I Oversimplified Famous Packaging Designs
Ойын-сауық
Is minimalism all it's cracked up to be? Let's find out in this Design Challenge!
Get 10 FREE Images from Adobe Stock ► bit.ly/AdobeStockTrial
Tools Used ► Adobe CC : bit.ly/AdobeCCLink
The Process
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In this video I use Adobe Photoshop CC to redesign 5 popular Package Designs from famous brands. Each package design required a unique set of skills to complete. My main focus was on simplifying the logos, colors, fonts, typography, layouts, and overall design style. I created some custom illustrations using Photoshop.
This was a great design challenge, and it's something I recommend everyone try out!
Find Me Here
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Discord: / discord
Instagram: @thebrandonshepherd
Twitter: @bransshep
(Some of the links above are affiliate links, meaning at no additional cost to you, I will earn a commission if you click through and make a purchase.)
Пікірлер: 4 200
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@BrandonShep
3 ай бұрын
@@NathanRobinson-cy2ln Who said I was against gas cars lol
@thejjshow4876
3 ай бұрын
And colab with me now 😡😤
@Rilly_gud_moovees
13 күн бұрын
@@NathanRobinson-cy2ln’3 months ago’
@NathanRobinson-cy2ln
13 күн бұрын
@@BrandonShep Sorry I deleted it I was just wondering. Dove is all like oil is bad. lol They are crazy. I will not reply anymore I don't know why I brought that up. I just made that political. I need to stop watching the news they can make you crazy.
My favorite is the Gatorade one. I do always find it odd why they used grey on their packaging. Grey definitely does not show energy but rather lack there of.
@BrandonShep
Жыл бұрын
Haha, I know right?
@RAAZR-
Жыл бұрын
That shiny grey was on a lot of athletic sportwear in the 2000s it was the most popular color for football (soccer) cleats in my country, but black has definitely taken over now
@jacenjustice
Жыл бұрын
That's only the G series. Gatorade labels come in all types of colors. He literally designed a label that basically already exists.
@BrandonShep
Жыл бұрын
@@jacenjustice Nope, basically all their products use some form of grey for their labels. Even the non-drink items.
@wiggard
Жыл бұрын
@@jacenjustice ratio
I thought he was gonna over simply everything way to much as a joke, but the designs seriously look good, the cam bells,and the orbit look especially official!
@skeletonking1
11 ай бұрын
Yeah I would still by them
@Stratelier
11 ай бұрын
The Gatorade one was the best of the lot, for sure, but the Campbell's one was ... bad. Almost Tropicana-level bad. (Look it up.)
@lucapeyrefitte6899
11 ай бұрын
Those definitely feel like a next step if they wanted to change it up too
@christiandavis2207
11 ай бұрын
I agree
@jimmyneutron-ex3ys
11 ай бұрын
@@Stratelierit honestly looks like a coca cola can
5:55 that’s actually a genius idea have the lighting bolt be different color based on which flavor it is
@Nikolai450
9 ай бұрын
True
@CircleBoyCastle
9 ай бұрын
Yea
@AverageHamsterNamedCupcakee
7 ай бұрын
yes
@ToiletEploder712
3 ай бұрын
yeah the bottles are already like that
@schemesthefox1255
3 ай бұрын
@@ToiletEploder712they meant the one on the G
Now this man does logo simplifying right in my eyes. Actually taking away all the unnecessary mess and fluff from the original and making it neater without removing too much of the personality. The Gatorade stands out as my favorite.
I have to say I really like the „trashy“ cheetos design and think it‘s part of the brand appeal. Like, you don’t buy cheetos because you want something fancy, you want quick and dirty satisfaction
@theragingrodent__
Жыл бұрын
Yeah Cheetos should be something you eat with a monster energy drink after you take a break from snowboarding. It's not a mature snack.
@Dylan-fe6tz
Жыл бұрын
Dirty satisfaction lmao, perfectly said.
@Ariel0104
Жыл бұрын
@@theragingrodent__ or after cutting myself and spending three hours trying to get a OE ball joint out of a 20yr old rusted truck.
@eggsalad09
Жыл бұрын
@@Ariel0104 pardon?
@Ariel0104
Жыл бұрын
@@eggsalad09 Cheetos are good snack 👍
The Gatorade & Orbit redesign were by far my favorites! I would love to see those in stores one day!
@fairypearlxx
Жыл бұрын
Same!
@pumpkant
Жыл бұрын
i said the same, i didnt like the other ones especially dawn, gives off more children bath soap vibes
@santicheeks1106
Жыл бұрын
The black just looks weird to me I think it needs a different color for Gatorade
@pumpkant
Жыл бұрын
@@santicheeks1106 i did think so too, but its better than grey and the logo cut out in the middle is fire, I just dont know what colour it could be aside from white that would look better and not like heavy on a flavor color
@user-vi4xy1jw7e
11 ай бұрын
It's boring
The “Dawn” one was short but the duck : ADORABLE! You blow my mind how you do things I would never think of doing. Keep up the super work!!!
@AverageHamsterNamedCupcakee
7 ай бұрын
i love ducks haha
i think the reason the gatorade text is so small is because the logo and bottle itself is so iconic you don’t really need the text to know it’s gatorade
I think you're honestly just really good at adding *character* to designs. Whether that means simplification or overcomplication, you really make it pop.
@EugeneOneguine
8 ай бұрын
I don't think either of the "oversimplification" or "overcomplication" videos were actually oversimplified/overcomplicated. It's all good designs with important details and a warm approach. If anything, it's minimalistic. If it was oversimplified, the logos wouldn't have any gradation, any shadow, way less colours, way less elements, the text would be normalised and flat without any bending with all letters equal to one another... Yeah, this isn't even close to oversimplified logos. But I understand he used that title to attract more people.
@nonexistent-yt9em
5 ай бұрын
@@EugeneOneguineI mean yeah but then it wouldn't be better or as good like he said than the original, it is simple, but *oversimplified* ?, maybe...
Brandon’s the only person who can make oversimplification so complex.
@BrandonTheOrange
11 ай бұрын
I am
@shafiqahmed5839
11 ай бұрын
@@BrandonTheOrange not you
@BrandonTheOrange
11 ай бұрын
@@shafiqahmed5839 yes me
@shafiqahmed5839
11 ай бұрын
@@BrandonTheOrange none of your videos are about designing
@BrandonTheOrange
11 ай бұрын
@@shafiqahmed5839 i deleted them
This is minimalism done right, i do still prefer some of the designs over yours, but yours are still probably the best simplified brands ive seen. my only real nit pick is that you didnt add some white on the bottom of the campbells soup can, i mean, having 2 colors on the top and on the bottom on a can is pretty much campbells brand.
@HetanshuBharadiya
10 күн бұрын
This is literally what my comment was going to be
@blueaxolotl2853
10 күн бұрын
@@HetanshuBharadiya this reply made me remember this comment and realize that I was somehow extremely profound when I was ten years old-
My only problem with these is the Cheetos one, you made a beautiful papery fire effect, but it looks strange compared to the detailed cheeto, although difficult it would be good for the cheeto to have that papery effect. I absolutely love the Gatorade though
I think the dawn one is very pretty, but the duck looks more like a rubber duck and it doesn’t evoke that eco-friendly feeling. Other than that, great work! I truly love your design work and your unique style 💕💕
@mattiascaccabarozzi
11 ай бұрын
Dawn's redesigned logo is literally Nivea😂
@kenosabi
11 ай бұрын
Yeah their whole schtick with that is that it's gentle enough to be used on ducks in oil spills. Their commercials back this theory up.
@_S_P_A_C_E_M_A_N_
10 ай бұрын
This was my problem with it too. It looks like a mascot and detracts from the fact that the ducks have a real world connection. It becomes more of random branding noise that doesn't mean much.
@Chill1332
10 ай бұрын
Exactly my thoughts. I loved them all but that that one I thought more of Ernie from Sesame Street than saving the environment.
@KingdomOfDaylightsDauphin
10 ай бұрын
@@mattiascaccabarozzi I thought the exact same thing. I'm guessing he doesn't spend much time in the skincare aisle. 🤣
The Dawn redesign was soo good! But It's a little too cute, you know? Feels more like a babies shampoo, I think. The Gatorade one was my favorite easily, I really like the lightning being cut out, it's a really cool touch!
@BrandonShep
Жыл бұрын
I kind of felt the same way. But the ducks on the original are pretty cute too, so I think with a little adjusting, it could probably work. Thanks for watching!
@shanthi-the-bard
Жыл бұрын
@@BrandonShep Just got to give the duck a little edge. Maybe sunglasses and a leather jacket haha. Just kidding, but I love your videos. You're both very talented as a designer and artist, as well as at creating engaging videos.
@kyanite7843
Жыл бұрын
Im not really feeling it, I love brandon but im not a fan of that geometric round with shadow art style all the time, especially when the text looks professional.
@BlakeTokar
Жыл бұрын
I think if the dawn redesign had kept the original logo it'd be perfect!
@abduly.7272
Жыл бұрын
Rubber duckies go in bathtubs not on dishes. An over simplified version of a (non-rubber) cartoon duck would probably have been clearer.
1:56 I literally was now working on a design with a yellow background that had an ugly black shadow. Thank you.
The techniques and ways of thinking you convey with these definitely are gonna help in my own designs
With your "minimalistic" design you put an emphasis on modernity which the majority of graphic designs in charge of corporation logos miss the mark on. This was where the "simplistic = bad" hate originated from, and it's appreciated to see someone do it right. Instead of just slapping a few elements on the packaging, you apply logic and a theme which ultimately utilizes the purpose of simplism, which is to center the attention to the actual product. Great video! keep it up.
I liked all of them! The only one I was a little hesitant about was the Campbell's, I think taking away the half red/half white background made the can a little too unrecognizable. The type where if you were looking for it in the store, you would have to double take at it because it's not immediately standing out.
@oncefortwice1389
Жыл бұрын
That’s how I felt too! The contrast is definitely a need-to-have for Campbell’s, even if it was just a small part. Otherwise, I did like the idea.
@minerbryan3701
Жыл бұрын
Yeah. Like with the Cheetos one, he put a red colored object on a red colored background. Having that half red/half white allowed for the tomato to be fully visible, and many other foods would stand out in the white. But any red foods would blend into the background far too much. And the can cannot be white unless the logo/Campbells text changed color or gained some special border or surrounding shape of color. Overall, Campbells is just too iconic and too good to even change.
@kassandraofodyssey6475
Жыл бұрын
@@minerbryan3701 People are gonna confuse Cheetos with Doritos Nacho Cheese if this bag design existed tho
3:53 HE'S TOO YOUNG TO DIE 😭😭😭😭😭😭😭😭😭😭😭
Found you on IG and followed you there and came here to give you a sub as well. I’m obsessed with your skills. You make it look so clean and effortless and I know that’s just years of experience and talent. Now I’m just looking at every label of everything and seeing how messy and chaotic it all looks 😂
I love that Gatorade redesign. It feels modern and athletic. The Cheetos packaging is very reminiscent of a Doritos package. I could see that being a problem with brand recognition. This was a really cool thought exercise video. I can't wait to see what you do next.
@texanarchy666
Жыл бұрын
The cheetos one just looks ugly and amateurish. I know he's not an amateur but he made me think he was watching him make the cheetos bag
@kyragoold9956
20 күн бұрын
Good good gaa gaa a b c d e f g h I j k m n o p q r s t u v w x y zed P If yo P Understood Any Of That Then you are smart Plz like❤😊
the Orbit redesign was my favorite, I really like that artstyle in particular. Nice video!
@gamerui0342
Жыл бұрын
True , the original orbit design was to much
@user-sv5kt8qz3v
Жыл бұрын
how that was the worst 1, its like theres medicine in there - 0 personality
@gamerui0342
Жыл бұрын
@@user-sv5kt8qz3v its better than cheetos redesign (my opinion ) because cheetos have unsettling contrast from realism to cartoony
@AngelShrimpChips
Жыл бұрын
i thought orbit was called rbit XD. I didn't realize the o was an "o"
@agamingguy9447
Жыл бұрын
It does look really good
2:01 omg the orange is just... Ahhhh
I liked whenever you made the dawn bottle more simple.😊It was very cute!❤
Honestly what was so iconic about the original campbells cans was specifically the red top white bottom look. The new one is ok I guess but doesn’t say campbells
@esp371
11 ай бұрын
also bears way too much resemblance to coca cola
@Majima_Nowhere
11 ай бұрын
Yeah, the two tone design has pretty much always been the Campbell's "look." It's how you can spot them on the shelves among every other brand.
@Jayvansimilien
11 ай бұрын
So true I was about to comment the same thing!
@wingsoficarus1139
11 ай бұрын
With that golden plaque. I was surprised that he kept the tomato and not the logo/plaque.
@CountDVB
10 ай бұрын
That and the redesigned Campbell’s reminds me of generic tomato sauce.
I dunno about you guys, but to me this guy's designs just feel so much more interesting then other simplified logo's like pringles. Stuff like the hot cheetos and the dawn dish soap stick out to me because they have a sense of style, and you can see that despite the simplicity, other details were taken into account like the shape of the bottle or stuff like that. I dunno. His designs don't feel lazy to me like other simplified logos do.
@Martini2007real
8 ай бұрын
I think it's because Brandon tried to make it look good while being simple, companies just try to make it more simpler
@kurlykayla9013
7 ай бұрын
Also the Pringle’s logo is just weird
7:35 without the drop shadow it actually had a very retro 50s look. Which was nice. Slightly less so with the drop shadow
Timestamps for finished results: Cheetos: 3:09 Dawn: 4:29 Gatorade: 6:01 Orbit: 7:32 Campbells: 9:08 I hope this helped!
@rand0m426
7 ай бұрын
thank you Trump mug shot
@rand0m426
7 ай бұрын
@@CPdLL376 w h y
@warabeldolls
5 ай бұрын
3:54
@warabeldolls
5 ай бұрын
111
@Misto_deVito6009
26 күн бұрын
The Gatorade is definitely my favorite
The Gatorade redesign was definitely my favorite one of this collection. With the Cheetos, I feel like the craziness of the original design appeals to the teenagers who are the main demographic for the product...but then again the simplified design might appeal more to the mothers who are doing the actual purchasing...
@DasherStudios
Жыл бұрын
As a teen the simplified looks better
@wiggard
Жыл бұрын
@@DasherStudios you're not the only teen in the world, bud
@DasherStudios
Жыл бұрын
@AnimaticPotato I know. I'm just saying I'm ONE of MANY teens in the world, and I like the simplified version.
@wiggard
Жыл бұрын
@@DasherStudios You know, it's not necessary to introduce yourself with your age before giving an opinion
@flop-00
Жыл бұрын
@@wiggard in this case with the point they were trying to make, their age was relevant
i like that you use this trend of minimalism that has made so many brands just look boring and showed techniques for actually keeping the logo interesting
Brandon’s Drawing skills are INSANE!!!
0:40 Brandon: “I’m gonna make it, *WHITE.* White Cheetos logo in the similar images: Am I a joke to you?
@flameybox
4 ай бұрын
At that timestamp it also had Ruffles and under neath it said they were Cheetos 💀
My favourite was the Orbit redesign! It’s so much more clean and Modern and easy on the eyes! Although in my opinion the original design for Orbit would probably capture my attention more
@arjunsuresh6412
11 ай бұрын
Yeahh i was gonna say that!! For me, it's the blue and white ring around the 'O' which always catches my attention and makes it easily recognisable
@RafaelMunizYT
9 ай бұрын
look at the candy shelves of a market, it's full of flashy colors and "over the top" designs, it's meant to catch your attention. the orbit redesign looks too bland, looks more like something you'd see over the counter of a drugstore
@cristinanavas40
6 ай бұрын
Yeah
I wish this video would never end, the redesigns were so good!
@judahvalkenaar
Жыл бұрын
Same
@alextuyi
Жыл бұрын
True
@SomeNinety._.
Жыл бұрын
we need a part 2
@BFWP-
Жыл бұрын
Yeah We Need A Part Two, So Badly.
@Blokythebunny05
Жыл бұрын
Holy crap, A TWO LETTER NAME, those are extremely rare!
Brandon is the only one that always nailed their Design, Keep It Up Brandon 😁
I prefer all of these! Minimalistic designs just look so pretty to me, and your redesigns don't make my head hurt
I personally think that the campbells can should keep the red top white bottom, as its been a staple of the brand since their second redesign
@Dragonking3787
9 ай бұрын
I agree. It also makes me think of Coke as well, which is bad
@PancakebatterLuigi
7 ай бұрын
And then he added gold as a “homage” when literally it just looks ugly and golden for no reason. If you got the gold text you need that token thing.
@SoggySoup
2 ай бұрын
Yeah that was the only one that wasn’t just better.
I truly appreciate the amount of effort you go through to make a good video, with all the video editing and the designs themselves. Thank you!
@BrandonShep
Жыл бұрын
Glad you enjoyed it my man!
@Santiago-fn7ff
Жыл бұрын
@@BrandonShepIm really happy you started to upload frequently exactly when I had watched all your videos. You’re one of my favourite KZreadrs rn, keep going ❤️🔥
My favorite has to be the Orbit re-design. Honestly yeah, it has that clean modern feeling to it and stands out! Great job man!
6:00 I think the black is also a bit harsh, but everything else look amazing
Majority of the reason these designs are complex is so they stand out. There is a whole science behind how to make things noticeable on grocery shelves and what shelf they go on and what order so they are recognizable. You can find a bag of Cheetos in a sea of bags easily. Same for the other items they stand out since they are memorable. The Gatorade is the only one that could definitely use a new design as PRIME totally put them to shame with their bottle design.
@user-vi4xy1jw7e
11 ай бұрын
PRIME?
@SEAkuaa
11 ай бұрын
I would not call prime's design good personally
@anxsh
11 ай бұрын
@@SEAkuaayeah its trash
@hyprpoint
11 ай бұрын
Prime copied Gatorades design horribly.
@wushdishmeen
11 ай бұрын
@@hyprpoint looks nothing like Gatorade’s design. Like whatsoever.
I'm honestly not sure why KZread recommended this, but that was the most satisfying video I've seen in a while! It made things that I usually find so corporate and soulless and manipulative into some thing that I actually found beautiful and interesting
@arusu1806
Жыл бұрын
This is the content I needed but couldn’t find.
@kioku618
11 ай бұрын
His videos are really great, I love this channel : )
@AliAbuZiyad
10 ай бұрын
150 likes 2 REPLIES??? let me fix this
6:38 *RECORD SCRATCH* Wait a second... THESE ARE NOT THE SAME LOGOS
LOVE all these redesigns. I just feel like campbell’s soup’s golden seal is the ONE part you could’ve kept.
Results 3:15 Cheetos 4:32 Dawn 6:03 Gatorade 7:36 Orbit 9:11 Campbells Tomato Soup
I really loved the Gatorade’s oversimplified design! I’ve always thought that electric orange blends with black well together
the fact that you made that fire so quickly and its so good looking is insane
I’d actually buy this more with these designs, Your oversimplified video, STILL MAKES ME WANT TO BUY IT.
8:20 it looks like can of cocacola
@user-pi2go7wv4j
7 ай бұрын
Facts thats wat im talking about
@outloud_01
3 ай бұрын
Facts thats wat im talking about
Awesome video! I don't think the hyper-minimalist approach really works for most of these brands (the Flamin' Hot Cheetos in particular looks like a campfire, which makes me think barbecue rather than spicy), but the Gatorade one is great and the Dawn and Orbit ones are very good as well. Overall, I really like these variants!
The Cheeto’s Paper Fire looks too Real to be Real
All of them are amazing man, keep going.
this video is the ultimate proof that oversimplifying doesn’t necessarily have to be bad, it’s just about the idea. your ideas are excellent and all your redesigns definitely improved the packagings. well done!
I love these videos because they're accessible for everyone, but a designer/artist can still watch and get a deeper understanding of your process. Super cool!
the part on the top left of the soup design hearts my brain, no hard feelings, I love your videos👍
Got randomly recommended this, and I loved it. The only one I didn’t like more than the original was the Campbells. But the dawn one especially sparked joy
3:14 This looks so much better than I thought it would be... Like I thought it was gonna be completely simplified with just a red background and the name of the chip lol
4:10 (im using this to keep track dont like this comment lol)
@nissim9081
Жыл бұрын
My goals are beyond your understanding
@Cup1dzzz
Жыл бұрын
too bad! we’re liking it anyways.
@nomorenotesyreel
Жыл бұрын
@@Cup1dzzz WaaaaaAAAAAaaA
@Cup1dzzz
Жыл бұрын
@@nomorenotesyreel hEhHhEE
@M.Corp_Associate
8 ай бұрын
Time to spam like and dislike it
Every brand needs to hire this man
@kwanghochea
6 ай бұрын
Nice
@razinBangladesh2024
3 ай бұрын
Yeah , You are right
@goyangi4143
2 ай бұрын
abso-f$cking-lutely not
@potentious1
2 ай бұрын
*@goyangi4143 Bro can't even* *spell.* 💀
@goyangi4143
2 ай бұрын
@@potentious1 if I spell it out, then KZread will delete my comment. I need to work around the algorithm.
i really love the dawn dishsoap one tbh, its so cute.
4:33 it looks like its like a kids shampoo.
@TDproductions378
Жыл бұрын
Bro lol
@PotatoeGod
11 ай бұрын
My kid is a dish, so I agree
@YouTube.Guest.Account
11 ай бұрын
@@PotatoeGod ayo???
@PotatoeGod
11 ай бұрын
@@KZread.Guest.Account what i am a dish
@halimahzamanwali2503
11 ай бұрын
@@PotatoeGod that doesn't make any sense at all💀
9:11 the golden middle coin from the original logo is very important because they kept it since 1895 until today, and you took it off...
@BlizZard_real
11 ай бұрын
I don’t really care
I love the orbit one. It looks so clean and... Refreshing.
Dude. These were all fantastic and improvements upon the originals. Well done!
I loved what you did with Dawn! 3:27 Well done man.
@BrandonShep
Жыл бұрын
Thanks brother, glad you enjoyed it!
@Game3iscool
4 ай бұрын
over complicate all of these ones it would be very cool to see the difference
Brandon: I'm trying to avoid everything being red, orange or yellow. Also Brandon: Why would you use black for the shadow, just use orange! lol
That gold medal is important for Campbell's as it marks the first time they became a recognized name in the world of soup, removing that would strip them of their identity. It'll be like if Pabst Beer removed the Blue Ribbon design from their packaging.
The Gatorade, orbit, and Dawn were my favorites! You’re so talented
A video suggestion; I think it’d be fun to see what you would do with unexpected brand mashups, or unlikely collabs. Like Oreo Tic-Tacs -not so unexpected, but you get the idea.
@Nextup-GamingAndFunOOC
Жыл бұрын
WERE THERE OREO TIC TACS?!!? OMG LOL
I love the Gatorade and Orbit redesigns the most, they are just so good! I really like that idea you thought of where the lightning bolt in the G becomes a cut-out so that it matches with the drink color! I think that Gatorade and Orbit should really use your packaging designs, they're just too good!
These are all sooo good! My favorite is also the Orbit
Wow these are great! My favs are the gatoraid and the soup ones, I always wish they could be real! The orbit one was neat, I like the 70s vibe with the circle pattern, but it does feel a bit empty, and also uses the sprite color palette
The redesigns are actually pretty cool and creative
@MrJugular
11 ай бұрын
burghley
@TheRedSlime1
10 ай бұрын
@@MrJugular I WAS GOING TO SAY THAT-
For anyone looking for the finished products. 3:12 Flaming Hot Cheetos 4:32 Dawn Ultra 6:02 Gatorade 7:34 Orbit 9:10 Campbells Tomato Soup
@zikrazaaraborahae9890
Жыл бұрын
Thx
@UnseenDraws
Жыл бұрын
Love you
@Etrezi
Жыл бұрын
Thanks, I made a similar comment before finding yours 😅
@jefftparker
Жыл бұрын
Or you could watch it.
@chichou7
Жыл бұрын
@@Etrezi not a problem
Damn, I can't get enough of these videos. Such a good concept!
Please do a part two, I loved that!
Holy crap the gatorate and orbit ones turned out so nice!! That’s like- minimizing to suit a purpose and making the packaging appeal more to the brand itself- I think the Gatorade one is my favorite because it looks so much sportier and more legible, makes the bright colors pop so much more, and I love the idea of the cutout being a functional design element for the G’s bolt! Well done!! I wasn’t sure about going simpler on a campbells soup can, but you actually made that work beautifully too, wow! And then your “complicating logos” companion video adds so much spice to overly bland and wrongfully simplified ones (not Monster, its design is slick, and complicating that one was just cool fun), and makes some really cool things with them! (I want my butter to look like a gravity falls scene dangit! I want my chips to be flashy!!) I like the vibe of the new cheetoh’s bag, but if you were going for a redesign and not necessarily a minimization, then making it a full campfire scene would be super cute: Crossed cheetoh’s like logs, and Chester wearing his sunglasses at night sitting by the fire breathing more fire on it because he can lol. With a little garish colored camper in the background lol.
i was randomly recommended your videos without any design background and now i can't stop watching. you're doing a very good job, thank you for sharing it with everyone. 👏
6:31 “Get rid of all these EXTRA parts” Ooooh haha. I see what you did there 😏
@WD_RatLad
9 ай бұрын
shut.
Orbit kinda looks like a pharmaceutical drug now
@user-wc9ml6zr5l
Ай бұрын
Yeah
You should communicate with gatorade and tell them to change their bottle design into that 6:05.
5:15 a funny story about the gatorade logo, i remember when i was younger my parensts didnt know what the name of gatorade was, so they just called it "G". I didnt know any better either, and once i lost my water bottle im 2nd grade, so i filled a gatorade bottle with water and brought it to school. I left the bottle on my desk before recess and when i came back, it was gone. I tried asking my teacher if she saw it, but she didnt understand what a "G bottle" was. Finally she figured it out after i described the logo, and she said she threw it out 😂.
@GreenStuddedLemon
10 ай бұрын
mom can i have some G?
The cut out lightning bolt is super clever.
I really like the dawn one it's so simple and cute I would DEFINITELY buy that if I saw it on the shelves
Gatorade was a huge improvement along with Orbit. Hot cheetos and campbells however seemed like a miss and both seemed kinda flat or very very little character.
@BrandonShep
Жыл бұрын
Sometimes minimalism works, sometimes it doesn't. It was a fun experiment either way!
@Bright--Light
Жыл бұрын
But ngl, both have the intention to be exactly that simple, but pretty cool. And I think it really is.
@Mebiamiu
Жыл бұрын
@@BrandonShep Campbells Soup is iconic for having both that red & white background not just red. I think that if you might've added a white slim line either at the top or bottom, it would've definitely passed in my book for sure. Great job as always man!
@bobateasedits
Жыл бұрын
i really liked the hot cheeto one tho. the only bothering part is the fact that the cheeto is red and the background too, which makes it hard to seee.
@jamsanator0511
Жыл бұрын
He ruined the iconic Flamin’ Hot Cheetos bag.
They actually turned out really well and would probably make me want to go out and buy them if they did exist. Especially the Gatorade one, the grey felt off and the black made a big difference. And the little duck on The Dawn Bottle was adorable!
All of them are so much better and more simple, love
Adding the gold emblem at the top left of the tomato soup design might have been a nice touch. That area looked a bit empty and that gold emblem connects to the brands heritage.
2:19 that fire makes me remember paper mario
I loved the cuteness of the dawn soap one! I was in shock at the Gatorade one, you made it amazing. The cut out lightning bolt in the G was absolutely genius.
I swear this guy should design every brand logo
My fav was the dawn one❤ the small duck was really cute
2:34 That fire is amazing
4:29 this dawn one is super cute!!
That Dawn one is adorable! I kinda want to get sticker paper to print it out and put it over my bottles at home now, lol
That Gatorade one was such an improvement
I'm a graphic design student currently writing a dissertation proposal on minimalism within design so this video popping up in my recommended was a must watch and it did not disappointment. The designs were lovely, especially the chewing gum!
7:42 souper😉😏
@BrandonShep
Жыл бұрын
😜
@OmniSync
7 ай бұрын
i love dinner
Imagine some of the brands copying his work with minor modifications in a few months xD