Google Performance Max is a type of advertising campaign that allows you to use all possible channels as platforms for displaying ads: from classic search, Display Network and KZread to Google Maps, Discover and Gmail.
To launch such advertising, a marketer needs to make a minimum of effort.
Performance Max campaign requiring minimal involvement of the marketer. It sounds tempting, but is this campaign so easy to set up and effective? Let's find out in today's video.
Content:
00:00 Introduction
01:47 Things to remember before and during Performance Max optimization
04:55 Setting up and launching Performance Max
29:21 Campaign optimization
33:41 Advantages of Performance Max
38:03 Disadvantages of Performance Max
39:23 Conclusion
Useful links:
UTM TAGS GENERATOR - seoquick.com.ua/utm-generator/
Become a channel sponsor and you will get access to exclusive content
Content in Ukrainian
- detailed instructions
- webinars on website audits
- broadcasts with speakers
and much more!
More details:
/ @seoquickua
Subscribe to our channel and ask questions in advance in the comments!
Our podcasts on iOS: apple.co/33ilXjB
Our podcasts on Android: bit.ly/2YOQJRQ
Our Telegram channel - t.me/seoquick_com_ua
Our Instagram account / seoquick.company
#PerformanceMax #campaignsetup