manually transfer your breakers. A more automated system , but still far less expensive would be a 30 amp automatic transfer switch with provisions for enough breakers to handle all your critical loads. Which would still require you to connect your lightning to the transfer switch and activate your pro power 240 volt bed receptical. These are all much better options to power your critical loads via your lightning.

@transportevolved

10 ай бұрын

In our case, that wouldn’t have been enough sadly, as we need water pumps powered too!

@user-mm1zh2mr6s

10 ай бұрын

I didn't think the interlocking breaker worked for the Lightning and it required a bonded neutral. But I'm not an electrician, so I'm not sure either.

These trucks aren't moving in my area, there have been several at MSRP sitting on lots for a while.

@KSpaceyRules

10 ай бұрын

Similar situation in many dealerships.

EXCELLENT VIDEO! A lot of us were wondering about this with the price drop. I also look forward to seeing a comparison with the Cyber truck whenever it comes to market. Not that I plan to abandon my electric bicycle any time soon - I very much enjoyed that video too!

I wonder if there is a bit of the Osborne effect going on because of the the transition to the nacs (soon to be) charging standard from CCS2 in addition to a lot of uncertainty of pricing and bad press from both the massive price fluctuations and stories of dealer scalping.

@alsavage1

10 ай бұрын

CCS1. CCS2 is EU (and a few other areas). CCS1 is what NA has.

@KSpaceyRules

10 ай бұрын

@jamanjeval That's a very good question. If I were in the market for a Ford EV I would definitely not buy it now.

@jamanjeval

10 ай бұрын

@@alsavage1 thank you for catching the typo!

If I had the desire for a pickup EV, I would wait until the Silverado EV, Cybertruck and Ram Rev are all on the market and some dust settles. I think some competition is good for the EV pickup market, and the trucks will get better and have more value for the money.

We just order one, XLT extended range. Can't wait!!! While out Mach E was being repaird due to a faulty HVBJB, we had a F150 as a loaner amd we loved the space in the cabin. My 3 year old and dog were very comfortable in the back.

Question: I have an XLT Lightning on order that is scheduled to be built in the middle of August.....Will the price cut apply to it? I was told at the dealership they would honor the price I was quoted unless the cost of production increased in which case the price would go up. I am wondering if the reverse is true.

@tscoff

10 ай бұрын

I have a F-150 Lightning on order too. I called Ford to ask them and they told me that they will “re-invoice” at the lower price when mine is built and ships.

@steveclemens8488

10 ай бұрын

@@tscoff Thanks. My next step was to call. Thanks for sharing.

I really wanted a Ford Lightning but when the prices released, along with stealership markups, I realized Ford was no longer interested in selling vehicles to the working man and woman. $80,000+ for a vehicle is not affordable for the majority of folks. The Lightning is not a bargain and is simply a toy for Ford to sell to rich people in order to fund their EV exploration further.

Nikki justifiably a tad grumpy about that expensive home integration still not working a bit scary.

I follow the channel for a long time and think you all are great. But honestly I haven’t been watching a lot lately. The main problem for me is that I find the script very inefficient. Like this should have been a 5 min video. All the disclaimers, open and close quotations, etc, add up to a text with sparse information that is hard to engage (at least for me). I really really love you all and meant to say that for a long time. I’d feel really bad if it come across as rude or something alike. I’m very grateful for you all putting so much effort into such a good cause. I really mean it with love.

My current EV is a used 2020 Chevrolet Bolt EV Premier. It does a good job getting me around town. When I want to take my bicycle to a Siskiyou Velo Club ride, it does a good job at doing that 👍.

I think you meant to say, one person and one dog! 😂

Did the Bluetooth update happen yet?

Would be interested in your opinions on the recently announced Electrify America price changes and what's behind that.

@KSpaceyRules

10 ай бұрын

$$$

Did you experience the latest issue with the non-functioning Home Integration System? My Ford Pro Charger lost its Wi-Fi connection. Ford BEV says I need to have the electrician back out and disconnect the dark start battery, part of the HIS, to allow the Ford Pro Charger to power cycle and reboot. I’ll try a few more things before I incur mOre electrician charges for something that does not work… I tried, twice, to disable the dark start battery with the MProfessionsl app. It did make all the LED lights on the Pro Charger go off, but it did not allow the Pro Charger to reboot. The hard reboot button (have to take the cover off) for the Pro Charger no longer works either. In related news, my Lightning is at Damerow Ford for the second time, trying to get the OTA updates to update. They are still trying to do the updates at the dealer with USB flash drive instead of OTA. We’ll see if they are successful later today. It’s sort of like driving an iPhone, with beta iOS :)

Given that my poor Mazda 3 is slowly falling apart, the F150 is looking more and more like my next vehicle. Just wish it came with a long bed....

I'm holding out for a Ranger Lightning or some other midsized EV truckster. That should put the capabilities more in line with my needs and it can only help the MSRP, right? 🙂

@jamespaul2587

10 ай бұрын

Agreed, Andy. A fully electric Maverick would be awesome, too and they've already got a hybrid version to build on

@scottmcshannon6821

10 ай бұрын

you mean something like the rivian?

@jamespaul2587

10 ай бұрын

@scottmcshannon6821 no, a basic truck that is more affordable

@andyrichardson7558

10 ай бұрын

@@scottmcshannon6821 I'd be very happy with a Rivian, but at as James mentioned it should also be a bit more modest (and cheaper). When the RT1 was announced I definitely played around with their order configurator a bit.

Good reporting. "Turmoil 2023". Things are about to get ugly in the vehicle industry. Sadly Ford is not in a strong position. In the first half of the year, Ford had the most recalls (in the US) with 31 recalls affecting 4.1 million vehicles (in all of 2022 they had 65 recalls affecting 8.6 million vehicles). These price cuts and the production of the Cybertruck may seriously impale Ford.

The price cuts mattered. I have one I bought after the price drop, and I wouldn't have bought one at the higher prices.

Thank you

Reading though a lot of forums and comments there’s a common refrain of dealers jacking up pricing keeping people away from these trucks.

It’s funny that I was a day one reservationist and it took almost 2 years for them to say I can put in an order, and only a tier below the highest one. I guess I didn’t have the pull of the KZread or fleet community. Such horrible customer service

@KSpaceyRules

10 ай бұрын

Ouch.

What about the customers who bought one before the price slash? If I had, I'd never buy one again!

Where are you from originally?

The F150 is a great buy, if you are looking for a work oriented truck, the price vs it's petrol guzzling equivalent is a great deal, as Nikki cleverly pointed, it's not 1:1 for all usage, i found I needed to pick my "needs" and discard some wants, being realistic. The EV version you will save huge amount of money over the course of 10y. Do they exercise of configuring a F100 Petrol version, so many options, so many.. You quickly discover the prices are quickly matched. And there are Fed Credit incentives.

They need to lower XLT long Range $5000 more, thats the sweet spot and they will sell all of them and hopefully steal those of us who said no way to those expensive prices and are just waiting for our cybertrucks.

@KSpaceyRules

10 ай бұрын

Perhaps that may work but I'm unconvinced. It is still too expensive for the range.

Will dealerships just raise their prices to compensate? How will this impact already built, unsold vehicles?

Should we wait for the 2024? Heat Pump. or get a good deal on a 2023?

I rented one over the 4th of July week.. had the truck for about a week and a half. Could have been operator error, but when it's 80 degrees in the cab.. the silly thing thought it was a good idea to turn on the seat heater and steering wheel heat. A platinum version, 4 door rig - nice truck to say the least! A 98k truck with NO remote start capabilities? PASS. I couldn't get the Ford app to connect or work for whatever reason and from what little research I did, that is how you remote start? A 98k vehicle without remote start, but a 32k vehicle can do it from the keyfob.. All in all, I'm glad that an electric truck is on the market, I'm looking forward to see what other OEM's come up with. (( also, comment for the algorithm ))

@transportevolved

10 ай бұрын

Remote start is available in multiple ways! Nikki

@slamdvw

10 ай бұрын

@transportevolved I saw there was an additional add on module. I figured for 98k... I shouldn't have to buy anything extra. The app? It wouldn't connect, or their page crashed and I couldn't make an account. Nice truck overall though, I could see myself in the work truck trim - platinum is a touch too high for me..

@transportevolved

10 ай бұрын

There’s no additional module.

I enjoy the channel and thank you for the great info you put out. I just got my Lightening Lariat 19 days ago, love the truck. Best truck I've owned. I'm not happy with the price drop (price gouging) from Ford for me. My truck has instantly been devalued and its cost 8479 more. Hope Ford does something about that, but not holding my breath. Feels really dishonest coming from Ford. Good for all those future owners.

If Ford has a handle on extreme dealer markups, maybe it's a great deal now

11:22 - The gasoline variant isn't comparable! The diesel is the far more comparable powerplant in terms of the longevity, performance and fuel economy. Anyone who is buying a truck to do real work will be going after the diesel, not the gasser. For comparison that 6.7L super-crew will set you back +60k plus 5k worth of fuel per year

I wish the Pro model wouldn't be in the same conversation price wise with other options since regular people can't buy it.

I have one question One KZreadr keeps going on that Ford are doing 1.9% financing but I do not see any evidence of is this, is true or do you actually have to go through the motion of ordering the lightning but was interesting I did call a dealer and mentioned to him that ford had drop the prices and he didn't sound too happy the other thing is it doesn't look like the dealers are dropping their prices anytime soon

@tscoff

10 ай бұрын

I saw that Ford is offering 3.9% financing. Which is twice as much as 1.9%!

@allendrix

10 ай бұрын

APR is based on loan duration

It's weird, some KZread channels say the Lightning is sold out, and others say there are too many days inventory in stock... Is it because the manufacturers count it as sold when delivered to dealers, even if it's still sitting on a dealer's lot? Hard to know which channels to trust. (I trust this one, I've been watching a long time.) And to be fair, Elon said the Lightning is a good truck, just a bit overpriced. I wonder if that tweet had anything to do with Ford lowering it's price. It will be an "I told ya so" moment for some and crickets for others when the Cybertruck pricing is announced. I guess we have to wait and see. I have no prediction.

@KSpaceyRules

10 ай бұрын

@davidhuber6251 Regardless of how anybody wants to spin this "sold out" claim, Ford are not making many EVs and unfortunately for them their inventory is increasing - hence the price cuts. I'll let you in on a secret, things are about to get unstable in the vehicle industry.

@transportevolved

10 ай бұрын

The price cuts aren’t because people aren’t buying…. We explained it in the video!

@KSpaceyRules

10 ай бұрын

@@transportevolved I literally don't know what to say. People are living in their "bubble". Inexplicably so many knowledgeable people do not grasp what's unfolding. Things will only get worse!! Unfortunately the American tax payer will foot the bill. Watch as they say: Who could have seen this coming.

@KSpaceyRules

10 ай бұрын

Data from Cox Automotive, reported by Auto News, says that there are an estimated 1,953,512 vehicles sitting unsold on dealer lots right now. New-vehicle inventory at dealers in the U.S. is continuing its slow and steady climb upward...EVs have a 103-day supply.

I feel sorry for the owners who have just lost thousands of dollars thanks to this price drop.

@toyotaprius79

10 ай бұрын

This

@ferkeap

10 ай бұрын

Not really, the increase shouldn't have happened. Those that bought it could afford it.

@davidmccarthy6061

10 ай бұрын

Everyone should know how fickle prices are in many industry products, and really anything a consumer wants to buy. Do I get the new computer graphics card now? Or will it be 200 bucks less next month, or the same price but 25% faster in the next model. The lawn mower you just bought might be $75 cheaper on sale next weekend. Just having some awareness of price trends and what a good value is. Buy it when you have to have it and then forget about it.

@MrBadass509

10 ай бұрын

@ferkeap yes. Regardless if they could afford it or not, they money on the resale value.

@jamesphillips2285

10 ай бұрын

@@MrBadass509 New cars have always lost half their value as soon as you drive off the lot.

They knocked off $10k that they just added to the price a couple months ago. Basically they found out it's too expensive.

@toyotaprius79

10 ай бұрын

They just needed to boost one quarter's numbers

Do not buy it until they put the NACS plug in it…

The Telo is a truck I'd want, I don't need something the size of an f150, Silverado or cybertruck. If they can get it off the ground.

@toyotaprius79

10 ай бұрын

It infuriated me how late to the game the Ford Maverick hybrid was (almost two decades after the first Escape hybrid). They're barely figuring out the demand for small hybrid pickups, but not yet for EVs and PHEVd And even worse is how Toyota never thought of the bright idea of making a light duty Prius pick up

🤔...Tesla may not have dealerships to price gouge so they do it themselves as a standard feature now after telling you all the efficiencies they have to making their vehicles but doesn't get passed to the consumer and I own 2 Teslas just in case you were wondering. They are doing the same with the Cybertruck first touting how it's build saves on manufacturing but now as its readying for deliveries they started talking about complexity, supply chain, the economy preparing people to charge more than what they said they would

@KSpaceyRules

10 ай бұрын

I wonder if you bought 2 more Teslas whether you would pay more or less for them?

Elon's remark about expensive Ford Lightnings indicates to the Tesla community that he expects the Cybertruck price to be lower than Ford's E-150s. Tesla will be "stamping out" Cybertrucks by comparison to any other EV truck.

Ford needs to knock another $10,000 off the price. The charging inconvenience, the reduced battery in cold temps, and the range sapping when towing are too many compromises for real truck guys to get real truck work done.

@transportevolved

10 ай бұрын

Real truck guys? Really? The majority of pickup trucks don't ever get used as pickup trucks. And in case you've missed it, we've towed a car to Colorado with our F150 Lightning. We've driven cross country multiple times, and the truck is used as our hauler, our work truck and more. But maybe the fault is ours. We are not Guys. We are hot chicks....

How much are the tickets for the Vancouver Fully Charged Show?

they started at 40000 and went up to 60000

If the F150 isn't expensive enough, then go for the Volvo truck FMX

It started at $40k

It’s funny that I was a day one reservationist and it took almost 2 years for them to say I can put in an order, and only a tier below the highest one. I guess I didn’t have the pull of the KZread or fleet community. Such horrible customer service and dealership experience

Nikki looking 🔥🔥

No its not a bargen, i got my f150 bare bones in 2007 for 16k

😮Math 😅😅 no $88 fill ups

Nicki: Ford F1-50 Lightning Lariet ER owner. Took delivery end of April this year. My truck has a heated steering wheel. I had gotten an email saying it was going to be deleted and they took the price of the steering wheel off the sticker. I'm pretty sure they didn't add it back in when I paid for the truck. However, I am pretty salty about the price drop having just owned the truck for only a few months.

@user-mm1zh2mr6s

10 ай бұрын

I apologize for spelling your name wrong Nikki.

I do use my truck for towing, hauling, and various work issues. Because of that, I'm a little queasy about a very expressive shiny new EV that will likely get scratched up within the first month. But then it's a truck...

@toyotaprius79

10 ай бұрын

That's why there's leases, a pretty little trick to avoid instant depreciation when buying new. Hauling in the bed shouldn't be too much of a hit to range, but towing would be as much as half. You've probably seen Nikki's long tow trip to Colorado?

@transportevolved

10 ай бұрын

For what it's worth, we don't wash our truck all that much (and it has some scratches). We tow a LOT with it, (mostly local, but we've done cross-country things too). It's doing just fine! - Nikki.

The reality is that the gasoline Ford trucks are also way way overpriced. It does not make the lighting a better deal, just not much more of a rip off than the gasoline version.🤣

A great summation. If you need what the F150 Lighting can provide then by all means get one, but ....!

Seem to remember a video where you said you once owned a Tesla. Don't remember one where you explained why you might have gone bearish on the same.

@transportevolved

10 ай бұрын

Nikki here - Never owned a Tesla.

@jamespaul2587

10 ай бұрын

I believe a previous staff member had a Model 3, or his partner had one, and they had a video discussing a long-range move for his new position

@docdre7872

10 ай бұрын

@@transportevolved My bad

@transportevolved

10 ай бұрын

No worries - Nikki ;)

Im not paying that kind of money for EV And i am not buying any EV product

When you try to sell it after 150K miles and the battery needs replacing, you are going to lose a lot more than $10K. Lets see how these EV's are doing after 5 years / 100K miles. Many gas trucks go for 300K miles without major issues, how will EV's compare? What will the true cost of ownership be when you try to unload an EV with a worn out battery?

@zerola5154

9 ай бұрын

We've had a Model 3 for 5 years and 100k miles. Lost about 10% of range but that's it. No other problems. Hopefully Ford's offerings can match.

It really begs the question, what were the profit margins Ford making off the F150⚡? How much of that was subsidised by the EV Tax credit. How much were dealerships profiting? I hope we can all see the glaring business practices (pre and post 2008) that will hurtle towards a crunch point and economic crisis.

@KSpaceyRules

10 ай бұрын

You're not wrong, the vehicle industry is about to become wobbly.

I will definitely purchase an electric car, but electric trucks still have a little ways to go before I buy. I tow a 7500 lb camper and need something that can reliably get me anywhere I want with my camper. Between the towing losses of the truck, the spotty dc charging in the areas I like to go(I checked), and the fact most charging stations are parking spaces along the edge of a curb making it impossible to charge without disconnecting the trailer or blocking the entire station or lot. I would feel comfortable with a electric car, but not yet a truck.

@toyotaprius79

10 ай бұрын

Lucky for EV owners that campsites often have ample supply of high-amp chargers

LOL - a Brit telling Americans to give up their trucks for cars is HILARIOUS. The F150 has been the #1 selling vehicle in the US for YEARS. WE LIKE TRUCKS HERE. You should have lived here long enough to know that!

@transportevolved

10 ай бұрын

And trucks are slowly killing people. Sometimes quickly - Nikki.

@LG123ABC

10 ай бұрын

@transportevolved Which is why electrifying them is a good thing. If you want the general American public to embrace EVs, then you are going to have to offer them electrified trucks.

Giving it away or paying me to take it does not make it useful as a truck. Just a battery operated toy..

@transportevolved

10 ай бұрын

Perhaps you've missed the times we've towed cross country... or done any other number of "Truck" things. It's okay. We know electric vehicle threaten your masculinity...

This means game over for Tesla!

@sherpa972

10 ай бұрын

We will see, here in Nova Scotia Canada the Lightning price has not changed as of this morning. Dealer still wants MSRP. So a Platinum package is $146K CDN out the door. They have a Platinum and Lariat ext. range on the lot. The Lariat is still $128K out the door. I have been driving the F150 model for 22 years, new one every 3 years. I am now in the market for a new pickup but want an EV.

@brunoheggli2888

10 ай бұрын

@@sherpa972 You are all just lazy fucks!Use a bicycle!Evs solving nothing!

@brunoheggli2888

10 ай бұрын

@@sherpa972 80% of all people who drive a car dont need one!So the easy solution is to burn all the cars to the ground!

@John-209

10 ай бұрын

Talk about a troll

@roryblake7311

10 ай бұрын

Hope so, the Cybertruck is ugly ...and plain

What are the downsides to electric cars? Their batteries need rare metals. ... Making electric cars creates more emissions. ... They are only as green as their power sources. ... Electric cars can be expensive to buy. ... You can't drive as far in an electric car. ... There aren't enough charging points.

I just ordered a Lightning XLT because they are so cool. It is a bonus, that after tax rebate, it is cheaper than the gas version!

@DevilDogDen1775

9 ай бұрын

RORYBLAKE: They are so cool ???... Wait until you have to replace your battery.... Or until you try to sell it.... You'll be fortunate if you even get 1/4 of the price you originally paid for it....