Interviewing a Successful CRO Agency Owner

Samuel Hess is the co-founder of the Drip Agency. Over the last years they've conducted over 1,500 A/B tests for various 8- and 9-figure brands.
👋 Meet Samu on LinkedIn
/ samuel-hess
📈 Checkout the Drip Agency's Website
dripagency.de/
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⏱ Chapters
00:00 - How many AB tests has your agency conducted so far?
00:18 - How much additional revenue has that generated for your clients?
00:46 - Would you like to introduce yourself?
01:37 - What made you decide to focus on CRO only?
04:56 - Who is your ideal client?
07:39 - How can someone find their first CRO client?
13:36 - What kind of people are involved in a CRO project?
16:19 - What are the best CRO tools for Shopify?
19:47 - How long does it take to run an experiment?
24:28 - Should every change on the website be tested?
26:55 - How do you come up with test ideas?
🔎 SEO Description
In this video, we interview Samuel Hess, the founder of the Drip agency, which has conducted over 1500 split tests resulting in $98M in extra revenue. Samuel discusses his ideal clients, the different roles within a conversion rate optimization team, and shares his personal background on how he got into the field of CRO.

Пікірлер: 10

  • @CodingWithJan
    @CodingWithJan7 ай бұрын

    🎯 get personal advice for your developer career. (free for a short time) codingwithjan.com/career-advice

  • @Sebastian-wv4ss
    @Sebastian-wv4ss11 ай бұрын

    I would be very interested in the statistical part of A/B testing. Another interview would be amazing! :D

  • @gustavinho1510
    @gustavinho1510 Жыл бұрын

    This is a hidden gem and I'd love to see another episode diving more into the specifics. Great Work👍

  • @DaveTechover
    @DaveTechover25 күн бұрын

    Yes, i do want to know more about statistics 💯💯💯🙌🏾

  • @SmokinBaits
    @SmokinBaits6 ай бұрын

    Let’s go!

  • @CodingWithJan

    @CodingWithJan

    6 ай бұрын

    🚀 :-)

  • @seiffoudinemogne8938
    @seiffoudinemogne8938 Жыл бұрын

    Speak about the statistics

  • @DaveTechover
    @DaveTechover25 күн бұрын

    Do the clients pay for tools or you do? If you do, do you do that with your own money or the one the client pays you? Thank you! 🙏🏾

  • @CodingWithJan

    @CodingWithJan

    25 күн бұрын

    In general: - clients pay for software that only they use (ex. Apps in their store) - agencies pay for software they use for all their clients (ex. Figma Team) However, all business expenses need to be covered by clients after all. So it's all factored into your pricing.

  • @DaveTechover

    @DaveTechover

    25 күн бұрын

    ​@@CodingWithJan oh okay, so if I were to use ABlyft for example. The cost of using it should be included in my pricing. Is that it?

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