For nearly sixty years, Mayborn Group’s mission has been to become the world’s most-loved baby company. As the parent group to the well-loved brand Tommee Tippee, the company has been solving real issues faced by parents the world over with inventive and innovative baby products that transform family life. The organization has been executing a digital transformation effort over the past few years and has accelerated its transition to Active Intelligence through the combined power of Qlik Data Integration, Qlik Cloud analytics and a global Data Literacy program. Mayborn Group has realized incredible efficiency gains and six-figure savings by consolidating systems and leveraging Qlik to drive its global analytics center of excellence strategy.