Qualitative and quantitative interviews are very different, so if you're a PhD student thinking about the interview method, let me explain their unique characteristics.
In this video, I draw on my two decades of academic research experience to unravel the intricacies of qualitative interviews, comparing and contrasting with their quantitative counterparts.
As a dedicated mentor to PhD students and a researcher in my own right, I understand how crucial it is to be clear on the distinctions between these research methods. Let me shed light on the nuanced dynamics that characterise qualitative and quantitative interviews.
We'll examine the exploratory nature and flexibility inherent in qualitative interviews, and learn about the standardised quantitative interview, which prioritises replicability and consistency. We'll look at how this affects the questions that are asked, the structure of an interview and the relationship between the interviewer and interviewee.
By highlighting the key differences between qualitative and quantitative interviews, the video caters to the needs of PhD students eager to refine their research skills.
Please drop your questions in the comments, it would be great to hear from you!
Chapters
0:00 - 0:45 Introduction
0:46 - 2:32 Quantitative interviews
2:33 - 4:38 Qualitative interviews
4:39 - 4:58 Conclusion
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