S12 E01: Peter Rawlinson, CEO and CTO at Lucid Motors

Scott Kerr is joined by Peter Rawlinson, CEO and CTO of American luxury electric automaker Lucid Motors, to talk about how the company evolved from an electric battery and powertrain supplier to a frontrunner in the electric vehicle market competing head-on with the German luxury manufacturers. Rawlinson, an auto industry veteran who engineered the Tesla Model S, discusses the technology innovations and design thinking behind the Lucid Air (its first vehicle) as well as its upcoming Gravity model entry into the completive luxury SUV market. He also talks about the EV marketplace and where it's going, how Lucid intends to generate consistent demand for its vehicles, scaling the business to profitability, and capitalizing on Tesla's media 'noise'. Plus: Why Chinese automakers are still years behind on EV tech
Featuring: Peter Rawlinson, CEO and CTO at Lucid Motors (lucidmotors.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.
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Email: scott@silvertoneconsulting.com
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Пікірлер: 9

  • @SmartMart1658
    @SmartMart1658Ай бұрын

    Great interview with Peter Rawlinson. Lucid Sapphire is the best sedan money can buy right now.

  • @avocados.carrots.pecans
    @avocados.carrots.pecansАй бұрын

    It is fantastic and insightful to hear directly from Peter Rawlinson and sense inspirations emanating through Lucid as they advance sustainable mobility. Lucid's substantial backing from long term investors and stakeowners sets them on a path for even more long term successes to come!

  • @lucalaborante6931
    @lucalaborante6931Ай бұрын

    Peter is a real scammer thats all

  • @samikamal1

    @samikamal1

    Ай бұрын

    Haters will always hate on other people's success in life. You wish you only knew what Peter knows. I'm sure a company paid you a nice lump sum of money you wouldn't take it.

  • @marbatss

    @marbatss

    27 күн бұрын

    A real estate guy talking about scamming. The irony 😂

  • @samikamal1

    @samikamal1

    27 күн бұрын

    @@marbatss LET'S GOOOOOOOOOO MARBATSS 😁👏👏🙋‍♂️♥️🫡💯🥳🥳🥳🎉🎉🎉🎆🎇🎇

  • @daneshj4013

    @daneshj4013

    24 күн бұрын

    His company has created an actual car when everyone called it vaporware. So you are just pushing garbage opinions with no basis in facts. Go enjoy your Nikola.

  • @lucalaborante6931

    @lucalaborante6931

    24 күн бұрын

    @@daneshj4013 My friend, stock is down 95% and is making more $ then all CEO outthere....That s all By the the way i have stock, god bless, in Tesla but unfortunatly in LUCID as well

  • @samikamal1
    @samikamal1Ай бұрын

    TOGETHER AS ONE LUCID 🏆🏁FAMILY 🙋‍♂️❤️ADDING ON AND HOLDING STRONG KEEP ADDING TO YOUR LUCID POSITIONS EVERYONE STAY FOCUSED BE DISCIPLINE HARD WORK DEDICATION GOONIES NEVER SAY DIE!😉👍🫡💯🙌💎💎💎🥳🥳🥳🎉🎉🎉🕺🕺