Talking Tech With Apple's Craig Federighi!
Ғылым және технология
Hope this conversation inspires and energizes you. Talking with the most brilliant people in the tech space is the honor of a lifetime! More to come
If you liked this video, and want to watch another all about WWDC: • Apple’s AI vs Google: ...
My mission is bring a million people into the world of tech with insanely energizing and informative tech videos :)
Appreciate you all for all the support, always pushes me to do more and try harder🙏🏻❣️
Thank you to Scott for the incredible work on the edit / scottleist
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Пікірлер: 681
I'm just another person on this app, but you've managed to become my favorite tech youtuber in the past couple of months. The enthusiasm in your tone is contagious.
@NBTJacklyn
Ай бұрын
You’re not just another person to me 🥹 this comment made me tear up Thank you so much for saying that and being here Can’t wait to keep making more things you (hopefully) like!!
Craig (a.k.a. 'Hair Force One') is the only Apple executive I can stand to listen to. He sounds, at least most of the time, like a real person. Bravo, Jacklyn!
@NBTJacklyn
Ай бұрын
Thank you so much for watching this one!! And agree he’s amazing ! Fun conversation
@djross95
Ай бұрын
@@NBTJacklyn You're the best, keep up the great work!
@NBTJacklyn
Ай бұрын
@@djross95 u are 🙏🏻 thank u!
@loganhyler9588
Ай бұрын
I agree. I just watched MKBHD's interview with Tim Cook and to me it was a struggle. It seems obvious he is always scripted and won't give any honest opinions. Craig on the other hand seemed super authentic and enthusiastic about the products they are putting out. The lack of empathy from Tim when people ask him questions about integration with other os (like android or windows) also bothers me.
@axe-z8316
Ай бұрын
He is genuine, been emailing him for a decade, yeah he does write back, self deprecating, funny, he definitely should be next CEO
Craig seems like a genuine dude. His enthusiasm doesn't seem forced.
@JamesR624
Ай бұрын
Yeah, this rich executive had years of practice to be able to spew out safe, lawyer scripted corporate bullshit and make it sound like he genuinely cares about it and that it's his words.
@rjj00
Ай бұрын
@@JamesR624 😂
@palopatrol6010
Ай бұрын
@@JamesR624is it really that hard to believe that the higher up’s are the most enthusiastic about what they do? Aren’t you enthusiastic about what you do?
@dereka5310
Ай бұрын
@@JamesR624you sound like a hater, seeing as you'll probably never even get to touch anything close to an executive😂
@microsoft.co.u
Ай бұрын
@@JamesR624op doesn’t think the rich have emotions
Hi! Just wanted to thank you from the bottom of my heart for being here 🥹 if you like technology, we have so many more exciting videos in the works to show you!!! This was such an exciting one and an honor to work on! Team and I put our hearts and all nighters into making it!! Thank you for watching it! If you like interviews with tech CEOs you may like this video I did with Sundar Pichai !! kzread.info/dash/bejne/Zpx5pq2bhc6WY84.htmlsi=J9A6w4e0cE7lCZB3 Or if you’re curious about what else Apple announced today just posted a full breakdown this morning: kzread.info/dash/bejne/Y21rr9mhmZCafqg.htmlsi=K0F41fO7bQ2HSsYQ More to come and thank you!!
@anothername2730
Ай бұрын
YT algorithm introduced me to you just now. Good interview, nice questions. I like the way you interact with your community. Thumbs up and subbed.
@NBTJacklyn
Ай бұрын
@@anothername2730ahhhh yay amazing news thank you so much grateful and pumped you’re here!
@iTristendo
Ай бұрын
I met you at CES 2024 back in January and you are and continue to be an inspiration to me as I am an aspiring tech KZreadr. It's so cool to see you grow overtime! Keep up the great work!
@NBTJacklyn
Ай бұрын
@@iTristendo ah thank you so much this comment means the world to me
Craig's such a credit to Apple. So personable yet unafraid to get into the weeds on details. A cut above most execs for sure. His enthusiam for the new dev tools makes me want to go back to coding on the Mac.
@BobbyStef
Ай бұрын
Make him the next CEO?
@solvdev
Ай бұрын
@@BobbyStef 100%. Marques Brownlee interview with Tim Cook was kinda dead compared to this one
I think Craig Federighi is the next CEO of Apple. He talks about everything as if it were his favorite toy. With such love, with childish genuine interest. This can be seen in the eyes, in the movements of the hands, in the facial expressions. I want him to become the next CEO. Thank you very much to Tim Cook, he raised Apple to the skies.
@vjmtz
Ай бұрын
I think so too. I think Apple's biggest issues to tackle are software related more so than anything else. Tim Cook to me is just a suit...a supply chain guy ultimately and doesn't exude any passion or strong goals for Apple beyond selling hardware and what that alone involves. I think Apple needs someone like Federighi to push and expand things but with passion.
@MatthewMS.
Ай бұрын
He’s a much better spokes person than Timmy C. to represent Apple. Plus those acrobatics in the stair well is inspirational ; )
@fonsie3029
Ай бұрын
Doesnt want to do it
@MetaDataAutomation
Ай бұрын
I think there is already someone else lined up. I think he is great in the division he is in. You can tell he is passionate about software
@_Digitalguy
Ай бұрын
Everybody would like him to be, but it's not happening, he has been clear about it, and almost everyone agrees that the next CEO will be John Ternus, who is another very nice guy too (he is the one in charge of hardware, the one who presents new Macs and iPads)
Amazing interview, no words, really impressive
@NBTJacklyn
Ай бұрын
Wow what a dream comment thank you so much so stoked u liked
@fireWireX4
Ай бұрын
Got a sub from me! Well done speaking to Craig "Hair Force One" Federighi 🤣😊
@NBTJacklyn
Ай бұрын
@@fireWireX4 thank you so much so stoked you liked it
@alexthomas8344
Ай бұрын
Yeah you earned another subscriber 👍🏾
@NBTJacklyn
Ай бұрын
@@alexthomas8344 🙏🏻🙏🏻 thank you so much
first interview i saw with Craig lol
@NBTJacklyn
Ай бұрын
Yay let’s go 🤭🙏🏻
@wallacecheung2134
Ай бұрын
next CEO candidate?
@huzefa69
Ай бұрын
@@wallacecheung2134for sure
not to trash Marques, because, of course, he's the GOAT, but this Apple interview was sooo much better. A lot due to Craig being so charismatic and Tim Apple being soooo uptight in his answers (that magic mouse moment made me wanna just skip the video), but kudos to Jacklyn for keeping such an upbeat vibe and being so cool too! Subscribing right now!
@techware1840
Ай бұрын
There is a set list of questions that they can ask Tim so that’s why he always appears methodical in his answers - Maybe Craig doesn’t have that limitation with questions he can be asked - but Jacklyn should be able to confirm or deny that
@Ferno209
Ай бұрын
Same, the way how he talked about the magic mouse being ergonomic was such horsesh*t.
@spence7
Ай бұрын
@@Ferno209 I think he just straight up forgot what the mouse was and had to say something
@loganhyler9588
Ай бұрын
That is more on Tim not Marques. Tim just isn't very authentic, Marques is usually great with interviews (like the one with the Rivian CEO).
@martinlutherkingjr.5582
Ай бұрын
Uhh don’t you think comparing 2 different interviewers interviewing 2 completely different people is kind of a useless comparison?
What makes this man special isn’t just how brilliant he is at his job, but it’s his persona, and how he communicates. This is a true sign of a gifted leader. Instantly likeable. He is a great choice for CEO after Tim.
Let's gooo. Your KZread career is taking off
@NBTJacklyn
Ай бұрын
Thank you so much for your support 🙏🏻
@TheTanglyHen1026
Ай бұрын
You’re*
@RichieKhan
Ай бұрын
No it's your. @TheTanglyHen1026
@M4NA5
Ай бұрын
@@TheTanglyHen1026lol (task failed successfully)
@ralph6164
Ай бұрын
@@RichieKhan Dead wrong 😂😂😂😂
Craig is no joke my role model
@ithinkits8674
Ай бұрын
#1 hair role model Jokes aside, he’s a great guy
His face at 3:54 is so priceless, trying to act serious but underneath desperately trying to resist smirking. Would love to see those extra couple of frames.
@papirobee
Ай бұрын
I had to rewatch this part. And what I see is the meme of Christian Bale’s face in American Psycho. 😂
I love Craig. I really hope he takes over when Tim steps down.
@toadlguy
Ай бұрын
But they would need to find someone to replace him. That might be harder.
@Kanal-zh4ro
Ай бұрын
Will not happen, Tim and Craig are about the same age
@EddioFabio
Ай бұрын
@@Kanal-zh4ro Craig is like 9 years younger then Tim, check Wikipedia
Watching interviews with Craig Federighi is so refreshing to the ones with Tim Cook. Crag is so passionate. You almost fall asleep when Tim speaks his slow corporate phrases.
Thank you for asking that last question. It's easy to feel distant from the executives, or for them to always be a spokesperson, but just watching someone get excited about something they care about it always fun. Especially if they're not restricted by an NDA to talk about it.
@NBTJacklyn
Ай бұрын
Yay I feel exactly the same way thank you so much so glad that resonated for u too!
Craig has the best personality I've ever noticed in any person
Great man is Craig I’d love to see him as the next CEO.
Nice to see someone in his level saying “learn to code” and not something like “in 5 years there will be no developers”. Great video.
hope he never retires. his voice is crazy. his voice should be used for chat gpt-o. his demo is so good.
I love this interview. I wish it was longer it flew by.
@NBTJacklyn
Ай бұрын
Thank you so much 🥹🙏🏻 so grateful you liked it!! Would def be down for a longer convo
best wwdc in a decade.
@NBTJacklyn
Ай бұрын
what was your favorite announcement?
@ggexrge_
Ай бұрын
@@NBTJacklyn definitely the SharePlay remote control feature. helping friends/parent who aren't 'tech-savvy' is the perfect use case!
@ggexrge_
Ай бұрын
@@NBTJacklyn gotta be the SharePlay remote control feature.
@stonhenge4
Ай бұрын
@@NBTJacklyn Calculator
Awesome video and great questions, you noticed that he was actually passionate to talk about it 4:33.
@NBTJacklyn
Ай бұрын
Yes I loved that moment it felt like he was actively feeling everything he was saying deeply
This interview provides a fascinating insight into Craig’s unique interaction style. His gaze often seems to be focused on the distance, rather than on the person he’s conversing with. While this might seem unusual, it could be indicative of his deep immersion in the realm of software development. He doesn’t appear to be a public relations-oriented individual; instead, he comes across as somewhat reserved. However, this shyness does not detract from his persona. On the contrary, it underscores his authenticity and his exceptional skills as a software developer. His ability to remain true to himself is, arguably, one of his greatest strengths.
Can you imagine him as CEO of Apple! Probably the most passionate and fun CEO compared to many others around. Working for him would be awesome and the excitement in his meetings!
He should be the next CEO just based on how unbelievably charismatic he is. And i think the prospect of having someone technical as the leader could be beneficial to Apple.
best tech interviewer ive ever seen - on point, great questions, super detail-oriented. You could tell she cares and did her research. We want more!!!
@NBTJacklyn
Ай бұрын
Ah yay amazing this made me smile so much thank you so much so happy you feel this way
A nicely structured interview that felt like a natural conversation. Well thought out questions, a memorable callback (the calculator app), and a fun but meaningful last question to close things out. Really enthusiastic vibes and positive energy overall. Crisply edited. Agree with some other commenters - it just flew by.
@NBTJacklyn
Ай бұрын
Thank you so much I’m so grateful and stoked you liked it 🙏🏻🥹
Wow, so many videos in such a short time! You're spoiling us Jacklyn. Great interview! Thanks for all the hard work, you're rocking it!
@NBTJacklyn
Ай бұрын
Thank you so much!! Team and I worked so hard on these so pumped they are resonating
Congrats on having the opportunity to interview Craig Federighi. I think, you have done a very good job. It‘s nice to see Craig‘s passion and enthusiasm for what he does.
@NBTJacklyn
Ай бұрын
Thank you so much and agree was infectious!
I always like Craig’s optimism and energy. Wouldn’t mind seeing him as CEO someday.
This guy is 100% dedicated to Apple.
Just subscribed! your channel is for real amazing I love the editing
@NBTJacklyn
18 күн бұрын
Thank you so much I’m so grateful you like it And Scott, he edited this video, is amazing 🙏🏻
I loved this video so much, you’ve come so far and it sort of made me emotional. Wishing you success and so much more! Keep glowing:)
@NBTJacklyn
Ай бұрын
This comment made me emotional right back Thank you so much for caring and being here 🥹
Massive. Huge congrats 🎉
@NBTJacklyn
Ай бұрын
Excited to catch up!! Thank u so much!
A fantastic interview. You have a natural talent for this. Tech interviews and interviewers are seldom done with a natural passion. You have this natural curiosity and chemistry in front of the camera with your interviewee that brings their answers out in a great way. Always looking forward to your next review or interview.
@NBTJacklyn
Ай бұрын
Wow what a comment thank you so so much I appreciate you!!!!!!! So grateful and happy you feel this way 🥹🙏🏻
Great interview! I gotta say Craig and Tim (just watched MKBHD’s interview as well) are really good at taking a question and turning it into an answer that sells some current feature Apple is pushing (that really had nothing to do with the question). But you were asking some good questions. 😊
Excellent questions, the Marques reference in particular led to a really insightful answer. It's great watching people achieve their career goals, I'm sure this will be a highlight for you for years to come! Congrats
@NBTJacklyn
Ай бұрын
Thank you so much !!! I’m so grateful you liked the interview and means a lot that you’re here helping make these things happen
So glad to see you in an interview with Craig! Way to go dear. ❤
i dont usually comment on interview videos, but this has to be one of the best ones i’ve watched, and i really applaud you for the way you approached this conversation! the questions asked didnt feel like they backed craig into a corner and it didnt seem like he gave forced PR answers, but was genuinely excited to talk to you and answer your questions! fantastic job! :D
@NBTJacklyn
Ай бұрын
Wow this comment made my night I’m so grateful that you liked it so much !!! Thank you thank you thank you!! STOKED 🙏🏻😊
I really like Craig, he seems really down to Earth and like he genuinely enjoys his job, not just his position.
can Apple shareholders petition the board to name Craig as Tim’s successor? amazing combo of technical acumen and communicator
This guy is a god tier communicator
My favorite question was the last one! I feel you got him to break out of his corporate shell for just brief couple of moments
Craig seems such a great guy who is able to put any interviewer at ease. Great interview and super questions Jacklyn
@NBTJacklyn
Ай бұрын
Agreed he’s the best Absolutely magnetic energy Thank you so much!!
Genuine passion and excitement from not only Craig, but yourself as well! Great interview. Subbed 🙌🏻
@NBTJacklyn
Ай бұрын
Ahhh thank you so much 🥹🙏🏻 so STOKED u feel that way!!!! Happy u liked it and excited to see if u like the next vids!
thats acc crazy that you got an interview with him, nice job
i've been watching your videos since years now. this is such a eureka moment for you and i'm all down for it! awesome and meaningful content all around. love it and proud of you!!!
@NBTJacklyn
Ай бұрын
Wow what a comment thank you so much for being here all these years 🙏🏻🥹 so exciting and I’m so pumped to keep making things!! Thank you!!
First time coming across your channel on recommended. Really great interview!
@NBTJacklyn
Ай бұрын
Ah welcome 👋 thank you so much I’m pumped you’re here
Craig is hands down the most engaging Apple Exec and demonstrates a deep deep knowledge. Best interview I've seen all week from WWDC, of these short format PR opps 👏🏻
@NBTJacklyn
18 күн бұрын
🙏🏻
Wonderful interview! You bring out the best in your interviewees every single time. It's a really special talent you have. Your family must be so proud of you.
@NBTJacklyn
Ай бұрын
Rob thank you so much this is such a special comment thank you so much 🙏🏻🥹
Great interview! Loved the video and will be subscribing :)
@NBTJacklyn
Ай бұрын
Thank you so much!!!! So happy you liked it
Woah! I can't believe that this kind of interview happened! Wow! Jacklyn interviewing one of the top officials of Apple is really something that a lot of people would find interesting, especially in the field of modern tech! Thank you for uploading this, Jacklyn! Keep it up!
@NBTJacklyn
18 күн бұрын
🙏🏻 appreciate ur being here thank u!
Crazy how far your channel has come over the years! Glad you got the opportunity to interview Craig!
@NBTJacklyn
Ай бұрын
Thank you so much for being here this whole time wow!! So much more to come let’s gooooo
Wow congrats on a huge interview!
@NBTJacklyn
Ай бұрын
Thank u so much Mike!! So much fun
Love your energy. You have my sub. Keep up the good work!!
@NBTJacklyn
Ай бұрын
Wow thank you so much this comment means a lot !!! 🙏🏻🙏🏻 so grateful for ur support
I’ve been watching your videos since your OnePlus One Unboxing, and it’s amazing to see how far you’ve come. Never a doubt you were going to make it here with such engaging, entertaining videos. You’re doing great Jacklyn! Thanks for bringing us along the ride. Can’t wait to see where you take us next.
@NBTJacklyn
Ай бұрын
Wow what a comment thank you so much for being here all this time 🥹 that is so special and a genuine privilege Thank you so much
Congratulations!! Great interview! I just subscribed and looking forward to checking out more of your videos. Love tech!
@NBTJacklyn
Ай бұрын
Thank you so much!! Stoked ur here and love tech too 😊
I like how these people talk to you. It's a very Coffee Bar chat vibe. No matter how high powered they are, they always seem like they really want your approval.
@NBTJacklyn
Ай бұрын
They’re all amazing Grateful to get the opportunity to spend time with them 🙏🏻 And grateful for this comment thank you so much
This man is a different vibe ❤
If he becomes the next ceo I’d be glad he seems like Steve Jobs but nicer . He’s so enthusiastic for this company . I really enjoy seeing him talk . Great interview
incredible work Jacklyn!!
@NBTJacklyn
Ай бұрын
Thank you so much Ben 🙏🏻
I’ve dabbled in C# and JavaScript- Craig’s interview actually makes me want a MacBook to explore that end.
I have seen several of these interviews, and I really enjoyed your thoughtful questions that dig a little deeper to the process and reflection of everything leading up WWDC. Great job!
@NBTJacklyn
Ай бұрын
Thank you so much 🥹🥹 so grateful you liked it !!!
such a good interview! Just discovered you, subbed, keep it up!!
@NBTJacklyn
Ай бұрын
Ahhhh thank you so much!! So pumped you’re here and liked it
Just discovered your channel! Fantastic content and a very on point interview with Craig! Definitely worth the sub! I’m looking forward to following your journey!
@NBTJacklyn
Ай бұрын
Thank you so much Blake!! So stoked and grateful you liked it!! Excited to make more!
Loved your thoughtful questions! Subscribed! 🥰
@NBTJacklyn
Ай бұрын
Ahhh thank you so much 😊🙏🏻 so happy they resonated
always nice to watch Craig in an interview , great work !
@NBTJacklyn
Ай бұрын
Thank you so much
Ahhhhh I am so happy for you! I've been following since you started and I'm so glad things are working nice for you!
@NBTJacklyn
Ай бұрын
Wow thank you so much!! This means so much to me
Used to watch your videos back in the day! Glad you’re doing well!
@NBTJacklyn
Ай бұрын
wow welcome back thank you so much
I used to work on the Executive Support IS&T team. He was an absolute gentleman. Extremely genuine, even when he’s mad he still maintains this personality. He never blames someone else, he owns everything he is involved with. I would be blown away if he ISN’T the next CEO of Apple.
Just found this, really like your site and the way you cover tech 👏🏻 😊
@NBTJacklyn
Ай бұрын
Wow dream comment 🥹🙏🏻 thank you so much for being here
When it comes to WWDC, the star of the show is Craig Federighi!
never seen a video of yours before and saw this and was happy for you even without knowing you becuase this is hugeeeee congrats
@NBTJacklyn
Ай бұрын
What a sweet comment wow thank you so much 🥹🙏🏻
Fantastic interview! 7 minutes packed with information and good vibes!. First interview Ive seen with Craig too. Subscribed!
@NBTJacklyn
Ай бұрын
Yay so happy you liked it thank you so much!!! Any specific people you want to see interviewed next?:)
Great interview, this was fun to watch! :)
@NBTJacklyn
Ай бұрын
so happy to hear thank you so much
This interview with Craig was much more interesting than the one's I've seen with Tim recently.
You were BUBBLING with excitement, wonderful to see! So happy for you and well done on the interview! :D
@NBTJacklyn
Ай бұрын
Thank you so much 🥹🥹🙏🏻 I appreciate you!!
This was awesome! Congratulations!
@NBTJacklyn
Ай бұрын
Thank you so much I’m so grateful you liked it
Great interview! Always love Craig’s enthusiasm.
@NBTJacklyn
Ай бұрын
Me too and thank you so much!!
Happy to see you land this interview, and you did a fantastic job. I am a very minimal user of Apple products, but Craig is an engaging guy.
@NBTJacklyn
Ай бұрын
Thank you so much and I agree he’s awesome !!
What a great talk! …And an honor to have the ability to sit down and speak with Craig. 😮💨 ❤️
Damn! You got an interview with Hair Force One!! Great job!!
Great interview. Really liked the one about math notes. Gaining a little insight into how long the pipeline is for some of apples features
@NBTJacklyn
Ай бұрын
Thank you so much for watching and glad u liked the video 🙏🏻
Those are some damn good questions! Just found your channel. Subscribed!
@NBTJacklyn
Ай бұрын
Wow thank you so much 🥹🙏🏻 so stoked to hear they resonated with u!!
He sounds like he is actually speaking from the heart and out of enthusiasm, unlike many other executives who seem to plug their companys latest devices in every single answer, which makes them seem less authentic and real.
This is so amazing Jacklyn!!! 🤩💞
@NBTJacklyn
Ай бұрын
Thank you so much 🥹🙏🏻
This was a fantastic interview! You asked great questions and he provided concise answers.
@NBTJacklyn
Ай бұрын
Thank you so so much 🙏🏻🙏🏻
Great energy around Craig as always!
@NBTJacklyn
Ай бұрын
🙏🏻🤝
Was waiting for an interview with Craig U did it Flawlessly...as always ✨
@NBTJacklyn
Ай бұрын
Ah thank you so much so pumped you liked it
Excellent interview! Thanks to you both 🙏
@NBTJacklyn
Ай бұрын
Thank you so much so happy you liked it
Awesome, great job and congrats on getting this interview (and press pass/invite to the mother ship).
@NBTJacklyn
Ай бұрын
Thank you so much on all accounts!!
I can see you were nervous, but still so proud of you. Keep it going ❤
If you feel stress while doing something just remember, your character and confidence will level up. Good video!
@NBTJacklyn
Ай бұрын
Thank you so much and fully agree with this!
Craig seems like a nice guy
Amazing!! Huge interview
@NBTJacklyn
Ай бұрын
Thank you so much !
Fantastic interview with CF. I love that you got him to open up about the bigger picture of how he approaches exploring and implementing new ideas through software development. Best one from WWDC2024 that I’ve seen so far.
@NBTJacklyn
Ай бұрын
Thank you so much so stoked you liked it 🥹🙏🏻 agree that’s the angle that’s interesting to me too!!!!
Great interview! This guy loves what he does and I always dig his interviews. 👏🏻
@NBTJacklyn
Ай бұрын
Thank you so much!! And yes me too love the way he talks about work
This is the first interview I saw with Craig and WOOW his hair is very impressive. 🤣
You deserve a lot more views! Great interview!
@NBTJacklyn
Ай бұрын
Thank you so much so grateful you’re here!