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One Fair Exchange in the Greatest Story Ever Worn | Fair Exchange | Levi's
This is the story of a beloved family bellcow in Tbilisi, Georgia in 1982. This is also the story of a son who swapped the beast for a pair of 501® jeans. His family called him foolish. The locals dubbed him a legend. And that’s what we call one fair exchange in the greatest story ever worn.
Celebrating 150 Years of the Levi’s® 501® jean.
#150YearsOf501
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Пікірлер: 326
When he took off his pants, I ALMOST thought this was going somewhere REAL bad.
@missg.9147
Жыл бұрын
Omg 😳 I thought I was alone on that one... I get the point but now I can't get that picture out of my head... nicely done Levi 😅😂
@MemeVader
Жыл бұрын
Same
@marksnotscene
Жыл бұрын
Literally same. They knew what they were doing
@deshaungreen6653
Жыл бұрын
Right
@PenelopeMeier
Жыл бұрын
I came to KZread just to see any comments about that!!! I thought it was so obviously suggested LOL
FKN nailed this one. This is how commercials should be! 🖤
Who else thought that was taking a turn when he dropped his pants😂😂
@tru2all84
Жыл бұрын
scared me a little bit actually.
People from Poland were famous by selling rare and expensive American goods in Soviet republics. So as it seen this guy in jeans is so called Polish tourist in Soviet Georgia. Great deal to get a cow)))
I'm the biggest Levi's fan out there but that's such a cute cow.
Thanks you Levis for representing Georgia in commercial
@chungusgaming1813
Жыл бұрын
with polish music in the background... strange.
@ceasarsaran8573
8 ай бұрын
@@chungusgaming1813 Maybe this happened more then once?
Jak poleciała ta reklama na yt to musiałem sprawdzić czy się moja playlista nie włączyła przypadkiem, co tu robi ta piosenka, nie mogę uwierzyć 😱😱
@KnjazGromowladny
Жыл бұрын
Mialem tak samo
@BarbraL92
9 ай бұрын
@@KnjazGromowladny dokładnie tak samo.
Funny thing - story is from Georgia - Tbilisi AND the music is from Poland - KRYZYS - Jestem już zmęczony
@realivks
Жыл бұрын
the song is named Mam dosc
@dodomukeria
Жыл бұрын
It doesn't matter, from where this story is or from where the music is, dont be a dumb.
@MaryJay005
Жыл бұрын
Worse, nothing in this video is from Georgia, Tbilisi :) neither the people, nor the surroundings, even the cow is not Georgian :))) that is a shame Levis, you haven't done your homework ;)
@ginormabong5151
Жыл бұрын
@@realivks Thank you for the artist/song name here!!!!!
@kurtemhoff2212
Жыл бұрын
Damn - that whole Kryzys album slaps! They only have one album up on Spotify. I see on wiki they have a few other releases. I’ll try to track them down. That squawking sax is amazing - lol. They have that classic garage rock sound down to a tee.
kinda crazy to hear 1 of ur fav songs in an ad
@idontlikecommunists9677
Жыл бұрын
I KNOW RIGHT BRUH
@SebastianRosas-kp9tp
20 күн бұрын
Song name?
@elwiwi4638
20 күн бұрын
@@SebastianRosas-kp9tp Mam dosc - kryzys
This advertisement is the perfect marriage of our nations
Coś jednak musi być w tej muzyce i słowach, w tej atmosferze, że zespół cieszy się takim powodzeniem wśród nastolatków…
@nicolababino
Жыл бұрын
Chi suona?
@szymongarczynski5752
Жыл бұрын
@@nicolababinokryzys, song- mam dosc
@arturmarek2186
Жыл бұрын
Atfosmerze..jednak ??
@Tamlinns
10 ай бұрын
Szkoda ze nie Polska historia tylko Gruzinska, ale spoko :-)
great song
@Gim_Uisque
Жыл бұрын
Name?
@halfjon
Жыл бұрын
I think it’s called “I’ve had enough”
@cezar_imperator
Жыл бұрын
@@Gim_Uisque kzread.info/dash/bejne/ZWmGj5OaotfQeNI.html
@1MercedesBenzW124
Жыл бұрын
@@Gim_Uisque kzread.info/dash/bejne/ZWmGj5OaotfQeNI.html
@Leord-
Жыл бұрын
@@Gim_Uisquemam dosc
Motyw Gruzji i polski Kryzys.. Nie czaję, ale miło że nasza muzyka została zauważona. .tak ważna muzyka.
thank you
I absolutely love this whole campaign
@mattybrunolucaszeneresalas9072
Жыл бұрын
?
Günümüz ekonomisini anlatan bilgilendirici bir video, teşekkürler levi's
Incredible ❤ Love song with France 🇫🇷
holy shit this is the most unhinged ad I ever saw lmao
Love your new 501 anniversary ads! Much better and like they used to be! Like launderette, Bath, got to be real etc ❤️
@mattybrunolucaszeneresalas9072
Жыл бұрын
What
"Mam Dość" pierwsza zarejestrowana wersja 1979/80 - 1st version : kzread.info/dash/bejne/k5Z5k9GPisK_o5c.html
@halfjon
Жыл бұрын
Is this version on KZread?
@halfjon
Жыл бұрын
Nvm but how do I pronounce this band and song name in English so I can empress ppl?
*_My favorite brand of jeans. Levi's❤❤🔥🔥_*
Now watched by me, this ad opens my head, in an unreal world. One of the best ads not Levis, the ad is for the advanced.
came here for the song. but that is just a f***ing grat advertisement. hilarious. somehow i want a levi jeans now😄
@canookinaz
Жыл бұрын
Did you figure out the song??? Why I came too lol
Have the the people involved in this ad even GOOGLED Tbilisi? Especially Tbilisi in 1982?
KRYZYS!!!
Jeeestem juuuż zmęczony ❤️❤️❤️
Заметьте, как женщина/девушка реагирует на такие джинсы 0:58. Она смотрит на порванный задний карман, улыбается из-за неряшливости владельца штанов и думает, что хорошо бы помочь человеку и зашить разрыв. Настоящая советская женщина! Аутентично!
@meriemabcdef
11 ай бұрын
Nah, she just thinks to herself..."sexy ass!!", the vid plays with the contrast traditional peasant woman having lustful thoughts, inspired by that pair of jeans 😅
Thank you from Tbilisi for mentioning us. I think people should also know that Tbilisi is a big city with skyscrapers, museums, local clubs and city life, and not a village where they exchange jeans for cows. Might not be the most accurate image.
Robert LEGENDA
@realivks
Жыл бұрын
znam roberta personalnie
@VinylSharkTV
Жыл бұрын
@@realivks chyba znałeś?
@realivks
Жыл бұрын
@@VinylSharkTV tak..
@BnDtQueen
Жыл бұрын
No i?? Mnóstwo osób go znało i się tym chwali, ale mało kto wyciągnął do niego dłoń w potrzebie, czy ma jakiekolwiek sensowne refleksje.
@sarabrylewska8181
Жыл бұрын
Nikt tu się nie chwali @ivks2587 ❤️
I just saw this commercial on the food network and just had to look it up to make sure I wasn't having a stroke. 😭💀
Just go straight to 0:39 😂 that’s where the action starts 😂
@user-ut4qm7kl2s
Жыл бұрын
That’s the price I got in KZread adds and was like « whaaattt? No way… »
I wanna know more about the guy who was so desperate for a cow he would trade anything for one
@cezar_imperator
Жыл бұрын
nie zrozumiesz, bo nie mieszkałeś za żelazną kurtyną.
@timw2651
Жыл бұрын
I mean a cow is way more valuable than jeans
@MatCendana
Жыл бұрын
@@timw2651 YES. Especially if it's "the family cow".
@meriemabcdef
11 ай бұрын
for a pair of blue jeans*
@rudolfb9359
11 ай бұрын
Just some regular dude who will get milk,butter,cheese and yogurt from that cow.
T.O.P. Spot e Super Song 👍👍👍
@fablerus1
5 ай бұрын
kzread.info/dash/bejne/ZWmGj5OaotfQeNI.html
Classic Commercial 👌
I seen this advert in show case cinema in UK before the Marvel I was well happy to hear song of Kryzys band. I was kinda surprised and happy to hear this . . Definitely it make good vibe before the movie 😃✌️very nice and funny 😃
@ctddan
Жыл бұрын
whats the name of the song
@scotte3698
Жыл бұрын
@@ctddan Kryzys - Mam Dosc
@WitekJakis
5 ай бұрын
@@ctddanBand: Kryzys, song: Mam dość
Super! 👏👏👏💖💖💖
They had us in the first half not gonna lie!
Love Levi's ❤️
Good trade for the bloke who got the cow. 9 to 11 months worth of food right there
I can't tell if it is supposed to look like he is going to bang the cow, and that's the joke, or if Levi actually doesn't see it?
@anthonyjsalcido
Жыл бұрын
It doesn't make sense does it? Haha
@Daniel-gh2bb
Жыл бұрын
You just don’t get it. Cows used to be actual currency. My grandparents would trade their animals for goods.
@katastrophecy
Жыл бұрын
@@Daniel-gh2bb yeah, animals were used as trading currency, but there is definitely a huge bestiality insinuation with the way the commercial is filmed, as well, which certainly seems intentional.
@d2dar459
Жыл бұрын
@@katastrophecy It's just the angle of the shot or the positioning of the dude.
@drfifteenmd7561
10 ай бұрын
@@katastrophecyI know and it’s not funny. 😅
Came here for the song :)
Есть такая практика у цивилизованных стран: золото на стеклянные бусы выменивать, ничего с тех пор не изменилось
It's very funny in Tbilisi where did they find the cow? It's not a village, it's a metropolis
@Ghost-hz2dy
Жыл бұрын
Tbilisi is "Big Village" :)
@natiaana1
Жыл бұрын
@@Ghost-hz2dy unfunny 10 cent joke
@makukunaable
Жыл бұрын
@@Ghost-hz2dy Wonder to know whats your criteria for that definition 🤔
@RezoUI
Жыл бұрын
Metropolis LOL
@natiaana1
Жыл бұрын
@@RezoUI What's so funny Tbilisi the capital of Georgia the main city - Metropol Go learn geography, ignoramus
Lol Levi commercial w Fanny pak on 🤵🕺keep rockin
I want that red sweater and brown shearling jacket too!
Good song
@fablerus1
5 ай бұрын
kzread.info/dash/bejne/ZWmGj5OaotfQeNI.html
true story, almost same now :D
@nikakalichava8012
Жыл бұрын
:D :D :D :D
@helloworld7818
Жыл бұрын
They don't value their own land nor people... They're traitors. People like that don't deserve anything
Song is Mam Dosc - Kyzys
ესეთივე ისტორიის რეკლამა შეუძლია გადაიღოს ბმვემ და მერსედესმა, პრიუსმაც
It’s the fact that he was smiling while taking off his pants that Makes it uneasy 😟
idk why they couldnt have used some 80s georgian song but this is still so funny
Legendary
So the guy betrays his family for a pair of jeans?
@cezar_imperator
Жыл бұрын
yes -
@zhtod
10 ай бұрын
My thought exactly --- Levi marketing dept is way off here.
Quel est le nom de cette musique svp ? 🙏🙏
@nugypapieros2573
4 ай бұрын
kzread.info/dash/bejne/ZWmGj5OaotfQeNI.htmlsi=vB4-BxkviO2QrH8h
Kryzys- mam dość❤️❤️❤️
Just saw this on Hulu, got superrrr scared when he took off his pants. NOT a good way to do things Lmfaooo
Tbilisi - Capital of Georgia ! We Are Georgian not Polish people . Tbilisi was founded in the fifth century AD by Vakhtang I of Iberia, and since then has served as the capital of various Georgian kingdoms and republics.
@ecoelegant12
Жыл бұрын
Oh, common)) But we are in a good company with poles. As to the rest - take it easy, jigaro.
@levandundua464
Жыл бұрын
@@ecoelegant12 your " jigaro " running in forest understand me :)
@helloworld7818
Жыл бұрын
Who cares
@BarbraL92
9 ай бұрын
@@ecoelegant12 we like your company too :)
Great COMMERCIAL Concept
If it's supposed to be Georgia in the 80s, why did they cast some guy who looks like a Londoner from the 70s?
*Levi's - Worth at least a buck.*
Alguien me dice el nombre de la canción ?
@nugypapieros2573
4 ай бұрын
kzread.info/dash/bejne/ZWmGj5OaotfQeNI.htmlsi=vB4-BxkviO2QrH8h
Fucking worth it baby!
¡ Wrangler®! ¡ Wrangler®! ¡ Wrangler®!
Cool
Let's see what he had exchanged for a pair of Levi's 501 - "a beloved family bellcow". A bellcow, that belonged to the family, and which they loved. We don't know how many other people there are in that family besides the guy. He may have willingly exchanged the cow but what about the other members of the family? The fact they called him foolish is an indication they weren't pleased with it. Just so he could have a pair of used 501... that's also self-centred. Sorry, Levi's marketers. Even though it was on a willing seller and buyer basis, his family is right. It's not only foolish but plain selfish and stupid. "a legend", yes, but one who is and will be viewed in a negative way and subject of a cautionary story. -- Petaling Jaya, Malaysia
@1MercedesBenzW124
10 ай бұрын
Well some people can go crazy just to own a luxury branded Jeans in soviet era and used or not it was considered high class to own a pair of Levi’s or in rare cases Lee jeans.
@zhtod
10 ай бұрын
@MatCendana --- Bingo! (Took a while scrolling until i found your comment.) How selfish can someone be? Yeah, maybe in Georgia this was/is a desired item, but WHAT ABOUT HIS FAMILY? Levi advertisement team didn't think this through, or I'm just too old school and need to let our world go full-blast hedonism......smh. BTW -- The father of the one who received the cow should be very proud of him. I'd buy him a new pair of pants.
Damn the classics
Hey Levi's you should hear about "jeans generation" Georgian novel based on a true story. )) Just sayin'
@LOSERWITHACAUSE
Жыл бұрын
მაგ ნაგავს ნუ ურჩევ ოღონდ ხალხს ;დ
@helloworld7818
Жыл бұрын
@@LOSERWITHACAUSE How dumb someone has to be to exchange a cow for a couple of shitty American jeans loll
@Gudunak
Жыл бұрын
@@helloworld7818 You can /imagine the country,.where Jeans was so desirable :D Really sad Story als behind it
Ordered a short from Levi's Indian website. Didn't like the fitting, so returned it... 2 weeks since the shirt has reached Levi's store house and i am waiting for my refund !!! Repeated emails but -no reply. Indian customer care number is a joke -nobody picks it up...... Such a great service by an internationally reputed brand. 🤔🤔🤔🤔
Even Vulcans wear Levis.
Its a polish Song!
@cezar_imperator
Жыл бұрын
I agree with You: kzread.info/dash/bejne/ZWmGj5OaotfQeNI.html
What’s the name of this song?
@mirbel
Жыл бұрын
Kryzys - Mam dość
This guy and his family are obviously living in a poor situation, but he takes the cow (maybe it is the one thing the famaly had) and goes to a other guy, to change it for a second hand jeans...problably the family does not have enything to eat and have to fight for survive right now, but this guy has a piece of cloth with Levis written on it and is going with a confident face through the village...wait until he is back at home and told his fam where the cow is right now and what he got for it...most worst commercial I've seen since a long time!
Looks like you’re about to pull a “ Bud Light”. Bad bad very bad idea Levi’s
Ჩემი წინაპარი
It got real sus for a minute
Go woke, go Broker !
When he pulled down his pants infront of the cow. I thought wrong
Who's the model sporting the jeans?
I want to know the song name so bad😭😭
@maciejgoralski1744
Жыл бұрын
Kryzys- "Mam dosc"
@nickmajornickmajor
Жыл бұрын
@@maciejgoralski1744 thank you!!!!
The only worthy stuff he had to exchange was Levi's denim...💥💥💥
I like this spot, but who's singing the Song of the spot?
@piotrzurowicz
Жыл бұрын
Kryzys from Poland
Nobody told him those tight ass jeans look terrible
Anyone else think that man was about to get a blowie from Mr. Moo Cow?
Based on the true story. There was no jeans in the USSR
What’s the song
@sarabrylewska8181
Жыл бұрын
Kryzys - Mam dość
🔥
Nice wide open land
What song is this??
Çok iyi reklam la 😂😂😂
Who is the band?
@petryk0309
11 ай бұрын
band name - song Kryzys - Mam dość
Vano? Where the fuck is our cow?
I doubt it. Tbilisi is a city not a village. People don't have farms in Tbilisi.
@RezoUI
Жыл бұрын
Tbilisi was and always will be village dude;)
@sandrika22
Жыл бұрын
@@RezoUI If you live in outskirts and don't visit center and inner parts you might think so.
@RezoUI
Жыл бұрын
@@sandrika22 All Georgia with Tbilisi is village dude. Village mentality everywhere.
@sandrika22
Жыл бұрын
@@RezoUI Speak for yourself.
@RezoUI
Жыл бұрын
@@sandrika22 I was born and live in Tbilisi:).
Bro this ad is SUS
Mens Regular Levi’s 505 and 550’s do not wear well. Every time I buy them, after 10 months they start to tear (tear becomes a round nickel sized hole on the right pocket) where the back pocket meets the pant (at the upper left side of the pocket). I keep my wallet in this pocket, but so do most guys! I don’t stuff my wallet, so not sure why this keeps happening. This has happened to at least 25+ pairs that I’ve purchased, so I am done with this brand!..
What colour is this
Jestem już zmęczony
Band - Song; Kryzys - Mam Dość
song ?
@fablerus1
5 ай бұрын
kzread.info/dash/bejne/ZWmGj5OaotfQeNI.html
Ummm … Levi’s, y’all know what y’all were hinting at … weirdos! Lol
What’s the song and band on the background
@petryk0309
11 ай бұрын
Song is Kryzys - Mam Dosc
@fablerus1
5 ай бұрын
kzread.info/dash/bejne/ZWmGj5OaotfQeNI.html