Market entry consulting case interview (w/ two ex-BCG consultants)
Here's a consulting mock case interview featuring a BCG Consultant and a BCG Project Leader focusing on growing revenue for a dining operator.
🎥 Your client is a publicly-traded casual dining operator. Their portfolio includes approximately 1,600 restaurants in the American comfort food genre. The client has experienced 5% revenue decline in the last two fiscal years, worse than their peers. Despite this, in their most recent conference call, the CEO of the client announced a 5-year vision of returning to 2.5% revenue growth.
Watch Sean Hicks (ex-BCG Consultant) run Christopher MacRae Ham (ex-BCG Project Leader, ex-Accenture ) through this consulting mock case interview focused primarily on market entry.
🎬 Video Sections:
00:00 Intro
00:07 Question prompt
01:49 Structure
06:37 Chart reading
11:28 Brainstorming
13:46 Quantitative
18:11 Market entry pros/cons
22:56 Synthesis
24:48 Conclusion
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➡️ Check out our video on how to approach market entry cases: • Consulting mock case i...
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Пікірлер: 28
This interviewee broke down the question very gracefully. Great video
this is really really helpful! Looking forward to more mock interviews videos ❤
@rocketblocks
Жыл бұрын
Thanks! We release mock interview every other week so hit that subscribe button to get notified when the neck mock goes live!
Super helpful!
@rocketblocks
9 ай бұрын
Glad it was helpful!
Good job
@rocketblocks
Жыл бұрын
Kudos to Chris and Sean on this one!
Hi! Is this an example of an interviewer-led type of interview?
Could you please share the calculations that Sean is doing in written format? Would be very helpful for someone like me from a non-business background.
@rocketblocks
Жыл бұрын
Hi Pooja, this full case and all written solutions can be found on RocketBlocks!
@ANA-db9yn
5 ай бұрын
@@rocketblocksyou would have been be better to write the calculations than refer her to your channel. Why didn't you write them and end the story ?❗
@alilahlou5509
2 ай бұрын
@@ANA-db9yn To increase number of visitors on their website haha!
@muhammadputera6593
11 сағат бұрын
@@ANA-db9yn it's to drive conversion to their product offerings
Hey, I'm slightly confused on how having customers as a separate bucket is MECE. If we're sizing the market under the first bucket, we're inherently looking at the number of customers we have? Is it perhaps fine to assume that in the first bucket you're trying to quantify the customers and in the second one, you're looking at qualitatively seeing their preferences?
@1Piece_Luffy
10 ай бұрын
It is a two-step process. 1. Can we earn money in this market environment? (1) the Market at Macro-level (Size and growth) and (2) the Market at Micro-level (Clients, Customers, and Competitors) 2. Then how much? (1) Revenue (Price x Quantity Sold) and (2) Expenses (Direct Material, Direct Labor, Variable Overhead, and Fixed Costs). For the sake of simplicity, the interviewee just mentioned: 1) Market, 2) Competitors, 3) Customers, 4) Company - including profitability framework.
When he asks to take a minute to think, how long do you give him?
😎
I am a risign senior and i was wondering if this is MBA level or this would also be for associate level?
Nice case. Too bad that the preparer chose to focus on employee costs. Labor force availability/shortage is a macro indicator and should not be viewed as a barrier to entry in an industry that doesn’t require niche/expert know-how. It would just impact your salary costs going forward and would result in somewhat lower margins than observed historically.
I didn't get the calculation he done at 10.35 minutes
I am confused on how he did the calculation for the graph at around 7:30?
@dhanashreegadhikar8281
5 ай бұрын
It is approximate calculation!difference between year 4 and year 5 divided by year 4(approximately) 500Mn/40Bn
@stanvanillo9831
5 ай бұрын
Should be 5bn over 40bn though, he was incorrect there @@dhanashreegadhikar8281
@bshelby2k3
3 ай бұрын
@@dhanashreegadhikar8281 That’s incorrect the change is approximately 5B not 500Mn which is how he came to a conclusion of the change being around 12%. He says 500Mn in the video but this is actually incorrect according to the chart.
@SuperFerro1990
3 ай бұрын
@@bshelby2k3 why isn't the change considered from Y1 to Y5 since that's the target? Why doing it between Y4 and Y5? The market is going to increase around 50% in the next 5 years (44B - 29B)/29B
@anastasiapignatti3169
20 күн бұрын
@@SuperFerro1990 I have the same question as you
is this for an undergraduate level hire or MBA/ lateral hire?
@kimfacundolkim2033
17 күн бұрын
I had the same question