Keyword Research Tutorial: 3-Step Process for All Levels
Тәжірибелік нұсқаулар және стиль
Are you doing keyword research WRONG for SEO? No more targeting keywords you can't rank for or keywords that don't convert. Enroll in our FREE keyword research course ► bit.ly/49nOlSs
Here's the good news:
In this video, I'll show you how to find awesome keywords that your website can actually rank for.
And you'll also learn why all keywords are NOT equal.
In fact:
Some keywords will be a colossal waste of time, effort, and money to try to rank for.
That's why you need to understand a critical part of the keyword research process.
Do this one thing wrong and it's game over for your rankings.
I'll explain what it is in the video.
Plus, I'm going to show you the absolute best types of keywords to target at the beginning of any SEO campaign.
The crazy thing is that most websites don't realize they're sitting on a literal goldmine of SEO opportunities.
And lastly:
I'll show you how to streamline the SEO keyword research process (using an awesome tool).
NEXT STEPS...
1️⃣ Watch the video until the end because you'll need to execute each part of this keyword research process.
2️⃣ Drop a comment below with "Let's Do This!" to show me you're excited
3️⃣ Like the video if you're getting any value.
4️⃣ Subscribe because you'll get first access to the next video in this free SEO mastery training course ► bit.ly/3U6HGr6
Want to skip around? Here you go:
00:00 Intro
00:43 Head keywords
02:00 Body keywords
02:30 Long-tail keywords
03:37 How to find keyword opportunities
08:03 Keyword qualification
10:24 Keyword prioritization
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🎯 More awesome free SEO training:
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Ultimate Backlinks Guide (+ 3 Awesome Link Building Techniques) ► • Ultimate Backlinks Gui...
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#keywordresearch #SEO
Пікірлер: 180
Thanks for watching! Let me you're excited about this training series by liking and commenting below 👍 P.S. video #3 about doing SEO audits (like a pro) will be coming soon, so make sure you subscribe. Also, here's a link to the entire free SEO training series: kzread.info/head/PLV7hU9BBDbaQ-j5ZeICBG7dUtOn48Zoaq
@user-lg4jw8cy1c
2 жыл бұрын
Hello im in korea. I watched your video for learing how to make ranking no.1 in google. I wonder how i can learn that. If you knew lecture? Or what i learn. Could you tell me how to learn
@shequeragrace
2 жыл бұрын
Thank you so much for providing a step-by-step method on how to conduct keyword research. This was really helpful.
@anthonycarsoner1881
2 жыл бұрын
And how did you achieve your success?
@jaymiller1174
Жыл бұрын
❤️
@jaymiller1174
Жыл бұрын
Ok
This video is packed with actionable insights! I implemented your advice and added Backlink Fu links. The results have been beyond my expectations.
@semrush
Ай бұрын
That's amazing to hear! Thank you for sharing your success 🎉
Happy to see Nathan in Semrush videos. He is simply the best when it comes to teaching and everything makes sense! I would love to see more of him in your channel
This tutorial has massively boosted my confidence in keyword research! The 3-step process was not only simple to grasp but also incredibly effective. I’m feeling more assured and ready to dive deeper into the world of SEO. Keep it up! 👏👏
@SiphoNtshangase
10 ай бұрын
Exact same way I feel about this video!
Love you man. You're simply the best when it comes SEO training. Keep it up
@semrush
2 жыл бұрын
Thank you!
I was waiting for more vidoes on this series, thank you Nathan for sharing your knowledge
Great video with valuable content! You explain it in a way that is clear and easy to understand - very helpful.
Thank you - super helpful step by step breakdown.
Super! Thanks Nathan. Great Job.
Fantastic quality content. In a step by step logical sequence.
SEO done wrong can bring disastrous results to your website -- and we surely don't want that! It is important to know which keywords to use and how to use them to get the top spots on SERPs, as well as to win a stable flow of your clients. This step-by-step keyword tutorial is a life saver!
Great video! Really valuable content!
Thanks for your SEO Process keyword research, Some SEO Experts did not understand about magic keyword phrases, I like your research 3 steps keyword method. Thanks for your Informative Content.
@semrush
2 жыл бұрын
Thanks for watching!
Hi, thank you for your video. When you suggest to use the magic tool, would you recommend broad match, phrase match, exact match or related? Thank you.
Excellent! Thanks Nathan. Pure gold.
@semrush
2 жыл бұрын
👍
Mind-blowing presentation! Your SEO tips were already solid, but adding Backlink Fu backlinks took my traffic to another level. Thank you!
@semrush
Ай бұрын
So great to hear!! 👏
Is insane how good is this video.
Thanks for the SEO insights and details
Super helpful. This is my first time using semrush
Mind blown! Thank you so much 🙏🏻
Amazing explained Mr Thank you so much
One question: To avoid keyword cannibalization, if the (SERP Overlap Score) and (Relevance Score ) are over 50, do I have to merge both keywords on one page or can I, but don't have to? For some keywords + city I see different results, sometimes no "Relevance Score" at all and for some cities 40 to 50! So I thought for all cities to make separate pages, is that a good decision?
Really valuable and clear content, Nathan. Thank you so much for this!
@semrush
2 жыл бұрын
Glad you enjoyed it!
@ingridf5542
10 ай бұрын
@@semrush Can this be used for Amazon kdp books?
Great video. Thanks for sharing
Super vidéo vraiment très interessante merci beaucoup Nathan
What a beast seo turorial, Let's do this
Thank you for this great info. It’s appreciated. How do I determine the cost per unit to calculate the cost of keyword ranking? Is that the same as the Cost Per Click?
Let's do this! 😉
Very beiefly explained sur,thank you so mutch
Good informative video... realy appreciate that
Thank's for the insights, but I don't know why I feel like the Semrush KD is not accurate at all, it's way more exaggerated. So how can I solve this problem? Thanks in advance
Thanks for the video. Another insightful one
@semrush
2 жыл бұрын
Glad it was helpful!
Remarkably single most important straightforward nuances tips at a laser focus exposure. Pretty incredible
I am new to SEO and you go so fast I can't keep up. I will need to watch this video several times to take notes. It is all very overwhelming.
I enjoyed the lecture, but I have a question. In the previous lecture, you said that if there are two or more pages with the same keyword, there may be an encroachment problem. If I create a new page again with a keyword that already has a Google ranking on my site, which is the topic of today's lecture, there is a Google encroachment problem. Is there any? Or, rather than writing a new post with existing keywords, should I upgrade and revise it?
great video! 👊
Amazing learning material, good thing my boss is paying for SEMrush and I have it installed on my Mac
Fantastic explanation!
I have watched these videos.. really informative.
Super video. Thanks for your generosity in sharing all these helpful tools.
@semrush
2 ай бұрын
Glad it was helpful!
If I want to gather between 50-100 keywords, when I type SEO for example, I take 50-100 keywords from there? (With a low KD of course) or should I change the word SEO in the keyword magic tool and choose another word in a similar niche to diversify my keywords?
10/31/23 Viewing and learning; loved it!
Can you please share how you found the numbers for "How to Calculate Costs for Keyword Ranking" on the chart at the end of the presentation? Can you share where you found the price points?
Nice video thanks for the valuable information unfortunately I can't afford the SEM rush
I'm at 54 posts for my blog. I had one rank in top 20 but was recently demoted to over 100. Any beginner tips? Going to try to find low difficulty keywords to write about for sure. My site design is basic and my niche is home fitness/home gym.
Thank you for such an enlightening bunch of videos. Can you just clarify that it is possible to buy back links? I always understood that buying back links was what they call black hat
Thank you for this very valuable content. There are only two videos on your link for the entire SEO training series, is this correct? I can't see the video for SEO audit.
@semrush
2 жыл бұрын
Thank you! Yes, video #3 should be coming soon :)
I'm sure this is a lovely video if somebody already knows the seemingly endless acronyms but I do not so I didn't even make it past 5 minutes. When did it stop being general practice for someone to say a full phrase then cite the acronym for the rest of the time. For that matter how much time is really saved with acronyms in a KZread video vs just saying the phrase so everybody can understand it?
Also any additional videos/content on best practices for clustering? Thanks in advance.
Thank you so much for your eloquence 👍👍👍👍👍
Thanks for the information
Great video
Which plan of Semrush is it video. Pro or Guru plan? Do we have with PRO plan everything you show in video?
The comment I was looking for. TQ
Hi thanks for the video. I realized I am having a lot of toxic backlinks linking to pictures on my product pages. I was wondering If I can simply change the domain name of these pictures or delete and re-upload these pictures to get rid of the toxic domains?
Thanks for your SEO Process keyword research Sir, This is a best seo and best keyword research tools. i like it
@semrush
2 жыл бұрын
Glad it was helpful!
@DigitalUK07
2 жыл бұрын
@@semrush can you give me a little help. please🙏🙏🙏🙏😪😪
Thanks Nathan, was waiting for 2nd part/will wait for 3rd one too. How to join Gotch SEO Acadmey.
Fantastic valuable video!
@semrush
2 жыл бұрын
Glad it was helpful!
THIS IS AMAZING THANK YOU
First i am confused but after watch your tutorial i am feeling 😁
Great video Nathan, When doing "keyword prioritization" should I consider PA score or general domain authority strength? let's say a site has a DA of 40 but for an individual page it has a weak PA, Thanks!
@nathangotch
2 жыл бұрын
Thanks! You should consider both overall website authority (get an average of the top 5-10) and the total linking root domains on the page level as well
@techtalk77
2 жыл бұрын
@@nathangotch Thank you!
Thanks this is really awesome with so much valuable information to digest. I seriously pause for almost every 30 seconds & note down as a beginner. TQSM
@semrush
Жыл бұрын
Glad it was helpful!
what to do when you do SEO for a country where majority if specific keywords are under 10? they don't even show majority of keywords under 10 so i need to use gtp a lot for under 10 keywords, because semrush doesnt give me ideas
I keep following you.I need more knowledge about SEO
@semrush
2 жыл бұрын
More to come!
@nathangotch
2 жыл бұрын
🙌
So should i write content around low hanging fruit keywords?
I dont understand your point at 10:55 in the video on target word count. Can you explain
Learned a lot, thanks man
@semrush
3 ай бұрын
No problem!
This is super helpful.
hi, i enjoyed ur tutorial. pls i wanna ask can i use a keyword with different locations inside? e.g: +bed bug +exterminator+califonia+ohio+texas+florida....etc
This series is great... except they forgot the main thing. How do you actually use keywords?
Do we only pick and use one keyword per page that we want to rank?
I have a question. If i add a block to my home page with blog snippets will these snippets count towards the seo for my home page or for my blog page or for both and if for both is it a problem for duplicated content? Also I’ve heard its good to go for lower search easier to rank keywords to begin with but are you then stuck with your page title for your home page being low search volume?
@semrush
2 жыл бұрын
Small amounts of duplicated content from feeds or testimonials won't hurt you on a small scale. You should only be concerned when entire pages are being duplicated at scale
So if I discover a transactional keyword, like 'rent x in london', that's not going to really be targetable on the main page, right? Just because it would be spammy to have that in an h1and title tags? So I could target 'x' on the main page, and have pages that reflect local content ('rent x in london', 'rent x in birmingham' etc). I'd just have to be careful not to mention 'rent' or individual locations on the main page to avoid cannibalisation?
can i use the same strategy for my ecommerce store?
Thanks for great video 👍
@semrush
Ай бұрын
No problem 👍 glad you enjoyed it
And how can I combine, say, ten terms that are closely connected into one?
How does the KD% relate to Competitive Density? For example: I set my KD% to Very Easy, but the majority of my keywords have a Competitive Density of 1.0. This seems contradictory. How can the Very Easy keyword be easy to rank when the competition for the keyword is very high? Thanks for all the great info in this video series!
@benstevio5881
10 ай бұрын
same question
Hello! For the On Page SEO Checker, I'm confused how to run primary keywords through it. Also, is this for optimizing existing content only? When I'm creating new blog topics, it would be great to see the average word count of pages that are already ranking for the primary keyword (even if we don't have competing content yet).
Very useful and informative video. Thanks for sharing
@semrush
Ай бұрын
Glad it was helpful!
For the low-hanging fruit category, are you suggesting that NEW content is created to target those opportunities, or that these are pieces that should be optimized to better target those key phrases that you're already ranking for? Thank you!
@RintuBiswasSEO
2 жыл бұрын
Low hanging fruit keywords are for optimizing existing page which is already ranking.
@nathangotch
2 жыл бұрын
Good question! You’re optimizing your existing page that’s already ranking for the keyword(s)
what if long tail keywords are competitive too, when location is a small country? eg, used cars singapore. Singapore is a city and a country, unlike USA example you are talking about. why not use google trends for the part of keywords trend you are taking about?
Great content as always
@semrush
2 жыл бұрын
Glad you think so!
@williamjonesmarketing
2 жыл бұрын
@@semrush always
Lovely video...
@semrush
2 жыл бұрын
Thank you!
Nice video.. thank you.
@semrush
Ай бұрын
You're welcome! Glad you liked it
Excellent!
@semrush
2 жыл бұрын
Many thanks!
Fist Like And Comment ❤️❤️❤️
@semrush
2 жыл бұрын
🙏
@Gamemixchange8900
2 жыл бұрын
Help me
How to find Target Keyword for pages like About Us, Privacy Policy, etc. for a new website?
At 11:40 - costs for backlinks estimated at 300 per range. I understand this was for example purposes, but I have questions. Is this estimate based on time spent acquiring links? Say, a few hours per acquisition? Or, is this through buying backlinks direct from the source? What is least expensive route, assuming you have more time than money, to acquire links? Appreciate hearing from experienced SEOrs
This is powerful.
@semrush
2 жыл бұрын
🙌
Why would you target low hanging fruit from your existing keyword profile if you are already ranking for that? Do you mean focus on maintaining your high ranking? How would you do that other than updating information that may be outdated?
@semrush
2 жыл бұрын
The main reason is because of organic CTR. For example, going from #5 to #3 will drive many more organic clicks
It's been a month to publish a content. Can we hope to get video on regular basis.
So do I need to purchase Semrush, to complete this tutorial? I tried the free trail and it still wanted a credit card. That's just pure marketing bullshit. Just make it expire after the 7 day trial, that is how Adobe does it. I assume, if I forget, to decline after 7 days, you'll simply bill me for the annual amount?
how many kewords we need to use?
The part I don't understand about SEO and Keyword Research is once you have found your Keywords or Keyword Phrases, whats next??? Where do you put them? Do you need an SEO plugin??
thanks
بتوفيق إن شاء الله
what if the keywords you are already ranking for are not the most relevant? should you still target them just because you are ranking for them already?
@cerealis_5432
Жыл бұрын
did you discover an answer to this question? I was wondering the same thing
Why are you estimating the cost? what are we to do with this bit of information?
Quite revealing
But why would you target keywords you're already ranking for? I don't understand.