Models of consumer behaviourI Economic,psychological,pavlovian Model with examples(car..clothing..dog).
Hello learners.....welcome to management classes with pallavi.
In this video I have explained various models of CB to understand consumers.....
1.Economic model
2.Psychological mo
del
3.Pavlovian model
4.Input process output model
5.Socialogical model
6.Howard Sheth model
In this video I have explained only first 3 models.
ECONOMIC MODEL(PRODUCT N PRICE)
PSYCHOLOGICAL MODEL(NEED HIERARCHY THEORY)
PAVLOVIAN MODEL(DOG N ITS SALIVA)
All the three theories are. explained with the help of examples(CLOTHING.......CAR.......DOG)
I hope my video will be useful for you all.
Don't forget to subscribe the channel for more videos.
Thanks for watching.