My takeaways: 58:09 Product Strategy summary: (1) focus on the critical business problems, (2) insights on how to attack those problems, (3) coordinated actions of each product team, (4) active management of the work; 1:04 :09 Perspective: Product vision (where we go), Product strategy (how we are going to get there), Product discovery (tactics to solve problems on the way), Product delivery (how we build those solutions).

MARTY mentions two books in this video - Good Strategy/Bad Strategy: The Difference and Why It Matters by Richard P. Rumelt The Art of Action: How Leaders Close the Gaps Between Plans, Actions and Results by Stephen Bungay

Excellent talk - as usual. But I could not help but smile at 36:28 about his trip to China. How quickly the situation changed.

Excellent talk, really enjoyed this.

Imagine a collaboration between Marty Cagan, Tony Ulwick, Dan Olsen and Alberto Savoia - all of whom presented in Dan’s meet-ups.

You are awesome Marty Cagan!!

Wonderful talk! so if we want to know more in detail about Empowered Product Management Team in detail we have to buy that book I think. Of course the talk is a selling point for lot many things but if one have to have a practical grip on what was shared I guess we have to buy the coaching offered. I totally loved the Q & As too especially the question about how the four companies that was highlighted to use the best in product management has a solid funding to back up their endless list of smart engineers but how Pandaro wanted to showcase their strong 40 engineers and failed to commit to their promise without a proper Product Strategy. From the discussion that went into this particular question and the answer that was given I would like to do a special study on just this! beautiful! loved the talk and for the first time I like the Q&As part too...

Thank you so much for sharing this video!

Loved the broad spectrum of stuff in QnA session.

Can’t agree more on what Marty said

Marty Cagan is such John Malkovich as Dr Mallory in Space Force😅

Thank you! I found this very useful! :)

The question near the end describing the negotiation of features/work from others and the team's own really rang a bell. I know this was likely something put in place by our 'agile transformation consultants', but also described by LEGO in an article too. I am greatly curious what Marty Cagan thinks of the whole agile/product consultancy by large orgs like McKinsey.

Profound. Great post.

Excellent!!.

@ramyaram

Ай бұрын

So insightful and inspiring!!. Thank you so much!!

I have a question. How can product managers balance speed (having a quick release cycle) with research? Which one takes more priority for a PM in startups - discovery or execution? Especially because in startups, speed is prioritized over user research, and the company ends up copying competition

I love that guy!

Perfect

Great talk.. loved it, thanks @ Dan

Hearing on colocation stuff is funny just before the burst of pandemic.

@anedera

3 жыл бұрын

Yeah, that part did not age well.

@helpaxify

11 ай бұрын

I couldn't find this part. Could you kindly let me know when he talks about it?

The word you are looking for is "Selective" management

So, i understand how the product strategy, product delivery and product discovery come about. What of product vision? Do we get that from ceos and stakeholders?

@chimdi8588

11 ай бұрын

Product vision is normally a product owner duty. Depending on the type of organisation or how large the organization is, this could differ. For most saas companies, the corporate vision could also equate the product vision especially if the company has just a single line of product. And in the real sense a product vision is simply just the north star for a product team or set of product teams working on a particular product.

I am confused at one point you mentioned business objectives has to be defined and prioritized by management and at another point you mentioned that product manager should be empowered to define objective . Defining business objectives and prioritizing them should be done by product manager and key results and design and engineering teams should be empowered with inputs or defining features in an empowered /servant leadership management style , right?

The giggles from the crowd. 💀💀

58:17

I know my question is coming years later but how do this companies make money if they have a terrible strategy?🤔

@dato3218

5 ай бұрын

They can be a monopoly

This Seinfeld stand-up blows