P&G 'Thank You, Mom' Campaign Ad: "Strong" (Rio 2016 Olympics)

View the transcript and related materials at causemarketing.com/thank-you-mom. In this 2016 version of Procter & Gamble's "Thank You, Mom" campaign, P&G positions itself as the "Proud sponsor of Moms." The two-minute commercial features supportive mothers helping their children persevere through difficult circumstances on their way to becoming Olympic champions:
P&G Tagline: "It takes someone strong to make someone strong. Thank you, Mom."
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Пікірлер: 444

  • @juliomartinez5997
    @juliomartinez59974 жыл бұрын

    Oh, I thought I was the only one who almost cries every time I see this, and I've seen it several times since 2016! ufff

  • @lavanyarayudu

    @lavanyarayudu

    4 жыл бұрын

    Me too

  • @user-lc5hr6ih6f

    @user-lc5hr6ih6f

    4 жыл бұрын

    M2

  • @7angelique7

    @7angelique7

    3 жыл бұрын

    I cry every time I see it. This is what I call a fantastic ad!

  • @irislin8276

    @irislin8276

    2 жыл бұрын

    I I don’t want you out oro

  • @Nel-ej3gh

    @Nel-ej3gh

    2 жыл бұрын

    2021 and still here hahahahaha I cry every time

  • @R_u-n-
    @R_u-n-7 жыл бұрын

    make me cry every scenes

  • @siscrumpet3427

    @siscrumpet3427

    6 жыл бұрын

    Fabio Shin same

  • @captainfishhook4274

    @captainfishhook4274

    5 жыл бұрын

    Fabio Shin me too every Olympic commercial will use special formula to target our tough strings.

  • @user-mj2es5ey6v

    @user-mj2es5ey6v

    5 жыл бұрын

    Same

  • @kennyspb2170

    @kennyspb2170

    3 жыл бұрын

    @@captainfishhook4274 drey

  • @kennyspb2170

    @kennyspb2170

    3 жыл бұрын

    I’ Tmyyu Yuh

  • @Nintend0n
    @Nintend0n4 жыл бұрын

    Still one of the most touching ads I’ve ever seen. My mom was there for me when I was diagnosed with cancer last year on my 22nd birthday. She went to my treatments with me, and she was there when they declared me cancer free. I love you mom!

  • @lisandrab1

    @lisandrab1

    4 жыл бұрын

    Nintend0n WOW! Your mother is so caring, and I’m happy to hear that you defeated the battle of cancer. I know why you defeated cancer. It’s because of your mom 💞💗

  • @giacomoluppi5580

    @giacomoluppi5580

    4 жыл бұрын

    So happy to hear you are now well man, all the best to you and your family

  • @user-yc1rv3ly2c

    @user-yc1rv3ly2c

    3 жыл бұрын

    God bless you

  • @Dablkwid0w2008

    @Dablkwid0w2008

    2 жыл бұрын

    Mom is strong

  • @a1108aa

    @a1108aa

    Жыл бұрын

    God bless your mom

  • @rey-iv6of
    @rey-iv6of6 жыл бұрын

    Remembered this ad was a thing. I cried again

  • @PavePaws18

    @PavePaws18

    7 ай бұрын

    Same, just come back to it once in a while

  • @andramanda1331
    @andramanda13314 жыл бұрын

    The teacher showed this in class recently and literally everyone had tears to their eyes and a girl full on sobbed

  • @moappleseider1699

    @moappleseider1699

    3 жыл бұрын

    A public school teacher was pushing students to get emotional instead of how to think rationally and objectively??? No way lol

  • @angelbaby3872

    @angelbaby3872

    3 жыл бұрын

    @@moappleseider1699 stfu

  • @moappleseider1699

    @moappleseider1699

    3 жыл бұрын

    @@angelbaby3872 Nope. Public schools, the school board, and teachers need to be held accountable for their actions. Instead of teaching children life skills, and to prepare them for the real world they are teaching (brain washing) them into being little wussies who can't handle the most simple obstacles.

  • @jaydel3

    @jaydel3

    3 жыл бұрын

    @@moappleseider1699 Empathy and social-emotional intelligence is a life skill. Otherwise, you grow up to be narcissistic, egotistical, pompous, racist, womanizer, criminal, etc. Loving your mother and acknowledging their sacrifices is not being a wuss.

  • @Nel-ej3gh

    @Nel-ej3gh

    2 жыл бұрын

    @@moappleseider1699 HAHAHAHAHAHAH

  • @Rizelden
    @Rizelden3 жыл бұрын

    0:53 Nothing scares someone more than another mom saying "I'll call your mother!" 😂🤣❤️

  • @anonymousone2843
    @anonymousone28436 жыл бұрын

    I live the 40 hours a week my daughter trains at the gym, I dry the tears of a teenage girl that is tougher than grown men; and I stop breathing for just a second when her floor music begins. It's not political. Not everything is. It's just a tribute to mom's who want nothing in return but what their kids want for themselves. And yes, my husband works so I can help my kids strive to achieve dreams. Why be ashamed of that, I'm not?

  • @matke12345

    @matke12345

    6 жыл бұрын

    Linus Beans jjjj

  • @DiabolicalAngel

    @DiabolicalAngel

    5 жыл бұрын

    Well put!

  • @danilafakhrutdinov5452

    @danilafakhrutdinov5452

    4 жыл бұрын

    Be happy! You are the best!

  • @dstorm7752

    @dstorm7752

    4 жыл бұрын

    These sorts of ads are ALL Left Wing politics because, in modern America, every segment of society is "better" than pale males who are loathed by the Left.

  • @fl4ckogaming475

    @fl4ckogaming475

    3 жыл бұрын

    @@dstorm7752 bro what the actual fuck is political about this 😭

  • @user-gt4sd1oc2k
    @user-gt4sd1oc2k6 жыл бұрын

    My school played this video in the assembly, I almost cried in front of the whole school, it was so touching...

  • @MetaGiga
    @MetaGiga5 жыл бұрын

    Seeing this again reminds me of how much I love my mom. Nothing’s gonna change that

  • @chrisbranam5596

    @chrisbranam5596

    4 жыл бұрын

    Nothing should ever change that

  • @Shaari
    @Shaari2 жыл бұрын

    Five years on, this still gets me every time. So beautifully made.

  • @user-vn4dg3dy3o
    @user-vn4dg3dy3o6 жыл бұрын

    I’m not crying you are

  • @TRXLLGE

    @TRXLLGE

    4 жыл бұрын

    Jokes on you I’m not

  • @malikamine2959
    @malikamine29593 жыл бұрын

    Can’t wait to have this moment in the 2021 Olympics with my mom

  • @cuzimnotlaughing
    @cuzimnotlaughing4 жыл бұрын

    The diversity in this is beautiful! It represented every single mother!

  • @abrashnadeem8952

    @abrashnadeem8952

    Жыл бұрын

  • @emmabellahill3337
    @emmabellahill33375 жыл бұрын

    I always seem to come back to this ad and it never disappoints

  • @wisesyamayrainaputrikinasi1939
    @wisesyamayrainaputrikinasi19397 жыл бұрын

    my mom is crying see this video 😭 love you mom 💙

  • @harryisamuggle
    @harryisamuggle Жыл бұрын

    When an ad invokes emotion beyond control, you know you've done a job well done.

  • @jameshowlett8603
    @jameshowlett860310 ай бұрын

    To me, I find the Chinese son more interesting than the other adults. The son finished his goal without his parent’s embraces. But he still stood up knowing he made them proud. Mad respect for him.

  • @soybibimilk
    @soybibimilk5 жыл бұрын

    it ain’t even mother’s day but i love my mom so much.

  • @mi4johns

    @mi4johns

    3 жыл бұрын

    It's OK because she never stops loving you

  • @georgestasinos7866
    @georgestasinos78664 жыл бұрын

    I lost my mom when I was 14...The years passed.Now I study at university,my mom's biggest dream for me.I wish she could see me at university...But somehow I think she is still here and she never gone,because when I fall in every bad situation something gives courage and motivates me to stand up and fight...Don't stop to love and made proud your mothers before it's too late to do...Remember that a mother's love never dies and always will be you inner power...Just believe it and when you do something do it first for your mother!Make her proud!!!

  • @emmanuelramirez1328

    @emmanuelramirez1328

    Жыл бұрын

    The love of a mother doesn't have limits, they will protect his sons in this world and in the next

  • @Neyobe

    @Neyobe

    Жыл бұрын

    ❤️

  • @user-zc2ex2of1d
    @user-zc2ex2of1d6 жыл бұрын

    this video is not only about mom athletes, this video is about all mothers, good moms who are very trying to make the future of their children, so that children live better than them

  • @lynnhope9801
    @lynnhope9801Ай бұрын

    Love this! This is for all the mom's out there who wore themselves out for their kids, dragged themselves to games when they had worked all day and still had to make dinner for the other kids at home. This is for the single mom's who somehow manage to be in 8 places at once and this is for the mother's whose children have decided, for whatever reason, to end their relationship with you, remember you did the best you could at the time with the circumstances you were presented with. Happy Mother's Day!

  • @victoriananthavong8809
    @victoriananthavong88093 жыл бұрын

    The first time I watched this, I had no idea what was going on, I cried. So touching. I showed my mom 😂, the second time was a year after, I felt so many different emotions, and this is my third time watching this, but it’s because I chose to look for it, instead of it randomly appearing. Chills. So much heart into it 😭😭😫

  • @adamgonyea616
    @adamgonyea6167 жыл бұрын

    HAPPY MOTHERS DAY TO ALL

  • @irediaedosomwan9656

    @irediaedosomwan9656

    6 жыл бұрын

    Adam Gonyea aqq1a www 😯 0lll ^ !

  • @irediaedosomwan9656

    @irediaedosomwan9656

    6 жыл бұрын

    Adam Gonyea 1

  • @destinyr5624

    @destinyr5624

    6 жыл бұрын

    happy Mother's Day (:

  • @Moony9205
    @Moony920511 ай бұрын

    6 years later and I`m still crying..that`s so touching..

  • @linen6431
    @linen64315 жыл бұрын

    Son, I know in my heart you can.❤

  • @fl4ckogaming475

    @fl4ckogaming475

    3 жыл бұрын

    that part hit me the most man

  • @ShaluMishra
    @ShaluMishra6 жыл бұрын

    Omg i cried so much ughh I feel like a cry baby

  • @miltonvj65
    @miltonvj654 жыл бұрын

    Some still congratulate their mother in one day. I cry because my mom is no longer on my side and I could never be her pride, give her happiness, support and now I see the value that she has, she was a single, hard-working mother. I am 22 years old and now I am alone and I have had to go through hunger, loneliness. Oh god how I would like to see her smile and tell her that she was always the best.

  • @ammaraford

    @ammaraford

    4 жыл бұрын

    Hi Milton I lost my mom too. But you will get through this. Just think that she is resting in Peace and she can feel your accomplishments and your pain. So try to keep yourself happy and work as hard as you can. Things are always fall in place. That's the law of universe. I am sure your mom wanted you to have best in life and you will have it eventually.

  • @akitaxx
    @akitaxx4 жыл бұрын

    Happy Mother’s Day to all. If your mother isn’t with you now then I give you my blessing and best wishes.

  • @andy.a-m
    @andy.a-m17 күн бұрын

    Favorite ad ever; it hits just as hard it did back then when I first watched it in 2016

  • @NoOne-mw8zu
    @NoOne-mw8zu4 жыл бұрын

    *OK YALL GOT ME ON THAT Swimming Part*

  • @tamekashields825
    @tamekashields8253 жыл бұрын

    I cried happy tears and hopeful tears, beautiful illustration of belief in yourself

  • @dryhuh
    @dryhuh5 жыл бұрын

    never realized how much my mother meant to me.

  • @joaofilippini2745
    @joaofilippini27453 жыл бұрын

    It is easy to make someone cry when you use any Ludovico’s piece of music!

  • @SecretClover
    @SecretClover6 жыл бұрын

    Gets me every time. One of the best Mother's Day commercials ever.

  • @yasminc2347
    @yasminc23476 жыл бұрын

    i miss you mom..💘

  • @neonunevlatlg392

    @neonunevlatlg392

    5 жыл бұрын

    Don't cry ARMY ı hope you feel good

  • @aleenalnader6954

    @aleenalnader6954

    5 жыл бұрын

    All army’s are with you

  • @lwtlovebot9063

    @lwtlovebot9063

    3 жыл бұрын

    Im so sorry❤️

  • @alexbronynerfman
    @alexbronynerfmanАй бұрын

    This make me so emotional while I watch this commercial for the Olympic Games by P&G.

  • @actualwakandangirl7121
    @actualwakandangirl71217 ай бұрын

    Reminds of a time my mom and I got lost in Texas, she just said everything is alright don’t be afraid, now as a mom I get it. ❤️

  • @devinmastiff4761
    @devinmastiff47612 жыл бұрын

    They had our backs when no one else did. I love and miss my mom so much❤️

  • @marklilly6045
    @marklilly60453 жыл бұрын

    In the name of all the mothers from the world .... this make me cry .....🇭🇳👏👏👏

  • @leroy7878
    @leroy78787 ай бұрын

    It’s been seven years and this still makes me cry every time I watch it

  • @prophetessstith6776
    @prophetessstith67762 жыл бұрын

    I had to do a research paper on analyzing messages in commercials and I must confess, it took me a minute to stop the tears in these #thankyoumom campaign commercials. Best commercials I ever seen .

  • @Master_ShakeZilla
    @Master_ShakeZilla5 жыл бұрын

    I cry every time.. Such a beautifully well done commercial!

  • @vasekcerveny8988
    @vasekcerveny89883 жыл бұрын

    This is so heartwarming! The best advertisement ever!

  • @DracoEU
    @DracoEU5 жыл бұрын

    This was and still is so emotional yet so happy

  • @RosaPerez-zf7nh
    @RosaPerez-zf7nh Жыл бұрын

    This is my favorite commercial it reminds me when my kids used to do karate and would have a competition. I would cheer them on and everyone would tell me how supportive I am with them. I show encouragement just like how my parents were with me when I did sports.

  • @hkh4147
    @hkh41474 жыл бұрын

    when the guy pats his heart though the camera it makes me tear up

  • @elmagnifico5666
    @elmagnifico56663 жыл бұрын

    Gets my pumped out when I workout. The power of my mothers love

  • @realantii
    @realantii2 жыл бұрын

    I never pay attention to the ads but this one gives me chills every time I watch it

  • @kaleighp7723
    @kaleighp77238 ай бұрын

    years later and will always be so emotional

  • @JessicaMarquez-tx8rl
    @JessicaMarquez-tx8rlАй бұрын

    I always start crying when the mom says "son, in my heart I know you can"

  • @alexismarie7302
    @alexismarie73022 жыл бұрын

    Still brings me to tears!

  • @rinsotomei9650
    @rinsotomei96504 жыл бұрын

    thank you for kicking the shit out of my feels and making me cry, I love this video!

  • @yorlenyfernandez337
    @yorlenyfernandez3372 жыл бұрын

    Sometimes all we need is just a hug from our mom

  • @SliceofBread123
    @SliceofBread1235 жыл бұрын

    One of the best ads I’ve ever seen

  • @eglelt219
    @eglelt2192 жыл бұрын

    Another commercial reminded me of this one, came back to watch this and cry again one more time.

  • @sreejataghatak06
    @sreejataghatak065 жыл бұрын

    Maa and Baba, the best teachers... ❤️

  • @PoobieStinks
    @PoobieStinks3 ай бұрын

    you never stop missing your mommy

  • @elsajp232
    @elsajp2325 жыл бұрын

    I can't help it! I cry every time watching this video😢

  • @goffy0101
    @goffy01013 жыл бұрын

    thank you Ludovico Einaudi for this spectacular music background

  • @skylarpham1224
    @skylarpham12246 жыл бұрын

    best advert ive ever seen, my tears jerked every time

  • @meenutom2824

    @meenutom2824

    2 ай бұрын

    Hello Dear, My name is Meenu.I am studying at DeMontfort University,UK.Currently I am doing research on P&G multicultural marketing on customer brand perception.I need 10 partici

  • @maddieg.1337
    @maddieg.13377 жыл бұрын

    I LOVE THIS

  • @vasekcerveny8988
    @vasekcerveny89885 жыл бұрын

    The best advertisement ever!!!!

  • @nicolebuhendwa8342
    @nicolebuhendwa8342 Жыл бұрын

    This actually made me cry

  • @mayag224
    @mayag2242 жыл бұрын

    I cry every single time I watch this video.

  • @johnandreiarellano6067
    @johnandreiarellano60673 жыл бұрын

    We all have so many mistakes to our mothers but we also have so many thankful memories with our mothers.let’s honor our mothers.

  • @aleksandrpak1609
    @aleksandrpak16095 жыл бұрын

    Wow, it took me only 100 seconds to cry! What a video!

  • @natekrieger5741
    @natekrieger57414 жыл бұрын

    Another of My Fave Campaign Ads!!!!!!!

  • @meenutom2824

    @meenutom2824

    2 ай бұрын

    Hello Dear, My name is Meenu.I am studying at DeMontfort University,UK.Currently I am doing research on P&G multicultural marketing on customer brand perception.I need 10 partici

  • @trungnguyenphamthanh7691
    @trungnguyenphamthanh76914 жыл бұрын

    I couldnt believe this ad make me cry like a baby

  • @MJPamuru20
    @MJPamuru203 жыл бұрын

    To all the men and women out there who never had the pleasure of saying thank you to their mothers....SHUT UP!! That lady already knows!! Live happy! That’d be more important to her than your ‘thank you’s’! Be love!

  • @casual_rage
    @casual_rage6 жыл бұрын

    Still cry everytime

  • @lucilleleming7415
    @lucilleleming74156 жыл бұрын

    Love your commercials!!!!

  • @AlexbernardSawyer
    @AlexbernardSawyer6 жыл бұрын

    Best ad I ever seen motivation packed!

  • @Moony9205
    @Moony92053 жыл бұрын

    This touched me so deep I nearly cried😥

  • @ladynight3790
    @ladynight37906 жыл бұрын

    Remember to Celebrate Mother's Day this Weekend. Because this video will remind us how our Moms would sacrifice everything for Us while we are & were growing up to be who we are today. So, remember to Celebrate that Beautiful Day.

  • @skye5584
    @skye5584 Жыл бұрын

    There are a lot of emotions in this video

  • @ferorla2519
    @ferorla25194 жыл бұрын

    Made me cry 😭

  • @a.b.561
    @a.b.5615 жыл бұрын

    after all this time. always. crying.

  • @taylorjackson9660
    @taylorjackson96606 жыл бұрын

    Not a lot of things make me cry but when I watch this for some reason I lose it.

  • @user-vq3df6os4o
    @user-vq3df6os4o2 жыл бұрын

    crying an ocean every time I watch

  • @mr.pakhrin
    @mr.pakhrin8 ай бұрын

    The BEST ad

  • @lukynlala
    @lukynlala6 жыл бұрын

    I am really crying!

  • @davidb5215
    @davidb5215Ай бұрын

    Okay P&G! I’m going to buy some of your products right now. You earned it

  • @NatashaIbrahim
    @NatashaIbrahim2 жыл бұрын

    I still cry every time I see this commercial

  • @princeofjinhae
    @princeofjinhae19 күн бұрын

    I cry every time

  • @weoroa9330
    @weoroa93304 жыл бұрын

    This is emotional..... its so sad...

  • @juanReyes-dw1sm
    @juanReyes-dw1sm8 ай бұрын

    This made me tear up wow

  • @victorianino3189
    @victorianino31892 жыл бұрын

    it’s 2022 and i’m still crying

  • @alanblack306
    @alanblack3063 жыл бұрын

    Just sat through 4 of these videos. I'm completely drained.

  • @maksimkress
    @maksimkress Жыл бұрын

    I'm crying 😢

  • @twttt19
    @twttt1910 ай бұрын

    What a beautiful ad..

  • @mathiasrmer3305
    @mathiasrmer33055 жыл бұрын

    Thank you mom and dad.

  • @gabbys7163
    @gabbys71636 жыл бұрын

    My Favorite Commercial . Best

  • @WilderZambrano
    @WilderZambrano2 жыл бұрын

    Solo ver las imágenes causa gran sentimiento. muy sentimental y espectacularmente propuesto y diseñado!

  • @user-zr5xp1wc3g
    @user-zr5xp1wc3g Жыл бұрын

    I shed a tear

  • @jackiedj
    @jackiedj4 жыл бұрын

    Happy Mother's day (:

  • @jackmannorthbrook.5727
    @jackmannorthbrook.57274 жыл бұрын

    Im crying man

  • @halena4516
    @halena4516 Жыл бұрын

    I'm literally sobbing rn

  • @tartar7571
    @tartar75715 жыл бұрын

    Very touching 😭💝

  • @snackpack3787
    @snackpack37873 жыл бұрын

    For anyone wondering, the music is ludovico einaudi experience

  • @VANITARE
    @VANITARE5 жыл бұрын

    Gets me everytime.