The astonishing amount of water used to make a pair of jeans! | Fashion Conscious - BBC
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Watch the BBC first on iPlayer 👉 bbc.in/iPlayer... Influencer Grace Mandeville presents a new short form docu-series for BBC iPlayer to see whether we can still enjoy the thrill of shopping for fashion while doing it consciously and sustainably.
Grace Mandeville learns how many thousands of litres of water go into a single item of clothes and questions whether to stop wearing jeans.
This timely 6-part series of 5 minute episodes follows vlogger and fashion lover Grace as she explores the many alternatives to fast fashion.
With billions of clothes being produced every year, many young people like Grace are growing increasingly concerned about the impact their shopping habits are having on the planet. Each episode tackles a different area of the fashion industry as Grace searches for what we can all do to use less water, reduce our use of plastic and cut down on wasteful fashion.
Fashion Conscious | BBC
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Пікірлер: 179
*Solution, Let's move about naked* 😀
@DogGran
4 жыл бұрын
prosperandbehealthy lmao I’m watching it naked and was thinking the same thing!
@JY-ev5ms
4 жыл бұрын
@@DogGran Filth
@evoun96
4 жыл бұрын
Naked is not the solution though.. maybe the government est a law that stated recycle your unused clothes so that new one can be made?
@jinbiezel683
4 жыл бұрын
Does no one know how to take a joke, sheesh?!?! I thought it was funny prosperandbehealthy, although I would have to say that most people I would not want to see walking around naked as it would be an assault on my eyes and may lead to blindness, lmao!!
@evoun96
4 жыл бұрын
@@jinbiezel683 dude i get the joke.. but at the same time i needed solutions :/
1:30 didn’t realize she was missing a hand so I thought her hand was in the wall
@nigolski
4 жыл бұрын
XD
@NoUse001
4 жыл бұрын
Она просто застряла в текстурах xD She was stuck in textures xD
That's a great video Grace. But, I think we can focus more on reducing our need for NEW clothes, new stuff. There are plenty of OLD beautiful clothes which you already have in your wardrobe (or which you can get on a flea market). As a lawyer I used to buy new clothes, especially shirts, all the time. Now I'm travelling around Indonesia and Philippines and I see that I can live with only one backpack of things (and local people live with even less). Browsing malls/online shops, looking for new fashionable clothes, that's just a HABIT. YOU CAN CHANGE THAT HABIT. Petr
They don't really comment on the level of pollution involved in pulp mills (we have a pulp mill a few hours from my home that makes a product used for fabric and the pollution is SO nasty, you smell / see the smog a long time before arriving in the community... Here's the mill if you're curious: www.karinahunter.com/2015/12/av-terrace-bay-pleads-guilty-to-environmental-protection-act-violations/
ok, I like the general message of this vid... But, it's ironic they stood next to a swimming pool with up to 1,600,000 litres of DRINKING water (which makes 40 jeans) in which we pump chemical disinfectants and continually refill just so we can... have a swim!?! Plus all the energy we use to heat it. Just saying. 😎
@sweetcattv
4 жыл бұрын
yeah but swimming makes life really enjoyable for some and jeans are for a lot of people a sort of obvious clothing piece
@JohnDoe-tx8lq
4 жыл бұрын
@@sweetcattv wearing jeans 'makes life really enjoyable' for more people than go swimming! Swimming isn't a necessity, there are hundreds of ways to exercise and enjoy yourself without using a massive pool.
@sweetcattv
4 жыл бұрын
@@JohnDoe-tx8lq there are millions of ways to wear pants that are not jeans
@JohnDoe-tx8lq
4 жыл бұрын
@@sweetcattv er yer obviously, just like swimming. So you agree with me there are plenty of alternatives to swimming. I never said there are no alternatives to jeans.
@sweetcattv
4 жыл бұрын
@@JohnDoe-tx8lq Thought you woulda understand by now, but the meaning of my answer is you said there where only hundreds of ways to exercise without a massive pool. which honestly isn't much. So swimming is what I spoke for in the beginning something really special for the people that do it. Meanwhile jeans is just a standard fashion piece I dont think people wear with a lot of thought too it.
the CEO of levis said, he never washes them
@billmartins5545
3 жыл бұрын
Yuck
Wait.. cotton is bad because we have to use water to grow the cotton BUT the circular processing uses wood pulp which requires trees. Those need to be grown and they're slow to grow and also use a lot of water. Cutting down large amount of trees is also bad for the environment in regards to CO2 levels. Synthetic fibres are also made from petroleum products which isnt a renewal resource. Crap story if you ask me. I'd rather water the farm fields and allow the water to go back into the ground and recycle itself through evaporation as we do with the thousands of other things we grow for say FOOD! Use of water is a poor excuse unless the factories are wasting water in production instead of recycling. This story only says growing cotton type water not production water. Ugh...
wash less, buy less I like that idea, wait I do that anyway
I have 16 pairs of jeans. But only 2 are brand new, so I guess that's better? we don't _need_ to buy new, especially when it comes to jackets and denim which are made to last years. Check out a used clothing shop, you might be surprised at the quality. (depending on your area and luck!)
@sarahkinsey5434
4 жыл бұрын
My favorite pair of skinny jeans came from a thrift store, it's amazing what you can find!
@joeysmith1473
2 жыл бұрын
Lol your comment is so naive . It’s like saying I only beat my wife , or kids , once a month unlike my neighbor who does so every week
All clothing, food, and many resources use much water. Majority of things I own in clothing are hand me downs. It is privilege to buy newer things.
I bought 2 bags of Almonds that took a few hundred gallon of water to grow . I saw a movie and the young African child from a village visiting in America asked . Why do you poop in your drinking water ?
I'm sorry for the loss of your other hand, but what's more beautiful to me right now is that u remained happy in life. God bless you.
Talking about NOT buying new clothes all the time and then wears 10 different outfits in a video that lasts less then 6 min - no need to say more👏🏻👏🏻👏🏻😆
Grace is amazing. I've been a fan of her and her sister Amelia for years. Was truly delighted to see BBC working with Grace on an original series. I hope she got some chocolate while she was in Belgium. Belgian truffles are outrageously delicious.
Me watching this video not even have 1 pair of jeans I feel like a hero 🦸♂️
@abisheksoumian770
4 жыл бұрын
A man of culture
The plants that grow the fiber use water from rain or from irrigation that also came from rain. How would you save that?
The 20-40000 litres of water to make a pair of jeans does NOT sound credible at all.
@VVM-
4 жыл бұрын
It's for the entire product cycle. Water that goes into growing denim, processing and washing. I worked for a textile firm and observed that washing 1 meter of denim alone took more than 150-200 liters of water. Each pair is washed multiple times before packing not to mention the water used in dyeing the fiber. It all adds up real quick.
@VVM-
4 жыл бұрын
@@omi_god Bring me Thanos!!!
@honestlymars
4 жыл бұрын
@@VVM- Right, but what I'd like answered when this sort of topic is discussed is where the water used in clothes we buy in the UK is put after it's been used. If it's filtered and put back into the environment, then I'm not sure it's much of the issue that it's been lorded as. Sure, there are still the LEDCs that don't have full control over the way their clothing manufacturers are disposing of the water, but can we state with absolute certainty that ALL water used by EVERY clothing manufacturer in EVERY country is unceremoniously dumped in all of our rivers? Why does this program feel the need to show the damage in countries that don't necessarily supply all the clothing in the UK, US and other countries that they are trying to say are benefitting from this process with no thought for the environmental consequences and don't talk about how we're dealing with it in the UK or US or how our top suppliers are dealing with their used production water? I want absolute truth and transparency before I make any changes to my spending habits to ensure that I'm actually making a difference. Otherwise I'm stopping myself buying from companies who's suppliers aren't actually an irresponsible part of the problem!
@VVM-
4 жыл бұрын
@@honestlymars Normally its processed in Effluent Treatment Plants and released in to rivers or oceans (this water is not reused). Some companies invest in Mechanical Evaporators and RO Filtration which recover 80-90% of water. But that is rare due to the high cost of operations and installation of filtration plants. I am from India, collectively Bangladesh and us export a lot of denim fabric to other countries. Here filtration systems are practically non existent. I am not sure about UK based companies but i doubt if they have any regulations to avoid this. Primary ETP filtered water is not hazardous and can be released into natural water sources so that's what happens to most of it. However this is only the water consumed in processing denim. The water used in growing denim and indigo plants are biggest contributors to this waste. I really don't see any way it could be recycled. Its an argument similar to eating red meat vs vegetables.
@Seurnn
4 жыл бұрын
@@VVM- you act like the water cycle doesn't exist. Water doesn't vanish. It evaporates, wow.
The easiest way to help with the environment is to either buy less, or more higher quality garment eg wait until sales go on in the summer or winter sales then you can buy Levi’s online for less than 30 euro or a good idea is to buy vintage of places like grailed Depop or even curated vintage store in your area or online the old Levi’s from the 80s and 90 were usually made in America or Canada and they are very high quality for the price you are paying
...I mean...isn’t the actual problem the pollution from improper dye disposal? A pair of good jeans is more durable and last a long time. Perhaps it’s helping us not purchasing as much pants you’d otherwise have to anyway. This piece is so arbitrary. Comes across with a very strong intention in finding specific info to fit a narrative.
@kky7346
4 жыл бұрын
Watermelonn88 thats true right there
I had no idea, and the image of the river was devastating. I started buying my jeans from second hand or consignment stores a few years ago jusr bc its easy to find a high end pair for under $10. When i found that out i couldn't justify spending 200 for the same thing. Now they feel even more valuable. Thanks for sharing the info. We need to start somewhere.
@rafikoooo5621
4 жыл бұрын
Eww imagine wearing second hand kinda disgusting
@camilacabal4057
3 жыл бұрын
@@rafikoooo5621 wtf why is disgusting??? is it underwear??? ://////
@rafikoooo5621
3 жыл бұрын
@@camilacabal4057 I commented a year ago, you dweb...
She presents well. Also, thank you for the information.
Thats great,but you didnt show his jeans,& I imagine theyre expensive, especially since companies dont make them. He only seems to have A few,so he doesnt make A lot & to get something like that imported to Texas.. Ive been wearing jeans since I was A kid(im 50). Its all I wear. Not going to spend 200$ on A pair of jeans,couldn't afford it anyway. Besides my jeans last years. You also didnt show any processes to make jeans so we could understand better.
@paraelwares
4 жыл бұрын
Hi, there. What are the jeans you use, that last years? The ones I buy last a few months if I'm lucky. What's the brand and where? :-D Thanks.
@danaughney3616
4 жыл бұрын
Tomas Alfredo Vullo yea the vintage ones use higher quality denim and are made in either Canada or America
@danaughney3616
4 жыл бұрын
paraelwares you should be careful buying jeans if they only last a few months you can buy vintage or new Levi’s and if you wait for the big sales in summer or winter you can get them for around 30 40 euro plus they last long and some Levi’s are part of the waterless series which use a lot less water than there normal jeans just go onto the Irish or European Levi’s site and you can find them on sales a lot of the time.
What I'd like answered when this sort of topic is discussed is where the water used in clothes we buy in the UK is put after it's been used. How are we defining 'waste', here? If it's filtered and put back into the environment, then I'm not sure it's much of the issue that it's been lorded as. Sure, there are still the LEDCs that don't have full control over the way their clothing manufacturers are disposing of the water, but can we state with absolute certainty that ALL water used by EVERY clothing manufacturer in EVERY country is unceremoniously dumped in all of our rivers? Why does this program feel the need to show the damage in countries that don't necessarily supply all the clothing in the UK, US and other countries that they are trying to say are benefitting from this process with no thought for the environmental consequences and don't talk about how we're dealing with it in the UK or US or how our top suppliers are dealing with their used production water? I want absolute truth and transparency before I make any changes to my spending habits to ensure that I'm actually making a difference. Otherwise I'm stopping myself buying from companies who's suppliers aren't actually an irresponsible part of the problem!
Am I the only one who is talking about how gorgeous the girl is? 😂
@charliekenyon9723
4 жыл бұрын
Did you see the gums? urgh hideous. And yeah you are I pass that woman 20 times a day in the street and she is as simple as it gets. Islam is right about women.
So glad I'm still here to listen to all the good music God bless
Good thing the glaciers are melting because we need more water for fracking and nuclear power production.
@BreatheToHate
3 жыл бұрын
its not good at all stupid, if we keep polluting and the temperature keeps dropping the glaciers will melt ridiculously and it can cause TSUNAMI,FLOODING,EVEN EARTHQUAKES. And there 90% more dangerous bacteria and viruses in antarctica or glaciers once they come it will be unstoppable and its also worst for polar bears,penguins,and other animals that lives in freezing temp! so do research and then speak dumass
@ieatbananaswiththepeel4782
3 жыл бұрын
@UCXQEUd1_cZUwwb8vn-lekNg bro it was a joke. No need to get angry
@tommytube268
3 жыл бұрын
It was a sarcastic joke, the planet has plenty of water and so stupid I didn’t think anyone would think I was serious.
You know we have hit peak society when we have found a way to wear water.
But isn't buying/consuming 1 jeans a better substitute for buying /consuming 5 non-jeans clothes ?
Water isn’t destroyed it simply will be evaporate and come back as rain! If countries let there reservoirs become polluted shame on them and shame on anyone who buys jeans that have to have holes and faded for fashion.
The water isn't wasted, it's used to create garments. However, garments are often wasted by being bought, worn a few times and then discarded.
It’s the cotton not the jeans
Insightful, but feeling guilty about wearing jeans isn’t really going to help. It would’ve been nice to highlight more sustainable and environmentally friendly alternatives and brands, and slo to name some of the worst offenders. Given that decent jeans can last for years if well cared for, I am personally far more concerned about the literal tons of cheap polyester (plastic) cloths that are purchased worn once and thrown out. Also, I do feel that natural fibres like Cotten and wools are the lesser of two evils because at least they are more easily recycled and repurposed. All being said, this was really interesting and awareness is one of the biggest hurdles.
Why did i find this on a video of a greenday performance, what are you trying to say BBC?
Great content, I liked this video, Girl is special! Like❤
Where is you second arm?
😅 and then there’s me having like 14 pairs of blue jeans, 12 pair of other coloured jeans, like black, grey and brown etc. And 11 pairs of pants. From chinos to cargo to joggers. And then I’m not even counting my shorts 😅😂. But in my defence, I wear it all, I’ve been working parttime in fashion stores since I was 14. I’m now 25 and almost done with college. I’ve collected all sort of jeans and pants over the years from all different sort of brands. Some I have been wearing since I was 16. But yeah if I could do it all over again. I would probably buy like six pairs of and pants. One raw selvedge denim to fade and make my own. An all black one, a grey one, a lighter blue for spring and summer and two pair of chinos.
Couldn't we just skip the part of bleaching and coloring clothes? I can't find any video on you tube where I can see something like that. For sure it can be really tricky to look fashionable if i wear something which is not bleached and colored..or is it a question of killing some kind of bacteria
it's great that i don't have any and just sticking to skirts
Watched 'till the end just so she'd get at least one view.
Lets just use a pijamas pant instead if you ran out of jeans to save the earth
1:30 *hol' up y'all*
E' impressionante!! It's impressive C 'est impressionnant Es ist beeindruckend Es impresionante 令人印象深刻
OK, i'm convinced. I'll stop buy clothes made of cotton, and i'll buy only synthetic ones, like polyester and nylon. FOR THE ENVIRONMENT!
@JT-hd3kl
2 жыл бұрын
All the people wanting to get rid of a petrol burning cars but yet want to buy polyester clothing instead of natural cotton lol.
Just woke ... holly shit all the stuff around me ... someone/somewhere had to make.
Yep, this water is wasted and gone for good. It never, you know, reenters the water cycle and gets put to use elsewhere. This comment is in fact sarcasm for those who can't tell :P.
CUTE BRITISH GIRLS! ONE HAND!
@AshaNimo1
4 жыл бұрын
?? Are you somehow american?... This is BBC
@Number2Drakefan
4 жыл бұрын
@@AshaNimo1 yes
Why do you keep saying waste? How is it a waste if people are using the jeans for years on end?
It's not just denim, it's everything. All the things you buy are made whilst polluting the environment. And you can buy as much as you can because of this pollution and using basically slave labour in Asia. In general we need to consume way less, like, way way less, maybe reduce be stuff you buy to 10% from the typical person. When you need something, go to charity shops first, look on Freecycle, Gumtree etc, see if you can get that dress, sofa, table, jacket, or gift second hand. Only then consider new if you really need something and you can't find it secondhand.
I WILL LISTEN TO THE BBC
Grace Mandeville is complaining about wasted water while walking around in the rain! Brilliant.
Dump the denim! Walk in your panty!😂it's waterwise!
Buckey is that you 🧒🏻
How much water do we need to wash our jeans
I buy second hand clothes
*Why does she use the word "wasted"? Does she have an alternative to water for making clothes?*
@encalica853
4 жыл бұрын
In countries that have water shortages... Eg. Some of the 3rd world countries that have sweatshops for making jeans the alternatives may be drinking or washing
@theotherside931
4 жыл бұрын
@@encalica853 *I'm sure you don't know what goes on in the so called third world countries (which is a euphemism that was used during the Cold War).* *And whatever you think you know about shortage of water is wrong. Just the usual media bs of going to some remote villages in a developing country and reporting about lives there as though it's a general thing.*
@encalica853
4 жыл бұрын
@@theotherside931 you clearly don't know what a euphemism is - it's not another word for phrase
@encalica853
4 жыл бұрын
Also writing in *bold* doesn't make you correct
Hemp and linen are more viable solutions
@roberth4395
4 жыл бұрын
I would not mind wearing Irish tweed autumn to spring at all.
i wonder how much water is in my boogie jeans - they were bought 1987
Dairy industry is the worst for the environment
Hmm. how does that compare with semiconductors?
Congrats! 7million
First she wants to find out if jeans use an excessive amount of water for production. And they do, because of cotton production! Then she continues her quest to make jeans the black sheep of fashion. HALLO! what about every other clothing item out there made from cotton??
She have lost a hand, that it what I call handicapp
Forget clothes wasting water. Check out trendy foods like Avocados and Almonds both huge water wasters for what you get.
@jeremysmith54565
4 жыл бұрын
Oh they take masses of water to grow, even with the likes of cabbages could be included within that, essentially thats what they are, also with forms of lettuces too they take an incredible amount of water to grow :)
Very interesting
POV ur here because of online class
Just same as the fruits and veggies we eat.
This is a comment
@datboi3795
4 жыл бұрын
This is a reply
@dipakrathwa9473
3 жыл бұрын
@@datboi3795 reply is also one type of comment
Am I the only one who doesn’t wear jeans
20k liters/6=3.33k liters of water... Still a lot.
@anonymous-ll4bw
4 жыл бұрын
But alot less
Not bad life if you don't sell
Oh.. loved your video. Now I feel bad .. I own 4 pairs of jeans. Thank you for this video. Learned something new about the way we choose not to see the world of fashion.
@autarchyan5426
4 жыл бұрын
You must feel bad, this is what they want kek I love this enviromantal scam, green is not cheap, it's expensive and (lol) unsustainable, it can't work since you can't force poor people on spending money they don't have. It's just a scam to blame normies, like the Catholic "sin". You are impure, you are bad. It's your fault. This is why we (the government and big corps) are entitled to your money and wealth.
@RealNews445
4 жыл бұрын
@@autarchyan5426 you are spot on. Unless there is economy of scale there is no way this can work.
@autarchyan5426
4 жыл бұрын
@@RealNews445 oh well I am an italian "ambiental biotechnician" and my woman is a russian "enviromental engeneer". We would like to help the planet but no matter how you look at the problem, the green economy is a fake solution
I have 24 pairs of denim jeans, 16 denim jackets and every shoe you can think of. I'm actually on my way to buy another pair of jeans.
To BBC & Grace: The amount of water used & for sure wasted on all the resources, assets, machinery, etc. used in this video's backgrounds; while filming, recording, editing/processing & broadcasting on KZread is for sure 1000th time more than the volume of water used in manufacturing 1 pair of shirt & denim jeans. BEST OPTION: LETS BE NUDE & GO PRIMITIVE...
The Government can regulate the dye running off into water can't it?
@niclasfilms1
4 жыл бұрын
I think the pollution mostly happens in lesser developed countries, where the jeans are sometimes made and where the government isn't so carefull/aware...
Wow!
For those who want to see a good documentary on this subject (In Portuguese) - www.rtp.pt/play/p5280/e384952/linha-da-frente
You take artificial hand
Hi
جزائرية مرة من هنا لايك
Stop buying n wearing jeans then, ! It s an old, vintage 20th century UNIFORM.....
so that is why our rivers in the far east is dead
nice
What happend in your hand
E
Identical twin Sis... 🤤🤤🤤
I'm really going to stop buying jeans!
She has no arm?
She is so beautiful. :x
sick.
i don’t care and i won’t because i wished upon a star
*insert generic funny comment*
Hello... 🤝🙏🏻
What happened to you hand?
@GhostXVll
4 жыл бұрын
Annnnnnnnd... there it is.
@randomnetfiend
4 жыл бұрын
I think she was born like that
😴😴😴
👌🏻
Witz & Quiz Dieter Dambach (Hrsg.) Cartoons Witze Scherzfragen
Waaaaw
Oh look, another eco fascist propaganda video. What a surprise.
Your eyebrows give me anxiety
Nothing on earth is lost !! Everything is still there as God created it. But the shape or condition may change for a while and then return to its first state again. And so on
@Loner4151
4 жыл бұрын
God created nothing coz he doesnt exist